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Let students read webpages about the sharing economy (5-10min)

Webpage depends on group (B/I)

Time depends on real level of group

Ask students to explain the sharing economy (~10-20min)

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What do we know about the "Platform Economy" ?

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What do we know about the "Platform Economy" ?

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I still remember clearly that we talked about the impact of big data in 2015. Only in a span of 3 years the " platform economics " business-model had nearly became a norm.

We have all heard of the Uber, Airbnb or Amazon legends - Not owning any assets yet becoming number 1 in their industries and market-share respectively. They also took a significant amount of profit from their rivals.

What is the success rationale behind? No products, only interactive.

And we ask ourselves do we really know the platform economy and how it works?

Platform existed since decades already; it is like the departmental stores or supermarket chains. Providing spaces for brands to be displayed and sold, then take commission in providing the spaces or marketing activities.

Then mobile phones came into the picture - platform economy had started growing rapidly. Smartphones had changed the way people consume:

1. It improves communication efficiency: consumers can go onto the internet by smartphones, which means platform economy can penetrate anywhere, at any time,

2. It lowers the transaction cost: consumer can pay on-line, easy and quick

3. It solves the most difficult problem: trust. Those who didn't pass the reviewing system will be difficult to continue

These changes in consumer behaviours had lead us to the following levels of platform economical enterprises.

1st-level: enterprises employ the concept of removal of "middle-man" and "boundaries". Like the "Double-11 shopping" day in China, which had created such a phenomenal record: €1 billion revenue generated in just 52 seconds! Alibaba used well this concept to match buyer and seller directly.

2nd-level: enterprises use the sharing economy model; free the un-used assets in order to create profit.

Take healthcare as an example: A medical platform company, uses the "sharing" model to help those in need of medical equipment, such as big MRI machine, and accelerate cash flow across facilities. It might be the biggest opponent of GE (who has nearly 60% of market share in expensive medical equipment).

What impacts does the platform economy bring?
Impact 1: Effect on network : only the leader wins, no 2nd place for others Impact 2: Neither equity nor assets, only community power index Impact 3: "You win, I win" - help others to make money first Impact 4: Total invasion of our lives
So let's see what the world entrepreneurs would bring us from their creative ideas in the platform economy!

#platformeconomy

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What do we know about "Platform Economy" ?

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I still remember clearly that we talked about the impact of big data in 2015. Only in a span of 3 years the "platform economics" business-model had nearly became a norm.

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What are its advantages and disadvantages?

What are some sectors of the economy where we find these companies?

What are some examples of sharing economy companies?

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The sharing economy is a peer-to-peer activity of acquiring, providing, or sharing access to goods and services often facilitated by an on-line platform.

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-Listen to podcast without text (~5min)

If group low-level beginner - give text first, give time to read, discuss, then listen

-Discuss (~10min)

If group low-level, find missing words first, then go back and discuss content

-Listen again, this time with text (5-10min)

Give text and have students read and listen at the same time

While listening, find missing words

Have students raise hands and give missing words (10min)

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B/I: For Ridesharing Apps Like Lyft, Commerce Is A Community

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B/I: For Ridesharing Apps Like Lyft, Commerce Is A Community

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B/I: For Ridesharing Apps Like Lyft, Commerce Is A Community

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B/I: For Ridesharing Apps Like Lyft, Commerce Is A Community

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B/I: For Ridesharing Apps Like Lyft, Commerce Is A Community

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B/I: For Ridesharing Apps Like Lyft, Commerce Is A Community

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SCT/ Activity: Describe an online platform

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SCT/ Activity: Describe an online platform

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Activity for students who seem comfortable speaking

Have students pick a service and prepare a short presentation (10min)

With Beginners: Ask if students have any questions about the instructions

Have students present their service (15min)

Ask questions if presentation is unclear

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-Pick a platform and give a short oral presentation about it

Take a few minutes to pick something that interests you.  Don't just pick the first thing you see.

Explore your platform.  Look at the description in the list but also your platform's website

Prepare your presentation

Write down the points you want to cover and practice your presentation out loud several times

Don't prepare the presentation "word-for-word" and read it

Your presentation should last about 1.5 minute