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One of the seven gods of fortune.

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Some believe he was originally to be a god among fishermen.

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Is believed to be the first child of Izanagi and Izanami.

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Often ritualistically prayed to by fishermen before heading to sea.

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One of the most popular shrines dedicated to the god Ebisu.

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After three years of being born without bones, Hiruko was cast to the sea by his parents.

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Donate spare change, bow deeply twice, clap twice, moment of prayer, bow once again.

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It's a tradition to toss spare change onto the rake in hopes of "raking in good fortune". Kyoto Ebisu Shrine.

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A time to worship Ebisu, praying and purchasing items to aid in the pursuit of wealth and good fortune.

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often sought out by businessmen looking for prosperity and good fortune.

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often purchased during the Toka Ebisu festival, people will cover the branches of these bamboos with charms and talismans in hopes of good luck.

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Said to be hard of hearing, it is said if you knock on a specified shrine board on your way out, he will hear your prayer.

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Fishermen say Ebisu keeps the oceans safe and pristine.

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Is said to be angered when people pollute the ocean.

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Megafauna that bring in fish and protect fishermen are often associated with Ebisu.

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Often depicted carrying a red sea bream in imagery and statues.

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Sometime later, Ebisu became one of the more popular seven gods of fortune.

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Depictions of him can occasionally be seen in places of commerce.

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A title he earned when he kept his mirth despite his hardships.

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Resulted in Hiruko being born with not bones. Or in other stories, with no arms or legs.

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A shrine for the family to worship a Kami at home.

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Likely in areas like the sea where humans interact with it in order to obtain food.

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Heavily opposed in Japan, as whales are seen as incarnations of Ebisu.

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Eventually was washed ashore and was raised by the Ainu.

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represents the oceans bounty and his role as the god of fishermen.

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is occasionally seen on company products from Japan.

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some communities associate Ebisu with objects that drift ashore.

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Often paired with Daikokuten, the god of fortune and wealth.