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Two groups will have recorded presentations due each week. If you have a recorded presentation due that week, you do not have to complete an Online Case Reaction Form. While some due dates are a few weeks away, I encourage you to start connecting with your group sooner than later.

Format and Submission

Create a visual aid PowerPoint and record a Zoom call going through the deck, with each presenter having an equal speaking role. Upload to this Padlet so your fellow students can review the presentation as well.

Duration

The presentation should be at least 10 minutes, and up to 20 minutes in length.

Sections of Group Presentation

Timeline and Background

What organizations are directly involved in the case?

What key publics and stakeholders does the case involve?

Describe the quality of the primary organization’s relationship with publics and stakeholders

SWOT Analysis

Primary Organization Responses

Communications Tactics

Effectiveness of Communications Tactics

Key Messages

Ethical and Legal Issues

Successes & Failures

Note – for your assigned case, review the Questions for Discussion and ensure they are addressed in the talk track of your presentation.

Example: Please consider this presentation as an example to guide your own: https://drive.google.com/file/d/1pyzdDBcLrTl0LHwu5bHULtt0SvKNzjdy/view?usp=sharing

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Group 3 – 27. The Five Seasons of Salem: A City Broadens Beyond Halloween Appeal

Griffin Hilbie

Gabriella Stewart

Madison Stavola

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Sunday, October 27th at 11:59 PM

Group 2 –24. Making the Potato Top of Mind: Consumer Research Connects “Linda” to Potatoes

Zach Dowicz

Jacqueline Harris

Will Haydon

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Two groups will have recorded presentations due each week. If you have a recorded presentation due that week, you do not have to complete an Online Case Reaction Form. While some due dates are a few weeks away, I encourage you to start connecting with your group sooner than later.

Format and Submission

Create a visual aid PowerPoint and record a Zoom call going through the deck, with each presenter having an equal speaking role. Upload to this Padlet so your fellow students can review the presentation as well.

Duration

The presentation should be at least 10 minutes, and up to 20 minutes in length.

Sections of Group Presentation

Timeline and Background

What organizations are directly involved in the case?

What key publics and stakeholders does the case involve?

Describe the quality of the primary organization’s relationship with publics and stakeholders

SWOT Analysis

Primary Organization Responses

Communications Tactics

Effectiveness of Communications Tactics

Key Messages

Ethical and Legal Issues

Successes & Failures

Note – for your assigned case, review the Questions for Discussion and ensure they are addressed in the talk track of your presentation.

Example: Please consider this presentation as an example to guide your own: https://drive.google.com/file/d/1pyzdDBcLrTl0LHwu5bHULtt0SvKNzjdy/view?usp=sharing

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Sunday, October 27th at 11:59 PM

Group 1 – 23. Keep Calm and Carry On, With or Without Chicken

Jason Benitez

Hunter Emerson

Teresa Blangiforti

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Keep Calm & Carry On, With or Without Chicken Group 1 Presentation

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Keep Calm & Carry On, With or Without Chicken Group 1 Presentation

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Group 4 – 28. Sony PlayStation: It Only Does Everything! (Except Protect Private Data and Communicate Effectively)

Lena Sinatra

Jasmine Chen

Katherine Mazzullo

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The Five Seasons of Salem: A City Broadens Beyond Halloween Appeal

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The Five Seasons of Salem: A City Broadens Beyond Halloween Appeal

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Group 4 - Sony PlayStation: It Only Does Everything! (Except Protect Private Data and Communicate Effectively)

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Group 4 - Sony PlayStation: It Only Does Everything! (Except Protect Private Data and Communicate Effectively)

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Sunday, November 10th at 11:59 PM

Group 5 –29. Take ’Em Down NOLA! Civic Activism and Political Leadership Confront the Lost Cause

Tommaso Konzen

Isabella Largo

Annie Page

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Here is our recorded video project. Please reach out if you have issues accessing the video. Thanks.

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Sunday, November 24th at 11:59 PM

Group 9 – 35. Initial Public Offering—It’s a Snap!

Alexander Gambino

Caroline Moore

Jamie Sandomenico

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Sunday, November 10th at 11:59 PM

Group 6 – 30. I’m Watching You … : School-Issued Laptop “Spycam” Invades Privacy

Ashley Wickersheim

Jillian Garcia

Megan Gregor

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PR Case Studies 721 - Group 8 Presentation

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Sunday, November 17th at 11:59 PM

Group 8 – 33. Containing the Deadly Marburg Virus: Taking a Culturally Based Communication Approach

Drew Cooper

Elianna Nadasi

Troy Phay

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Sunday, November 17th at 11:59 PM

Group 7 – 32. Finding Authentic Moments; Avoiding #EpicFails

Nora Kehoe

Brianna Ocasio

Nathalie Villalba

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Sunday, November 24th at 11:59 PM

Group 10 – 38. Paychex, Inc., Sees Big Payoff in First Investor Relations Day

Juliana Santel

Samantha Stulbaum

Jake Veillette