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Yvon Chouinard

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Columbia
L.L. Bean
North Face

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What would you change about this brand if you had the chance?

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What would you change about this brand if you had the chance?

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Patagonia does many things right, however, to further improve their brand they could widen their size range to accommodate more body types. They could also add more clothes for all seasons rather than just the colder months.

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What do you believe separates this brand from any other brand?

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What do you believe separates this brand from any other brand?

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Patagonia is a unique and very successful brand. They separate themselves from other brands in their emphasis on the environment and the quality of their products.

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Patagonia doesn't have distinctive packaging, but you can recognize the package by the white lettering and font.

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https://www.patagonia.com/home/

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We're in business to save our home planet.

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Patagonia