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The two spas I chose to compare are:

1. The Ten Spot (the normal skin facial).

2. Thermea (classic facial).

Both basic facials are similarly priced

The Ten Spot: $145, 60 mins.

Thermea: $140, 60 mins.

The Ten Spot:

Describes all of the tools used and why they help improve the facial

Uses lots of medical terminology to appear high-quality

Doesn't describe the service as relaxing or calming, but focuses more on the effect on the skin and how it improves the skin.

Mentions the brand they use.

Thermea:

Less in-depth on the tools or products used and more focused on the overall experience.

Focused more on how the procedure is calming and relaxing.

Mentions the process/facial steps but doesn't mention the product line used.

To put both in comparison though they are similarly priced and the same amount of time, one facial is more experience and sensory-based, while the other is more results and process-focused.

For me personally I would choose thermea because, like my personal spa brand, I think the most important part of the facial is the experience, positive effect and overall sensory/healing journey of a facial.

-Ryleigh

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Rachel Lehman

The first spa I chose was Uxbridge Manor Spa.

Refining facial: $130

The website was very easy to navigate

The descriptions of the different services were very in-depth and were very persuasive

Explains each facial target audience

Also explains why facials are beneficial

The second website caught my eye more though. This spa is called SpaZen.

When you first go onto the website it has "services and prices", "packages and promotions" and "book now".

The colours of the website were inviting

Everything you needed to know about the spa was there

Overall, both spa websites were clear and easy to understand. I would prefer the second spa just because of the promotions they had going on.

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Ruby

-beauty beyond skin deep

-pure + simple Oshawa

Beauty Beyond skin deep gives a hydro facial for $185

Pure + simple Oshawa does not have their prices listed on their website

I would choose Beauty and Beyond skin deep because they are more professional with the way they display their services and it is easily accessible for public to view

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Alyssa Stoner

1. Starlight Med Spa and Nilūfer Esthetics both offer at least two 60-minute facials in their spas.

2. Both spas offer a range of 60-minute facials but there are a few differences.

Starlight Med Spa: a store spa

offer "Glow Treatments" that range from $199-$299. Their featured facial "Starlight Glow Facial" is a customized facial for your skin type using different products and technology to give skin a radiant glow. This costs $250.

Nilūfer Esthetics: at-home spa

offer different facials for skin concerns ranging from $85 to $105. "I Don't Know What My Skin Needs" is a customized facial using different treatments to target specific skin concerns you have 4and give recommendations for products, techniques and treatments. This costs $85.

3. The difference is definitely the price; Starlight is $165 more than Nilūfer for customized facials. Regarding what they offer, both descriptions sound similar regarding offering a specific treatment and offering products, techniques and treatments afterwards for maintenance.

4. The ambiance of the Starlight Med Spa was different. Starlight had a website with pictures and descriptions of each service, which I like. Nilūfer doesn't have a website where you can see their work; however, you can use their social media to find their online portfolio. I like to see visuals, especially if they have a booking website. I also was shocked about the price difference. Starlight offers plenty of facials for a glowing complexion afterward, whereas Nilūfer offers different treatments for skin concerns such as acne and dry skin.

5. The company I would choose would be Nilūfer because there are different facials and treatments for any skin concern I may have, and the price is more in my price range.

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Ashley & Cassandra

-marketing is about values

Hand and Stone + Thermea Spa are the 2 spas we have chosen

Hand and stone:

Classic facial for 60 min ($119.95)

no description of the facial

nice visuals on the website

we would chose the other spa based off their reviews/ website

Thermea Spa:

Classic facial for 60 min ($140)

more of a description of their service

easier booking/ website access

even though they are pricier we would chose to go to Thermea for the facial as the website/ ambiance and explanation of the service is better

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Zarrish Bhatti

1. I searched and found two spas near me that offer a 60-minute facial. The spas are Skin Envy Med Spa, and Hand & Stone Massage and Facial Spa

2. Yes, there is. Hand & Stone Massage and Facial Spa offers more facial services and they are for a wider range of age groups

3. One can not tell the differences in pricing as Skin Envy Med Spa prefers to make the client book the service with them to know the pricing (which can be annoying, honestly)

4. Hand & Stone Massage and Facial Spa does a better job at explaining the services than Skin Envy Med Spa. Skin Envy Med Spa makes you work for the information, which can be troublesome

5. I would go to Hand & Stone Massage and Facial Spa if I had to pick. I like their aesthetic and how everything is set up

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Marissa Prescott

JW Cosmetics 60 minute hydrafacial

Has lymphatic drainage, LED therapy and focuses on hydration

$325

Explains service very well and includes information on what skin type the facial would benefit most, even includes a youtube video of someone performing the service.

Brooklin Village Spa 60 minute Skinceutical facial

High quality brand of products being used

No explanation of the process, only mentions the brand of product that will be used in the service

$140

Though there is a big gap between the prices of these services JW cosmetics explains their process and makes it easy for people to understand. Brooklin Village Spa has no explanation of the process. This could make people confused about booking and hesitant to book since they don't know what to expect. Therefore I would rather book with JW cosmetics.

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lauren real

1. relax and glow spa and beautybybelle.anne

2. relax and glow 60 min facial cost $85

-no description of the facial included in the booking and not on website just says "facial"

-because of that i wouldn't choose to get a facial from there because it makes it seem untrustworthy almost or questionable.

-website was a little confusing to find all the services aswell.

beautybybelle.anne classic 60 min facial is $80

-Her website was a lot easier to navigate and find what you're looking for

-A full description of what you are receiving during the facial is provided for you step by step which is amazing

-makes me feel more confident trusting this company with my skin

overall I would choose Beautybybelle.anne because it was cheaper but also provided a lot of reassuring information and had a good website.

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Tatyana Couch

Values quoting from the video, "where do we fit in this world."

this is something each brand must think about, who, what, and how does their brand affect people that use/purchase the products.

For example, comparing something like a Beauty Box subscription.

My examples are......

1. Boxy Charm

2. Birchbox

comparing these two boxes the notable difference is the price.

Boxy charm being 30$ which is more on the Pricer side promises....

1 Only Full-size products

2 Real high- end brands

[ tarte, two-faced, glow recipe.]

I would say this box is for people with more makeup/skincare experience.

Compared to Birchbox coming to $17 dollars a month its fully customized to you. 1. take the quiz.

2. Get the customized box.

This box is perfect for someone that doesn't know their skin- type.

It will benefit new clients.

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Grace Brown

The two spa I chose are Hand & Stone and Beauty Beyond Skin Deep.

Hand & Stone:

Classic Facial costs $119.95

Was not really a description of what the process of this facial is other than it saying it is luxurious.

Due to the lack of description, this would likely turn me away from choosing this company

Their website also didn't really connect with me as I found it confusing and did not like their design

Beauty Beyond Skin Deep:

Classic Facial costs $185

There is a complete description of the steps during the facial. it even includes certain acids being used and how this in the end improves the skin.

This description made me feel confident in the service that would be provided and I would definitely choose this company to help my skin

There website also fits my aesthetic and draws me to it and is more user friendly to navigate to different pages

Overall, I would choose Beauty Beyond Skin Deep. Even though they are more expensive, I feel their pricing, due to their very clear professional manner is fair.

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Katarina Tasevski

1. Absolute Medi Spa, and Sacred Stone Spa both offer a 60 minute Gentleman’s facial!

2. Both spa's have pretty similar facials, but Absolute Medi spa offers a bit more within the facial for a better price. The 60 minute Gentleman’s facial at Absolute Medi Spa includes a deep cleansing, exfoliation, steam and extractions, a customized mask specific to the concerns, Hungarian facial massage followed by a serum and then moisturizer. You also can get a complimentary brow trimming, if desired. The 60 minute Gentleman’s facial at Sacred Stone Spa includes a customized facial, that will cleanse your pore's, exfoliation, and a soothing masque to repair any damage that may have been caused by shaving, aging and the environmental impact. This service also includes an upper-body massage.

3. Absolute Medi spa's Gentleman’s facial is $132, and Sacred Stones Gentleman’s facial is $135. The prices are pretty similar but you get way more for cheaper at Absolute Medi Spa, compared to Sacred Stone.

4. Absolute Medi Spa go's into way more detail about all of their services that they offer, compared to Sacred Stone. Both websites are very appealing to the eyes and give's off a very calming vibe/ environment.

5. Personally I would go with Absolute Medi Spa. Compared to Sacred Stone they offer way more for a better price. I also really like that they go into way moredetail about the service then Sacred Stone Spa.

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Testing this one out. The class should be able to see this and post today by 3:00 p.m. Thank you to the students that let me know it was not working at their end. If you need more time, that is okay. I will be checking for the posts by 7 p.m. this evening.