# data[].attributes.body
The Product is everything that is offered as part of the exchange, good, service and/or idea.

# data[].attributes.body
Marketing channels,
1. Direct goes straight from companies to consumer
2. Indirect, Their are multiple people involved in this marketing channel. Manufacturer to retailer to Consumer

# data[].attributes.body
Price is the value that is placed on what is exchanged.
The price: Is the amount of money customers must pay to get the product. Refers to the Retail Price, Discount offered, Payment plans, Credit terms etc...

Dynamic Pricing
Premium Pricing
Promotional Pricing
Competition Pricing
Customer Based Pricing

# data[].attributes.body
The tools a company uses to get consumers to interact with the product/company

Advertising, Sales promotions, Personal Selling, Sponsorship. Public Relations, Direct Marketing, Digital Marketing, Social Media.