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Dr Pepper have there own logo, they use the same font across all of there adverts, the colour used on the can resembles and represents the drink that is contained with the can

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Fanta Graphics:

Fanta use their own logo with the same font each time they advertise. The company have kept to the orange colour scheme, which is repeated in the majority of their adverts. Orange being the colour of their drink, and flavour, the colour scheme fits well with the drink.

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In their advertising, fanta use graphically created people, all of which have fanta in their hands. The people are all smiling, giving the advert the feel of 'joy and happiness'. Using these makes you want to buy this more because they use good feelings.

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Coke when advertising like to make the cans have water droplets on to make it look more appealing. The water droplets make it look like the can has just been taken out the fridge. Coke also uses the colour red allot. Red is a colour that grabs your attention because its bright and a colour the eye picks up on very easily . They also allways use a certain font on their cans