# data[].attributes.body
1. Sales/transaction/one-time charge
- Close-up toothpaste from Unilever
- Jackets from Gucci

2. Rental
- Public bike from Tri Nam Group
- Public billboards from Thien Ngan Advertising Agency

3. Subscription
- Spotify from Spotify
- Citigym membership from Citygym

4. Franchise
- McDonald from McDonald
- Gongcha milktea from Gongcha Global Limited

5. License
- Disney characters (Snow White, Ironman,...) from Disney
- Taylor Swift songs from Taylor Swift and Universal Music Publishing Group

6. Marketplace
- Shopee from SEA Group
- GrabFood from Grab Holdings

7. Consumables/Freemium
- Google Drive from Google
- League of Legends game from Riot Games

# data[].attributes.body
1. Sales/transaction/one-time charge
- Marou chocolate from Marou Faiseurs de Chocolat
- Caitbrook Upholstered Stool from Ashley

2. Rental
- Da Lat Villa from The Palm Villa 5
- Performance costumes from Dang Thu Ha in Ha Noi

3. Subscription
- VSCO membership from VSCO
- Zoom one Pro from Zoom

4. Franchise
- Lotteria from Lotteria Co., Ltd in Tokyo, Japan
- BBQ Chicken from Genesis Co., Ltd in Seoul, Korea

5. License
- Packaged coffee from Kraft Foods in Starbucks
- Harry potter's characters used by Lego Toy

6. Marketplace
- The Gioi Di Dong (Mobile World) from Mobile World JSC
- Facebook Swapping Groups from Meta

7. Consumables/Freemium
- Trello from Dropbox
- Tinder Gold from Tinder

# data[].attributes.body
1. Sales/transaction/one-time charge
- Shampoo from moroccanoil
- Macarons from Laduree

2. Rental
- Pinbus from Five Rings Technology Development and Investment Joint Stock Company
- Wedding dress from Linh Nga Bridal

3. Subscription
- JustFab from TechStyle, Inc.
- Birchbox from Birchbox

4. Franchise
- Marugame Udon from TORIDOLL Holdings Corp
- DOOKKI from Dareun Corporation.

5. License
- Supreme from VF Corporation.
- Microsoft from Microsoft

6. Marketplace
- eBay from The eBay Corporation
- Lalamove from Lalamove

7. Consumables/Freemium
- Icloud from Apple
- LumiSpa cleanser from Nuskin

# data[].attributes.body
1.
Sales/transaction/one-time charge

Chocolate from Milka

Croptop from H&M

2. Rental

A boyfriend from Rental Kareshi Premium

A motorbike from Hoi An Motorbike Rental

3. Subscription

IQlYI from Baidu Holdings Limited

Youtube from Alphabet Inc.

4. Franchise

Starbucks from Tata Starbucks Private Limited

Lock & Lock from Lock & Lock

5. License

Minion from Illumination

Kung Fu Panda from Dreamworks

6. Marketplace

Lazada from Lazada Group

Kim Biên market

7. Consumables/Freemium

PUGB

Genshin Impact

# data[].attributes.body
1. Sales/transaction/one-time charge
- Pens from Muji
- Iphone from Apple

2. Rental
-  Tutors from GrowGreen edu
- Construction equipment rental form Nishio Group

3. Subscription
- Videos lessons from eLearning website from Masterclass
- Platform to raise capital from Foundersuite

4. Franchise
- Math & reading center from Kumon
- Convenience store from Circle K

5. License
- Doraemon characters
- Science journal articles

6. Marketplace
- Traveloka from Traveloka
- Taobao from Alibaba Group

7. Consumables/Freemium
- Canva pro from Canva
- Notion pro from Notion

# data[].attributes.body
1. "Sales/one-time charge"
Zero sugar coke by Coca-Cola, Scrub Mommy by Scrub Daddy, Milk Foam Earl Grey Tea by Gong Cha, iPhone 14 by Apple

2. Rental
House rental from Airbnb, Digital CD rental by Paris by Night

3. Subscription
Youtube Premium by Youtube,
Full access subscription in-app purchases for apps like Notability,
Newsletter by the New York Times

4. Franchise
Gogi House/Kichi Kichi by Golden Gate, Domino's Pizza by Domino's, Trung Nguyên E-Coffee by Trung Nguyên Legend

5. License
"Nestle (the licensee) agreed to pay $7.15 billion in cash to Starbucks (the licensor) for exclusive rights to sell Starbucks’ products" - CFI,
Apple granting computer  users licenses to use the MacOS - The Internicola Law Firm

6. Marketplace
Alibaba.com by Alibaba Group,
Tiki by Tiki Corporation
Baemin

7. Consumables/Freemium
Canva --> free for many features but needs to pay to unlock prettier stickers/designs,
Duolingo --> free for most features but pay a premium to unlock more specialized training

# data[].attributes.body
1. Sales/transaction/one-time charge
- Dresses from Coopmart
- Purses from Hermes

2. Rental
-  Hotel in Nha Trang
- Electric bike in Da Lat square

3. Subscription
- Learning English from Monkey Junior
- Microsoft 365 in Microsoft store

4. Franchise
- 7-Eleven of Seven & I Holdings Co

- Tous Les Jours from CJ

5. License
-  Videos from Youtube
- Harvard science articles

6. Marketplace
- Personal Water Filter

in Amazon
- Home decor in Etsy

7. Consumables/Freemium
- Adobe photoshop
- K+ on FPT Play

# data[].attributes.body
1. Sales/transaction/one-time charge
- Smartwatch from Anhui Huami Information Technology Co
- Perfume from Lancome

2. Rental
- Motorbike from Hoang Tuan Motorcycle rental agency
- Self-drive car from Nam Anh self-drive car rental agency

3. Subscription
- K+ from VSTV
- HBO and HBO Max from Warner Bros. Discovery

4. Franchise
- KATINAT Cafe
- PASSIO Cafe

5. License
- Blackpink's image on merchandise.
- Pokemon's image from The Pokémon Company International

6. Marketplace
- CellphoneS
- Tik Tok shop from Tik Tok

7. Consumables/Freemium
- Google meet from Google
- LumiSpa cleanser from Nuskin

# data[].attributes.body
1. Sales/transaction/one-time charge
- Notebook from muji
- Perfumes from Dior

2. Rental
- Car rental from Airport Rental
- Office rental by Viettel tower

3. Subscription
- Adobe after effect from adobe
- Amazon

4. Franchise
- seafood restaurant by Fish&go
- convenience store by Family Mart

5. License
- Musics by BTS
- Characters from DC

6. Marketplace
- Traveloka by traveloka
- KOLs’ advertisement

7. Freemium

- Apple iPad gen 10 by Apple ( apple pencil 1 supported but using type C charger)

- Google Meet Premium account by google (no time-limit)

# data[].attributes.body
1.     Sales/Transaction/One-time charge.

·        Stones of Power Graphic Novel (Japanese manga) from Gen Manga Entertainment.

·        Handbag from Phu Minh Quang Handbag Sewing Joint Stock Company.

·        Average Thermostats from Lock&Lock

2.     Rental

·       Comic books from Hanoi Kabi Shop

·       Wedding dress from Ely Wedding Hanoi

·       Cameras from Rental King

3.     Subscription

·       Nissan cars from Nissans

·       Amazon membership from Amazon

·       Google Meet VIP from Google

4.     Franchise

·       Mexican Food from Taco Bell

·       Business Service Solution from The Ups Store

5.     License

·       The GNU Lesser General Public License (LPGL) from the Free Software Foundation (software license)

·       Manga translation license from Wanimagazine

·       An example of a licensing agreement in the restaurant space would be when a McDonald's franchisee has a licensing agreement with the McDonald's Corporation that lets them use the company's branding and marketing materials.

·       Toy manufacturers also routinely sign licensing agreements with movie studios, giving them the legal authority to produce action figures based on popular likenesses of movie characters.

6.     Marketplace

·       Studio Ghibli from Tokuma Shoten Publishing Co., Ltd.

·       Facebook from Meta.

7.     Consumables/Premium

·       Google meet from Google

·       Messenger from Meta

# data[].attributes.body
1. Sales/transaction/one-time charge
- Glasses from Gentle Monster
- Calculator from Casio

2. Rental
- Venues (for events organizing) from the ADORA
- Storage space from MyStorage

3. Subscription
- 4G packets from Vinaphone
- Gói truyền cáp SCTV from SCTV

4. Franchise
- Trung Nguyen Cafe
- 25 Fit Training Studio

5. License
- SAT test from College Board
- World Cup 2022 Broadcast license from FIFA

6. Marketplace
- Sendo from FPT Shop
- Trivago from Expedia

7. Consumables/Freemium
- Film Camera from Kodak (buy films)
- TOEFL Challenge from ETS (free for the first round then charge fee for other round in order to continue)

# data[].attributes.body
1. Sales/transaction/one-time charge
- Iphone, apple watch from Apple Company
- A bottle of orange juice from Golden Circle

2. Rental
- Hotel in Phu Quoc
- Car service ( 23$ each day) in Quang Tri Province.

3. Subscription
- MP3
- Limatch Premium from Limatch App ( Dating App)

4. Franchise
- Milano Cafe form Milano Brand Coffee
-Tocotoco from Tocotoco milk tea.

5. License:
- Doremon Character from Doremon Cartoon
- IELTS from British Council

6. Marketplace:

- Vincom from Vin Group
- Co-op mart
- Baemin

7. Consumables/freemium
- Google calender from Google
- Canva Pro from Canva

# data[].attributes.body
1. Sales/transaction/one-time charge
- Grocery from Winmart
- Notebooks from KLONG

2. Rental
- Kayaks rental from Portland Kayak Company
- Cameras from The Camera House

3. Subscription
- Grammarly from Grammarly Inc.
- The Washington Post from Nash Holings LLC

4. Franchise
- JW Marriott from Marriott International
- Century 21 from Century 21 Real Estate LLC

5. License
- Spider Man character from Sony Pictures
- Atlanta Hawks basketball team from National Basketball Association (NBA)

6. Marketplace
- eBay from eBay
- Walmart from Walton Enterprise

7. Consumables/Freemium

Consumables
- Printer cartridges from Hewlett Packard Company
- Notebook cover / Binder and refill paper from Mujirushi Ryohin

Freemium
- Skype from Microsoft Corp
- Candy Crush Saga from Activision Blizzard

# data[].attributes.body
1. Sales/transaction/one-time charge:
- L'OREAL Visible Lift Foundation from L'OREAL
- Casio calculator fx-570VN PLUS from CASIO

2. Rental:
- Tents, stoves, and household necessities rental from Artiocamp
- Textbooks rental from Amazon

3. Subscription:
- California gym 12-month package from California Fitness and Yoga
- Microsoft 365 from Microsoft

4. Franchise:
- Hồng trà Ngô Gia từ Công ty TNHH Hồng Trà Ngô Gia Việt Nam
- Bobapop từ Công Ty TNHH Bobapop

5. License:
- Harry Potter images from Warner Bros Picture
- Miss Universe Vietnam Nguyễn Thị Ngọc Châu images from Uni Network

6. Marketplace:
- Etsy from Etsy, Inc.
- Sendo from FPT Shop

7.  Consumables/Premium
- Clash of Clans mobile game from Supercell
- Film Camera from Fujifilm

# data[].attributes.body
1. Sales/transaction/one-time charge
-Milk tea from Phê La
- Meltykiss from Meji

2. Rental
-Cosplay outfit from Yun Cosplay
-Hotel room from Dolce Hanoi Golden Lake

3. Subscription
- Subscription from the Financial Times
- 4G from Viettel

4. Franchise
- Vons chicken from Vons Chicken
- Mr. Dalkgabi from Mr. Dalkgabi

5. License
- BTS members (example: collab with Cookie run kingdom)
- Genshin Impact characters

6. Marketplace
- Shopify from Shopify
- Ebay from Ebay

7. Consumables/Freemium
- Liên quân from Garena
- Genshin Impact from hoyoverse

# data[].attributes.body
1. Sales/transaction/one-time charge
- Werewolf Deluxe Edition from Bezier Games
- Peak Flash Taichi 2.0 from Peak

2. Rental
- Game Rental from Game Fly
- Piano Rental from Piano Forte

3. Subscription
- Super Doulingo from Doulingo
- Basecamp from Basecamp

4. Franchise
- Wendy's Franchise from Wendy's
- Burgerking Franchise from Burgerking

5. License
- Horror Characters (Freddy Krueger, Cone Head, etc.) in Dead By Daylight
- Five Nights At Freddy's images from Scottgames

6. Marketplace
- Swappa
- Steam/ Epic Games

7. Consumables/Freemium
- Grammarly Pro Edition
- One Drive from Microsoft

# data[].attributes.body
1. Sales/transaction/one-time charge
- Lolli glow tint lipstick from OFÉLIA
- Ball point pen from Thiên Long
2. Rental
- Public bike from Youon (China)
- Clothes from Shop Cỏ Boho-Chic
3. Subscription
- WARP+ VPN by Cloudflare
- Balance Meditation app by Elevate Labs
4. Franchise
- TuTimi by Tutimi
- Tocotoco from TACO VIETNAM TRADING & SERVICE JOINT STOCK COMPANY.
5. License
- BT21 from HYBE
- Monster High characters from Mattel
6. Market Place
- Pinduoduo from PDD Holdings
- Taobao from Alibaba
7. Consumables/Freemium
- Gold Miner Classic from Rival
- Chicken Invaders from  Interaction studios

# data[].attributes.body
1. Sales/transaction/one-time charge
- Free planner from Furiin
- Pen from Muji

2. Rental
- Bridal dress from Hanah Bridal
- My friend's houses from her parents

3. Subscription
- Premium subscription from iQIYI, Inc.
- Duolingo Plus from Duolingo Inc

4. Franchise
- Te Amo milk tea from "I can't even find the co. name"
- Kumon from Kumon Institute Education Co.

5. License
- Pepsi x BlackPink from PepsiCo, Inc. and YG Entertainment Inc.
- LEGO Harry Potter toys from The Lego Group and J. K. Rowling

6. Marketplace
- Traveloka
- LinkedIn

7. Consumables/Freemium
- Youtube Premium from Google
- Toothbrush from any brands

# data[].attributes.body
1. Sales/transaction/one-time charge
-buy ebook from Amazon
-buy coffe from GUTA
2. Rental
-room from A DONG two stars hotel
-swimming costume from Công viên Hồ Tây
3. Subscription
-Netflix
-Spotifi
4. Franchise
-fries from Mc.Donald's
-coffee from Cộng cafe
5. License
-Light Switch from Charlie Puth
-Harry Porter books from J.K Rowling
6. Marketplace
-fixing, selling phone in Điện thoại vui
-cloth from H&M
7. Consumable/Freemium
-Book mark in conan 100
-Call phone in messenger

# data[].attributes.body
1, Sales/ transaction/ one-time charge

- Snacks from Liwayway

- Bicycles from Trek Bicycles

2, Rental

- Apartment from Airbnb

3, Subscription

- Duolingo from Duolingo

- Netflix from Netflix, Inc

4, Franchise

paris baguette from SPC group

Subway (sandwiches) - Family owned

5, License

Songs of Music producer (Taylor Swift’s album)

The bitten apple logo of Apple Inc.

6, Market place

Houses/ Condos from Airbnb

eBay from eBay Inc.

7, Consumables/ freemium

App store from Apple

# data[].attributes.body
1. Sales/transaction/one-time charge
- Lipsticks from Innisfreeee
- Jacker from H&M
2. Rental
- Car rental from Airport Rental
- Performance dress from Dam Linh in Nghe An

3. Subscription
- Youtube Premium by Youtube,
- Netflix by Netflix Inc.
- Apple Music by Apple
- Grammarly by Grammarly
- Disney+ by Disney

4. Franchise
-Trung Nguyen Cafe from Trung Nguyen Legend
-King BBQ from Redsun ITI
-HighLand coffee from Công ty Việt Thái Quốc tế

5. License
- Songs of Music producer (Taylor Swift’s album)

- Microsoft  365 from Microsoft
- World Cup 2022 broadcast

6. Marketplace
-  Baemin from Woowa Brothers
-  Tiki by Tiki Corporation
-  Chotot from Chotot Company

7. Consumable/Freemium
- Canva Pro from Canva
-Dropbox from Dropbox Company
-Wattpad from Naver Company

# data[].attributes.body
1. Sales/transaction/one-time charge
-Roller Coaster in VINPEARL
-Camera EOS M50 from Canon Inc.
2. Rental
-River Park Hotel in Dalat
-Badminton Fields in Phu Tho Stadium
3. Subscription
-NITRO from Discord Inc.
-Adobe Premiere Pro from Adobe Inc.
4. Franchise
-Bò né 3 ngon
-Chicken Plus
5. License
-Vietschool App
-Trấn Thành&Lan Ngọc images in Lazada's advertisement
6. Marketplace
-Vinasun from Vinasun Corporation
-App Store from Apple Inc.
7. Consumables/Freemium
-Game Sky: Children of the Light from Thatgamecompany Inc.
-QuillBot: Paraphrasing Tool from QuillBot Inc.

# data[].attributes.body
1. Sales/transaction/one-time charge
- Iphone from Apple
- Galaxy Note 7 from Samsung
2. Rental
- White Palce hotel
- my house
3. Subcription
- Nitro from Discord
- The New York Times
4. Franchise
- Highlands from Highlands
- Gongcha from Gongcha
5. License
- Blackpink x Samsung
- Kpop group name
6. Market place
- Sen do from FPT
- Tiki from Tiki Corporation
7. Consumable and Freemium
- Grammaly Pro
- Drive Premium from Google