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The first newspaper advertisement, an announcement seeking a buyer for an Oyster Bay,long island, estate,is published in the Boston News-Letter

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Benjamin Franklin's General Magazine prints the first American magazine ads.

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The Pennsylvania Packet &Daily advertiser, America's first successful daily newspaper, starts in Philadelphia

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Volney Palmer opens the first advertising agency in Philadelphia

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New York agency Carlton & Smith begins buying the right to place advertising in religious magazines.

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The first convention of advertising agents is held in New York.

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Department store founder John Wanamaker is the first retailer to hire a full-time advertising copywriter, John E. Powers

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coca-cola was invited

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The American Newspaper Publishers Association if formed

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The Associated Advertising Clubs of America, a group of agencies, advisers and media representatives, is formed.

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A group of large agencies forms the Association of New York Agents, predecessor to the American Association of Advertising Agencies.

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Advertising Age is launched in Chicago.

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Life publishes its first edition. It later becomes the first magazine to carry $100 million annually in advertising.

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TV rating system to keep or delete shows.

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CBS becomes the largest ad medium in the world.

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videotape recording makes prerecorded commercials possible

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one of the greatest marketing disasters of automotive history, ford motor Co.introduces the Edsel

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the national Association of broadcasters bans subliminal abs

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David Ogilvy publishes "Confessions of an Advertising Man

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"the Pepsi Generation" kicks off the cola wars.

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Wells, Rich, Greene is established. Mary Wells is the first woman to head a major agenc

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Gannet Co. launches USA Today

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Credit: APTed Turner creates CNN.
Congress removes the

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TBWA and Chiat/Day merge.