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Fav website: Shopping sites coz digital window shopping is the newest form of escapism

1 thing to learn: How to be adept at Google Analytics

Questions: I'll build on this as we go along

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Fav Website: Adidas. Easy to navigate with a clean and sleek design.

1 Thing I want to learn: Understand more about web analytics tools and how to put apply the features to optimize marketing performance.

Questions I want to ask: How can we integrate the various technology stacks to help us make us optimise the data to fuel our marketing campaigns with precise analytics.

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1 thing I want to learn: Use tools e.g. GA, to monitor website performance, optimise content , etc.

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Fav website: Twitter
1 thing I want to learn: Use of Google Analytics to understand customer journey

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MOE, Development Planning

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Fav website: IG

1 thing i want to learn: how to use web analytics to improve user engagement on website

Qns: Not atm

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I want to learn how to better analyse and understand the site traffic that comes through my sites and pages to better understand my customers.

Questions, currently don't have

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A series of brutal murders, each sharing a signature MO, takes place across Malaysia and Indonesia. Called in to investigate, Singaporean International Crimes Division (ICD) officer Serena Teo (Rebecca Lim) takes charge of a case across the border where a family has been slaughtered aboard a luxury yacht in Johor.

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Fav website - Mothership. Though I use Instagram far more than anything else.

1 thing I want to learn - how to better use analytics to support marketing work (quite basic level).

Questions - none yet...but probably will have later.

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Jonathan, communications officer, PMO Comms Group

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Jonathan, communications officer, PMO Comms Group

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Jameela Kassim, Digital Academy, Marketer (GovTech)

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Jameela Kassim, Digital Academy, Marketer (GovTech)

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I'm a newbie, here with open mind to soak up

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Google

How to improve the searchabiilty of our websites?

For a new website, which is the easiest optimisation that can bring the biggest improvement?

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go-to for everything

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1. LinkedIn
2. I want to learn how to understand more in depth the insights and links from GA and WOGAA statistics, to boost our in-house managed websites.
3. What are the best ways to explain website insights into something laymen can understand? (which this course will help with since we aren't trained technical people)

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Youtube, there is a large variety of different types of content to consume

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Creative, concise and deliver the message within seconds

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why - great use of UI/UX with valuable content to build capabilities of marketers.

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Wish to learn about different web analytics tools, aside from google analytics

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Wish to learn about different web analytics tools, aside from google analytics

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1 thing to learn - how to make sense of google analytics

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1 thing to learn - how to make sense of google analytics

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It can be quite overwhelming with the amount of data, looking to learn tips on how to focus on key data and how to glean insights from them

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What I want to learn: All about digital marketing and analytics

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What I want to learn: All about digital marketing and analytics

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GA, Search Console, GTM, SEO, SEM - basically available tools that can help to increase conversion and traffic

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algorithms/recommended buys are not that "pushy/in your face" compared to Amazon/shopee, many opportunities to bargain with seller/buyer so it feels more casual

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question: is there a better way to go about SEO apart from "trial and error"

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question: is there a better way to go about SEO apart from "trial and error"

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How to improve SEO

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There are so many tools out there in the market. Which one should we use it? Example, GA vs Wogaa

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More about SEO/Google Analytics

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How to analyze the data in the WOGAA better

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1. what are key differences between WOGAA vs GA?
2. what are some quick changes we can do on WOGAA that yields quick results?

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How to increase traffic flow from data provided

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1. How useful is WOGAA in deriving insights for day to day campaign management?
2. When/why should we upgrade to GA360?

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What is the new trend in this space (web analytics/SEO) now?

Admin-related question (for my planning purpose!): What time is lunch/break? hahahaha

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Fav Website: Nike - Clean layout and easy to search for shoes :)

1 Thing I want to learn: The entire analysis processes of web analytics - from cleaning the data to the reports etc..

Questions I want to ask: Beside WOGGA, any other tools we will be using during the course?