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Be able to develop a planned response to a brief.

Discuss roles and responsibilities in a Team Meeting following the Agenda and logging results

Identify your own personal target for the session and review at the end.

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In todays lesson I started planning my music video report. I made sure I had my topics for my report such as fashion, shot types, editing and the world affairs. Also I started on my pitch for what I want my music video to be. I researched into other music video to see what ideas I could get from them. I figured out the idea I wanted to do was more of a dancing music video which was energetic and fun to watch. I also learnt about the history and the world affairs at the time of my music video choices.
The problems I came across when doing this task was that I couldn't find out some of the world affairs at the time. I had to solve these problems by researching what was going on at the time. A problem I came across for pitch was thinking of a music video to choose. I came across this problem by looking through music videos and seeing which ones I thought were enjoyable and would be fun to create an idea for.
The skills I learnt from these tasks were planning and communication as I was preparing for my pitch.

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10-10:30 get 10 music video and create a bibliography
11-12:30 write music video techniques
1:30 - 3:00 review portfolio

From today's lesson I learnt how and why music videos are iconic. One example from this task is Eminem having an iconic video. This was iconic because Eminem created a different style of music to other artists.I also learnt about making a controversial video will make sometimes make the video more popular as people with have different opinions on the video. So more videos were eventually made to gain more viewers and discussion about their video. Finding these videos will help me for my future music video because I will know techniques they have used which made their video successful like cutting to the beat or having animation in the video.

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In the 50s Elvis Presley making rock and roll become more popular
In the 60s Hippy culture and drugs. Motown records
In the 70s Black Sabbath start a new genre of music

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My target for today is to focus on my research and my written work for task 2.

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In today's lesson I read through the brief and highlighted key areas on what will be important points too know on the task of creating a music video. This is important because I will know the requirements of what we are allowed to do for creating a music video and make sure I don't fail the unit. I then went onto recording a Vox Pop to get a general audience's opinion on music videos. Asking random strangers will help contribute to the task because we will know people who might not have listened to music videos or big music fans, having a range of people helps get opinions on the subject and can give us valuable feedback. Some of the responses we got were helpful as some thought music videos were dying out because people just mainly listen to music in the background and not watch the video. Also people mentioned that the song and appearance made the music videos so iconic. Some of the names mentioned were Elvis Presley and Ed Sheeran they thought their lyrics made them iconic and how they were very hyped up artists. However, we did get some poor responses and inappropriate as one person who answered said they watched porn videos. This wasted our time on getting other peoples answers who would have been serious. For next lesson, I need to review my Vox Pop and complete more primary research such as questionnaire, 1:1 interview and focus group.

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Make sure that the vox pop is useful and relevant for our future music video

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The purpose of a music video is to portray the storyline and be visually appealing to watch for their target audience. I think music videos are dying because of new apps such as spotify, sound cloud and iTunes which have gained a popular audience because it is easy to listen too. TV shows such as MTV don't tend to show music videos anymore because people have lost interest and it might not show the audiences favourite songs.