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Anunciante: Samsung España
Marca: Samsung
Producto: Acción Samsung para personas con ALS
Agencia de Publicidad: Cheil Spain
Premios en El Ojo:

El Ojo de Iberoamérica 2021:

Plata El Ojo Digital & Social / Plata El Ojo Experiencia De Marca & Activación / Plata El Ojo Innovación / Plata El Tercer Ojo.

Premios en Cannes: Oro en Pharma Lions / Oro en Brand Experience & Activation Lions / Plata en Mobile Lions 2021
País: España
Categoría: Electrónica
Fecha Publicación: 17/11/2020

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Anunciante: Samsung España, Marca: Samsung, Producto: Acción Samsung para personas con ALS, Agencia de Publicidad: Cheil Spain, Director General Creativo:

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Uso de la Metodología - Añadir 1:20 min más de lo que se establece.
Como se puede ver, se utiliza más que todo Imágenes.

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Oct 21, 2021

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This presentation will take you through some of the history of the color violet, focusing on its origins, important figures, how the process of making the pigment has changed, and more.

The Color Violet Transcript

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the color purple or violet can be dated back to the time of the phoenicians. The phoenicians were an ancient civilization in Lebanon who are deemed the purple people because of their trade of purple died interestingly. Their very name derives from the greek word for phoenix, phoenix. The color purple has a lot of cultural and ceremonial significance in japan purple has long been a sign of victory. Purple is also used by shinto priests to wrap the most precious artifacts in the shinto temple and cloth and sumer. Referees also wear purple tassels. Purple was also extremely sought after an ancient Rome. It was seen as a sign of affluence at the time, Purple malls die was seen as so exclusive. Some emperors couldn't find it, let alone afford it. And in some instances if you weren't a high enough class to wear purple around the penalty for wearing it was execution. The color of violet was discovered by William Henry Perkin. In 1856, Perkins accidentally made the color mauve and a bit eerie in purple. Perkin was attempting to find an alternative remedy for malaria. The only other remedy quiNINE could only be gathered from specific south american tree. Although Perkins had created moths and not true teary in purple. His discovery had more of an impact on society than originally thought pregnant. Discovery of mob had many medical and commercial benefits and led to the discovery of cholera, tuberculosis, chemotherapy and immunology. Pliny or Pliny the elder was a roman author, naturalist and philosopher, as well as the navy and army commander in his younger days. He lived for one A. D. Until 79 A. D. And outlined a process for creating terry and purple plan is process of creating teary and purple consisted of cutting them your XC Snell, steeping it, salting it, heating it, straining it and letting it soak in wool. But this does not produce sufficient die. This method left the liquid exposed to the outside air, which in turn only created a pigment as opposed to have died. Jorge Juan and Antonio de Ulloa were to Spanish sailors that published two methods of extraction for purple dye from a shellfish. In 1748, Antonio was a naval officer and scientist, and Jorge juan was a mathematician, naval officer, scientists and mariner. The two methods went something like this. The first method involved pressing the animal with a small knife to squeeze die from the head to the posterior extremity. This process killed the animal. The second method involves squeezing the animal to make it vomit, collecting the dive from their vomit. The animal is left to recover from this. The old method for collecting purple involved rotting amir X, which would contain a bacteria that is a central of purple dyeing process and would act as biological reducing agent. Today, it's more common to use sodium diet denied because it works similarly and does not have the pungent smell. Violet dye made from Caricola, which means cease now in spanish, can be told based on the smell process, Making purple produces a very horrible odor that can linger even centuries later. Just by rubbing a material or textile and sniffing your fingers, you would be able to tell if the dye was made from this Caricola or Miramax. A more recent figure in the world of violet is Auto Elstner, who made an interesting observation in the 1980s, he observed the impact of sun on the dying process. In essence, sun exposure could make di bluer while cloud exposure could make the dye more purple to return to some of the symbolic uses of violet. It is important to note that there is no one true meaning for the color. Purple is perhaps most commonly thought to be associated with royalty and they're so reputation was first gained during the roman and Byzantine empires where it symbolized high ranking and respect. This image shows Byzantine Emperor, Justinian and purple. There are ties to violet and sexuality, with an example being the relationship between Julius caesar and Cleopatra. Cleopatra hosted a feast for caesar after his victorious battle against pompeii, which much of the furniture was purple. After this meeting, cesar started to wear purple toga. The relationship was controversial, making the use of purple to symbolize this controversial as well. Purple has been associated with british funerals since the mid 20th century. Part of the reason for this is a spindly notes. Violet is the last color in the rainbow spectrum, symbolizing both the ending of the known in the beginning of the unknown, the appearance of Perkins mauve at funeral processions can be traced back centuries. In the symbolic meanings of purple vary for different countries, butterflies actually have a keen eye for seeing purple. They're able to see a different range of colors and humans they cannot see red, but they can see up to ultraviolet on the color spectrum, which goes far beyond our abilities. Flowers that might appear white to humans appears color to butterflies. We can only know this by using ultraviolet tools to mimic what they might see. Shades of purple or violet can be extracted from blackberries and a variety of these colors and shades can be produced. However, these colors are not technically dies, but rather stains so they will not last long on fabrics morden such as salt or aluminum, potassium sulfate can be added to this stain making process in order to make a more permanent dye. To create a violet dye from red cabbage, you can start by boiling the diced cabbage and water and adding salt. During this process, you'll be able to see a purple color tint the water but it can take on different shades by what is added to it as the image shows, vinegar can cause the color to take a pinker tint. Ammonia can be added if you desire a color closer to blue, a range of violet pigments and dyes can be created from both, log would extract and log wood chips similar to blackberries. The aluminum potassium sulfate can be added to not only act as a mordant, but to change the pigment in accordance with the amount of alum added. As the picture demonstrates, the fabric or material used can also bind differently with the log wood to create unique shades. All right, and here we have violet lemonade. All that is needed for this recipe is water and lemon juice, sugar, rose water and flowers from violet plants. First you need to make violet E. With the flowers and then you can begin the lemonade making process using the other ingredients, adding more lemon juice to make the drink pinker or less to keep it on the bluer side.

2. Presentations

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Oct 21, 2021 193 0 This presentation will take you through some of the history of the color violet, focusing on its origins, important figures, how the process of making the pigment has changed, and more. Expand to view full transcript the color purple or violet can be dated back to the time of the phoenicians.

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Idea 1 Comercial - Campaña Experimental

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El Cajero de la felicidad - Cocacola

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El feed de la página va a tener posts de las personas que ya se hayan tomado fotos y las hayan subido a redes (obviamente dando crédito), y también contendrá posts de recomendación de artistas de color.

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Las personas pueden parar y tomarse una foto con las ilustraciones hechas por artistas de color. Después subirán la foto a redes con un hashtag para convertirlo en tendencia.