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both use evidence and percentages

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Use subheadings

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4-5 dot points of what readers can do

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Hyperlinks, rhetorical questions

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Could speak directly to audience/readers?

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Relatively informal language leads to easier digestion of content.

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blog post had:

short sentence structure

Quotes

Hyperlinks throughout the text

Images

Paragraph breaks

Larger font

Less content

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Use images to capture attention and reinforce ideas.

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blog posts are concise and to the point

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the blog posts uses plently of inclusive language

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opens with an intriguing fact followed by rhetorical question to promote engagement

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blogs in opening sentences aim to draw readers in.

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the blog posts have concise short sentences

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the blog posts have concise short sentences

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target audience

language/tone

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research article contains more facts and statistics

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blog posts have pictures to draw readers in

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blogs tend to be more engaging when compared to journals.

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subheadings targeted in a logical order for both blog and article

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similarities:

both use stats

speaks on availability of foods to australians

differences:

‘appetite’ uses a more structured and detailed overview of the issue.

‘is fake meat healthy’ is less formal, more inclusive of the audience

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Both use subheadings and statistics

However Vos et al. is more academic formally written

The blog post I read is less formal

Vos et al. has no pictures

Blog post has pictures

Blog post is multiple paragraphs

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Titles

Paragraphs

Introduction

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Rhetorical questions

Catch words

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Similarities

-Both target the issue of healthy and sustainable diets

-Both identify ways to improve the issue

-Both inlcude statistics

Differences:

Blog post is simplified and doesn’t include references, however, it does include links

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Blog posts don't typically use references