# data[].attributes.headline
The song will also be distributed on iTunes, Spotify and other online
stores. However, with these you can not distribute a digipak as easily. You
can’t sell a physical copy, so it has to be made into a digital one. When you
buy the song you get a pdf download of the lyrics and other information about
the song and band.

# data[].attributes.subject
The song will also be distributed on iTunes, Spotify and other online
stores. However, with these you can not distribute a digipak as easily. You
can’t sell a physical copy, so it has to be made into a digital one. When you
buy the song you get a pdf download of the lyrics and other information about
the song and band.

# data[].attributes.headline
To distribute the digipak, we use both traditional and new media. The
traditional method was by selling it in a shop, more specifically, a music shop
like HMV. Digipaks are sold on release because they are limited edition or
collector items which increases sales. People buy digipaks because they offer
more content, and written information which is best sold by print. Selling it
this way is usually just for big fans who want this limited edition content,
but the song will also be sold on iTunes and other websites for people who
don’t want to spend as much money on a digipak.

# data[].attributes.subject
To distribute the digipak, we use both traditional and new media. The
traditional method was by selling it in a shop, more specifically, a music shop
like HMV. Digipaks are sold on release because they are limited edition or
collector items which increases sales. People buy digipaks because they offer
more content, and written information which is best sold by print. Selling it
this way is usually just for big fans who want this limited edition content,
but the song will also be sold on iTunes and other websites for people who
don’t want to spend as much money on a digipak.

# data[].attributes.headline
We are also going to display the magazine advert on social media sites,
such as Facebook and Twitter as it also works as a poster. By doing this, it
will get shared around which means that more people should see it and it could
attract people who weren’t into indie rock before.

# data[].attributes.subject
We are also going to display the magazine advert on social media sites,
such as Facebook and Twitter as it also works as a poster. By doing this, it
will get shared around which means that more people should see it and it could
attract people who weren’t into indie rock before.

# data[].attributes.headline
Our magazine advert will be displayed in a magazine, but we must make a
good choice in what magazine we showcase it in, as it will have to target our
specific audience. Magazines like Rolling Stones are successful, however, it is
aimed at all genres and not specifically indie rock. Therefore, our advert would not be seen by
our target audience.  Our chosen magazine
to advertise our promo in is NME because it is specifically designed to target
an indie rock audience, which is the same as ours. However, music magazines are
slowly dying and less people are buying them as they used to.

# data[].attributes.subject
Our magazine advert will be displayed in a magazine, but we must make a
good choice in what magazine we showcase it in, as it will have to target our
specific audience. Magazines like Rolling Stones are successful, however, it is
aimed at all genres and not specifically indie rock. Therefore, our advert would not be seen by
our target audience.  Our chosen magazine
to advertise our promo in is NME because it is specifically designed to target
an indie rock audience, which is the same as ours. However, music magazines are
slowly dying and less people are buying them as they used to.

# data[].attributes.headline
Due to the mass usage of portable devices i.e. smartphones, tablets,
people can watch music videos wherever they are. They can be found on websites
like YouTube where you can select any song they want and it suggests similar
videos. Videos from YouTube can also be shared on social media, like Facebook
and Twitter, which is very effective as you can send it to your friends and it
reaches a bigger audience. Furthermore, the promo could be shared on the bands
Facebook page which would help to relate them to the song more.

# data[].attributes.subject
Due to the mass usage of portable devices i.e. smartphones, tablets,
people can watch music videos wherever they are. They can be found on websites
like YouTube where you can select any song they want and it suggests similar
videos. Videos from YouTube can also be shared on social media, like Facebook
and Twitter, which is very effective as you can send it to your friends and it
reaches a bigger audience. Furthermore, the promo could be shared on the bands
Facebook page which would help to relate them to the song more.

# data[].attributes.headline
We had to decide where where and how we could distribute our music
promo. A traditional method for this was by music channels on TV, such as MTV. However, the
downside to this was that you could not listen to a specific song when you
wanted, you had to watch multiple videos until you got to the one you wanted,
and it might not be shown anyway. Furthermore, with the advances in technology
this has become a much less favourable option and very few people are tuning in
to these channels.

# data[].attributes.subject
We had to decide where where and how we could distribute our music
promo. A traditional method for this was by music channels on TV, such as MTV. However, the
downside to this was that you could not listen to a specific song when you
wanted, you had to watch multiple videos until you got to the one you wanted,
and it might not be shown anyway. Furthermore, with the advances in technology
this has become a much less favourable option and very few people are tuning in
to these channels.