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TUTOR
Good topic, very appropriate time to be talking about the royal family
Nice play on words with ‘god save our nation’
Interesting because its supposed to be a parody, but everything you’re saying is factual and not exaggerated
Because all three posters are so different, you need something to tie it all together like a logo or some find of branding
Good mock ups, makes it feel more real and can understand the project more
PEER
Exhibiting on vehicles is a good idea, more interesting than exhibiting on a wall as a regular poster
Like the comedic aspect of it
How can you make it more cohesive? All three posters look different
Good topic to entice the youth, younger generation is starting to question is we really even care about the royals
Look into artists who also make parodies of politics or other social culture

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I needed something to bring all my posters together since they’re all very different, as discussed with my tutor during a CRIT, like a logo or branding, etc. so I decided to make a parody of the real coronation logo. I remembered that I had a sketch of King Charles with his crown on that I was going to use for poster 2 but never did, so I used it in the logo instead. I named my brand the “God save Our Nation Foundation” because it links back to the name of my project and rhymes.

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- The posters need to be seen by the world, consider how to do that without it being vandalism
- Print stickers? your designs would need to be in a different format to look good as stickers, but if it works that shows a well thought out design
- Like the way that each poster looks together (with the red/yellow/blue contrast between each image). Again, I'd love to see this printed and posted in the wild!

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I turned my posters into spherical sticker format, to experiment with other ways to get my posters out to the public.

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Since all three of my posters have very different styles, I discussed in a tutor feedback session that I needed something that brought them all together, like a logo or branding, etc. so I decided to make a parody of the real coronation logo. I remembered that I
had a sketch of King Charles with his crown on that I was going to use for poster 2
but never did, so I used it in the logo instead. I named my brand the “God save Our
Nation Foundation” because it links back to the name of my project and rhymes.

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This textless ‘vote conservative’ poster by the M&C Saatchi focuses entirely on the visual imagery. Jeremy Sinclair, business man and production executive, stated that “if you can’t get your message across in five or six words then, chances are, your message isn’t right in the first place”. This was my main source of inspiration for this poster, where I have redesigned the new one pound coin with King Charles II face on, with new “God Save Our Nation” propaganda. This is a play on words of the national anthem “God Save The King” which, along with the “only” one pound text symbolises the economical crisis in Britain happening in the same year as the most expensive royal coronation in history. The blue background symbolises the conservative party that is a direct cause of the crisis, and the “vote conservative” slogan in the bottom right corner ties in the humour and irony.

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This poster shows how much the royal family are really worth and how we shouldn’t be responsible for paying for a coronation majority of brits don’t even really care about.. the text is on a royal guard hat which is called a bare skin. I kept the bold colour scheme here and used red, black and purple predominantly. The royal family is in purple since it is the royal colour, and the number 213 is in red to emphasise how huge this statistic is. The guard is raising an eyebrow at the stat ties in the comedic, parodying aspect, and also to symbolise what most tax payers that don’t really care about the royal family (which is most of them) were probably thinking while seeing it on the TV on the day.

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This poster is unpacks the irony of £301 cost of living payments being rewarded only to those who claim universal credit on the 25th April, just days before the coronation on the 6th May. The payments, while being progress from nothing, still aren’t inclusive of all those in need and aren’t an answer to a nationwide economical crisis. What most certainly also isn’t an answer, is a nine figure coronation being funded by 32 million tax payers across the country while inflation on food and non alcoholic beverages are the highest they have been in 45 years (19.2%).In my first attempt, I drew King Charles II with his crown on but enlarged the crown to emphasise it, which gave a subtle but charcuterie feel to the drawing, and put pound signs over his eyes to symbolise money hungry capitalists. I also outlined the drawing in purple, the colour of royalty. However, I started again and changed the colour palette as well as swapping the drawing for photographs, because the first poster didn’t look finished and like something I could actually see being published. The sizes of the fonts differ based on how important each part of the sentence is for the narrative being pushed. At first glance, you would think this was a regular coronation poster, but the longer you read and analyse you realise it is the opposite of that.

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https://www.ons.gov.uk/economy/inflationandpriceindices/articles/costofliving/latestinsights
Inflation for food and non-all drinks are at fastest rate in 45 years, reached 19.2% in March 2020
1 in 4 adults are borrowing money or using more credit
Around half of those with a personal income of less than £20,000 per year said they found it difficult to afford their energy bills; this proportion decreased as personal income increased, with around a quarter (23%) of those earning £50,000 or more reporting this.
Adults in London appeared more likely than in other regions to find it difficult to afford their rent or mortgage payments
https://www.independent.co.uk/life-style/energy-bills-help-savings-debt-money-b2243547.html
News articles on how to manage finances during COL
Full tank of petrol exceeds £100
According to the Office for National Statistics (ONS), around nine in 10 (87 per cent) of adults in Britain reported their cost of living increased in March alone, with rising energy prices fuelling the surge.
Households receiving £301 one off payments to help with bills.

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Cost - at least - £100 million
“As cost affective as possible”
YouGov Survey showed 51% of people said it shouldn’t be paid for by tax payers, 18% didn’t know, 32% did.
“The late Elizabeth II’s coronation cost £912,000 in 1953 – £20.5m in today’s money – while Charles’s grandfather George VI was crowned at a cost of £454,000 in 1937 – worth £24.8m in 2023 and the most expensive coronation of the last 300 years.” https://www.independent.co.uk/life-style/royal-family/who-paid-for-coronation-b2334669.html
Gold carriage driven over pot holes filled with sand because the government aren’t in a position to fund them being properly filled
Charles is the richest real estate investor in the world - $2.3 billion

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Andy smiths TFL posters are clear, concise and informative. I think they would work really well to promote the kind of thing I want to. TFL posters are usually graphic and minimal, because commuters need to catch the information very quickly as they’re passing by. The London Underground I think is also a really good place to advertise things, because while people are sat on the train or waiting for their train, there’s not always much else to look at.

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“We Can Do It” by J. Howard Miller is an American Poster that was rediscovered in 1980s after receiving little recognition during WW2 when it was produced. It promoted feminism and other political issues during the 80s in North America. The poster remains recognisable almost a century later, with artist Kate Bergen using the poster as reference for her own posters of medical workers during the Covid 19 pandemic.

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I researched modern art made of or about the royal family and found that Lucian Freud and Andy Warhol, who are two artists who’s work I am very familiar with, have both painted portraits of Queen Elizabeth II. The response to each pairing was almost entirely different - Freud received criticism on the piece, receiving comments such as  "extremely unflattering" (Daily Telegraph), "a travesty" (The Sun), to "painful, brave, honest, stoical and, above all, clear-sighted" (The Times). He even criticised it himself stating that he needed more time on the project. Warhols depiction of the then Queen however, received very positive feedback from the Queen herself, and four of the prints are currently part of the Royal Collection. Whether you love or hate them, the royal family are one of the biggest parts of British culture, so I think no matter what kind of work you make in relation to them, someone will have something to say about it.

https://www.readersdigest.co.uk/inspire/life/13-controversial-royal-portraits-and-the-stories-behind-them

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I started thinking of ways that politicians get through to the general public in the most effective ways, and I straight away thought go two examples where the tory party have used vehicles to push their messages. Both of these sparked outrage, which only shed more light on what they were trying to promote, which is something I could work with; since my work is going to be outrageous and comedic, advertising it in a just as outrageous way could work really well.

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British Home Office campaign in 2013 sent vans on tours around areas with high immigrant populations with slogan “go home or face arrest” and phone numbers to call. The campaign was cancelled after public outburst and accusations of appealing to UKIP voters.

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In the lead up to the Brexit referendum, Boris Johnson advertised buses around London encouraging brits to vote leave in stating that the NHS would get an extra £350 million a week if Britain was to leave the EU, which was proved untrue.

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Dr Charley Peters
Inspired by retro video games
Paints with traditional brush and air brush
Commissions in Facebook headquarters, Wembley Park stairs, Business Design Centre
On larger project collaborates with painting company, works closely with clients
Deadlines vary, well established clients such as Facebook will have high expectations and tight deadlines, but those opportunities will lead you to even more work.
https://charleypeters.com/projects/

Peter Avery
Stride - why walk when you could stride
Combines words with images
Worked as an art director in advertising and publishing
Eeducation background - graphic design
Digital print, TV, story telling, thinking illustratively
Three I’s - Insight, ideation, implementation
Consider when and how to speak to your audience
Think of yourself as a brand or product
Fish fingers advert, at 4pm when kids get home from school and are hungry
http://www.peteavery.co.uk/index.html

Nghiem Ta
Children’s book illustrator (25 years)
Things to consider - budgets, planning, marketing, branding communicating, team work, negotiating, production
What book binding technique works best and fits the budget
You can’t just be an illustrator, you’re constantly
https://www.walker.co.uk