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(DJ & Producer) For my Media Archive I chose to report on the Australian musician and producer  Harley Edward Streten, more commonly known as "FLUME". He has played thousands of shows internationally, including some of the biggest music festivals in the world Coachella (Closing main stage), Electric Forest, EDC and more. He is actually expected to play at the next Coachella set to happen after the pandemic.

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Flume is a musician who is typically grouped into the EDM (Electronic Dance Music) Genre, but audiences and listeners have found it tough to fit his music into a genre due to its creativity and originality. Even Flume has had trouble fitting his style of music into a box or category as he is always pushing the boundaries of music. The 29 year old musician has been interested in music his whole life and started creating at a young age, he released his first album in 2012 and has been putting out music ever since.

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Flume won a grammy for his second album "Skin" in 2016 for best Dance/Electronic Album. Flume has had three other Grammy nominations since including one in 2021 for his hit song "The difference".  Flume has been topping the charts for years and has also found interest in producing for other artists.

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I chose to focus on the artist Flume for this assignment because I have always admired his music and noticed there is no other sound like it. I encourage you to check him out if you have not yet, you will find that his style of music is incredibly unique. You may have heard of some of his more popular songs called "Never be like you ft. Kai" which achieved double platinum in the US or "Say it ft. Tove Lo", commonly played on the radio.

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Another reason I felt compelled to focus on Flume for this assignment is I believe he is truly an artist when it comes to live shows, he creates huge productions with bright lights and unique images. He also brings this creativity into his album art work, below is the cover art for his album "Skin". Very different from the typically album cover. I believe Flume has a huge impact on the music industry because he is creating a new genre with his music and creating a sound that audience's has never heard before.