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Dove Real Beauty Sketches | You’re more beautiful than you think

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Dove Real Beauty Sketches | You’re more beautiful than you think

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Real Beauty Sketches explores the gap between how others perceive us and how we perceive ourselves. Each woman is the subject of two portraits drawn by FBI-trained forensic artist Gil Zamora: one based on her own description, and the other using a stranger’s observations.
70.560.768 viewers Doris Kurzbauer www.youtube.com/watch?v=XpaOjMXyJGk

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This OOH ad by german tabloid news paper "Bild" provides satirical polotical commentary on german AfD politician Björn Höcke.

The advertising is somewhat shocking and displays "Bild" as very politically involved and witty in their political commentary. The ad is very provocative and is intended to spark discourse about Bilds political commentary.

Alexander Kölch

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Amazing Nivea ad for their classic and timeless night cream. Simplistic yet wonderful.

https://www.nivea.com.au/products/face/care/night-creams

Lena pack

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It combines the star power of Daniel Craig also know as James Bond with the premium quality of the vodka. It’s short stylish, fun to watch, eye catching ad.

7.2m views Nicolas Vetter

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Belvedere Presents Daniel Craig, Directed by Taika Waititi: Director’s Cut

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This ad by Old Spice explores a kind of "what you can be like" additude, but in a very fun and playfull way. It takes place in multiple, ´high-end´settings like the beach and through this it suggests a kind of standart you´ll get by buying and using the product.

The ad is very memorising just by the way it is filmed and the momologue is played out.

61 million views

Konstantin Sulovsky

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Old Spice | The Man Your Man Could Smell Like

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Oatly‘s reverse marketing stragety. I think it is very fascinating how they work with their „no marketing“ stragety. And as you can see: it works!

https://www.google.com/search?client=firefox-b-m&sca_esv=581232494&q=oatly+werbung&tbm=isch&source=lnms&sa=X&ved=2ahUKEwjLpIHP5rmCAxVPs6QKHYM3A7cQ0pQJegQIChAB&biw=390&bih=663&dpr=3#imgrc=AloXawT45mr2oM

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https://youtu.be/V6-0kYhqoRo?si=yNy8ma8s0vA-GXiY

It‘s a story about an old man, who is lonely on christmas. So he fakes his death and then his whole family shows up. Then he surprises them with a big christmas dinner and everyone is happy again.

This advertisement is a very emotional one and the story of it is so cute. I think because of that, many people still remember it, even though it‘s from 2015. 57 million people have seen the spot. It also caused an online discussion about beeing alone on christmas.

Nina Bart

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An old lady riding a pig to XXXLutz.

In my opinion, very questionable and inappropriate. Also very annoying.

Paul Stöckler

https://youtu.be/JlYMy7a4Llw

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XXXLutz TV-Spot 2023 – XXXL Würfelglück Oma

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https://youtu.be/TWCNYCV4RIU?si=3-JQz0u7jf4Hib84

Jeschonig Kerstin

Its an extremly confusing ad

You dont recognize at first what they advertise

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Long Version only on TY, Shortened Version on TV, 2015.

The commercial shows a well-to-do grandfather receiving messages over the years from his successful children around the world, who call off family get-togethers at Christmas time. Each year he eats his Christmas dinner by himself. Eventually he fakes his own death, and his grieving children and grandchildren travel to his home, only to find him still alive. He tells them, "I had no other way to bring you together".

touches one personally. family is always an emotional topic.

“Innerhalb der ersten 24 Stunden wurde es bei Facebook5 Millionen Mal und bei YouTube 1,2 Millionen Mal angesehen. Nach einer Woche lag die Abrufzahl bei YouTube über 30 Millionen und Mitte Dezember bei etwa 42 Millionen.”

Katharina Broschek

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The short film tells the story of a grandfather who spends Christmas alone for several years in a row after his children and grandchildren regularly turn him down. Afterwards, the children are shown receiving the news of their grandfather's death. When they all arrive for the funeral, the man, who is by no means dead, shows himself to them with the words: "How else was I supposed to get you all together?" Afterwards, the whole family is seen celebrating together.

69.579.151 views

Emilie Reich

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Alma Schreiber

Campaign for international woman’s day

https://www.campaignlive.com/article/international-womens-day-campaign-cpb-london-highlights-unconscious-gender-bias/1748611

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It really gets your attention and stays in your head. Since i still remember it for over 15 years.

If you eat it you will become a lion.

It's easy to remember, because of the roar.

47.796 Views

Lukas Grass

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Break into something good with Walt, Jesse, and Tuco from Breaking Bad.

it is really good, because it connects a product with a very well known series. It also makes very good inside jokes with those who watched the show.

Ilia Pashaeinia

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PopCorners Breaking Bad Super Bowl Commercial | Breaking Good 60

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This clever advertisement depicts a FedEx van speeding ahead of what appears to be a DHL van. As a courier service it is imperative that FedEx maintains the impression of being the fastest service of its competitors and thus keeping to its slogan of ‘always first’. As can be seen from the picture, the DHL van is not real, rather, the FedEx van has been painted in such a way that the front of the DHL van appears on its rear. Lea Gutmeier

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Dollar Shave Club - Our Blades Are F*cking Great

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Dollar Shave Club - Our Blades Are F*cking Great

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A humerous ad by the American Company Dollar Shave Club. The CEO uses his experience as a comedian to sell his idea of subscription based 1$ razors. It appeals to it's target audience by using clever jokes as well as taking shots at the big names in the industry (Gillette etc.). Keeping it light and funny while still informing the audience of the idea behind the company makes this ad one of the best of it's kind.

28 million views. Joel Faulend

https://youtu.be/ZUG9qYTJMsI?si=1fASuAIsYlQwHG36

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DollarShaveClub.com - Our Blades Are F***ing Great

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The Europe-wide 360-degree campaign is aimed at buyers who still hesitate to switch to a fully electric car.  It’s an extremely catchy add that slogan “Yes of Corsa” will definitely be remembered by viewers.

Views on YouTube: 16.515

Uploaded: 09.10.2023

Marie-Christin Janich

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I know it from Tv, always camein ad breaks of Blockbusters on Pro7.

good ad, because the product is displayed really well andd because of the sentence "Des Wodkas reine Seele"

Timo Franke

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Please click here if you are not redirected within a few seconds.

Jul 27, 2018 · Wodka Gorbatschow - des Wodkas reine Seele! Eiskalt, glasklar & absolut rein - weitere ...
Duration: 0:16
Posted: Jul 27, 2018

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wodka gorbatschow des wodkas reine seele - Google Search

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Please click here if you are not redirected within a few seconds. Jul 27, 2018 · Wodka Gorbatschow - des Wodkas reine Seele! Eiskalt, glasklar & absolut rein - weitere ...Duration: 0:16 Posted: Jul 27, 2018

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It speaks to a person in a unique way. Everyone feels included and motivated.

It's part of nike since 1988.

https://www.youtube.com/watch?app=desktop&v=KoknqliXxGQ

Lisa Marie Wurm

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Nike - Just Do It (1988) - Very first commercial

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Spotify's "Thanks 2016, it's been weird." Ad at the end of the year of 2016. They used user data to tell which songs were listened to on which days in fun ways. I really love it because you either can relate to the song yourself or you know someone who can relate to it.

Barbara Pazurik

https://www.adweek.com/creativity/spotify-crunches-user-data-fun-ways-new-global-outdoor-ad-campaign-174826/

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Alma Schreiber

https://www.oneclub.org/awards/adcawards/-award/42556/better-with-pepsi-burger-king-print

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The spot shows what power it can have when you drink Evian water.

Julian Krasa

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Best commercials ever - Die besten Werbespots

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Evian Babies Werbung 2009 - virales Marketing das funktioniert hat

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https://youtu.be/57zo8O5pDXc?si=xX3mfgazSTbi-J3J

The spontaneous and fun Heineken: The Perfect Date ad illustrates what the most ideal outing would be for two young people on the town. Shot in a restaurant with a million things going on, the commercial's energy captivates its audience .

As the daters move through the restaurant in the Heineken: The Perfect Date commercial, they go through many obstacles while trying to get to a bottle of Heineken. They are always stopped, though, and only enjoy a drink at the end of their adventures. Even though they are challenged, they emit a spirit that is always fun and upbeat. The commercial ends with the slogan, "Open your mind."

Heineken: The Perfect Date seems to be the perfect title for the ad; vivacious and lively, the commercial is beaming with fun.

10.957.470 views

Valerie Konrad

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This add got very positive reviews in 2021 because of the childlike manner it was presented. With their method they not only target children but also adults in a very memorable way.

500.000 views

Marita Schwarz

https://www.youtube.com/watch?v=9HYNfFoVBFY

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They show amazing footage of the Mount Everest . The shots are pretty amazing the same as the storytelling of climbing the mountain.A professional Filmmaker is shooting and editing the Video. The ad is about the DJI Mavic 3 which can be even operated above the worlds highest place.

2,4m views Alexander Zdenek

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This lancome ad features Zendaya. The actress and singer is seen riding a horse through the Los Angeles cityscape with a bottle of the Lancôme fragrance at her side in the commercial. In a behind the scenes interview with Zendaya, she talks about what an idôle — or idol — means to her.

Scholl Katharina

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Zendaya for Lancome Idole Fragrance Campaign

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Ed’s long been a fan of Heinz Tomato Ketchup with many posts extolling his love for the brand, and even has the brand’s label tattooed on his arm. In April, Heinz Tomato Ketchup superfan Ed Sheeran reached out to Heinz Tomato Ketchup on Instagram saying he had an idea for a TV ad.

In the spot you see Sheeran entering a restaurant “super posh” with “super fancy blah blah blah blah posh blah blah blah blah blah” dishes that he, in front of the chef, the waiter and all the other horrified guests, will upset with a slightly excessive amount of Heinz Ketchup.

Alina Zinner

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The commercial shows the "love story" of Milky and Schoki and that they have always been inseparable. The flavour of chocolate and milk is unique and made for each other. It reaches the audience with a lot of emotions and shows a story of the two characters over the course of the different adverts (from getting to know each other to the wedding and beyond).

over 2.000.000 views in total

Leonie Reichling

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It‘s a very emotional ad that leads you to think about the choices you make while consuming alcohol. „Someone waits for you at home“ is something most probably don‘t think about but is still very true, making it very personal , Sarah Mattern-Pinter

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Someone Waits For You At Home, DON'T DRINK & DRIVE   Budweiser Ads

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Until december Amazon shows the spot „Joy ride“. It shows three old ladies who found their inner child. This is very unusual because less advertisments online are adressing this generation.

Antonia Pröll

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Mit der crossmedialen Weihnachtskampagne „Freude schenken" beginnt bei Amazon der Auftakt in die Weihnachtssaison. Bis Ende Dezember wird der 60-sekündige Spot „Joy Ride" im TV, über Video-on-Demand, als Online-Video und in sozialen Netzwerken zu sehen sein. „Joy Ride" wurde vom internen Amazon Kreativteam und der Produktionsfirma Hungry Man produziert. Regie führte der preisgekrönte Regisseur Wayne McClammy.

Drei ältere Damen sind die Hauptprotagonistinnen in einer Geschichte über eine Freundschaft, die schon das ganze Leben lang andauert. Auf einem Rodelberg fühlen sie sich wieder ihrer Jugend nahe - und das alles dank eines Geistesblitzes (und der Amazon App). Instrumental untermalt wird der Spot von „In My Life" von den Beatles: Laut Rolling Stone auf Platz 23 der 500 besten Songs aller Zeiten und vom Mojo Magazine auf Platz 1 gewählt. Der Song zählt zu den beliebtesten Stücken der Beatles und ist eine Hommage an langjährige Freundschaften und gemeinsame Erinnerungen. Beides sind Kernthemen des Spots.

Für die Kampagne wurde eine exklusive Version von „In My Life" kreiert, eingespielt von einem 40-köpfigen Orchester und live aufgenommen in Prag. In Anlehnung an den beliebten Sound der Liverpooler Rockband wurde der Klang eines alten Klaviers integriert, live aufgenommen in London. Die Musik verstärkt den Charakter des Spots als Ode an die Freundschaft. Die anrührende Geschichte beginnt vor verschneiter Kulisse. Die drei Hauptdarstellerinnen sitzen auf einer Bank, genießen heiße Getränke und sehen etwas wehmütig den spielenden und rodelnden Kindern und Jugendlichen zu. Diese Umgebung scheint ihnen vertraut zu sein. Man hat das Gefühl, es ist eine tägliche Routine, die durch die winterlichen Temperaturen ein wenig ungemütlicher ist.

Während die Welt um sie herum vorbeizieht, sitzen die Frauen und schweigen. Aber nicht lange: Die Hauptdarstellerin wird aktiv, als sie bemerkt, dass ihre Freundinnen sehnsüchtig in die Ferne schauen. Wir sehen, dass sie eine Idee hat und ein verschmitztes Lächeln aufblitzt. Sie öffnet die Amazon App auf ihrem Handy und wählt gepolsterte Sitzkissen für den virtuellen Einkaufskorb aus.

Am nächsten Tag wird die Lieferung zugestellt und am Lieblingsplatz der Freundinnen liegt ein Paket von Amazon. Als sie es öffnen, sind sie vom Inhalt überrascht. Doch das Interesse der Frauen ist geweckt. Ermutigt von der Freundin, die die Initiative ergriffen hatte, folgen sie ihr auf den Hügel. Die Kamera wechselt zu den Freundinnen, die jetzt knöcheltief im Schnee stehen und die neuen Sitzkissen in ihre Schlitten legen. Mit einem bestätigenden Lächeln lassen sie ihrer Vorfreude und Begeisterung freien Lauf und schließen sich den (etwas jüngeren) Menschen auf der verschneiten Piste an. Sie lachen, jubeln und erinnern sich an ihre Jugend, die sie gemeinsam auf denselben Rodelhügeln verbracht haben.

Das Trio ist voller Leben, als es mit fliegenden Armen den Hang hinunterfährt. Die Jüngeren schauen ihnen bewundernd zu. Als sie den Fuß des verschneiten Hügels erreichen, wirkt es so, als wären sie in der Zeit zurückgereist und wieder jung: Sie stehen auf und machen sich voller Enthusiasmus auf den Weg zurück nach oben. Ihre Begeisterung ist spürbar, während sie sich auf eine weitere rasante Fahrt über die verschneite Piste vorbereiten.

„Unsere diesjährige Weihnachtskampagne wurde von den kreativen Ideen und Traditionen unserer Kund:innen inspiriert", sagt Jo Shoesmith, VP Global CCO bei Amazon. „Diese Geschichten sollen uns an die Freude erinnern, die man empfindet, wenn man geliebten Menschen etwas Gutes tut - ein Gefühl, das uns in dieser Jahreszeit aufmuntern kann."

Maya Waterman, die Hauptdarstellerin von „Joy Ride", sagt: „Ich bin sehr stolz darauf, dass ich die Hauptrolle in einer weltweiten Werbekampagne übernehmen durfte. Die Nostalgie von älteren Menschen wird oft als sehr rührselig dargestellt, als sentimentale Sehnsucht. Ich freue mich darüber, dass wir dieses Bild auf den Kopf stellen und die Geschichte von drei Frauen erzählen konnten, die nicht nur in Erinnerungen schwelgen, sondern auch neue Dinge erleben. Ich hoffe, dass Menschen aller Altersgruppen dieses Gefühl der gemeinsamen Freude nachempfinden können."

Annie O'Donnell, eine von Mayas Freundinnen in der Geschichte: „In unserem Alter ist es nicht ungewöhnlich, dass man in eine Schublade gesteckt wird. Und obwohl ich gerne die Rolle der liebenswerten Großmutter spiele, ist es immer spannend, eine andere Seite zu zeigen. Es ist eine Gelegenheit, mit Vorurteilen aufzuräumen und zu zeigen, dass wir nicht nur im Herzen jung sind, sondern uns immer noch in neue Abenteuer stürzen."

„In der Weihnachtszeit feiern Menschen ihre Traditionen, schwelgen in Erinnerungen und lassen das Kind in sich heraus", sagt Ed Smith, General Manager of EU Integrated Marketing bei Amazon.

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Der neue Amazon Weihnachtsspot: eine Ode an Freundschaft und gemeinsame Erinnerungen

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Viel Schnee und dazu „In my Life" von den Beatles: Drei Freundinnen fürs Leben erleben im aktuellen Amazon Werbespot „Joy Ride" die Magie der Jugend neu.

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Simple but effective ad which you remember for a long time. The execution is just a bit boring because of the choice of music. Nevertheless, I think it's great and when someone mentions ads then this ad is one of the first that pops up in my head.

Benjamin Cimerman

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Very old Nutella ad. Fascinating to see one of the first ads from a well known brand/product that is still very successful. Also insane that they wanted to label Nutella as a healthy peoduct.

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Ana Markov; 119.000 Views; I believe that the message of this ad is really important and it discusses a topic which is relatable and present in both men and women’s life’s, it showcases that we tent to judge ourselves fast and listen to other people’s opinions way to quickly

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This ad's most outstanding design element is how the creators played with different perspectives to create a more exciting and immersive viewing experience.

Viewers get a taste of how that drink can be enjoyed throughout the day: on a casual brunch with colleagues, on a regular Tuesday by yourself running errands, or on a night out with friends.

This ad has more than 1 Mio. views on Youtube.

Annasophia Maier

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69 Million views

The spot shows in a very emotional way what‘s actually important in life and that you should make time for what’s truly important: your family.

Katarina Adamovic

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An old commercial of the Volkswagen Polo series, saying that their cars are tough and can survive anything, in this case even a terrorist attack. This kind of joke could probably not pass the criteria of todays television commercials

577 878 Views on Youtube https://www.youtube.com/watch?v=WUtE3QlTpKI

Mate Groz

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Volkswagen Polo - "Terrorist" Commercial

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Cinema ad in Colosseum Center Kempten, which is played like forever before every movie you go to.

It is iconic and my friends and me all know it, especially the sentence "Ich kann leider noch nicht lesen"

Good ad because I know the product, bad it dont makes me interested to buy it

Timo Franke

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Not an official ad from Mercedes. Tells a funny story about a young boy from Braunau am Inn, Austria.

Benjamin Cimerman

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Mercedes Benz ADOLF Spot (German/Deutsch) - 2013 HD

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A highly controversial, however very funny Doritos commercial showed on the Super Bowl in 2016, which outlines how tempting the taste of Doritos chips is for everybody.

Radu Dorobantu

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Its a good ad because it is pretty funny. With the ad they wanted to say, that even the CEO of mercedes is using a BMW.

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BMW despide en un i8 Roadster al CEO de Mercedes-Benz

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These christmas commercials are always very welcoming and festive.

Dilara Tuna

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Coca-Cola Weihnachtsspot 2022   Weihnachten findet immer einen Weg

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REWE wanted to consciously provoke with this Ad and pay attention to the these problems, but there were a lot of hard feelings and people were outraged by it.

Katharina Broschek

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Auch der Preisträger für 2019, "Krone"-Kolumnist Manfred Schumi, wurde bei der Preisverleihung im "Bank Austria Kunstforum" gewürdigt, da im Vorjahr keine festliche Ehrung stattgefunden hat.

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Die Handelskette hat den Spruch "Mit einer Behinderung wirst du NICHT gebraucht" plakatiert. | 12.10.2021

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An ultrasound shows some interesting results in this SuperBowl ad for Doritos. (2016)

Extremely humorous, attention catching but also controversial.

Leonie Weber

1.576.591 views (can’t be found on the official Doritos account)

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It‘s a very cute short story of the butter falling in love with the rama.

views on YT: 126.844 but it was aTV spot, so it probably got lots of more views.

Nina Bart

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Eye-catching and promoting a black Friday sale. It looks like a good deal.

Vesela Georgieva

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At the Super Bowl 2022 Kia presented this commercial for their new electric car.

In the ad, a robotic dog follows a car to find it’s home while a slow song is playing. It therefore plays with the emotions of the viewers - sadness, hope, anticipation, shock and joy. Especially the twist at the end has caught my attention, the adorable dog and dramatic story add to that. This shows Kia as a brand, which builds families.

https://www.youtube.com/watch?v=CmnRJGaHPw0

3.693 views

Uploaded on 07.02.2022

Julia Schönberger

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Robo Dog  The All Electric Kia EV6 Super Bowl 2022