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Based on the letter 'I', I have noted down some sketches and ideas around associating the letter with a place/space/location.

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I chose to include this in my research as I liked the styles of fonts used and the way that the designer made each font individual and authentic to their graphic style.

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looking on FontShop, I started to familiarise myself with some other fonts for now as well as future reference, using the word 'letterform'.

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Inspired by the research into the bloomsbury, I wanted to find ways to form a letter, using other shapes, so I used spontaneous designs of hand drawn letters, to form the shape of the letter 'e'.

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After hand drawing in my sketchbook, I scanned in using a phone app, and used procreate and Apple Pencil to develop this digitally.

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Adding colour, inspired by the colour selection of Piet Zwart, by selecting just 2 colours that work well together, I added the elements of yellow colour to the foreground of some letters.

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Some research into the exhibition Swiss designer Wolfgang weingart. I like the large letterforms and the condensed shapes, as well as ones more spaced out. The large letter q's are interesting, as they seem to be screen printed, I like the variety of designs on each letter, as I think doing something similar could give me more space to have lots of different experiments. with patterns and shapes.

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a typography book all about letterforms, focusing on fonts such as Helvetica and comic sans, and how they took over the design world. I chose this as I am familiar with helvetica fonts, so it could be a good starting point for my development.

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I decided to experiment in a similar style to Steven Coles Helvetica font, by bringing a combination of styles together to hopefully work as one. Using different pen tools on procreate I started to form an alphabet in an area of space on the page.

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Overall, I like how this initial experiment has turned out. I wanted to use this as a way of finding a font that I preferred to use, and out of all of these that I experimented with, I preferred the calligraphy pens and the more structured hand written fonts, so I'd like to find a way to bring both together in a working composition.

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'Free Anton Stogov'. I like the use of large letterforms taking up the majority of the composition, something to consider for future development ideas.

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I like the use of colour in this piece of work, and the overlapping of typography. In terms of letterform, I again have chose this as I like the large letters.

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Taking my procreate composition into photoshop, I started to implement colour, inspired by my research into the bold colour choices of the MCAD posters, and Kate Moross hand lettering.

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I like the outcome of this composition as I think by keeping the background as one solid block of colour, has helped the foreground of alphabet letters to stand out.

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Overall, this this is one of my favourite designs, as the letters and background are the same colour, focusing on the black and grey shadows to form the letter shapes. I like this as it could make the letters more difficult to read, but you can still recognise each letterform.

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From the housekeeping session, I have chosen to develop ideas using the process of an animated gif. I have used procreate initially, to trial the animated glitched effect, and really like how this first test has turned out. The next step for this development is to add colour to the glitch, using the same technique as the first attempt.

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This is the progress, after incorporating my colour scheme to the piece. I really like how this has tuned out, and following a group critique tomorrow, I am going to see how I could change this to match the project more.

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following my group critique today, I have received some positive feedback following my work, interns of the colour schemes and style of letterforms, however one way I could improve is by just working with one letter, so I have chosen my favourite letter out of the composition, as the letter 'c'. This is one of my favourites as I like the layers of colour and the brush marks that I created using the stylus tool. Colour scheme wise, I am sticking to the same colour scheme, as I think that this works really well with the aesthetic of the design of the letter, some feedback was that it related well to music and reflects positivity with the bright colours.

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For some extra development, I have animated in photoshop the letter 'c'. I did this in photoshop instead of procreate, as the limit for frames in procreate was 100, and this animation required more frames as it was a 360 spin.

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To begin the letterspace project, I researched into the Dalton Maag fonts website, and selected out some of my favourite fonts; Blenny, Monte Stella, Tephra and Mokoko. By then looking at the letter I in these chosen fonts, I have found it interesting to see the different ways that the letter itself, forms both capital and lowercase.

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Letter 'I' in my favourite Dalton Maag fonts

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Letter 'I' in my favourite Dalton Maag fonts

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I have also been researching into Lucy Biggs letterspace project. I have found this particularly useful, to look at the ways each designer has approached their piece, with just 2 colours.

The letters that I have chosen in particular, reflect the textures in the designs, I particularly like the letter B, as the textures seem to reflect the way that the letter has been drawn out, it presents some really nice layers and I also really like the colour schemes of yellow and black. The yellow background is really striking and I like how it bursts through the marks in the letter.

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I've decided to take the tennis court for an experimentation of a place I encounter in my everyday life, as I spend a part of my routine everyday on the tennis court playing, so to experiment developing a letter into this seems interesting for me to try out, I can connect to my letter on a more personal level.

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After being assigned the letter 'I' to work with, I have initially been experimenting with a birds eye view of the tennis court, I have found some hidden elements of the capital form of 'I', amongst the lines on the court. Ranging from a standard shape of the letter, to flatter forms, and elongated versions.

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Informed by the process of Kate Moross, I would like to experiment with some hand rendered techniques of development, using some initial sketches in my sketchbook, and taking them into procreate using the Apple Pencil.

As I still want to link this to my location idea, I am going to firstly experiment with the letter using some hand-rendred fonts inspired by my research, and then from here, moving forward to the location. A way I could do this is by selecting the right colour palette and the background choice.

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Editorial illustration for the ride journal, 2012

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Inspired by my research into Kate Moross' hand illustrative typography, I used procreate to find some pencil/pen stylus that presented a similar effect. Whilst playing around drawing the letter out, I found that a looser grip of the pencil allowed the letter to form more naturally, with the similar effect to Kate Moross.

Developing these ideas further, I am going to choose my favourite and work towards producing an outcome of this.

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To start this development, I initially have chosen to work with the similar colour schemes as the letterform project, just as a starting point before I have completed a photoshoot.

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In the style of Moross, I have used a smaller sized pen tool, and added highlights both inside and around the shape. I think this works well as it bring the letter and background together as a whole composition, and adds some layers to the letter.

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For this resolved outcome, I used the colour wheel to find the perfect in between of yellow and pink, that would work well as a shadow.
I have selected a deep plum/toned purple, and slightly lowered the opacity, to add more emphasis on the foreground letter, making it appear more bold.

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To further inform my development of ideas, I conducted a photoshoot at my tennis club at home. Focussing primarily on the lines on the court, angles, colour schemes, and textures.

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As the surface of the court is tiger turf, this gave some really nice textures to the photographs I was taking. Using the eyedropper, I picked out some key colours to use on further development.

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An experiment focusing on an idea of recreating the effect of an umpires chair.

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Quick sketches based on my ideas including the birds eye view representation.

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After Monday's housekeeping session, I was inspired by this letter M, designed by Peter Saville. So I decided to research into his work further to inform the next stage of development in my project.

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An interesting interview with Peter Saville that I watched to gather some more background knowledge on him and his work.

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Based on my tutor group feedback from this week, I felt inspired to try some more experiments after some suggestions from my peers and tutor. To begin, I sketched some of these ideas out; collaging letters together using my photoshoot, working the letter into the shape of the string pattern and animating a bouncing ball, experimenting with the letter in lowercase.

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Based on the suggestion to experiment with photo collage, I have re-visited my photoshoot and selected particular ones to pair together, to form the letter 'I'. With some of these, I altered the layers style to darker colour, screen or dodge, to emphasise the white lines more. I like in particular the bottom right composition, as I think the wider frame on the top image adds a nice dimension for the viewers eyes, as they look from the top, to the bottom of the composition as a whole.

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To experiment with this further, I have started to incorporate a background of black, then linked this with my previous experiments of adding smaller lines around replicating lines on a court. I do like the outcome of this piece, however I like how realistic the images are, and think the black background then makes it look quite artificial, so I'd like to see how the images would look on a different coloured background.

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This is development based on one of my initial sketches relating to the string pattern, I initially began by taking a tennis racket and replicating the pattern of strings, with the cross-hatch pattern, of under and over.

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After this I then took notes from my group critique, to produce the letter from the movement of the strings. The first one is quite large, and I didn't like how this turned out as. I think it obstructed the background, which I wanted to initially make more apparent to the viewers in this experiment.

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Following on from the previous test, I then trialed out another colour, taken from my photoshoot, and then also shrunk the size of the letter to a wider and smaller shaped 'I', and much preferred this outcome compared to the first one, as the background is more striking and I think the smaller letter makes it quite an interesting concept.

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For the lower case animation idea, I was suggested by one of my peer students in the group criteria, I thought this was a good idea, as I haven't experimented with the lowercase form of 'I', so this may give me some more ideas.

initially, I have used the same font as my other text letter, and used the rubber tool to create the dot into the shape of a tennis ball. The below compositions shows the development of me animating the balls movement as is bounces to form the letter, then off the screen.

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The resolved animation in black and white.

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To further push this idea, I have added some thinner lines around the foreground of the composition, I think this is a good idea however also know I could push this further with more movement or by changing the colour of the thinner lines, so this is something I would like to try out.

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From my experiments, these are 4 designs that I want to push further; aspects for me to think about are colour schemes, amount of white space around the letter, adding depth to a flat image, and whether it could be animated or not.

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This is the outcome of the animation. I do like how this has turned out, however I'm confident that my development with my other outcomes may be stronger, and I also prefer them, so I'm looking forward to continuing development with my other compositions.

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With the umpires chair, I knew that I was nearly finished and pretty much pushed this as far as I could, so the extras were adding something to give some depth s it didn't look so flat. So I added a shadow to the letter using a black rectangle, and shaping it to the diagonal light hitting the frame, then lowering the opacity to 20%.

I also like to present any final outcomes on a drop shadow of a white background, to give a mock up style of a poster, this is something I have enjoyed doing for a long time with my work so enjoyed adding this into the presentation as as I think it makes it look more professional.

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For the development of the photo-collage, I have chosen the same shade of green from my photoshoot, for the background. I liked how by doing this, the lines. blended into the background. Adding another element to the composition, I have incorporated a smaller piece of Typography at the bottom, 'letterspace | I' in the font courier. I prefer it with this addition as it gives more of a professional poster look. This is one of my favourites out of all of my developments, as I like the textures and layers presented through the imagery.

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After experimenting with the different colour schemes, then animated the lines in a similar approach to the bouncing ball experiment, to reach my final outcome. This, is my favourite composition along with the photo collage, as I like how the animation has helped to bring in the idea of movement, linking to the idea of sport, and the physical movement it entails.