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Rhetorical pentagram: (introduction) :-)

Speaker: politician trying to explain political values,  goals and he is trying to convince the audience to vote for him. The audience here are probably already fans of him (secondary audience, non-political): so by putting himself on their level in terms of language (colloquial, simple, as will be analysed) he will inspire them to work for him (intention). Also perhaps important is the fact that it takes place in the Trump Tower on Manhattan, as a typical symbol of his wealth and strength.

Forms of appeal

Pathos: “Our country is in serious trouble. (...) They kill us. I beat China all the time. All the time.”

National pride

Tropes and Schemes

Rhetorical question: “How are they going to beat ISIS?”

Repetitions in words or sounds (with an antithesis):

“they’re not sending their best. They’re not sending you. They’re not sending you. They’re sending people that have lots of problems, and they’re bringing those problems with us. They’re bringing drugs. They’re bringing crime.”

Many claims, but no grounds: “They’re rapists”

Three-part lists: build up towards a climax: “Well, I got it for two reasons. Number one, we’re really good. Number two, we had a really good plan. And I’ll add in the third, we had a great financial statement. “

Anaphora:

I will find - (s. 4 l. 19-20), I will stop - (s. 4, l. 22), I will immediately terminate - (s. 4, l. 26)

Choice of words

Exaggeration:

“They kill us. I beat China all the time. All the time.”

“I would build a great wall, and nobody builds walls better than me, believe me, and I’ll build them very inexpensively, I will build a great, great wall on our southern border. And I will have Mexico pay for that wall.”

“Nobody would be tougher on ISIS than Donald Trump. Nobody.”

Negative words

Killing (s. 1, l. 17)

Not

Problems

(Us has become) a dumping ground (s. 1, l. 18)

(but) when talking about himself:

“I’ve done an amazing job” (s. 2, l. 5)

“I think that number one, I am a nice person. I give a lot of money away to charities and other things. I think I’m actually a very nice person.”

Perspective:

Trump ad:

Same values (the military, protecting the US against outside threats)

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Topic: Gun violence.

Writer/speaker: Hillary Clinton

Reader/audience: Circle of Mothers (families of lost children in general)

Circumstances: 33.000 people die every year from gun shootings and nearly 3.000 children and teenagers are among them.

Language: Normal/high, long sentences,

Intention/purpose: Her intentions is to make awareness of the use of guns and to force in more strict gun-laws to restrict it from person which could risk to harm others and demands are background check. She tries to follow up on Obama’s rule about gun-restriction and to make sure that people like Trump doesn’t make it any worse.

Forms of appeal: she uses pathos, because she is talking to the mothers of the victims. She also uses logos, because she mentions a lot of statistics and number.

Claim: Guns are dangerous

Ground: She talks about the incidents which happens due to gun violence each year and the victims.

Warrant: Because so many people die from being shot, guns must be dangerous.

Backing: She backs it up with the statistics such as the 33.000 people who dies every year from guns and builds it further with talking about the 3.000 children and teenagers who becomes the victims.

The video:

The speech focuses on the people and especially on the children, just like the video

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Writer:

Hillary

Topic:

Gunreform

Reader:

The american people

Circumstances:

Circle of mothers, who gathers to support and fight against the gunlaw.

This is cheap points for Hillary Clintion

Language:

Easy to understand.

Down to earth.

She feel the pain they mothers have been trough, therefore, she speeks in a low tone and understandable language.

Argument:

Claim- The gunlaw is not good enough.

Grounds- Because many people get shot

Warrent- It's not good that people die, its our children that die and gets their hans on the guns.

Rhetorical analysis
She uses Pathos alot, which appeals to the emotions. Which is a good thing, because her audience has alot of feelings about the gunlaw, because they have lost someone near.

She is also using Logos, by telling about the deathrates in the US. She uses the numbers to shock the people, and therefore they step back to emotions again, which is a good thing, for clintion. That's where she gets her voters from. em":false}

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Funnily enough, Trump uses the word "trump" a lot. This fits well with his self-loving persona.

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Write a short rhetorical analysis of either Trump's or Clinton's speeches:

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Write a short rhetorical analysis of either Trump's or Clinton's speeches:

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You may include:
Rhetorical pentagram
Forms of appeal
Tropes and schemes
Toulmin
Choice of words

Finally put your analysis of the speech into perspective by comparing the speech to the adds we saw in the beginning of the lesson.