# data[].attributes.body
-there are no big organizations that are setting high standards for web design.
- most of professional websites look the same in terms of organization.
- 80 -100 percent is considered as a website standard and anything between 65-79 is considered as website best practice.

website standards :
-logo on top left
-main navigation across the top
-value proposition above the fold.

website best practice :
-responsive design
-search feature in the header

website brand:
-color
-font
-tone

# data[].attributes.body
-No big organizations to set high standards for web design
-Most marketing websites look and feel the same
-Logo should be at top left (important)
-Main info should be across the top
-Web design should be friendly
-Make sure to have icons and links in the header
-Search feature should be in the header
-All the contact info should be placed in the header
-You need to have a brand guide, like a  plan before starting your website, ex. color, and font

# data[].attributes.body
Website Standards:
Some of the website standards are logo placed on the top and value proposition above the fold.
Value proposition is needs to be visible above the fold.
In order for the work to be professional the logo must be placed on the top left.
Their must be a way of telling the user that you need to move forward.
We must have icons and provide links for the headers.

Website Practice:
The website must be mobile-friendly.
Must provide a search feature in the header.

# data[].attributes.body
There is no formal standard for web design, many of the trends in design are  converging towards the same design.

The main 4 website standards are that the logo is placed on the top left corner of the website. The main navigator is across the top of the website. Value proposition above the fold. Finally, a call to action on every page.

The 4 main best practices that a majority of websites practice are having a responsive design which will hopefully have a mobile friendly design. Social media icons linking to your account in the footer. A search feature in the header. Finally, contact information placed in the header and footer.

Also, a website should have consistent colour, font, and tone.

# data[].attributes.body
- There are no organisations for web designs and graphic designs.
-  Web Standards are rules and guidelines.
----------------------------------------------------
- Website standards:
1- Logos are placed on the top left.
2- Main navigation across the top.
3-  Value proposition above the fold
4- Call to action for every page
----------------------------------------------------
- Anything around 80-100 percent is a standard, and below 80 to around 65 percent is a best practice.
----------------------------------------------------
- Responsive data / Mobile friendly.
- Social media icon in the footer.
- search feature in the header
- Contact info in the header / footer.
----------------------------------------------------Website brand:
- Color
- Font
- Tone
- Style guide
----------------------------------------------------

# data[].attributes.body
There is a certain standard for creating websites and how to organize the information on your website.
Many creators have been converging towards the same web design for the last couple of years.

You can also realize that most big companies are heading towards the same goal and idea in the industry.

Anything that is done over and over for around 80 to 200 percent of the time is considered a standard and a certain work ethic that you need to live up to.

Anything used 65 or up to 80 percent of the time is considered website best practices.

Mainly the video suggests that the logo of web design creator should be at the top left. That is a standard that nearly 90% of the people use.

Of course that isn't a rule and isn't something that has to be enforced but it is a certain level you need to work up to.

# data[].attributes.body
The video is categorized into three major categories. a Website Standards is 80 to 100 percent while the Website best practice is around 65 to 79 percent.
The first main category that was mentioned in the video was the Website Standards: The logo must be placed on the top left in order for it to be professional. The  main navigation is across the top and the value of the proposition must be above the fold. Next category is The Website practices: The design must be responsive and mobile friendly. Social media icons in the footer such as Instagram, Twitter and Facebook although you have to make sure you have the icons and links in your header or footer. You should search a feature in the header and contact the information placed in the header or footer people most likely like to give you a call or not be interested. Thirdly, and last category is the Website brand basically what the website needs to include such as Color, Font, Tone and Style guide

# data[].attributes.body
Website standards are the organizations set within the website. Some website makers have been following the same certain design for the last couple of years in website making.

Anything used for around 80 to 200 percent of the time is called a standard and a certain level you need to work up to.

Anything used 65 up to 80 percent of the time is called website best practices.

Most big web design creators suggest that the log of the website maker should be at the top left of the screen. This is done 90% of the time.

The main navigation system of the website is usually placed at the top left.

The Value Proposition should be above the fold.

Best Practices:

Make sure website is user friendly and mobile.

Have a responsive design.

Have social media icons in the header or footer. Or both!

Have a search bar in your homepage!

# data[].attributes.body
Website standards are organizations who set standards for other companies that can follow.

Website standards

- people are doing alot of optimization in their websites.

-Most marketing websites look and feel the same

-logo should be on top left

-website standards are 80 to 100
percent

Website best practices

-website best practices is around 65-79 percent

-main navigation should be across the top

-website should be mobile responsive

-the layout should be designed

# data[].attributes.body
- no major organizations sets any web standards
-  in design in marketing website all look the same
-  logos should be in the top left corner
- main navigation should be on top
- value proposition should be above the fold
- a call for action should be one every page to make it easier for the website visitors
-   it should be a responsive     design and should be friendly to uses on mobiles
- Brand should color tone font and style guide
- put social media icons in the website
- have a plan for the brand for the website
- the logo is on the left 90% of the time
- have a search bar in your website to make it easy
-

# data[].attributes.body
There are no big organizations that sets web standards. However, people have experimented to set those standards to become the norm.
--------------
Website standards:
- Logo is placed on the top left
- Main navigation across the top
- Value proposition above the fold
- Call to action for every page
--------------
Website best practices:
- Responsive designs / mobile-friendly
- Social media icons in the footer
- search feature in the header
- Contact info placed in header/ footer
---------------
Website brand:
- Color
- Font
- Tone
- Style guide
----------------

# data[].attributes.body
There is no major organization that sets web standards, but thankfully, experimentation conducted by people has set those standards to web design.  For example, when you use different websites they have the same feel.  This is evidence that web design has set its standards and has become the norm.  Anything constantly being used between 80 to 100 percent of the time.  Unlike anything used between 65 to 80 percent is considered a best practice.

Regarding the web design standards; they demand adjusting a company's logo to be on the top left of a web page.  Another web design standard is placing the navigation panel at the top of a web page. In addition, the value proposition should be placed in the top half of a web page. Furthermore, call to cation should be added on a web page, in order to attract users to sign up, for example.

Concerning web best practices, features include: a mobile friendly page, social media icons should be placed in the footer, and a search feature should be added.  Finally, contact info should added to the footer or header.

If a startup company wants to create a web page and does not have any guidelines on how to do so, the company should take into account the following: adding color, proper font, and tone (style). All these features are known as brand guidelines.

# data[].attributes.body
- Linear/Sequence
-for small websites (4-5 pages)
- Hierarchical

# data[].attributes.body
There are currently no big organizations that set out website standards. The trend in design in marketing websites is that they all look and feels the same. No uniqueness, becuase the standrads have become the norm.

Anything around 80-100 percent is a standard, and below 80 to around 65 percent is a best practice.

Website standards:
- Logo on the top left.
- Main navigation across the top.
- Value proposition above the fold.
- Call to action for every page.

Best Practices:
- Responsive design and mobile friendly.
- Social media icons in the footer.
- Search feature in the header.
- Conatct in placed in header and footer.

Website Brand:
Colours, fonts, and tone. Create a brand / style guideline.

# data[].attributes.body
There are no big organizations that set out any standards.

Anything that is being used for 80 to 100 percent of time is considered as a standard. Anything that is being used for less than 80 is considered as a best practice.

Web standards :

- The logo needs to be located in the top left side of the website. About 90 percent of the websites are following this standard.

- The navigation is placed in the top part of the home page and above the fold.

- The aspect value proposition needs to be visible above the fold, in your main homepage. It means that what makes you unique as a company.

- Call to action for every web page.

Best Practices :

- The website site should be responsive, and mobile friendly.

- Social icons and links should be in the header and footer.

- Search feature or input box should be in the header.

- Contact information should be placed in every page, should be very clear in the header and footer.

Website Brand: it includes color, font, tone and style guide.

# data[].attributes.body
-Website standards are guidelines for web optimization. They are set by organizations. Unfortunately, organizations are not setting any standards to be followed by the public.
-Website optimization creates trends, which leads to indistinguishable designs found in each website. This is the indirect, and unofficial way of creating standards which became the usual for websites.
A design that is being used for 80 to a 100 percent of the time is considered a standard, whilst designs that are used 65 to 79 (80) percent are considered a website's best practice (not a standard).

*Website standards:
1. If used, a logo must be placed at the top left of the web/home page. This is considered a standard as 90 percent of websites are following this method.
2. Navigation is a vital part of optimization. Navigation should always be at the top part of your home page above the fold so people can visually see it.
3. Services and innovation (value proposition) must also be above the fold, at least in your main home page. Be very specific about what you are offering, either as a paragraph/bullet points etc.
4. Have things to instruct the user (call to action for every page). Ex. "Sign up for this newsletter!"

*Website best practices:
1. Website has to have a responsive design and be mobile-friendly, too.
2. Social media icons/links in headers or footers or both in a website.
3. Have a search input box where visitors search and get results from other pages of your websites.
4. Have contact information (mobile, email etc.) on every page and in the header and footer. Might even have it linked directly to make a phone call!

*Website brand:
1. Have a set number of colors. Consistency of fonts. Have a consistent theme in the whole website (color, font, tone).
2. The colors, fonts and tone of the website can all be bundled in a style guideline/brand guideline. As long as you have everything made simple, stick to guidelines to maintain tone in all of the website.

# data[].attributes.body
- Web Standards are rules and guidelines.
-  There are no big organizations that are setting any basic standards.
-   Logos are generally placed on the top left hand side of your website. This is a standard nearly 90% of websites are following.
-Logos can be also placed in the center of your header, though, for the most part sticking to the left hand side is best.
-  Furthermore, the second most important standard is that the navigation is placed always in the top part of the home page.
- An important aspect is value proposition that needs to be visible above the fold on at least your home page.
- Value proposition essentially means what makes you unique as a company if you're providing services to other businesses or other consumers.
- In addition, you need to be very specific about what makes you unique as a company.
- Finally, another standard is call to action on every single web page that you have on your home page.

# data[].attributes.body
- Most marketing websites almost look and feel the same.

*Websites standards:

- If you have a company, your logo must be on the top left.

- Organizations are not setting any standards to be followed by the public.

-  In the optimization world, the navigation is always in the top part of your home page.

- Value proposition means what makes you unique as a company.

-  You need to be very specific about what makes your website unique and what is so distinct about your services.

- You should make sure that there is a call to action on your website which is a way of telling the user that they're go to use another page.

* Website best Standards:

- Make sure your website is mobile responsive, it needs to respond according to  the device that is presenting your website.

- If you have any social media accounts, you should have the social media icons in the footer of your website.

-  Make sure to have a search feature where people can type what they're searching for and press enter.

- Make sure you have contact information on your pages on every page.

*Website Brand:

- Color
- Font
- Tone
- Style guide
-

# data[].attributes.body
-Most of the Website standards are set by organizations.
-Alas, most of the organizations are not setting any unique website standards.
-One of the main issues of marketing websites is that they have the same look and the same feel.

Web Standards:
-One of the predominant web standards, is placing your logo on the top left hand side of the website.

- The main navigation is usually placed on top of the home page.
To be unique, you can place the main navigation across the top.

-Value proposition above the fold. It makes a company unique, if you are providing services to other businesses.

-Call to action on every page. Ex,  an indication for users to sign up for a newsletter.

Website Best Practices

-Responsive design/Mobile Friendly, make sure that your website is mobile responsive; it needs to respond according to the device that it is presenting your web page.

-Social media icons in the footer. If you have any social media such as, Facebook, then it would be much better if you would place their links on your footer

-Include the search feature in the  header. Many companies miss on the very important aspect of a homepage, where they don't include their search feature in the header.

-Make sure that your webpage contains your contact information.

Website Brand

-Color: Make sure that your webpage has a set number or colors to make it look better.

-Font and Tone: make sure that your web-page has a consistency of fonts and tones.

-Finally, the fonts, colors, and the tones of the website, should be bundled into a style guideline. As long as you have the three main elements, (colors, fonts, and tones), make it very simple so that the users can understand the webpage.