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Brand Mood board

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Tag line - Keep Calm and Join the Eh Team

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Branding Mood Board - example of tag lines, team colours

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Mood Board mostly copy and colours. Use of statement words, quotes, icons

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Incorporate icons and images to match our team colours

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What is our team's mission?

What are the benefits and features of your team's experience, knowledge and skill set?

What qualities do we want them to associate with our team?

1. Create a Logo
2. Brand Messaging - key messages to communicate
3. Create a "voice" for our team that represents the brand -  This voice should be applied to all written communication and incorporated in the visual imagery of all materials, online and off. Is our brand friendly? Be conversational. Is it ritzy? Be more formal.
4.Create a Tagline

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"The Eh Team is our name, Marketing is our game"
"If You Want to Get Ahead, Get A Eh Team"
"Eh Team - Making Businesses Successful in a Changing World"
"Eh Team - Innovate Your World"
"Get an Easy A with the Eh Team"
"Heal the World with Eh Team" (Yoga) (Vitamin Company)
"Discover the Eh Team Difference"
"If only everything in life was as reliable as a Eh Team" (Accounting Company)
"It's the Bright One, it's the Right One it's the Eh Team" (Solar Power Company)
"You can do it when you Eh Team it"
"Go where the winners go - Eh Team
" Sorry for being "correct" or "there" or "awesome"
Eh - Team."

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We help businesses move ahead in today's changing world through innovative marketing.

We understand what it takes to put excellence in front of the people that matter most - the customer.

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Activity #1 Instructions: Building Your Team Brand

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Activity #1 Instructions: Building Your Team Brand

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Step 1: Our Values as a Team

Step 2:
How can we communicant our value effectively?
think of creative ways to communicate that value in a memorable and authentic way. As you begin to think of how you will communicate your brand value keep in mind that in terms of team branding all members of your team should be able to clearly communicate the essence of your value in such a way that not only do others clearly understand what you bring to the table, but they also cannot wait to work with your team! As you are posting the final creative piece, please also share with us your Padlet link so that we can see your work-in-progress ideas as well. Before you do this make sure you change the privacy settings so that others cannot edit your Padlet.

eg. imovie, Youtube, Powtoon, PP

Team Name - The Eh Team
Should we incorporate this, as Canadians with the original A Team

music

in your face words of description of our team

in power point or
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VALUES
- Reliable: We will turn over every stone to find the best solution to any problem.
-Accountable: We are open and honest with our customers, and committed to taking action that only benefits the customer's well-being.
-Empathetic: We build relationships upon listening and valuing what is important to our customers.
-Creative: We use the right marketing tools for the right job at the right time. (See marketing tree below).
ADD sentences to elaborate
Values - add a sentence to describe each value, complement with an image and team member does voice in the video/marketing asset that we create (if that makes sense).

TEAM COLOURS
Canada flag red, white and black

TAGLINE
Keep calm and join the Eh team
ADD more taglines

IMAGERY
Maple Leaf
Keep Calm poster styling
play on "A" and "eh", red and white, maple leaf, or Canadian flag
The Eh-Team with a toque?

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We strive to understand our surroundings

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We are the champions : Free Download, Borrow, and Streaming : Internet Archive

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https://blog.hubspot.com/marketing/examples-brand-style-guides#sm.0001pvztrk21pdx1xgr115l9w8ikn