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-Olivia (1704-1914)
-Conner (1916-1955)
-Zach (1956-1999)

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Internet advertising breaks the $2 billion mark.

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Credit : Jessica Persson/ AFP the wells agency shuts its door.

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Cordiant spins off Saatchi & Saatchi and bates worldwide into separate companies.

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TBWA and Chiat day merge.

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In the largest account switch in history, IBM Corp. yanks its business from scores of agencies worldwide and consolidates the entire account with O&M.

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" Marlboro Friday" Plunged Phillip Morris' shares 23%

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WPP acquires the Oglivy Group for $864 million

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Saatchi & Saatchi buys Ted Bates Worldwide, becoming the world's largest agency holding company.

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Bozell & Jacobs merges with Kenyon & Eckhardt

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Gannet Co. launches USA Today.

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MTV debuts with frenetic video images that change the nature of commercials.

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Ted Turner creats CNN.

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Credit: Gary Cameron/ Reuters the supreme Court grants advertising First Amendment protection.

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The federal Trade Commission Improvements Act gives the agency clear power to set industry wide riles and to take knowing violators to federal court to seek civil penalties.

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Saatachi & Saatachi is established in london.

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Congress prohibits the broadcast advertising of cigarettes.

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Wells, Rich, Greene is established. Mary Wells is the first woman to head a major agency.

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Following a string of account losses, Rosser, Reeves, Ted bates first creative chief and promoter of advertising that offers a unique selling proposition resigns at age 55

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WEAF offers the first radio ad spots for $100 each

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After the U.S. surgeon general determines that smoking is hazardous to your health The New Yorker and other magazines ban cigarette ads.

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"The Pepsi Generation" kicks off the cola wars.

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David ogilvy piublishes "confessions of an Advertising Man."

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Bozell & Jacobs opens in Omaha

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KDKA is the first radio station in the US.

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The firms Daniel M. Lord and Ambrose L. Thomas form Lord & Thomas in Chicago. The firm eventually becomes Foote, Cone & Belding.

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McCann restructures its agencies under the banner of Intrepublic Group of Cos. allwing it to handle competing accounts under one corporate roof.

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John Wanamaker is the 1st retailer to hire a full time advertising copywriter.

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James Walter buys Carlton and Smith, paying for most of it.

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The 1st convention of advertising agents is held in New York.

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The National Association of broadcasters bans subliminal ads

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Francis Wayland Ayer opened N.W. Ayer and Son with $250

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Barton, Durstine & Osborn opens in New York

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Carlton and Smith began buying places in religious magazines.

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The American Association of Advertising Agencies in founded

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Volney P. opened the 1st advertising agency in Phili.

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In what would be one of the great marketing disasters of the automotive history Ford Motor Co. introduces the Edsel.

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1833
Corbis-BertmanBenjamin Day publishes the fist successful "penny newspaper'' in new york.

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J. Walter Thompson retires

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Americas 1st successful daily newspaper.

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Benjamin Franklin's General Magazin prints the first American magazineads.

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Ben Franklin began publishing the Pennsylvania Gazette in Philadelphia.

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Video tape recording makes prerecorded commercials possible.

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The Audit Bureau of Circulations is formed.

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1704
1st newspaper advertisement looking for a buyer for an oyster estate, was published in the Boston News-Letter.