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This ad that comes after a time when food and drinks were rationed, invites the idea of being luxury with ones food, and makes their wine seem like the start of a new era.

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This ad appeals to the need for, and comfort of, sleep. By showing a soldier enjoying sleep - a feeling that everyone's familiar with - the company can sell their product.

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This ad for a coke appeals to your thirst through it's slogans that talk about "thirst" and "refreshments."

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This ad utilizes detail to make food look good even before HD photography was available, down to the salt on the fries, the ad makes you want to taste the food.

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This ad for Dasani water bottles appeals to the need for water and showing a high quality (for 2003), detailed picture of that water, making people thirsty or just want water in general.

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This commercial is selling a snicker's bar, and is using the physiological need appeal by saying the product will satisfy your hunger.

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You're not you when you're hungry. Snickers Satisfies

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This ad for big Macs make's an appeal to your hunger by giving pictures of the food in extremely close detail and making them look important (by the angle).