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The text being in "light-form" highlights the link between the typography and the album itself.

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the facial expression she displays appears to be rather dull and impassive. This may be done in order to represent the tone her music is trying to set.

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the lights in the background links to the name of the album. the use of lighting within the background with her dress allows the artist to stand out even more making her the main focus point.

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The main artist is clearly presented on the front cover. there is a close up shot of the artist capturing her facial expression but this enables the advert to draw the viewers attention immediately towards her.

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Analysis of Calvin Harris - i created disco advery

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Analysis of Calvin Harris - i created disco advery

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the album title is written in a calculator style font which matches the electronic style of his music

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the background is a bright yellow which will immediately catch the viewers attention. This is effective due to the fact it makes it hard to miss.

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The artists name is large in font size which is also the largest text on the advert. this is important due to the fact people who view the advert need to be aware of who the artist also the artists name makes promoting the album more effective due to the large following he has.

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When it comes to the colour scheme, the colours shown are black, gold and bronze. The combination of these three colours signify a classical period of time. For example, the gold candle stand as well as the old painting some how relates to his music. He might be addressing his target audience by showing them that his music has no time, his music will never be old.

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When it comes to mise en scene, Drake outfit his fully black, with lots of heavy gold chains. His outfit signifies his social class, which is high class in this case.

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A medium close up of Drake is shown sitting down and looking into the gold cup he is holding. His facial expressions show that he is thinking about something, he could be sad, his personality could be caring thus resulting in the title ‘Take Care’.

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The artists name is written in a calculator style font and is the biggest writing on the cover. this is done so its clear whose album it is even if they aren't familiar with the artist.