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We had running a business for this subject MPU 3222 Foundation of Entrepreneurship inculturation it has been a transformative journey marked by adaptability, effective communication, financial acumen, and emotional resilience. The dynamic nature of the business landscape taught me the significance of adaptability viewing challenges as opportunities for innovation. Navigating unforeseen market shifts and changing customer preferences underscored the need for quick adjustments. Effective communication emerged as a cornerstone of success, fostering a cohesive and motivated workforce. Financial management proved to be a constant learning curve, with budgeting and maintaining a healthy cash flow becoming essential for business sustainability. The entrepreneurial journey, emotionally a rollercoaster, instilled resilience and the ability to focus on long-term goals.

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Organization Chart in Barquillor Cruncher

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Organization Chart in Barquillor Cruncher

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In our teaser posts entrepreneurs will be able to understand that different types of content cater to different business objectives and there needs to be a balanced approach between increasing sales and creating continuous engagement. We post 3-5 times a week

consistently for the first 2-3 weeks Then switch to another posting pattern or time.

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Qr code of our Business : cruncher_barquillor

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Qr code of our Business : cruncher_barquillor

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https://www.instagram.com/cruncher_barquillor?igsh=MTEyMzVqYTMzNjVoaQ%3D%3D&utm_source=qr

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We repacking Barquillo in few variety type of package so that it look attractive to ours customer Rm10 per pack.

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Our shop is named Barquillo Cruncher which is the online retail shop base in Kuching that sells homemade Barquillor known as Kueh Sepit in Malaysia. Our main objective is to promote the traditional kuih in Malaysia among University students.

We began our business as a way to profit from demand since University student like to consume snacks in their daily life. Barquillos are sweet and crunchies to satisfy their taste demand. Additionally, we are also passionate about promoting the traditional culture in Malaysia among university students.

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Barquillor cruncher biscuits are one of the lesser known biscuits nowadays. Therefore, a group of us decided to sell these cookies. We sell these cookies so that others can also enjoy the deliciousness and crunchiness of these cookies.

This at the same time can introduce this biscuit to the current generation who almost forgot about the existence of this biscuit. These biscuits are made from easily available ingredients such as eggs, sugar, flour, coconut milk and so on. Besides, making these cookies is not that difficult.

Finally, through this business, a group of us can work together in selling and packing these biscuits into containers for sale. With this cooperation, our business affairs run smoothly.

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To complete this project my groupmate has distribution for each individual in the group.

Connie Chan plays a group leader who is responsible for finalizing every work before submission and holds any activity, discussion, or task distribution.

Donny takes part in promoting products Financial Records, and income statements.

Ahmad Hakimie takes part promote products and provides evidence and supporting documents such as screenshots of receipts/invoices, and screenshots of communications with customers in WhatsApp, and Messager.

Samantha took part in promoting products explain the application of the AIDCA model, Go E-commerce- provide individual evidence on the sales generated screen capture from go E-commerce, BMC model

Lily took part in promoting products and online marketing activities

Adelie take parts in appendix - screenshot of receipt

Financial record - transaction records.

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products, services, and price

Our group sells Kuih Sepit. 1 pack costs Rm10; when you buy 2 packs, the price is Rm18. It's worth it to customers who buy with us because they're given a discount. We provide Cash On Delivery (COD) services to customers who purchase online. Therefore, this makes it easier for customers to get the kuih pinta from our pad.

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this is the reciept from coustomer after their have already make a payment.

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▪ screenshot of receipt/invoice

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this is coommunications with customers in WhatsApp. that their want to buy some kuih sepit and make a payment

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▪screenshots of communications with customers in WhatsApp.

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This document serves as confirmation that the customer has made a payment for the products they purchased.

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As a result of the implementation of this task, there are several opportunities that have been identified. Among them is that I have the opportunity to learn new things. This Barquillor Crucher business was my first experience to market the product among students and outsiders. It has also been a very valuable experience in my life. Next, another opportunity that can be seen is the way of life and culture of the present day.

Most people today like to eat foods such as cakes and bread. Due to the passage of time and the modern way of life of today's human beings, such businesses can bring huge profits and have the potential to grow more developed. The production of this Barquillor Crucher product also has a number of threats that have to go through to make its marketing a success. Among the threats identified are new competitors.

The business will compete with new markets if this market exists and succeeds. New competitors entering the market are a threat to the business. Therefore, various strategies need to be established to ensure that this Barquillor Cruncher product remains the customer's top choice.

In addition, the tastes and tastes of consumers can change at all times. It's been my challenge to take care of the customer's heart. Therefore, my partner and I must be flexible and good at taking customers' hearts to keep the business running. However, this threat is not a deterrent for me and my partner to fail to market this product.

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WHATSAPP - 0138793609

TELEGRAM - 0138793609

INSTAGRAM - cruncher_barquillor

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The AIDCA model stands for Attention, Interest, Desire, Conviction, and Action, serving as a framework for effective communication and persuasion. Starting with Attention, it aims to grab the audience's focus using compelling headlines or visuals. Following this, Interest is generated by presenting information that resonates with the audience's needs or desires. Desire is then cultivated by highlighting the benefits or solutions offered, creating a sense of longing or need. Conviction solidifies the message by providing evidence or testimonials that reinforce its credibility. Finally, Action prompts the audience to take a specific step, whether it's making a purchase, signing up, or any desired outcome, ensuring the communication achieves its intended goal.

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An analytical and visual framework for creating, characterizing, and assessing business models is offered by this strategic management tool.

Include nine component that cover key aspects of a business, including customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure

Through the integration of these elements, the business model canvas offers a comprehensive perspective of an organization's activities and facilitates strategic planning and decision-making.

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When I started the Cruncher Barquillor business idea, my first obstacle was bringing the various elements that were needed for its success together. Task coordination, resource management, and good communication were critical elements that required ongoing focus. Despite early obstacles, seeing the project through to completion created a sense of achievement and personal development. The experience made clear how important it is to be resilient and adaptive when facing unanticipated challenges—qualities that are essential for every entrepreneurial attempt.

Cooperation was also essential in navigating the complex terrain of Cruncher Barquillor's commercial development. Working together with people with different talents produced a synergy that improved problem-solving and creativity. Acknowledging each team member's distinct abilities helped to create a collaborative environment, which was essential to the project's success. The event brought to light the inherent worth of developing solid interpersonal ties and drawing on group knowledge to solve problems.

The Cruncher Barquillor project also highlighted the value of customer input and market research. We were able to improve our product offers and marketing strategies by continuously assessing consumer preferences and industry trends. The significance of maintaining awareness of changing company conditions and customer demands was emphasized by this focus on market response. Looking back, this project has enhanced my entrepreneurial abilities and given me a greater understanding of the intricate interactions between variables that are essential to a business's success.

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Type of Business: Partnership

A partnership is a formal arrangement by two or more parties to manage and operate a business and share its profits in our business which involves suppliers.

We launch our business in Universiti Malaysia Sarawak, 94300, Kota Samarahan, Sarawak, Malaysia.

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BACKGROUND OF BUSINESS (operating hours)

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BACKGROUND OF BUSINESS (operating hours)

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MONDAY : 8 a.m-5 p.m

TUESDAY : 8 a.m-5 p.m

WEDNESDAY : 8 a.m-5 p.m

THURSDAY : 8 a.m-5 p.m

FRIDAY : 8 a.m-11.30 a.m

SATURDAY : CLOSED

SUNDAY : CLOSED

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Barquillo is a Spanish wafer pastry in the form of folded, crisp dough. It is usually called Kueh Sepit in part of Malaysia.

It is prepared by rolling the cookie dough, which consists of flour, sugar, egg whites, and butter, into a narrow disc that is subsequently shaped into a hollow cylinder or cone. Historically, roadside vendors referred to as "barquilleros" distributed the product while carrying a distinctive red roulette tin called the "rulta de barquillero." During the colonial period, it was introduced to both the Philippines and Latin America. As a variety of Christmas cookies, barquillos are widely recognized in Spain and former Spanish colonies. Additionally, it is well-liked at numerous fiestas. It later became immensely popular in East and Southeast Asian nations, where it had spread to neighboring countries.

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Record of all actual transactions

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We start our business very earlier stage through the Instagram is mainly online retail shops.

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Qr code of our Business : cruncher_barquillor

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Qr code of our Business : cruncher_barquillor

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https://www.instagram.com/cruncher_barquillor?igsh=MTEyMzVqYTMzNjVoaQ%3D%3D&utm_source=qr

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Customers' problems :

1. Customer prefer buying products though online

2. Trust Issue on selling products

3. Doubt on the product quality.

Solution :

1. Opportunity to sell more products since we receive orders through online platform IG

2. Provide all detail information about product to customers

3. Choose sustainable packaging, safe ingredients, locally sourced goods.

Reflection

I am confident that our entrepreneurial project is capable of thriving in tandem with other entrepreneurs. Therefore, cooperation in the group is very important to achieving the profit.

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Our shop is named Barquillo Cruncher which is the online retail shop base in Kuching that sells homemade Barquillor known as Kueh Sepit in Malaysia. Our main objective is to promote the traditional kuih in Malaysia among University students.

We began our business as a way to profit from demand since University student like to consume snacks in their daily life. Barquillo are sweet and crunchies to satisfy their taste demand. Additionally, we are also passionate about promoting the traditional culture in Malaysia among university students.

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We repacking Barquillo in few variety type of package so that it look attractive to ours customer.

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Rm 10 per packs.