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There is also some inconspicuous visual effects used throughout the documentary; footage of Amy is overlapped and faded in and out, as the voiceover describes her as an 'icon' and talks about her leaving behind a 'musical legacy'.

The visuals create a 'ghost-like' effect which I think are used again to represent mourning and loss, and the black background emphasises this.

The voiceover describes her as having a 'rebellious and forthright personality', and I think the visuals are mediated in a way which supports this notion - dark, with low-key lighting and symbolic of her destructive drug habits and dangerous lifestyle.

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There is also a lot of overlapping media, for example, the audio from the talking heads interviews would be overlapped with compilation footage of Amy, and it would switch between the talking heads and the compilation footage.

This is done to let the audience know who is talking, while also giving the words more meaning through demonstration. As another example, one of the talking heads described Amy as 'completely an original' and at that point, compilation footage of the camera scanning Amy from the bottom to the top was shown (ped up). She was wearing an eccentric, colourful dress, and this gives the audience the impression that there is truth to what is being said.

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Throughout the documentary, there is talking heads footage of two or three people talking about Amy. In terms of mise en scene, all are in rooms with low-key lighting, and this adds to the negative 'tragedy' theme of the documentary, almost as if the documentary is mourning her. It also helps the audience to focus on what the interviewees are saying, rather than being distracted by things in the background.

The inclusion of talking heads footage in the documentary meant that the audience could connect to different people in the documentary, and it makes the documentary seem more rounded and complete, as they are receiving the opinions and perspectives from several different people. This also makes the documentary seem more authentic as, although it will be mediated, the audience may feel that the opinions of the talking heads are less likely to be biased if their beliefs are congruent with one another.

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This opening footage is then juxtaposed with some darker images of her with low-key lighting, and she is portrayed as a victim by the voice-over. There is faint non-diegetic music played as the voice-over describes her as 'an irresistible target for the press' due to her 'turbulent and decadent lifestyle'. When this is mentioned, there is mediation used in the form of complementary imagery - compilation footage of her shouting and swearing at a crowd of people, and images of her with low-key lighting are used as the vindication of their claims.

This is done to show that there is a darker side to the artist and that during her short career, she was the subject of misfortune and instability, which ultimately led to her death. These contrasting effects are used to lure the audience in and make them curious as to what could lead such a grounded and sincere person (as she is portrayed at the start of the documentary) to die.

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The documentary starts with compilation footage of Amy in an interview talking about her idea of success, and this gives the audience a small dose of her personality before they are presented with information about her. This footage is used specifically because it portrays her as a genuine artist whose motives for making music is not for fame or to be in the limelight, the press, or on TV etc - she makes music for nobody but herself.

There is no non-diegetic sound, no introduction, and the footage is giving the audience a feel of what type of person she is sans distraction. What we are left with is a raw, unmediated and heartfelt piece of talking heads footage, which makes the introduction perfect for keeping the audience interested and connecting with the main character and topic of discussion.