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I am Kriti your program coordinator.
Please upload your details in the below format.

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Welcome to your JuniorMBA Entrepreneurship course.

We will be working on this Padlet link for the next 15 days.

Check this column for daily updates and the project guidelines.

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We are pleased to introduce Clever Harvey Game Zone - Complete the JuniorMBA Challenges to collect points and redeem awesome rewards for free! The community is only accessible to CH Tribe members. Join here now - https://app.gametize.com/project/11250

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Put your queries here. We will reply to you soon or discuss the same during our sessions.

Student HelpDesk

Tel: 9359615073

Email: Support@cleverharvey.com

WhatsApp: 9359615073

by Clever Harvey Support

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Mob No: 7208903953
Email id: jr.cto@cleverharvey.com

You can reach out to me if:
1. If you are absent for the session and need recording.
2. If you are not able to login to the session due to some technical error.
3. If you are not able to co-ordinate with your project partner.

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Divyansh, Tazmeen, Tanvi, Utkarsh, Yagya

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Divyansh, Tazmeen, Tanvi, Utkarsh, Yagya

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1. Jobs :
-->Functional Job - It is an app for healthy diet
-->Emotional Job - Feel Good
-->Social Job - Portraying an healthy life.
2. Pains :
-->Lack of motivation
-->Lack of awareness
-->Unhealthy lifestyle
--> Lack of motivation regarding Fitness
3. Gains
-- Motivates people for an healthy lifestyle.
--> Reduces the risk of several diseases.
--> Increases awareness about the importance of fitness in our daily life.
--> Creates awareness about  the importance of an healthy diet.

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1. Who is it for?
Anyone who wants to inculcate an healthy diet and fitness workout in thein daily routine.
2. What does it do?
it is a tool which guides people on how to go healthy.
3. Why would they use it?
It will help people who want to oppt. for an healthy diet but don't know how to go for it.
4. What root problem does it addresss ?
It creates awareness about the importance of a healthy diet .

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1. Who is it for?
-->Anyone who wishes to get rid of excess algal blooms in a certain water body to prevent harm to marine life.

2. What does it do?
-->Binds the algae particles to form a heavier chunk that can then sink and allow sunlight and oxygen into the water.

3. Why would they use it?
-->Using this will remove the excess algae floating on the water and help restore nutrients to the soil inside the water body.

4. What root problem does it address?
-->Eutrophication usually leads to creation of 'Dead Zones' that cannot sustain any kind of life due to the depletion of oxygen in the water

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Question 1- Who is it for?
Answer- It is for the food delivery guys who can carry it at the back of their bikes just the same way they carry their cloth-boxed bag.

Question 2- What does it do?
Answer- It compensates for the loss of heat from food, on the way from the restaurants to our houses.

Question 3- Why would they use it?
Answer- They would use it as it allows the customer to have a restaurant-like quality of the food without making it stiff or frozen on the journey to our houses.

Question 4- What root problem does it address?
Answer- It addresses the problem of consumers' trust in the quality of the food which gets spoiled on the way from the restaurants to our houses. Hence, it becomes a matter of concern for the consumers to either visit the restaurant or order it online with its quality getting degraded.

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Customer jobs:

Functional job: Helps in maintaining the quality of food items on the way from the restaurants to our houses.

Social jobs: Keeps the food presentable among the people.

Emotional jobs: Helping the consumer to affectionate a relationship with the non-spoiled taste of food.

Pains:

1. Spoiled food.
2. In the cold areas, the food may end up getting frost leaving no taste or nutrients in it.
3. Eating food that has lost the standards in which it was prepared, doesn't feel right to the consumer as well as the impact on the restaurant in which it was prepared.

Gains:

1. Fresh and Hygenic food.
2. Quality being affected not even by a percent.
3. Enormous space for the food to maintain the texture in which it was made without having any effect on it.
4. Thermocol coated interior allowing the heat to remain trapped for a long time.

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Products and services :
It is an app which helps people to follow an healthy diet and fitness routine.
Gain Creators :
It gives you an healthy diet chart according to your personal preferences.
Pain Relivers :
It makes easier accessibility to diet charts and fitness routines.

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Money going to:

1.  Advertisement
2. Marketing
3. Customer support
4. Production
5. Maintenance
6. Transportation

Money coming from:

1. Restaurants
2. Food delivery partners
3. Customers
4. Bakers

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Money Goin To :
1. App maintenance
2. Marketing
3. Customer Service

Money Coming From :
1. Advertisement
2. Subscriptions
3. Fitness courses
4. Personalized Charts

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1. Subscriptions
2. Advertisement ( in the free version)
3. Fitness Courses
4.Merchandising
5.Personalized Chart
6. Consultations by specialists

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Ans: A personalized channel

What are your customer's relationship??
Ans: It is a long term relationship

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Channels: Partner channel.

Relationship: Long-term relationship.

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What are your key activities??
ANS: i)Providing a diet plan
ii) Providing a fitness chart
iii) Solving fitness problems

What are your key resources??
ANS:i) qualified nutritionist
ii)  Employees
iii) tecnology hub

What are your key partners??
ANS:i) nutritionist
ii)  Trainers
iii)  Dietitian

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Key Activity: To keep the temperature of the food constant.

Key Partners: Restaurants, Cafes, Bakeries, etc.

Key Resources: They are:
1. Plastic used for the casing.
2. Thermocol for insulation.
3. Small little freezer to maintain the cool inside, for products with low temperature.
4. Lock for the safety of the stuff kept inside.

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1.  Advertisement- includes money spent in ads via different sources (Variable)
2. Marketing- includes money spent on people, hired for marketing purposes (Fixed or Variable)
3. Customer support- includes customer care and warranty exchange (Variable)
4. Production- includes raw materials, electricity, and cost of external equipment like locks, etc (Variable)
5. Transportation- includes shipping and packaging including that of the reverse shipping of products under warranty (Variable)
6. Maintenance- includes maintenance of production units, i.e., machines, also, manufacturing centers, or places.
Note*
No full-time employees are being hired for the comnay.

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Key Activities:
- Hiring skilled workforce to put appropriate amounts of solution in the water body.
- Provide an excellent service while maintaining the water body.
- Make it available to even the most remotest of regions.

Key Resources:
- Skilled workers
- Highly spread distribution channels such as small retail stores for only the solution.
- Website to easily access our services wherein the customers will not need to add the solution themselves.
- Possibly an app for people with subscription which will allow them to call workers for regular cleanups.

Key partners:
- Researching team that will regularly check the pH of the water.
- Retail distributors.

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Money going to:-
1. Advertisement
2. Raw Material
3. Storage Facility
4. Customer Support

Money coming from:-
1. Products
2. Subscription

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1. Products (Solution ,Aquatic-plants & Fisheries ).
2. Subscription (Maintainance & regular checking of the water-body by the specialists).

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What channel would you use ?
-> Direct as well as Partner channel

What are your customer's relationship?
-> Long-term relationship
-> Personal

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1) Fixed costs
i) full time employee
ii) electricity
iii) furniture
iv) standardised subscription

2) Variable costs
i) marketing expenses
ii) consultation by specialist
iii) rent
iv) specialised tech team

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Economics of scale:

Savings in cost by an increased level of production of the respective product/s.

Economics of scope:

Savings in cost by producing distinct goods (heat insulator and mini freezer), when the cost of doing so is less than the cost of producing each separately.

𝘾𝙤𝙨𝙩𝙨 𝙞𝙣𝙘𝙡𝙪𝙙𝙚𝙙:

1. Electricity cost (increase) {from 18kW (300 INR) to approx. 20kW (500 INR)}
2. Storage cost (decrease) {from 10000 INR to 1000 INR}
3. Labour cost (decrease) {from 15000 INR to 10000 INR}
4. Production cost [Raw materials] (decrease) {from 50000-80000 INR to 40000- 60000 INR}
5. Transportation cost: includes transportation of the product from the manufacturing centers to our places (remains same)

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-->Labour Wages
(Variable cost)
-->Distribution cost
(Variable cost)
-->Rent
(Fixed cost)
-->Raw Materials
(Variable cost)
-->Marketing
(Fixed or Variable cost)
-->Electricity Cost
(Fixed cost)
-->Shipping
(Variable cost)
-->Packaging
(Variable cost)
-->Part-Time Employees [Specialists]
(Variable cost)

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What will your service offer?
Ans--> An healthy Diet chart with fitness courses.
What will you charge?
Ans--> 3 month Free trail
6 month - 100Rs
Yearly plan - 200Rs
What are your fixed cost?
Ans--> i) full time employee
ii) electricity
iii) standardized subscription
What are your variable cost?
i) marketing expenses
ii) consultation by specialist
iii) rent
iv) specialized tech team
Which  fixed cost can you  turn into variable cost?
--> electricity

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What does your product offer?
-> It is a soution which helps counter eutrophication and helps in keeping the water-bodies clean.

What does your Service offer ?
-> we offer 2 types of services :-
(1) Cleaning the water-body for the first time (one time transaction)
(2) Monthly and yearly Subscriptions/Contract (for the regular checking & maintainance of the water-body)

What will you charge ?
-> for the product
-->(50kg bag of solution) : ₹2500
-->(10kg bag of solution) : ₹600
-> for the 1 time service : ₹3500 (product+service)
-> for Contracts/Subscriptions :
6 months  : ₹2400
1 year    : ₹4000
3 year    : ₹11000
5 year    : ₹16500

Also on taking 1year, 3year or 5year Contract = [1 inspection inclusive every month through reservation]

What are your fixed costs?
-->Rent(Storage Facility)
-->Marketing
-->Electricity Cost
-->full-time Employees [Specialists]

What are your Variable costs?
-->Labour Wages
-->Distribution cost
-->Raw Materials
-->Shipping
-->Packaging

Which fixed costs can you turn into variable costs?
--> Electricity cost
--> Full-time Employees(By outsourcing or by hiring part-time for most of the specialists)

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Senior Grade_ Junior MBA Entrepreneurship

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Video Conferencing, Web Conferencing, Webinars, Screen Sharing

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Zoom is the leader in modern enterprise video communications, with an easy, reliable cloud platform for video and audio conferencing, chat, and webinars across mobile, desktop, and room systems. Zoom Rooms is the original software-based conference room solution used around the world in board, conference, huddle, and training rooms, as well as executive offices and classrooms. Founded in 2011, Zoom helps businesses and organizations bring their teams together in a frictionless environment to get more done.