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This is a video. Just like a lot of the articles it goes through the complicated, yet lighting fast process of Google search. What makes this article different is the visuals it gives you. It is one thing to read about it but to listen and watch is different. When combined with other sources it gives you a very good idea of how google works.

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Featured in http://www.Think.Digital online learning channel - let me break it down so you can better understand how to get our website found. #ThinkDigital

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This is a video that briefly explains how the google apps work. First google studied the behaviors of people and put that into how their apps work. This source is different because it analyzes more than google search. It analyzes the whole google program including all of its apps and explains it in less than two minutes.

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http://www.google.com/howgoogleworks | Cloud computing is the phrase for web-based software you can use anywhere you have an Internet connection. We explain how the cloud works and why it's the easiest way to be productive wherever you are.

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This is an article describing each step in the process of each search. This information is put out by Google itself so you know it is reliable. It shows a bit about each step and if you are interested there are places to click for more information. I think this is a good source that is accurate but at the same time not too confusing.

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Google Search - Discover How Google Search Works

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Google Search - What is Google Search and How Does it Work

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Uncover what Google Search is, how it works, and the approach Google has taken to make the world’s information accessible to everyone.

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This article gives a bit of the process and gives several stunning facts about Google. For example, for each person in the world there are about 8,571 websites. And did you know that google fields more than 100 billion searches a month. This is just some of what you learn in this website.

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Proprietary algorithms serve up the pages you want.

Photo by MoneyBlogNewz via Flickr (<a href="https://creativecommons.org/licenses/by/2.0/">CC BY 2.0</a>)

There is a set of formulas ("things like the terms on websites, the freshness of content, your region and PageRank," according to Google) to deliver results from the index.

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More than 500 million people have joined Google+.

Illustration by Leon Nicholls via Flickr (<a href="https://creativecommons.org/licenses/by-nc/2.0/">CC BY-NC 2.0</a>)

And they may influence your search results. If you're logged into the site's social network, those might display different if the links have been recommended by people in your circles.

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Content continues below ad Photo by MoneyBlogNewz via Flickr ( CC BY 2.0 ) There is a set of formulas ("things like the terms on websites, the freshness of content, your region and PageRank," according to Google) to deliver results from the index.

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This video is about the book "How Google Works." Not only does it explain the book but it goes into the process of writing it and how google actually functions. It is a 50 minute interview with the author of the book. This proves that Google is complex and a large book is necessary to explain the majority of it.

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Google executive discusses wide ranging issues with Merit E. Janow, Dean of the School of International and Public Affairs

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This is an article about how Google works. This website partnered with other websites to produce a source with information on the Google algorithm. The factors that go include links, website popularity, and citations. When you put these together it does a very good job of getting you reputable and relevant information.

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Last month at SMX Advanced, Dan Leibson and I unveiled the results of what we believe to be the largest ever statistical study of Google's Local SEO ranking factors. We looked at over 100 factors across 30,000 businesses to try to figure out how local businesses can rank better in Google, and the results were both surprising and perhaps not so surprising.

For years we have participated in David Mihm's/Moz's ranking factors survey, which has been great for getting a feel for what practitioners were seeing/feeling. But we felt that a statistical analysis of ranking local businesses could be a great complement and add additional insights into how we as an industry go about getting those businesses to rank well in Local Packs.

We partnered with Places Scout and Majestic to provide a lot of the data, then worked with the Center for Statistical Consulting at University of California, Irvine, to do all of the hard work of crunching the numbers.

The result was a monster report that we attempted to boil down into bite-sized, usable chunks. We focused on high-volume local queries (e.g., "dentist," "lawyer"), looking at at both explicit local queries (e.g., "dentist in Pleasanton") and implicit (e.g., "dentist").

So what matters for local rankings?

It's important to note that our findings are not a "Top Ten Local SEO Ranking Factors" thing. It's basically an analysis of which of the 100+ factors we looked at correlate positively with good Local rankings and which didn't.

Since we're not Google, we couldn't look at every factor, so we are likely missing some important concepts. But in general, we think the data provides a pretty good roadmap for how to prioritize your local SEO investment.

1. Links. It shouldn't be a surprise that backlinks can affect your local rankings, but we were surprised at how links appeared to have the strongest correlation with positive rankings. Perhaps the biggest surprise was that Google's infamous Toolbar PageRank correlated with positive rankings, implying that sites with older links are generally doing better. (Toolbar PageRank hasn't been updated in a long time.)

2. Website factors. Again, not surprising, but use of the target keywords and the number of words on a page appeared to make a difference. In our experience, location pages with a lot of content tend to do better than those with smaller amounts.

3. Citations. Citations did not appear to correlate with good local rankings, which was odd, since local SEOs tend to talk about them a lot. This matched up pretty well with our experience. Last year, we did a large-scale test that showed that in cases where a business had citation issues (e.g., lack of citations, inconsistent or duplicates and so on), fixing those issues improved their odds of getting into the Local Packs significantly, but if they were already there, citation work tended to have little effect in moving the business up in the rankings. So citations appear to be foundational but not a competitive advantage.

4. Google My Business factors. The data showed that factors like having reviews, photos and/or owner-verified businesses all correlated with strong rankings. It's hard to say if this helps them rank well or if it's because they already rank well so they attract more engagement, but it's safe to say that beefing up your Google My Business pages isn't a bad way to spend your Local SEO time.

5. Some big surprises. One of the biggest surprises was that having the City & State in the title of your Google My Business landing page did not correlate with positive Google My Business rankings. While there was some difference in how this factor fared depending on the kind of query (explicit vs. implicit), this has always been a top recommendation, even from me. While it still may make sense to do this for usability, we are no longer as obsessive about this kind of explicit geotargeting. We also were depressed to see that Keyword in Business Name is one of the strongest factors. This is likely one of the reasons why there's so much successful spam in Local Packs.

So what does this all mean?

Well, besides getting through your citation work as quickly as you can and moving on to getting backlinks, particularly in competitive markets, I think this means that the organic algorithm has a lot more influence over Local Pack results than it had pre- Pigeon.

Over the next few months, we will be publishing more detail on the results as we work through the data. Until then, here's our expanded take on Local SEO Ranking Factors with more detail on the different factors we looked at and our methodology. We are hoping this type of project encourages others to invest in more empirical studies of SEO and share their findings.

If you are interested in participating in the next version of our study in 2017, please get in touch.
Some opinions expressed in this article may be those of a guest author and not necessarily Search Engine Land. Staff authors are listed here.

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How does Google's local algorithm work in 2016?

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Last month at SMX Advanced, Dan Leibson and I unveiled the results of what we believe to be the largest ever statistical study of Google's Local SEO ranking factors. We looked at over 100 factors across 30,000 businesses to try to figure out how local businesses can rank better in Google, and the results were both surprising and perhaps not so surprising.

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This video explains page rank. The guy makes it very easy to understand and gives many examples. This website also goes through the way google used to work and explained how that method had flaws. The new way is a better and more accurate way of getting what you want.

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Hi Matt, could you please explain how Google's ranking and website evaluation process works starting with the crawling and analysis of a site, crawling timelines, frequencies, priorities, indexing and filtering processes within the databases etc. RobertvH, Munich Have a question?

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This article explains the process of the google search engine. There is a unique algorithm that goes into the order each article is presented in. The google algorithm is called page rank and it is a complicated process. Many factors go into choosing which sites are chosen first.

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Google's search engine is a powerful tool. Without search engines like Google, it would be practically impossible to find the information you need when you browse the Web. Like all search engines, Google uses a special algorithm to generate search results. While Google shares general facts about its algorithm, the specifics are a company secret. This helps Google remain competitive with other search engines on the Web and reduces the chance of someone finding out how to abuse the system.

Google uses automated programs called spiders or crawlers, just like most search engines. Also like other search engines, Google has a large index of keywords and where those words can be found. What sets Google apart is how it ranks search results, which in turn determines the order Google displays results on its search engine results page (SERP). Google uses a trademarked algorithm called PageRank, which assigns each Web page a relevancy score.

A Web page's PageRank depends on a few factors:

The frequency and location of keywords within the Web page: If the keyword only appears once within the body of a page, it will receive a low score for that keyword.

How long the Web page has existed: People create new Web pages every day, and not all of them stick around for long. Google places more value on pages with an established history.

The number of other Web pages that link to the page in question: Google looks at how many Web pages link to a particular site to determine its relevance.

Out of these three factors, the third is the most important. It's easier to understand it with an example. Let's look at a search for the terms " Planet Earth."

As more Web pages link to Discovery's Planet Earth page, the Discovery page's rank increases. When Discovery's page ranks higher than other pages, it shows up at the top of the Google search results page.

Because Google looks at links to a Web page as a vote, it's not easy to cheat the system. The best way to make sure your Web page is high up on Google's search results is to provide great content so that people will link back to your page. The more links your page gets, the higher its PageRank score will be. If you attract the attention of sites with a high PageRank score, your score will grow faster.

Google initiated an experiment with its search engine in 2008. For the first time, Google is allowing a group of beta testers to change the ranking order of search results. In this experiment, beta testers can promote or demote search results and tailor their search experience so that it's more personally relevant. Google executives say there's no guarantee that the company will ever implement this feature into the search engine globally.

Google offers many different kinds of services in addition to chat. In the next section, we'll see how some of them work.

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­Google's search engine is a powerful tool. Without search engines like Google, it would be practically impossible to find the information you need when you browse the Web. Like all search engines, Google uses a special algorithm to generate search results. While Google shares general facts about its algorithm, the specifics are a company secret.