# data[].attributes.body
¨Man serves the interests of no creature except himself. And among us animals let there be perfect unity, perfect comradeship in the struggle. All men are enemies. All animals are comrades¨ (10). This passage uses name-calling and rewards to create a sense of unity between the animals. It puts down the humans (name-calling) and shows them the perfect reward of unity/comradeship.

# data[].attributes.body
¨They explained that by their studies of the past three months the pigs had succeeded in reducing the principles of Animal-ism to Seven Commandments¨ (24). Within this passage, propaganda is used with bandwagon, with the isolation of the Seven Commandments creates something that all animals want to be in. They think that they have all the freedom in the world but in reality, they have none at all.

# data[].attributes.body
¨It was always the pigs who put forwards the resolutions. The other animals understood how to vote, but could never think of any resolutions for their own¨ (31). The propaganda used throughout this passage is bandwagon for it creates a sense of isolation, and makes the audience (animals) want to participate even if they don't have any logic for themselves.

# data[].attributes.body
¨One false step and our enemies will be upon us! Surely, comrades, you don´t want Jones coming back¨ (37). Squealer uses the technique of fear to remind the animals of how miserable their life was under the control of Jones.

# data[].attributes.body
¨Four legs good, two legs bad¨ (47). The sheep were told by Squealer to repeat these words, this being said the type of propaganda used is repetition. The catchiness of this slogan is used to make a point across.

# data[].attributes.body
¨He did not give any reason for having changed his mind, but merely warned the animals that this extra task would mean very hard work; it might even be necessary to reduce their rations¨ (57). Fear was one technique used in this section to make sure the animals understood what would happen if the windmill was accepted to be built.

# data[].attributes.body
¨In addition, Napoleon ordered the almost empty bins in the store-shed to be nearly filled to the brim with sand, which then was covered up with what remained of the grain and meal¨ (75) This was used to show how the farm seemed like they were thriving when they really were not. Two examples of propaganda throughout this passage would be transfer and logical fallacies.

# data[].attributes.body
¨Napoleon was now never spoken of simply as ´Napoleon.´ He was always referred to in formal style as ¨our Leader, Comrade Napoleon´¨ (93). Within this chapter, the propaganda of transfer is being used to promote a positive figure of Napoleon. How he is the leader by still using the word comrade to influence the other animals into believing him.

# data[].attributes.body
¨But the explanation was really very simple. The Van had been the property of the knacker, and had been brought by the veterinary surgeon, who has not yet painted the old name out¨ (125). Within this passage logical fallacies are used to distract the animals into thinking Boxer was just going to the vet, not the knacker.

# data[].attributes.body
¨All animals are equal, but some animals are more equal than others¨ (134). The type of propaganda used throughout that sentence is glittering generalities. By using this type, it is showing how these words mean different things to different people. The pigs and dogs are more separated from the rest of the animals, meaning they are more equal.