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20 Free Graphic Design eBooks to Learn Design From

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20 Free Graphic Design eBooks to Learn Design From

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Want to learn more about graphic design? This article includes an amazing collection of 20 free graphic design eBooks you can learn from. Learn new tips and tricks that will help you improve your designs and your business.

This collection includes various free graphic design eBooks that tackle different subjects, so there is something for everybody. For instance, you will learn about color theory, how to be creative, new design techniques, typography, building a new brand, Adobe Photoshop, logo design, and more. These eBooks contain very useful information that will surely benefit any graphic designer.

Examine this collection and see which free graphic design eBooks spark your interest. You may discover fresh, innovative ways of designing, that are less time-consuming and more efficient.

Also, these graphic design eBooks are available for free! Start learning!

Want more? Check out these free eBooks for web designers!

A professional-looking design always uses the perfect typography that best suits the project. Learn about typography basics and various techniques that will assure your success.

Creating a new brand is a complex and time-consuming job. But what if you could ease your work a little? This eBook includes useful information that will address a lot of issues that designers have come across.

If you are a freelancer, this eBook is perfect for you. Here you'll find various information that will help you improve your business, and how to become a real professional.

This is an amazing eBook which tackles a lot of interesting aspects of 'The Shape of Design'. Take a look, you'll definitely find something interesting.

Learn how to become a master of minimalistic design, how to successfully work with flat designs and colors. You'll discover innovative techniques that will help your designs.

Logo design is a complex job that, when done right can make a huge impact. Your logos should be memorable and truly remarkable. See what you can do to achieve that.

This eBook includes useful information about graphic design, corporate design, product design, etc. Learn how Massimo Vignelli designs his projects and apply what you learn in your own schemes.

This eBook gives you a boost of creativity like nothing else. You'll discover great techniques that will open your creative intellect, inspiring you to create your future designs.

A good time management is an important part of any professional. This eBook teaches you how to prioritize your tasks and organize your time better.

These eBooks include a lot of useful info about best practices. Here you have a set of three eBooks that tackle various important aspects. Check them out!

Adobe Photoshop plays an important part in any designer's work. There is always something new to learn about anything so, take a look and see what this eBook includes. You might learn some new tricks that will improve your workflow.

This eBook teaches you how to apply visual hierarchy in your designs. This keeps your projects organized and all the information is perceived as you want.

There are always new things that you can learn about design. This is an excellent eBook where you'll find a lot of useful information about this topic.

As the name states, this is an excellent PPP handbook which will definitely come in handy at some point in your designs. This eBook is available as a direct PDF download, or can be also viewed online.

This is another wonderful eBook about creativity that aims to maximize your potential. Discover new things and integrate what you learn in your projects.

Creating amazing designs is very important but, also getting paid the right way, for the work that you are performing. Check out this eBook and see what you can learn about that.

This eBook will surely help you understand better the client-designer relations. Learn what to expect from clients and how to make sure your designs are what they are asking for, even in those situations when the client offers vague info about what he thinks he wants.

Here you have another eBook about typography. This 27-page book includes a lot of useful information that will make your designs more effective.

Color theory is a complex matter that is widely developed in this eBook. Read this eBook and learn more about how to effectively work with color, to improve your designs.

It's important to constantly read and learn, so that you can grow as a designer. We hope you've found this list of free graphic design eBooks helpful. Got a favorite graphic design book? Let us know in comments below.

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20 Free Graphic Design eBooks to Learn Design From

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Want to learn more about graphic design? This article includes an amazing collection of 20 free graphic design eBooks you can learn from. Learn new tips and tricks that will help you improve your designs and your business. This collection includes various free graphic design eBooks that tackle different subjects, so there is something for everybody.

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handy!

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Editor's Note: This post was written by Egle Karalyte, strategist and designpreneur. Together with her team, Egle is creating a design briefing tool for designers - My Visual Brief, with a mission to help designers communicate more effectively with their clients. She has also founded a strategic design agency InfinVision in Paris, France and has been working with clients internationally in New York, London, Paris and Brussels. She has a degree in computer science from Smith College in the United States. Follow her on Twitter.
So, you've taken on a new website design client. Before you start designing the website of their dreams, you need to make sure that you and your client are on the same page when it comes to the client's needs and expectations about the final result. This will sure that you will avoid the miscommunications down the line and that the design process will be smooth.

A good website design brief is a great way to consolidate all the information about the project and ensure that you and your client see the project in the same way. It will help you to jump-start a website design process into the right direction and will also serve as the foundational document during the design process.

Here are a few tips from our experience on how to prepare a good website design brief.

Have a conversation with your client regarding their website problem.

Beatbox Academy homepage by Spring (Canada).
Problem: Promote beatbox. Solution: Create an interactive experience for the user to connect with the beatbox concept, trying out how it feels (virtually) to beatbox.

Ask your client to clearly present their problem for you in terms of needs and wants. Don't ask them to provide an exact solution, because that will leave you with hardly any creative wiggle room. Instead, make sure you're fully understanding their needs and desires through the use of in-depth clarifying questions. If your client still insists on giving you an exact solution, assure them that you'll take their wants and needs into account and provide them with the website they want.

Define your client's product or company.

Encourage your client to define his or her product and company in detail. One great way to understand your client's product is to ask him or her to explain it to you like s/he would to a target customer. When you do this, you'll be familiarized with your client's product and you'll be able to suggest the best solution for his or her needs.

Define your client's target market.

Clarify what your client's target market is and ask for all available information regarding the target customers. After all, the target customers will be the users of the website! A good tool to help you define the target audience is the Personapp.

Figure out your client's goals for the website features.

Ask your client to be very specific on what his or her goals are for the website and website features. Remind your client that these features should follow the goals s/he set. Encourage your client to identify the purpose for each website feature and explain it to you in detail. Knowing 'the why behind' could give you more ideas, which could enrich the client's project.

Don't be afraid to ask opinion on your portfolio.

Keep in mind that your client could have chosen you or your agency based on your previous work. Make it a point to ask your client what examples s/he likes from your portfolio and why s/he likes those examples. Doing this will give you a broader perspective as to what your client wants.

Figure out your client's likes and dislikes.

Mr Marcel School website by Tata&Friends (Spain).
Team Geek website by Team Geek (South Africa).
Emmy Twenty website by Squiders (UK).

Have your client show you some other examples of websites that s/he likes and doesn't like. Encourage your client to be extremely specific and point out exactly what aspects s/he likes or doesn't like such as the layout, the navigation bar, the animations, etc.

Ask for visual or web inspirations.

(Left) Bon Sound homepage by Deux Huit Huit (Canada). (Right) Scytale homepage by Scytale (Portugal)
(Bottom) Quotery homepage. by Andrew Nickell (USA), Gabriel Munteanu and Jason Bacchetta (USA).

Don't forget to remind the client that these website examples should be treated like references or inspiration. S/he should resist wanting the same thing because it might not be suitable for his/her context. Guide the client towards looking for an original solution that answers his/her needs the best.

If the client does not know where to start his or her research, why not direct them to one of these 12 places for design inspiration.

Discuss content before starting the design process.

Define the website's content before you start the web design process.

Most clients consider the content to be of low priority when it comes to website design. However, you probably know, that receiving the content at the end of the design process sometimes requires going back to square one. To avoid that, discuss the content with the client right at the beginning. Here are a few things to consider:

What content does your client have so far? Text, images, videos?

Is ranking on the search engines important for your client? Does s/he know how to optimize the content for the search engines? If so, the client should start with the keyword research as a way to define his/her content needs. Here is a cheat-sheet on optimizing your content for the search engines.

If your client doesn't have content or needs better content, how is s/he going to go about it? Will s/he hire a copywriter?

Will s/he want your help to structure and define the content needs? Is so, you might want to consider creating content maps. And don't forget that you might need to budget more time for that.

Take content management systems into account.

There are quite a bit of CMSes out there: Drupal, Joomla, WordPress, Magento, etc.

When designing a website, a good web designer should take into the technical restrains of a content management system and the client's content management plans. Don't forget to ask the client about this so you could keep in mind any technical restrictions and adjust your design solution accordingly. It is a good idea to talk with a developer directly, if the client can organize that.

If you'd like to learn more about the available content management systems, here is a comprehensive list of Top 12 Free Content Management Systems (CMS).

Create metrics for the project's success.

Metric Integra by Lo Siento (Spain).

Ask your client how s/he will measure the success of the project. That way, you'll be able to focus on your client's top priorities when proposing a solution.

It's important to remember that not every design solution is appropriate for your client's context. Creating the best website possible for your client starts with ensuring that you understood what the client is looking for and what would be most appropriate for the client's audience.

We hope that the tips above will help you to create a good website design brief in order to ensure the success of your project.

Good luck!

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10 Ways to Create an Effective Website Design Brief

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Editor's Note: This post was written by Egle Karalyte, strategist and designpreneur. Together with her team, Egle is creating a design briefing tool for designers - My Visual Brief, with a mission to help designers communicate more effectively with their clients.

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Did you know that Facebook is blue because Mark Zuckerberg is red-green color blind?

"Blue is the richest color for me; I can see all of blue" says Zuckerberg. While this choice of color doesn't seem very scientific, it's still proves that a lot of thought is put into the choice of color.

To get you started on your own palette, we've gathered 50 beautiful websites with versatile color schemes you can take inspiration from. So without further ado, let's get knee-deep in some beautiful colors.

01. Fun and Professional

02. Art History Inspired

03. Muted Tones

04. Modern and Clean

05. Neon Tones and Sharp Contrast

06. Muted and Minimal

07. Warm and Bold

08. Clean and Highlighted

09. Warm Tones

10. Sharp and Modern

11. Cool vs. Warm

12. Pretty Pastels

13. Bold and Punchy

14. Tints and Tones

A great way to add dimension to your palette while keeping things minimal is to use varying tints of one color. This clean, elegant web page by Romain Bouchereau and Vincent Fréman does just that by using slightly different tints of a neutral peach color that compliment the focal purple color.

15. Splash of Color

16. Elegant and Sophisticated

17. Summer Inspired

18. Professional and Modern

19. Bold Blacks and Vibrant Highlights

20. Clean Gradients and Fresh Blues

21. Cheerful and Sleek

22. Luxurious and Modern

23. Unique and Striking

24. Unexpected Color Combinations

25. Retro Inspired

26. Antique and Clean

27. Striking and Energetic

Atlassian's interactive infographic site created by uses bold, high saturation colors and overlays them in a way that creates stunning effect. Note as well how these striking colors are balanced out with a nice, neutral off-white color. Always maintain that balance!

28. Fresh and Lively

29. Clean and Crisp

30. Colorful Without Clashing

31. Cool and Calm

32. Modern and Muted

The palette of Brdr. Krüger's website created by Relax, we are the good guys brings character and life to the website design by simply pairing a few light, soft colors. Thanks to the fact that each color is a consistent muted tone in different shades, they manage to slot in together naturally and effectively, creating a calm yet modern palette with a lot of character.

33. Earthy and Fresh

This palette for Apparecchiato by draws its inspiration from the earthy tones of vegetables and mixes this with white space to create a stunning clean and fresh palette. Simply use leafy greens, deep reds, and rich purples alongside some whitespace to replicate this effect.

34. High Saturation and High Energy

35. Warm and Wonderful

36. Vintage Charm

37. Cool Jewel Tones

This example for Business Benchmark on Farm Animal Welfare by GrowCreate uses beautiful purple and blue jewel tones with subtle gradients to create a very simple but very elegant and eye-catching color palette. Plus, with the occasional pop of hot pink, this palette keeps the site design engaging, fresh and beautiful.

38. Stormy Hues

39. Clean and Collegiate

40. Simple and Fresh

41. Tropical Tones

42. Bold Feature Colors

43. Antique Tones

The Athena Art Finance website, created by Leibowitz Branding & Design uses beautiful antique tones to create an elegant and sophisticated design with a lot of charm. By taking inspiration from art history and using deep purples, blues, greens and warm golds, you can transform any webpage into a sophisticated stunner.

44. Neon and Bold

45. Simple but Bold

46. Corporate and Sleek

47. Modern and Minimal

48. Fun and Cheerful

49. Sunny and Calm

50. Pop Art

Over to You

Color can make or break your design, so it's important to choose it wisely when designing anything, particularly websites. Figure out what emotions and ideas you want to capture and try to build or replicate a palette that you feel best suits that idea.

Have you seen a website with a particularly stunning use of color? Or maybe you have some tips to unlocking that perfect palette? Whatever the case, leave your thoughts down in the comments below and start a conversation with a fellow web color enthusiast.

Full-blooded color enthusiast? Check out 100 Brilliant Color Combinations: And How to Apply Them to Your Designs.

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Website Color Schemes: The Palettes of 50 Visually Impactful Websites to Inspire You - Learn

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Did you know that Facebook is blue because Mark Zuckerberg is red-green color blind? "Blue is the richest color for me; I can see all of blue" says Zuckerberg. While this choice of color doesn't seem very scientific, it's still proves that a lot of thought is put into the choice of color.

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30 Awesome Examples Of Typography Animation

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30 Awesome Examples Of Typography Animation

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The art and technique of arranging type, type design, and modifying type glyphs is what we know as typography. When properly used in print and graphical depictions it can yield some very cool effects.

What happens when we take this motionless art and give it the freedom of animation? Through the talented minds of some creative designers, animated typography (aka kinetic typography) comes to life. In this compilation, 30 Awesome Examples Of Typography Animation, I have scoured the video hosting sites and collected some really amazing representations of animated typography.

F is for Fail is a short film about the creative process, and the failure we always encounter, but usually overcome. Told using the alphabet, each letter informs us of the state of the protagonist's creativity/state of mind.

A very well put together typography animation created by Seth Brau.

A 1:00 quote from the move. "60 percent of the time it works everytime".

A typography experiment animated and designed by graphic artist Sebastian Jaramillo based on the movie Fight Club.

A short little song with some cool typography.

Typography assignment using audio from an old public service announcement called "Duck and Cover" from the 50s. Created in After Effects.

Scene from the The Big Lebowski in Typography. Thanks to Jesus Quintana, The Dude and Walter Sobchak.

The 'Make Love not Warcraft' scene from South Park made for a motion graphics intro class.

This one focuses on single characters rather than words, but was too good not to include on the list.

Typographic animation of Citizen Cope's song "Let the Drummer Kick". It really picks up after the first 30 secs.

A scene from the pop culture move Pulp Fiction animated in typography. Profanity and all.

From the band Jet, an in-your-face lyrical animation.

A typographical animation of Tom Wait's Poetry.

Al Pacino's speech on GOD all in typography.

An animated type acoustic cover of Outkast's song "Hey Ya".

This one is out there... in a creative way.

Created with Adobe AfterEffects CS3 in seven hours from conception to completion. "So You Want A Social Life, With Friends" - Kenneth Koch

Starts out slow and then hits you with some amazing use of After Effects.

Animation done with Sony Vegas, of a scene of The Dark Knight.

Hold on to your seat, Symptom Finger will take you on a wild ride.

Funny animated type quote from the movie Zoolander.

A short animation with a message. Made of nothing else but Typography.

Over 500,000 views with a 5-star rating. The scene in V for Vendetta in which V introduces himself to Eevy, in a long rambling string of alliteration.

Starcraft typography side project inspired by Shinhan Proleague in Seoul, Korea.

The ending song to Portal typographied.

Eric Hutchinson's new video for OK It's Alright With Me from the album Sounds Like This.

Typography explained through animated type.

The "You're on uppers" scene in Requiem For A Dream portrayed using nothing but kinetic typography.

Typography from the 2007 Motion Picture 300 directed by Zack Snyder.

The scene in the beginning of the movie where Jeremy (Vince Vaughn) says what he really thinks about the idea of dating.

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30 Awesome Examples Of Typography Animation | Bluefaqs

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The art and technique of arranging type, type design, and modifying type glyphs is what we know as typography. When properly used in print and graphical depictions it can yield some very cool effects. What happens when we take this...

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For the betterment of typographic style and practice.

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Typography is one of the most important parts of any design, whether it's digital or in print. Good typography can take a mediocre design to new heights, while bad typography can make what would be a great design lackluster or even bad.

For web designers, typography choices have long been limited to web-safe fonts. But that's changed in recent years, first with the advent of things like sIFR that let you replace standard web fonts with Flash for headlines or other small blocks of text, and now with @font-face and web services for embedding fonts.

Below we've collected thirty fantastic type foundries. The majority of these allow at least some kind of online, embedded use, either with Flash or with @font-face. But we've also included some other foundries with more restrictive licenses.

You can always use fonts from these in images or graphics, either online or off. Be sure to check the license for each font to determine exactly what uses are allowed.

Web-Friendly Foundries

The foundries included here have at least some provisions in their licensing agreements for using fonts on the web outside of images. Some only allow static Flash embedding, while others allow @font-face. Read the specific license agreements for full details of what is and isn't allowed.

The League of Movable Type

The League of Movable Type offers some fantastic, open-source free fonts, including serif, sans-serif and display varieties. All of their fonts are available for use with @font-face, too.

exljbris Font Foundry

Exljbris has produced a number of free fonts that most of you probably recognize: Anivers, Delicious, Fontin and Fontin Sans, and the Museo family. All are available for use with @font-face.

The Font Bureau, Inc.

The Font Bureau offers a huge selection of typefaces from a variety of artists, including Williams Caslon Text (shown below), Big Caslon, ITC Franklin, and Miller. An extended license allows for embedding with Flash or similar technologies.

Emigre Fonts

Emigre offers a few dozen fonts, including display and picture, serif and sans-serif typefaces. They have an extended license available which allows for Flash embedding, but do not allow @font-face embedding.

Hoefler & Frere-Jones

Hoefler & Frere-Jones offers a selection of high-quality commercial fonts, including Hoefler Text, Didot 24, Gotham, and Fell Type. A license can be purchased for using their fonts with sIFR and Flash.

Typerepublic

Typerepublic is a small font foundry that has produced a handful of high-quality typefaces, including Pradell, Carmen, and Mecano. They allow embedding of their fonts, but only when designers ensure that end users can't extract or download the fonts.

House Industries

House Industries has produced a number of great fonts, including Neutraface, Girard, Luxury, and Burbank. They currently allow limited embedding under a special license, and have plans to add support for @font-face in the future.

Storm Type Foundry

Storm Type Foundry offers dozens of fonts, including classical, serif, sans-serif, display, and other varieties. Embedding is allowed only when necessary precautions have been taken to prevent extraction of the font files.

OurType

OurType has released a variety of premium fonts, including serif and sans-serif typefaces. Their license allows for embedding in web sites as well as other file formats (like PDFs).

TIPO

TIPO currently has eight typefaces available, including Jackie, Bojita, and Lineare Serif, with another half-dozen in the works. It's a bit unclear on whether they'll license their fonts for use embedding in websites, but it's not specifically prohibited, and embedding in digital documents like PDFs is allowed as long as the fonts can't be extracted. From the sounds of their standard license, an additional license might be required for web embedding.

Linotype

Linotype is probably one of the most well-known foundries out there. They're the foundry behind Helvetica and its variants, Optima, Gil Sans, Papyrus, and Palatino, among others. Linotype allows its fonts, in EOT (Embedded Online Type) format, to be used on one non-commercial website per license, with some restrictions (including ensuring that the fonts can't be extracted from the page). Extended licenses are required for commercial sites.

Canada Type

Canada Type is a type foundry located in Toronto, Canada with dozens of high-quality fonts available at reasonable prices (many of their fonts are in the CAD$20-$40 range). Typefaces include Blackhaus, Diploma, Wagner Grotesk, and Jazz Gothic. They have very flexible licensing that allows for embedding in Flash and other digital files, and possibly for embedding with @font-face.

Lazydogs Typefoundry

Lazydogs has a handful of high-quality, functional typefaces, the Vela Family, North Family, and Finn Family. Their fonts can be embedded online or in digital documents as long as they can't be extracted from those documents/websites.

Karsten Luecke Type Foundry

KLTF has three high-quality fonts available: KLTF Grotext (sans-serif), KLTF Litteratra (display/decorative), and KLTF Tiptoe (sans-serif). They don't allow @font-face embedding, or any embedding where the font might be extracted, but they will provide web fonts in .eot and .woff formats for online use.

Mark Simonson Studio

The Mark Simonson Studio has a number of great fonts available, including Anonymous, Proxima Nova, Coquette, Goldenbook, and Sharktooth. The fonts can be embedded in Flash or similar files, provided they can't be extracted, but it's unclear whether any other type of embedding would be permissible.

Typonine

Typonine has taken a different approach to licensing their fonts for online use, by providing a font service. You can purchase a web font license for any of their fonts, allowing you to use their fonts with @font-face. They don't have a huge number of typefaces available, but those they have are high quality and well-designed.

Chank

Chank's fonts are more creative and offbeat than a lot of the other font foundries included here. You won't find many standard serif and sans-serif fonts here, but rather interesting display fonts like Tubers, Chester Drawers, and Woodrow. There are some free fonts available, and some very low-priced fonts (less than $20), alongside more traditionally-priced fonts (in the $50-$300 range). They offer their fonts for web use through Kernest and Typekit.

Typotheque

Typotheque offers a couple dozen high-quality fonts, including Jigsaw, Fedra Sans, Brioni, and Plan Grotesque. They also offer a web font service for using their fonts online. It uses a one-time license fee for both print and web use (or you can just buy a web license), and even offers a free trial license (so you can test a font in your design prior to buying it).

Other Foundries

These foundries have less-than-desirable licenses when it comes to online use, but of course you could still use them in images and offline work (though again, check license agreements for each foundry for specifics).

LucasFonts

LucasFonts are the creators of TheSans, TheSerif, and TheAntiqua, among other fonts. LucasFonts was founded by Lucas de Groot, a Dutch type designer based in Berlin, with the intention "to make the world a better place by designing typefaces that look good and work well under any circumstances and in many languages."

Suitcase Type Foundry

Suitcase Type Foundry has released more than twenty great typefaces, most of which have multiple fonts included. These include Dederon Sans Std, Comenia Sans, BistroScript, and Kulturista. The foundry was started in 2003 by Tomas Brousil in Prague, Czech Republic and is dedicated to producing high quality fonts for professional use.

Klim Type Foundry

Klim offers a number of very high quality typefaces, including Founders Grotesk, Tiempos Text, Karbon, and Newzald. Their license specifically prohibits the use of their fonts with any kind of font embedding technology, including Cufon and @font-face.

Darden Studio

Darden Studio has a handful of high-quality typefaces available, including Corundum Text, Freight Text, and Jubilat. The foundry is located in Brooklyn and was started by Joshua Darden. Their license allows for embedding in digital documents (like PDFs) but not on the web.

PampaType

PampaType has nearly a dozen typefaces available, including Arlt, Margarita, Perec, and Borges, each available in multiple weights. PampaType was the first Argentine type foundry, started in 2001 by Alejandro Lo Celso.

GarageFonts

GarageFonts was originally started to offer some of the first fonts created for Raygun magazine, back in 1993. They've since expanded to offer more than 750 original typefaces from a variety of designers, including Inyo, Gardenia, and Metroflex. There's no clear licensing information available on their website.

Primetype.com

Primetype has more than three dozen great typefaces available, including PTL Trafo, PTL Fabrik Two, and PTL Vielzweck. It seems that their license does not allow embedding of fonts online, but it's unclear whether something like sIFR or Cufon would be acceptable.

Gestalten

Gestalten is better-known as a book publisher and design studio than a type foundry, but they have a few dozen great typefaces available, including Bonesana, EngelNewSans, and IkiruSans. Their licensing does not allow embedding of fonts online.

Feliciano Type Foundry

Feliciano provides a number of high-quality fonts, including Merlo, Flama, Stella, and Rongel. Some of their fonts are based on historical typefaces, and they include the story behind those typefaces on their website. Their licensing agreement specifically prohibits the use of their fonts "with any web font replacement technologies which provide third-party access to the font files, such as Cufón or @font-face."

Berthold Typefoundry

Berthold is one of the oldest type foundries still around, in business for 150 years. They have a huge selection of typefaces, including Futura, Berliner Grotesk, Century, and Baskerville Book Pro. Their licensing, however, expressly forbids embedding their fonts in websites.

Stone Type Foundry

Stone Type Foundry has a small but exceptional collection of typefaces, including ITC Bodoni, ITC Stone, Silica, and Stone Print. They use a use-based licensing agreement, which is a bit vague, and likely means additional fees would be required in order to use their fonts online, if allowed at all.

Cape Arcona Type Foundry

The Cape Arcona Type Foundry offers more than four dozen fonts, with over a dozen of those available for free. Most of their fonts are display fonts, though they do offer some text fonts, too. Their EULA isn't available on the website, so no information was available about using the fonts online.
Written exclusively for WDD by Cameron Chapman. What are your thoughts on foundries that don't yet allow embedded online use? Do you think that will change in the near future? And of course, if you have a favorite font foundry that wasn't included here, please mention it in the comments!

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30 of the Best Font Foundries | Webdesigner Depot

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Typography is one of the most important parts of any design, whether it's digital or in print. Good typography can take a mediocre design to new heights, while bad typography can make what would be a great design lackluster or even bad. For web designers, typography choices have long been limited to web-safe fonts.

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A tutorial for good typography in InDesign - Setting up a baseline grid

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A tutorial for good typography in InDesign - Setting up a baseline grid

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Adobe Indesing

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A tutorial for good typography in InDesign - Setting up a baseline grid | Typophile

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So we have set up a grid vertically, the next step will be to set up a horizontal or baseline grid, which all our text will stick to. This is a key factor to good typography and InDesign is a great bit of software as it has all the tools to makew this process simple.