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this ad portrays the over sexualization of woman by being Half naked for no need in this perfume ad

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this ad hints at the fact that women need to be having sex and in todays society women are slut shamed for having sex but men can do as they please with no repercussion

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perfect skin even for aged woman can be achieved with this makeup. Definitely unrealistic to have no pores or wrinkles when you get older so this is what society is telling woman they should strive to look like in their 40's

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simple ad but it shows the false expectation that woman need to look like this super skinny model that's unrealistic in todays society

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woman need to have perfect skin in order to look beautiful. pore less and blemish free skin is what they need

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showing that all woman are equal. what's surprising is that every woman has one thing in common, their physical body shape. All three are super slim so even though this ad portrays equality, it's also telling the mainstream media woman need to be skinny.

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although this is targets towards breast cancer awareness, we can also see how it uses over sexualization by showing her breast and also shows gender expectations by hinting at the fact that women should be slender with large breasts

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this ad is geared towards men's masculinity and how men need meat protein in order to build big muscles

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men need this Lean source of protein in order to get big and strong. notice the plastic fork used aimed for on the go workers like masculine truckers

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boys are primed at a young age to build and constructs things. Only men can be construction workers or civil engineers

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reminding men to go to the doctors frequent because in todays society, men are viewed as weak if they need to get a check up and will do anything to avoid the doctors office.

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this ad shows that men need to have a big house and yard in order to have a happy family as well as toughness men need from a young age

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this ad hints towards how men need to be viewed as manly by being outdoors and in the wilderness

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shows a gender stereotype of men needing to own powerful motorcycles, boats and big trucks. in todays society they want us to believe only men should own these luxuries