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Media training: What makes a story newsworthy?

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Media training: What makes a story newsworthy?

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What makes a story newsworthy? We use something called the TRUTH test on our media training courses to show what journalists look for in a story. Here’s our journalist tutor Paul Brennan to guide you through what this means.

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Media training: What makes a story newsworthy?

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Delivering your key message in a dull, flat, monotone way will ensure it falls on deaf ears.
You need to inject passion, enthusiasm and energy in your voice to engage the audience during the interview.

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Read a news article this week and see if you can recognize the inverted pyramid in use.

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For your review.

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A resource for your review.

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How To Get STARTED On LinkedIn in 2023 - (Step-By-Step For BEGINNERS)

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On a scale of 1 - 10, how would you rate your resume?

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How to Write The BEST Resume in 2021 - NEW Template and Examples INCLUDED

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What is Netiquette & Why is it Important?

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What is Netiquette & Why is it Important?

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Do you protect your digital reputation?

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What is Netiquette & Why is it Important?

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In this video, you’ll learn more about how to write a clear business memo.

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In this video, you’ll learn more about writing a formal business letter.

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Review Chapter Five Power Point Presentation

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Review Chapter Five Power Point Presentation

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The presentation can be scanned before you read chapter 5 to help you with understanding the information this week.

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Review Chapter Four Power Point Presentation

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Review Chapter Four Power Point Presentation

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The presentation can be scanned before you read chapter 4 to help you with understanding the information this week.

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At the end of this module you will be able to:

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1. Identify and list the criteria for newsworthiness of a news story.
2. Explain the structure of the inverted pyramid.
3. List the five Ws and H.
4. Write a good lead.
5. Write a news story for print, video, and radio.
6. Conduct an interview for a news story.

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1. Read chapter 4 in your textbook.
2. Read chapter 5 in your textbook.
3. Complete Group Discussion 3-Agricultural Blog Analysis. This week listen to your self-selected agricultural blog. You will share your thoughts on an episode. In your analysis, address the following: (a)The topic of the post, (b) why this particular post interested you, (c) what did you learn, and (e) how you can apply the information moving forward. Include a link to the post so others can listen or read it if they are interested.

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At the end of this module you will be able to:

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1. Write various types of business letters.
2. Identify the components of a business letter.
3. List ways to write a business letter clearly.
4. List types of business letters.
5. Write a memorandum.
6. Write an email.
7. Answer and talk on a telephone in a business-like manner.
8. Write an application letter for a job.
9. Write a resume.
10. Write a personal statement.