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It's free

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share the movie, buy the kit

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Shot of the world. It is not too late to make a change.

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"Nothing is more powerful than an idea whose time is now"

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"Nothing is more powerful than an idea whose time is now"

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Gavin says. Jason is trying to emphasise that he is a good guy and makes a great difference

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the people of the world see each other and protect each other

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the people of the world see each other and protect each other

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Education.

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bracelets - can buy them with unique code where you can enter online for geo tagging etc

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bracelets - can buy them with unique code where you can enter online for geo tagging etc

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won't stop till he is stopped. Will not stop helping and trying to stop Kony. Stop.

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"If my son were kidnapped, it would be all over the news."

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"If my son were kidnapped, it would be all over the news."

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on the website they have made it easy to contact these people to ask for change

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on the website they have made it easy to contact these people to ask for change

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Redefining propaganda we see all day every day 

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Redefining propaganda we see all day every day 

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When we see celebrities and authority figures involved it makes us feel like we should take part too

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When we see celebrities and authority figures involved it makes us feel like we should take part too

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Influential people, cultural and political leaders.

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Telling the audience what they want them to do to stop kony

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Telling the audience what they want them to do to stop kony

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"WE are going to make Kony a house hold name"

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"WE are going to make Kony a house hold name"

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"Joseph Kony is invisible. We're going to make him visible."

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"Joseph Kony is invisible. We're going to make him visible."

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"I know who he is because I see him on this picture"- Gavvy

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Kony captured after 26 years

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Links it back to the people caring is the way to stop kony (correlative reasoning) 

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Links it back to the people caring is the way to stop kony (correlative reasoning) 

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"In order to find him, they need the technology."

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"In order to find him, they need the technology."

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lots of skull heads- showing how common death is 

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lots of skull heads- showing how common death is 

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Using archival photos of adolf hitler

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True. But not in Uganda. Fabricated lies.

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Using celebrities and famous politicians. eg American President at the time (not trump) 

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Using celebrities and famous politicians. eg American President at the time (not trump) 

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Presidential approval, The pinnacle of someone to look up supporting the cause

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Presidential approval, The pinnacle of someone to look up supporting the cause

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Makes us want to get involved and support as well

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"no child should live in fear of being abducted" - Susan Davis ( some authority figure)

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"no child should live in fear of being abducted" - Susan Davis ( some authority figure)

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this speech had cutaways of the african children smiling and being happy makes us sympathise for them and have an emotional connection with them. An example of this is Nicole herself had a connection with them and said "don't you want one?" she was impacted by this.

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happy music and dancing when they are visualising the solution

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happy music and dancing when they are visualising the solution

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heaps of people talking "we will fight war" and fist pumping

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heaps of people talking "we will fight war" and fist pumping

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kinda like The Hunger Games and showing a rebellion and difference to be made when people come together

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A bunch of little can make a big difference

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A bunch of little can make a big difference