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Amplify Your Style | Crosley Radio

FREE SHIPPING ON ALL ITEMS*SEE DETAILS | CROSLEY'S COVID-19 SHIPMENT AND SERVICE DELAYS: LEARN MORE

A needle for every groove.

At the forefront of the Vinyl Revolution, we at Crosley Radio have our roots planted in the history of analog music players, but we also keep our eyes turned to the future progression of sound. From our stylish line of record players, to our newest series of high fidelity turntables, we're working to bring new life to a classic medium.
#AmplifyYourStyle

We hear you.

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Amplify Your Style | Crosley Radio FREE SHIPPING ON ALL ITEMS* SEE DETAILS | CROSLEY'S COVID-19 SHIPMENT AND SERVICE DELAYS: LEARN MORE At the forefront of the Vinyl Revolution, we at Crosley Radio have our roots planted in the history of analog music players, but we also keep our eyes turned to the future progression of sound.

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1. Raise Instagram followers from 38k to 50k within 3 months

2. Increase visitors to the website by 10% within 3 months

3. Increase sales by 3% in 3 months

4. Develop any following on new social including Youtube and Tik Tok.

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Paid – Influencers, paid ads on social, working with music magazines like Rolling Stone, Pitchfork etc.

Earned – Starting a blog for Crosley, changing their Instagram strategy, getting them started on other socials

Shared – Improving social, Creating content that is shareable,

Owned – Instagram, Website

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Build a brand presence that focuses on Crosley's unique identity, and will draw in more than vinyl collectors, but new and casual fans as well.

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Crosley Radio is a brand that sells record players, telephones, jukeboxes and vinyl records. Their record players have become increasingly popular since 2010.

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1. Tik Tok
2. Instagram
3. Youtube
4. Facebook
5. Snapchat
6. Influencers
7. Brand Partnerships
8. Search
9. Print

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1. To help Crosley Radio develop an online presence. At the moment, only their website and reviews from other websites pop up when you search their name.

2. Help cement the brand. Their focus is record players, but they don't have a brand identity quite yet.

3. To create a modern advertising campaign that utilizes social media as well as more traditional forms of advertisement.

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1. Invite beginning musicians to send in a copy of their song for the chance of having it turned into an LP (Tik Tok, Insta)

2. Partner with TV shows and influencers that focus on vintage aesthetics or music

3. Create an ad campaign based around who Crosley is for (hint: it's everyone. Showcases people of varying age, gender, race, ability, etc.)

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1. Vinyl Collectors
2. Ages 18 – 35
3. Students and recent grads
4. Medium-income (30k+)
5. No particular race