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Mercedes Benz usually put most of its products on sale to bring the attention of the audience and to give a bigger chance for the company to get known , as people usually get attracted by any sale , any discount in any product , and see it as a chance that should b exploited , it is a good method to make people try new products , and determine whether it is suitable for them or not , It they got satisfied by the product they would continue on buying it and even promote for it , by telling people around them about it.

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Mercedes-Benz usually focuses on the younger audience who are attracted to the famous brands emotionally , and their cars are stylish and modern to attract those people. Being known for its top quality , Mercedes-Benz focuses primarily  on the cars' promise of excellent technology and benefit of top-of-the-line performance as well as heritage. The target market for the Mercedes Benz is middle aged people of middle to high incomes. (25-44 year old age ) , It also target customers are mostly rich. Mercedes Benz does not produce low prices vehicles because Mercedes Benz targets rich people.

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Mercedes-Benz is promoting Its cars using this method in which it views how its cars are more safe , more styling & more efficiency than its competitors. The company is always coming with new versions of cars in which they would be more suitable in places around the world , as the environment and the climate varies from a place to another , and in order to make their company grow bigger ,they come up with new ideas in which the costumers will be satisfied of their choices. In the image below it shows the Instagram account for Mercedes-Benz , and as can be seen they have 1.3 million followers who are aware of every post of the account in which the costumers are keeping up with the company's updates and redevelops

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With our advanced technology, internet (online stores) have became a prime shopping source to many people. It is also important to build up a personal relationship between the company or the seller and the costumer. Mercedes have come up with many Online stores that you can actually costume your car and buy what you want, not only that, you can also go the actual store and have a private conversation about the car you want with the sales manager. And after reading costumers reviews i noticed that they have a great costumer service and they keep every costumer satisfied. There are also personal sales which they can buy your car and sell it for you for more money than you can actually sell it.

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The company advertises for It's products in many ways ,like posters , magazines , ads , newspapers , and signs and though their aiming to remind their costumers of their brand loyalty . The advertisement usually contains a picture of a version of their cars with a little description of the unique features of the new version such as how much distance it can cross per hour or how much fuel it needs and what type , that costumers will be able to meet their needs and wants with the products' properties, and determine the best choice for them, their situations , and life style . As Mercedes-Benz have unique styles of cars , it always attracts young people to come and buy it.

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The main goal of this technique is to persuade people and get them to buy the product , after convincing them that the product is the best choice for them and , and that it meets their needs , also by showing the features that meet the costumers' needs . this promotion way can be done by giving sales on the sales , and that after convincing the costumers about the product it comes to the low price or the sale on the product that would make people buy it , as it meets both of their desires , which are good product with unique features , and the low price . But sometimes the sales can work regardless of anything else , as people will view the sales as a chance that should not be missed.

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The picture below shows how the company is trying to provide a good image of themselves and their products . This promotion is based on contacting with customers and try to give them a good image of the product and the company , and trying to answer their questions , and also help them choose a type of the available shoes after presenting the products' features . All of that can be done through news papers , magazines , televisions , and media overall .Also publicity which offers the opportunities for people to come and get to know about the company and the products and give the chance to the costumers' queries .

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The image below gives an example of the direct marketing used by Nike company in which it offers coupons and sales . This promotion targets specific group of people and always contact them by sending emails and text messages , that tells you about the sales and the coupons that are available for the time , and get them motivated to buy the products , and like this the company can establish a stronger relation with targeted costumers.

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It's based in meeting a representative from the company and talk with them personally , ask them questions and queries , know their recommendations . The appearance of the representative and their attitude which can give such a good impression about the company and the products. The representative can review the advantages , the features and the properties of their products . The representative's goal is to both persuade and encourage the costumer of making the decision and buy the product . In the image below it shows that Nike company made a "store experience" , which gives the chance to get to know more about the company and the offers

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This advertisement shows the features and properties of their shoes , such as sock-like fit , smooth transitions , targeted cushioning , origins , and more benefits . Through this advertisement they can persuade people and get them buy their products , after making them aware of the  features that suit them and meet their needs and purposes . starting from their unique properties that can suit almost everyone to the beautiful shapes and colors of the shoes that it looks pretty comfy in the picture , there is a pair of shoes with colors on it , in addition to the phrase "Run anywhere" , that tells that their shoes are the best where ever you are going or living , it can endure the environment and provide both comfort and protection .