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Set a strategy for measuring the work that have been done in order to have a material that can measure the results of the program. (numbers / photos / videos)

1. Strategy

Team/roles: Gusti + CWSU team + "external consultant"?

(Not sure if we manage to develop this strategy internally or we need someone from outside, an external consultancy to be very clear on how to collect the data, in order to have a consistent material to present to possible investors/employees/customers in the following moment of the realization of the pilot project)

COST : ---- ( hope to count on someone that could give us advices about how make the metrics)

2. Materialization

Team/roles: Gusti + Team CWSU

COST : 1000 €

TOTAL : 1000 €

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Support and on-site monitoring of members of the CWSU team in schools participating in the pilot program during the implementation period.

Team/roles:

- Team 1: Amazon School

- Team 2: Portugal School

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Transport

- Team 1: Amazon School

COST : 500 €

- Team 2: Portugal School

COST : 400 €

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Stay

- Team 1: Amazon School

COST: 100 €

- Team 2: Portugal School

COST: 500 €

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Food

- Team 1: Amazon School

COST: 150 €

- Team 2: Portugal School

COST: 300 €

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TOTAL : 1950 €

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1. Communication Strategy Development

Define the communication guidelines for our Instagram profile

Team/roles: Gusti + "Strategic Designer"

- "Strategic Designer": planning of the communication/ visual identity /content plan for Instagram.

(could it be the same one that develops the plan for the web? including the same one that will be Community Manager. The ideal would be to concentrate these 3 functions in the same person)

COST: 400 €

- Gusti: Art direction and Communication

COST: 400 €

2. Creating content and maintaining your Instagram profile

Team/roles: Gusti + Community Manager + (Equipe CWSU)

- Community Manager : a person who will be part of the permanent CWSU team and will be responsible for generating content, making contacts and associations for the creation of our community, generating posts, maintaining interaction with followers.

COST: 2000 € ( including 6 months of Community Manager  job )

-Gusti: Coordination and monitoring the work of the Community Manager. Contact and associations for the creation of our community.

COST: 300 €

(CWSU team): it is not essential but the members of the general CWSU team will also have a space here to express their opinion, build our communication in the profile and act in the creation of exchanges and connections for the creation of our community.

TOTAL : 3100 €

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1. Development of the Pedagogical Program

Design of the pedagogical journey for the pilot program to be developed between the school in Amazonia and Portugal.

Team/roles: Gusti + Pedagogical Team + CWSU Team

- Pedagogical Team: group of people with methodologies that support and collaborate in the development of the pilot program.
option 1: Design for Change

COST : 1500 €

- CWSU Team: group of people with interests focused on the areas of education, decolonization of thought, creation of communities and that want to participate in this creation.

COST : 500 €

- Gusti:

COST : 500 €

2. Creation of the "Instruction Manual" with the content of the program for schools.

Team/roles: Gusti + Pedagogical Team + CWSU Team

- Gusti + Pedagogical Team + CWSU Team: the teams will develop the content and structure of the material that contains the "navigation guide" of the pedagogical journey, with a description of the activities present in each stage.

- Gusti: graphic design/ layout.
It materializes in a PDF.

COST : 500 €

TOTAL : 3000 €

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1. Visual ID/Ilustration

Define and create the project's visual atmosphere

Team/roles: Gusti + “illustrator"

Status: First contact made with Fernanda Massotti.
To schedule a conversation about the possibility of working together/team play

COST: 450 €

2. Structure and Content

Strategic planning of communication/visual identity/ web content

Goal: An online portfolium - beta version - designed to present our idea: to transmit the bases of the project in a way that enchants and summons to possible stakeholders.

Team/roles: Gusti + “strategic designer"

- Gusti: Art direction and communication coordinating the work of the illustrator and the "strategic designer"

- “Strategic designer”:
Define the structure: number of pages and content
Communication strategy: language and visual identity
Define and create content (texts on each page)

COST : 550 €

TOTAL : 1000 €