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Bonin Bough is the host of the CNBC show Cleveland Hustles with executive producer Lebron James. Prior to hosting the show, Bough was the VP of Global Media and Consumer Engagement at Mondelez International. He enjoys reading magazines and is an avid supporter of 140 characters on Twitter.

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Mobile Coffee Shop Aims To Bring Back The Social Cafe - PSFK

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Bonin Bough is the host of the CNBC show Cleveland Hustles with executive producer Lebron James. Prior to hosting the show, Bough was the VP of Global Media and Consumer Engagement at Mondelez International. He enjoys reading magazines and is an avid supporter of 140 characters on Twitter.

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BALTHAZAR BRANDING-  FRENCH CAFE AUTHENTICITY

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BALTHAZAR BRANDING-  FRENCH CAFE AUTHENTICITY

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Balthazar is a world-renowned French bistro and an icon of Manhattan's food and fashion scene. From the façade awnings and signage to the menus and matchboxes, we conceived every part of the Balthazar brand to convey the feel of a classic, authentic French brasserie.

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We conceived every part of the Balthazar brand to convey the feel of a classic, authentic French brasserie.

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It's no secret we're coffee fanatics here at CH HQ. When we're not in Portland coveting a cup of Heart or visiting LA for a pristine espresso by Handsome Coffee Roasters we're always on the lookout for some accessible coffee to accompany our all time favorites. So when we recently got our hands on an Espro Press we saw an opportunity to get to know a new roaster. After a brief chat with our neighborhood experts at Joe we were introduced to George Howell Coffee.

Espro Press

Funded through Kickstarter in early 2012, the sleek Espro Press is essentially a more sophisticated version of the basic French press. The unique basket-style filter features a double-sealed gasket and a filter that's roughly 10 times finer than those on conventional plungers. In addition the stainless walls are double thick, allowing the press to keep your coffee warm for a long time after brewing-although most purists recommend you remove the coffee from the press once it's ready to avoid overextending the brewing period.

As for our experience, we found the Espro to deliver a non-gritty cup without most the muddiness that tends to plague French press coffee. However the Espro is big and as we quickly found out, the 32oz press was a bit difficult to gauge. Unlike clear glass French presses one can only measure the amount of water they're pouring into the press from the top. Now we know proper water-to-coffee ratios should be carefully measured prior to brewing, but let's be honest, most of the time the process rarely strays from throwing a few spoon fulls of coarsely grounded coffee into the press and eye-balling the water amount. Overall Espro delivers an elegant, effective brewing method, and the brand is currently on Kickstarter once again to fund a smaller, 18oz press.

George Howell Coffee

Formerly known as Terroir Coffee, George Howell has been delivering a closely selected offering of the world's best coffees to finer shops since 2004. For our first foray into the brand we went with the seasonally specific La Bendición from Guatemala. The coffee itself is nice and mellow, perhaps not exactly what we're looking for first thing in the morning but the well-balanced, smooth brew made for an ideal afternoon refresher. While the La Bendición boasts tasting notes of lime, tangerine and green apple we found it difficult to pinpoint one over the other, which isn't a bad thing. Rather, the notes come together for a pleasantly singular citrus flavor that comes on quick and lasts through the entire taste. We also found the mellow La Bendición to be low in acidity, making it an ideal match for pour overs or the Espro Press.

Find a list of Espro Press retailers online and the Medium 18oz Espro Press on Kickstarter now. The La Bendición is available from Joe Pro in NYC and a range of other roasts from Afica, Central America, South America, Asia and the Pacific from George Howell Coffee online for around $16 per 12oz bag.
Images by Graham Hiemstra

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It's no secret we're coffee fanatics here at CH HQ. When we're not in Portland coveting a cup of Heart or visiting LA for a pristine espresso by Handsome Coffee Roasters we're always on the lookout for some accessible coffee to accompany our all time favorites.

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Tells/Shows story of reliving memories of traveling abroad and tasting new coffee

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Creates feeling of exclusivity and gives the feeling of discovery

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brew branding innovations - Brew branding innovations have been on the rise as of late. From the ever-so popular concepts of pop-up coffee shops to ingenious coffee coolers, t...

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A zillion innovations

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brew branding innovations - Brew branding innovations have been on the rise as of late. From the ever-so popular concepts of pop-up coffee shops to ingenious coffee coolers, t...

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Urban Eco Coffee Exhibits : Urban Coffee Farm

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Urban Coffee Farm - The Urban Coffee Farm is a custom-built installation created by the Australia-based design firm HASSELL. Serving as a hub for Melbourne's Foo...

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Timed to support two new beverage offerings, Caribou Coffee has launched a new branding campaign that includes its first TV spot since 2010, a 3D billboard, radio spots and some new in-store touches.

The new, limited-time beverage offerings, Biscotti Mocha and Cafe Milan Latte, are available at all Caribou locations through May 12.

The campaign is themed "Life is more than coffee...that's why there's coffee."

The 30-second TV spot, which will air in Minneapolis (Caribou's headquarters city and its largest market), shows people enjoying pleasurable, mostly outdoor moments as a voiceover and on-screen titles convey inspirational "life is..." messages (e.g., "Life is diving in heart first"). The spot concludes: "Life is short - stay awake for it."

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Caribou's new beverages and the campaign reflect the brand's belief that "coffee is more than a drink -- it's a personal experience that fuels your life and makes meaningful moments," said Alfredo Martel, SVP of marketing and product management. "Whether you are jump-starting your morning, relaxing with friends, or warming up on a chilly day, we want to help you find the ideal drink for your mood, your occasion and your life."

Colle + McVoy, also Minneapolis-based, is the main agency behind the campaign.

The 20-foot-tall billboard, in downtown Minneapolis, shows an image from the TV spot, accompanied by a 3D cup of Caribou Coffee.

Caribou has also rolled out new cups, napkins and other in-store elements bearing the branding theme.

The chain is featuring the TV spot, and promoting its new theme, on its YouTube Channel and Facebook page, along with Twitter messaging.

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which will air in minneapolis (caribou's headquarters city and its largest market)

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mostly outdoor moments as a voiceover and on-screen titles convey inspirational "life is..." messages. 03/08/2013

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Caribou Launches TV Spot, 3D Billboard, More

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Timed to support two new beverage offerings, Caribou Coffee has launched a new branding campaign that includes its first TV spot since 2010, a 3D billboard, radio spots and some new in-store touches. The new, limited-time beverage offerings, Biscotti Mocha and Cafe Milan Latte, are available at all Caribou locations through May 12.

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NY startup targeting "coffee enthusiast."

Craft Coffee delivers amazing coffee experiences that are transforming the way people think about coffee. Offer a monthly subscription Tasting Box showcasing three freshly roasted coffees from top artisan roasters around the country, ranging from tiny upstarts to award-winning micro-roasters. Their "coffee sommeliers” sip and slurp their way through dozens of coffees each month because there’s a big difference between good coffee and exceptional coffee.

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Craft Coffee - Brew Better Coffee, Pay Grocery Store Prices

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Craft Coffee subscriptions offer the highest-quality, fresh-roasted coffees at the lowest prices. Blends from just $6.99 per 12oz bag. Single origins from just $12.99 per 12oz bag. Fast, free shipping.