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advertising
free publicity
free samples
user testing
low trial prices
targeting trade buyers

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shop at their business again
buy the same product from the same business

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Raise awareness for the product. also see how the public responds to the product

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primary and secondary
primary has never been done before secondary has been collected by someone else

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1. designing the research
2.undertaking the research
3.analysing the information

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identifying the needs and wants of the customer. this reduces the risk of failing. developing products that customers want can give the business a higher chance of survival.

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how long working without a break
storage of dangerous chemicals
level of heating in a workplace
amount of ventilation in a factory

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minimum standards for the working environment. can lead to extra costs

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submit financial accounts to companies house
all vehicles must be insured
products must conform to the trade descriptions act
waste disposal regulations

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all businesses have to deal with government regulation or red tape businesses don't like doing this as it is time consuming and costly

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set by individual governments. reduces amount businesses and consumers have to spend. affect business and consumer behaviour, tax on employing workers reduce amount of staff that businesses hire. tax on cigarettes reduces the amount of people who can afford to buy them

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helped create a single common market which means that there are no tariffs or quotas between members of the EU trading. easier to hire workers from other countries as they do not need a visa to work in other EU countries

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govern the way businesses operate and encourage competition or help the business run more efficiently and protect customers and employees. successful businesses help the economy

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government may give money to firms that exported goods. help lower cost of production then allowing the price of goods to be lower making the country more competitive so sales will be higher.

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goods may not be allowed into the country as they are not up to standard

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a limit on the number of goods that can be imported over a period of time.

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tax on imported goods making the product more expensive

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reduce imports being bought from abroad.

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reduce the amount of imports coming into a country so it's protected

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do not have the same advancements in technology and this makes the items they produce their low quality, allowing businesses to cut costs on their products. sometimes they don't meet the required standard of safety and cannot be sold. this means that businesses have to implement their tech in developing countries increasing costs.

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nations with higher incomes spend far more on imports. developed countries are more likely to sell their products domestically or to over developed countries.

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cost of living may be different so the amount people get paid will vary. but there is a big difference between poor and rich countries.

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have lower income per person eg. Uganda are poorer countries and have less economic activity

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distributed unevenly, developed countries (rich countries) have a relatively high income per person. they tend to have a good level of economic activity.

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Activities related to the production of goods and services. when economy is doing well there is more spending. when it is not doing well there is less spending and less production.

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businesses are obliged to meet customer and government expectation on how they treat the environment this could be used to enhance the businesses reputation.

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businesses affect the local environment in the short and long term.

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leads to more costs for the business. this is the big deciding factor if businesses should be ethical or not.

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workers receive fair pay for the work they do. this can lead to a positive image on the business. may give your business a competitive advantage as customers may choose to buy from ethical businesses.

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it is better to create a ethical brand image this can be done by using things like fair trade. this means that workers are paid reasonable wages and have better working conditions. this may lead to the customers paying a higher price for the products.

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businesses relocate their businesses to poor or developing countries where they can hire child labour and pay below average.

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being ethical may increase costs for the business and it may reduce profits

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due to bad building structure buildings may collapse and workers could be killed if you payed the workers there very little and the world found out it could lead to bad publicity

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many business owners choose to work unethically. this isn't just about money it could also be about buildings that people work in or the type of working conditions that employees experience

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you can work ethically or you can work unethically. an example of working ethically is paying a fair wage to your workers. working unethically is exploiting or not paying your workers a fair wage.