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-Meaningless words are used so that they can be interpreted in more than one way

-The writer is not responsible for how the words are perceived by the reader

-Because the word no longer has a strict meaning politicians can now use these words to deceive the public by attaching negative or positive connotation to words

ex. Conservatives attacking Obama by calling him a "Socialist", equating "democracy"  to freedom and justice when really its just a type of government,

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Over complication of text due to writer's laziness

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Example:
"The hammer and the anvil" used with the implication that the anvil gets the worst of it. But in reality it is the hammer that will always break first

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Refrain from the "-ize" and "de-" formations as it restricts possible verbs

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phenomenon, element, objective, categorical, basic, primary, promote, constitute, exhibit, exploit, utilize, eliminate, liquidate

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epoch-making, epic, historic, unforgettable, triumphant, age-old, inevitable, inexorable, veritable

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-equality
-democracy
-science

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Metaphors now have been altered by people from their original meanings

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Single word becomes a phrase:

Touch --> make contact with

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-certain words have been so overused, resulting in their meaning to be lost
-distracts from the initial message/issue being discussed

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politicians use words in a general sense to persuade/manipulate their audience

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- use the active voice over the passive whenever possible

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Newly developed metaphors help further express your ideas

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Newlly made metaphors help visualize

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Adding extra syllables in a sentence instead of choosing appropriate verbs/nouns

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- choice of words attempting to impress by affecting greater importance
- used to "dress-up" a simple statement and give it an air scientific impartiality
- wrong use of words to make a biased statement seem impartial

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reverted to an ordinary word which can be used without a loss of meaning

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Writers use metaphors that they do not understand and twist the meaning to fit the phrase. Most metaphors have lost their meanings because of the wrongful use of them.