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Consumers - Vacationing couples

What do they buy- Rent a Room

When - Fall through Summer

Where- Tropical areas

Where you can find reviews: Trip adviser

Average ratings for company: Exellent

Good review example: “Gorgeous and so relaxing”Reviewed 1 week ago via mobile

Amazing and beautiful place to go for relaxing. The beach is so beautiful, you can

have a long walk on white sand. The vibe and quality of people is A1. Next to

club med turquoise
Wich mean you can relax, do the party
I loveeeeeeee it

Bad review example: “TERRIBLE SERVICE!!!!”Reviewed March 26, 2012

DO NOT STAY HERE as the terrible service (with attitude) ruined our vacation.

What they can change: Better service throughout all their locations.

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Costumers

Adults -Men and women aged 25 to 40. (49%)

Young Adults - Age 18-24 (40%)

Kids and Teens-Age 13-17 (2 %)

People buy coffee and breakfast. Usually in the morning before work. It s usually on the way to the work place. They usually get enough to get them through the

What: Most common bought drinks:

1. Brewed Coffee

2.  Latte

3. Vanilla Latte

4. Mocha

5. White Mocha

6. Caramel Machiatto

7. Caramel Frappuccino

8. Mocha Frappuccino
When:
Week days- 6:00-10:00

Weekends have a pretty steady flow of people

Where:

The busiest Starbucks are the ones in large towns and along commonly traveled roads. The most common customer is people on their way to their jobs.

How much:

If a person spends $3.35 a day at Starbucks they will spend

-$16.25 a week

-$65.00 a month

-$780.00 a year

Ratings:

3.7 stars out of 5

based off of 4,929 Reviews

Rating Trends: 74% Recommend to a friend

90% Approve of CEO

Customer Base:

Starbucks' success is occurrence is partly based on almost every high-traffic street corner in the U.S. contains a Starbucks and continues to increase.

Consumer Reviews: Postive-

The best part of working there were the benefits offered to part time employees" (in 442 reviews)

"You also get to enjoy a nice perk of receiving a free pound of coffee or tea each week"

http://www.starbucks.com/onward/reviews

Negitive-

"I received a gift card and I wanted to treat my son to lunch. We ordered the Santa Fe chicken Panini and was told they only had one. How disappointing. I guess I'll stick to coffee only."

http://www.consumeraffairs.com/food/starbucks.html
One change I would make is to improve Starbucks is its food industry. Make it more then just a coffee shop. Being know for more then just coffee would increase their profits greatly.

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Customers: older men, high income , Europe and America

what: automobiles, motorcycles and engine manufacturing

when: founded in 1916

where: Munich, Germany

how: 186,786 vehicles

Consumers love the quality and value of BMW; however they highly disapprove of their customer service

The consumer base is increase because BMW is expanding their target market

Reviews on:

--- U.S. News "With its exceptional acceleration, handling,  braking, gas mileage and interior accommodations, the 2013 BMW 328i is the  best luxury sport sedan you can buy. Period." Cars.com (2013)

--- RepairPal.com "The worst car i ever bought. everything broke and went wrong in it. i have about 27k in the car in repairs. i will never buy another bmw 7 series. too many gagets that brake really soon. stayed in the shop!even the interior is bad!"

Changes with prices and expand their target markets more

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Customers- Movie lovers that don't want the hassle of renting and returning videos.

Also they want to avoid expensive movie ticket prices.

What- Subscription

When- Anytime

Where- The comfort of their homes

How much- $7.99 a month

Negative - Not all movies are available to watch online, but they have a decent selection. New stuff seems to only be mail-order disc, but they have a pretty decent catalog of older movies & shows. 1.4/5 stars

Positive- 4/5 stars

Netflix does offer a wide range of family-friendly content in its instant catalog, as well as specific content for young children. In your account settings, you can access parental controls that restrict what content is available to view (the options read as: "G and below," "PG and below," and so forth).

Increasing because people dont want to wait and movie ticket prices are higher than ever!

www.netflix.com

http://www.pcmag.com/

More new movies available, cheaper cost and easier ordering interface and a few bug fixes.

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NIKE LunarGlide5

4 Out Of 5 Stars

-The customers are athletes in various sports such as soccer, basketball, and baseball.

-What: Company that sells a variety of athletic apparel, such as high quality shoes.

-When: Company was founded in 1979 by Bill Bowerman Phil Knight. Consumers buy these shoes at peak times during the summer and before winter.

-Where: Consumers buy them at various outlets such as individual Nike stores, general sporting stores, and malls worldwide.

-Customers rate the quality of shoes generally low compared to specialty shoe companies such as Asics and Saucony, but much more reliable long-term than Adidas.

-According to the Fortune website, Nike is still expanding its customer base. The reason is due to new and innovative ad campaigns that are designed to bring in new customers.

Positive Review:

"These are the best Nikes I’ve run in since my Vomero 4s. I’ve always wanted to try the Lunar Glide but I’d never had good luck w/ anything Nike except for the Vomero. I saw a pair of these on sale b/c they were a ridiculous color scheme (black upper w/ neon green/yellow/blue soles and blue and pink trim around the laces). I figured what the heck. Now I proudly wear nothing but these loud Nike Lunar Glide 5’s. They are amazingly soft yet supportive enough that I’ve ripped off 20 mile runs with my feet feeling completely fine afterward. I used them in a 5k last night and they felt equally at home. IN short, I think I found my new go-to distance shoe."

Negative Review:

"Sorry to report these shoes hurt my feet terribly after only one 3mile run. They killed my arches! I loved them in the store, but there is no way I could ever wear them on a run again. Previously, I loved my Lunar Fly 3 and Structures. I wanted to love these so bad. Oh well…"

In General:

Nike LunarGlide5 running shoes are initially soft and supportive for the arches. These shoes have a brilliant design and interesting color scheme. Depending on the length of the run, customers may begin feeling pain in their feet. They also wear out rather quickly.

Reviews Found At --

http://www.runningshoesguru.com/2013/08/nike-lunarglide-5-review/

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-Customers: budget-minded consumers 16 years of age or older searching for value in their automobile.

-What: a car

-When: When they need a new car

-Where: Dealership

-How Much: $13,000-$35,000

-How Rated?: 4.5 star rating based on features and specifications

-http://www.edmunds.com/kia/

-Consumer base is growing due to innovations in quality

-Negative: Vehicle2013 Kia Soul + 4dr Wagon (2.0L 4cyl 6A)
Review

(** out of 5)

Nothing but problems. Kia difficult to deal with.  Gas mileage is not as promised. Gas gauge has too much float Head unit quit working, been replaced Wheel speed sensor almost killed me and a friend throwing my car into limp mode. Ignition switch shorted out and had to be replaced. Radio cutting out. Again. Lights and wipers cut out. Oh did I mention the horrible shake, hard shift, failure to downshift?

(***** out of 5)

I purchased the 2014 Cadenza in late June and immediately took a 2,500 road trip to California. The Cadenza is a very well behaved sedan that will turn heads and compete with the so-called big boys. I averaged over 30MPG for the trip and power was more than sufficient for my liking. The seats were extremely comfortable and I loved the seat coolers on both front seats, especially as we ventured into the 100+ degree Central Valley. I previously drove a 2002 Audi A6 and was tempted to go that route again, but for $20,000 less, I get fantastic mileage, same creature comfort, a beautifully designed exterior and easy to use electronics. I'll be interested to see how it holds up in the coming years

-Kia has already made the changes they need to make their company better. They just need more time for the reviews to begin to go back up.