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Group 1- Identify their Jobs To Be Done 

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Group 1- Identify their Jobs To Be Done 

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Functional - Tasks people want done

Emotional - How people want to feel and be perceived while executing the functional job
Social - How people want to be perceived by others

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Imagine you have 10,000-100,000 members of a network in one place (at a market, at a conference, in a community or social network)

What service would you offer them? (free or paid), what do they need? Imagine them talking to each other or sharing information?

Who else do you need to to make these services work?

Who and how will you charge?

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Use these questions to help you craft the press release

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Key Questions to ask:

Who are the customers

What is the offer?

How do we maintain relationships?

How do we reach them?

Who helps us deliver?