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Painting

Photography

Print making

Graphic and design history

Graphic design started back in 15,000 BC

The time line of graphic design periods

Victorian graphic- 1837- 1901

Arts and crafts design- 1880- 1910

Art Nouveau graphic- 1890- 1920

Futurism graphic- 1900- 1930

Art Deco- 1920- 1940

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Research Michael Craig Martin and Experimental work

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Research Michael Craig Martin and Experimental work

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Who is he?

Micheal Craig Martin was a conceptual artist and painter. He was born on the 28th August 1941. His nationally is Irish. Micheal also taught young artists. He was an emeritus professor of fine Art at Gold Smiths.

He was also known for his drawings and painting.

What was Micheal Craig Martin most famous work?

His most famous piece of art was an Oak Tree which was one of the most influential pieces in the conceptual Art movement.

What was Micheal Craig Martins style?
Conceptual art

What is conceptual art?

Conceptual art is the concept of an idea involved in the work take precedence over traditional aesthetic.

What part of his work do you like?

I like the way he uses stimulating colours like warm hues of pink, blue, orange, green, purple which makes it looks intense and surreal.

I also think that the different still life objects are mysterious, interesting to put into one huge art piece.

His art reminds me of the 80s expressive, passionate.

What do you think you can do? for example the rats and the animals i am doing this in the traditional way because i want to experiment with this first and then i may try using a software program called adobe Illustrator

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The reason why people hunted whales is because the whale products had a strong commercial value and it made people rich.

In the 20th century people used whales for oil which was needed for light. Great quantities of sperm oil from a whale was also used for private lighting as well as light houses.

The whale oil was the most valuable product of the yankee whaling industry. They made the candles using photometric measurements.

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From poaching the elephants the elephant population has lost 20% of elephants because of poaching. poachers have killed 20,000 elephants for their tucks.

The reason why poachers have a intrest for elephants tucks is because of the ivory in elephants tucks.

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Animal testing is used for medical practice instead of testing people. The number of animals that are tested is about 155 million animals are being experimented on for medical trails.

Animals get tested for the products that we use in every day life like shampoo and conditioners, make up products, perfume.

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Animal testing label you see on products.

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Animal testing label you see on products.

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when you buy a shampoo or conditioner you will find a label like this if there is a label like this it means that the product is not tested on animals.

The chemicals are not as harsh to the skin and is very helpful for people who are allergic to the chemicals in the products that you use.

example of a company that do not use products with out the animal cruetly free is the body shop.

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Animal Abuse, whale hunting, poaching elephants. 

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Animal Abuse, whale hunting, poaching elephants. 

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Animal Abuse- how it makes me feel.

I think that the way people treat animals is horrific. Can you image being in the same situation as the animals who feel trapped and freighted.

I also think that animal testing should be banned all round the world because it is disgusting to be using animals for our own selfish stakes. In my opinion animals should be treated with respect and kindness. people should be more aware about animal cruelty to animals.

whale Hunting-  how it makes me feel

I think that whale hunting should not be allowed because if you hunt animals the whale population will die and there will be no whales left because of poachers.

Poaching Elephants- how it makes me feel

I think that elephants being poached is horrific, cruel because elephants are being slaughtered for their tucks. I also think that people should be taught how to be kinder to animals.

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My mind map about my Strengths and weaknesses 

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My mind map about my Strengths and weaknesses 

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1. What is animal abuse?

2. How can we be kinder to animals?

3. How do you feel about animal abuse?

4. What label is found on products?

5. Do you know about the conditions of animals?

6. How can you help animals?

7. Would you go into a job with animals?

8. Would you still wear makeup if you knew that animals were tested on with makeup?

9. If you found out that people in labs test shampoo on rabbits by putting shampoo in their eyes?

10. Can you use any animal cruelty Free products?

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https://forms.office.com/Pages/DesignPageV2.aspx?origin=NeoPortalPage&subpage=design&id=4OQOG2ZRykO0ZwI86bscxCqb2MAW7QVHrbwppKU8GU5UMkM3WkQ1VDhVRU9DUFRZT1pXVVQ5TjlYRC4u&analysis=true

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Microsoft Forms - Easily create surveys, quizzes, and polls.

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Easily create surveys and polls to collect customer feedback, measure employee satisfaction, and organize team events. Quickly create quizzes to measure student knowledge, evaluate class progress, and focus on subjects that need improvement. Microsoft Forms automatically provides charts to visualize your data as you collect responses in real time.

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Section 1: Rationale
(approx. 150 words)

I have created mark making, print making, 2D 3D sculpture and time based study throughout my course. I really enjoyed creating a pastel drawing in Georgia O Keefe style and in my own style. The reason why I enjoyed working in Georgia O Keefe style because she has a flora style of art in a unique and interesting way that I enjoy. I would like to investagate new artists and styles of creating art to broaden my knowledge. I wanted to carry on with Salvador dallies style of art so then i can improve my painting skills. and imagination. For my final major project I have choose to investigate into animal abuse.

Section 2: Project Concept
(approx. 250 words)

I want to study for the following weeks the subject of the impact of humanity on animals. The reason why I want to study the theme of animal cruelty is because their is a lot of media coverage of the subject of cruelty but I cannot see an end to it, and I want to show people the consequences and how the impact on animals and humanity.

want to annotate my work throughout and use this to write full evaluation at the end of the project.

Proposed Research Sources and Bibliography (Harvard Format)

I will research using primary research in the form of interviews and discussion i will create secondary research from artist and also using books and magazines. i will interview people and ask organisations such as petra for information i will reference this using harvard and upload this to one note.

will upload a time plan as i have done it and put it on one note.

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These 7 Amazing Artists Are Changing the Conversation About Animal Rights - One Green Planet

I have read the above article and used voice recording below for my evaluation of above.

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There are countless ways to advocate for animals ranging from protests to letter writing to participating in Meatless Mondays, just to name a few options. In addition to these everyday actions, many people choose to use their unique skill set to work on creating a better world for the animals any way possible. One example of this is art. Art can play a wide variety of roles in helping animals, including as advocacy, donating a portion of sales to animal advocacy organizations, or raising money.

Art can be a powerful tool to show people what animals go through without being too overbearing or "preachy." It allows people to come to their own conclusions about animals, as well as allow them to feel in a way that isn't possible through simply speaking to them or even writing an informative article. The following are only a few examples of powerful artists that are quietly but powerfully advocating for animals every day through their artistic mediums.

1. Connor Jones

Artists of all ages can make a powerful impact with their talents. Connor Jones is an example of this at only nine years old as of 2014. He sold his artwork at his parents' yard sale in 2013 in order to help animals. Word of his plan spread and many people ordered art from him, which helped raise $100 for a local animal shelter called Angels of Assisi.

Connor continues to create art for the animals, including selling art locally at a Pet Expo where he made $141 on the first day alone. He donated this money to the Deaf Dogs Rock booth. The following day he donated the $75 he earned to the All American Mutt Rescue. He also had the opportunity to be an illustrator for a published book covering a therapy cat. He encourages other kids to do whatever they can to help the animals, as well.

2. Animal Lyrics Project

The Animal Lyrics Project is another excellent example of powerful art that advocates for a better world for animals. This project is described as a vegan exhibition and is located entirely online. The project is a gallery of posters that were created thanks to ThankTank Creative. This group sees art as a method to help the animals while building a strong animal rights community. After all, who isn't a fan of beautiful images?

The posters incorporate words, particularly music and lyrics, along with images for a powerful message. The hashtag #govegan is also included on many of them, making their message clear. The images are also meant to be shared so their works can even be used as wallpaper for your smartphone! The designers include Laurie Johnston from Two Trick Pony, ThankTank Creative, and Carmella Lanni from The Food Duo to name just a few. You can seeand the full list of designers on the site.

3. Jo-Anne McArthur

Another example of an artist using images to convey a powerful message about animals is Jo-Anne McArthur. She sees her photography as a critical tool for her activism, because she is able to document animal suffering while also celebrating the joyful moments of rescue. Her projects cover a wide range of animal activism efforts, including the Toronto Pig Save vigils. This project showed people first hand what the transportation of pigs during a freezing cold Canadian winter is like and the horrors the pigs suffer. Her work was also used in the powerful documentary The Ghosts in Our Machine.

In addition to her other work, which continues, McArthur recently published a book titled We Animals. This book shows animals within the human environment and how they are exploited for human needs such as food, as well as their rescues, and her own journal entries.

4. Rubi Roth

Art can take many forms, and Rubi Roth uses her talents to create beautiful but powerful children's books. Roth went vegan in 2003 when she was working as an art teacher in an elementary school. Her students and their questions inspired her to write and illustrate her first book, That's Why We Don't Eat Animals, in 2009.

Her other books include V is for Vegan and Vegan is Love. Her goal is to create books that use words and images to convey her message, which also helping kids think critically and ask questions, showing the power of different forms of art.

5. Dana Ellyn

Another incredible artist determined to change the world for animals is Dana Ellyn. This DC-based artist started being a full-time painter in 2002 after leaving a corporate job. Her paintings do not shy away from showing the exploitation of animals, as well as critiquing society in general. Her paintings are meant to start a conversation, and they are certainly doing that as effective advocacy for animals. She truly began to concentrate on animal right s in 2013. Her work truly comes from her heart and desire to change the world while expressing her views on society.

6. Peter Max

Peter Max is well known in the art world for large works of pop art, such as a dove sculpture created from thousands of pounds of stone from the Berlin Wall. He and his wife and daughter host events at his studio in order educate and raise awareness about animal rights. Max went vegan in his 20s and has been passionate about animal rights ever since. One of his greatest successes was rescuing Cindy Woo the cow, who escaped a slaughterhouse by jumping a six-foot fence. He fought for a week and finally got her free and took her to Farm Sanctuary. Max is also know for creating paintings to raise awareness for the plight of NYC carriage horses.

7. Dan Piraro

Dan Piraro is renowned for his comic Bizarro, which is published in over 360 papers. He uses surrealistic images to make fun but effective social commentary. He proudly describes himself a vegan and animal rights activists, among his many other attributes. He uses humor as a method to open people up to the more serious commentary contained within his comics. He even won " Cartoonist of the Year " in 2009, which is awarded by the National Cartoonists Society. He has also won the "Genesis Award" from the Humane Society more than once. He fights for the animals with his art as well as his sense of humor.

Art has the incredible ability to make people stop in their tracks and think about an issue that they may have otherwise ignored entirely. Whether its in the form of sketches, photographs, posters, or books, art can be an amazing medium to change the way we see the world.
Green Monsters, do you have any favorite artists? Tell us in the comments! Lead image source: Jo-Anne McArthur/We Animals

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These 7 Amazing Artists Are Changing the Conversation About Animal Rights

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Art has the incredible ability to make people stop in their tracks and think about an issue that they may have otherwise ignored entirely. Whether its in the form of sketches, photographs, posters, or books, art can be an amazing medium to change the way we see the world.

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Artist- Jo Anne McArthur who has something to say about animal cruelty

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Artist- Jo Anne McArthur who has something to say about animal cruelty

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Jo- Anne McArthur and her way she shows how she is against animal cruelty though photography

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Artist - Connor Jones who is against animal cruelty

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Artist - Connor Jones who is against animal cruelty

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My thoughts towards his art

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My feelings towards her book she has published

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My thoughts and feelings towards animal abuse

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Saul bass was a prominent American graphic designer. He designed motion picture title sequences.

Saul bass enjoyed four decades of successful career in his life time.

He also won a Academy Award for his exquisite graphic design. Saul bass was born on the 8th may in 1920. In Bronx, New York.

In 1936 Saul bass received a fellowship to the art students league in Man Hattan. Saul bass then went on to Brooklyn college to study.

He then worked as a freelancer for several advertising companies and agencies including the illustrious Warner Bros.

Saul bass moved to Los Angeles where he pursued graphic designing as a commercial artist.

Saul bass stepped up the sophistication of movie posters.

They were seen as so unimportant that they would be projected onto a closed curtains.

Saul bass average lifespan of a logo was a whopping 34 years.

What was Saul bass famous for?

Saul bass was famous for the his use of geometric shapes and symbolism.  Saul bass had a ability to create such a powerful message with shape.

My thoughts and feelings towards Saul bass work.

I think that he is a very knowledgeable person to know how to create a piece of art- graphic design  through shapes.

I feel like his graphic design skills are very interesting because of the way the shapes are in different angles.

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My feelings and my thoughts about treating animals with kindness and how people abuse animals 

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My feelings and my thoughts about treating animals with kindness and how people abuse animals 

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Freya, you are really working so hard and all of us including Steve is really proud of the work you are doing.
Your work is progressing well and you have found the link now between research and experimentation.
You are going to create a range of posters that show to an audience animal cruelty and i  know you are fed up of research however, look how far this has got you.
You have been really mature and gone through the project with a good understanding of planning and production against a time scale you are showing you can problem solve your way through this project. You need to concentrate on design now and start experimentation with layouts and images for your posters. Well done Freya don't give up there is no need to be stressed at all.

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What is it about?

I think it is about death by a needle because of the way the needle is on the top of the skulls head.

what are the main colours?

I think that the main colours are white,blue, black because it makes the colours pop and look bold.

what is Typography?

Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed.

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what is it about?

I think it is looks like a murder seen where the body is sketched out with chalk.

what are the main colours?

Orange,red,black which I think adds a vibrant effect which adds depth.

what is Typography?

Typography is also the arrangement of type which involves selecting type faces, point sizes and letters spacing.

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My thoughts and feelings towards my art piece

The reason why I chose different colours of shades blue is because I thought the colours would blend together and will give a blurred abstract effect to the eye.

I added shape and form to my art to put into a personal way how sadness would look through my eyes.

I carefully, delicately shaped an air balloon , eye, cross- broken heart, balloon. The reason why I shaped an eye in my art because to me the eye represents feeling like you are drowning in sadness.

The cross represents hope for a  escape sadness and how to over come the emotion of sadness.

What I would improve?

I think that next time I would add more depth. I would also do more think about how I could add more shape of sadness.

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My thoughts and feelings

The reason why I chose the different shades of purple and pink is because the purple is like the darkness of fear. The pink represents the feeling of doing something in life that is stopping you and that you have lost the confidence to carry on because the fear is holding you in their arms.

The dove represents freedom from life that is stressful. The zig zags represents taking steps to get rid of the fear. The spicks reminds me to carry on even though it can be tricky in life.

What I would do differently?

I would blend the colours together better because the colours look very blurry. I would also try to add more of an abstract effect next time.

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My thoughts and feelings towards my art

The reason why I chose a mixed variety of colours like yellow, orange, green, turquoise is because it reminds me of the fresh start of spring in a wheat field like in the war time with the trees blowing in the wind.

The leaves reminds me of the start of spring of new life in nature for plants and animals. The vines reminds me of an cottage in the country side of corn wall and Scotland.

The blue and the green reminds me of the ocean on holiday with the sense of peacefulness.

What I would do differently to make my work better?

I would spray the chalk before putting it down on any surface because the colours blend and smudge the texture and the beauty of the chalks colours that it makes it look like an landscape.

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My thoughts and feelings towards my art as an artist

The colours of peach, light blue, pink, mint green, black was chosen to make you think what,why, How the colours look from a far.

Peach is the colour of betrayal of people who always let you down in life. Light blue is the colour of feeling hurt because of people.

The light mint colour is the feeling of not opening up because you are scared to be alone. The colour of pink is wondering if there is any hope of feelings like you fit in with everyone in this world.

The pitch black is the feeling of feeling numb and can’t have the feeling of wanting to socialise again.

What I would do differently?

I would try to fill in all the bits of white that have been missed to go over in with the pitch black chalk.

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My thoughts and feelings as an artist

The colours orange, red, yellow, reminds me of a flicker of a flare that is dancing on the coal which looks like dirt.

It also looks like as if it is flowing like lava and is it also dripping from different angles. Red  represents feeling parodied of other people.

Yellow reminds me of warning people to go away and do not speak a word to me.

what would I do differently if I had the chance to change anything?

I would not blend the colours as harshly at the top of the chalk drawing.

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My thoughts and feelings as an artist

The colours light blue, purple, white, pitch black is chosen to make you feel like you are being drawn into a magical tunnel or in a galaxy.

The colour purple means that I feel frustrated that I can’t explain how it feels in words to have anxiety and how it effects  me in different ways like you may seem that something small is easy like a task of work but it is the constant fear of getting everything wrong.

The colour blue means feeling unwanted by people and  thinking bad about the way you looks.

The pitch blackness is like In a dark room where you can’t escape from the anxiety that holds you captive.

What would I do differently next time?

I would again spray the chalk because gives off an  burry effect which I didn’t want I wanted an abstract effect that looks eye catching.

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Paula Scher  Research

Paula Scher is one of the most influential graphic designers in the world. And for this she is commonly recognised as the best female designer.

Paula Scher nowadays she still fights these wrong standards by getting involved in equality while being the president of pentagram.

She worked for 25 years on the public theatre involving its identity to the point that she managed to bring people closer to the theatre.

She also created the first poster campaign for the New York Shakespeare festival production.

Paul Scher was involved in many projects for the public good. The project has been the first thing that she’s interested in that she can make better and has a lot of creative freedom.

She loves working in the digital landscape and animating.

Paul Scher Quote

My whole day is a complete digital experience

In 2012 Paula Scher was the designer who created it the colour symbol. Paula Scher met her husband Tyler when she was  a senior.

In 1978 they ended up divorcing. They remarried in 11 years

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Example

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Example

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Example

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Arthur Wardle was born in London. Arthurs first exhibit was a painting of a cattle by the River Thames which lead to a life long intrest in painting animals.

Arthur Wardle exhibited up market 34 Alma  square in 1892. Arthur was then elected to the pastel society in 1911.

The materials Arthur Wardle used was oil paint, watercolour, Pastels

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i tried to create a simple sketch of an idea it is only a rough sketch and i will now start the experimentation of the Saul Basses shapes and art work
the above images shows the cruelty that goes on in labs on innocent rabbits they are testing chemicals on their eyes to test different medicine for humans.
the picture completely shows the needle in the eye and i want to represent this in my Bass image. I feel as though i need to do more reading to help me understand the art of Saul Bass

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The Artists Who Maim, Hurt Or Kill Animals In The Name Of Art (holidogtimes.com)

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The Artists Who Maim, Hurt Or Kill Animals In The Name Of Art

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Stuffed dogs, tattooed pigs, fish in blenders... These works of “modern art” based on animal sufferance are completely unnecessary.

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My thoughts about artist who use animals in their art 

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My thoughts about artist who use animals in their art 

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Have have something to say about that

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My thoughts and feelings about these two people who use animal cruelty in there art

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My feelings and my thoughts about treating animals with kindness and how people abuse animals 

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My feelings and my thoughts about treating animals with kindness and how people abuse animals 

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7 Artists Who Fight Against Animal Cruelty

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I am really interested in this article because it shows that people who are famous trying to help promote animal cruelty i like the poster which i will below

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With animal cruelty unfortunately being a prevalent part of today's society, here's a look at 7 artists who fight against animal cruelty and are using their voices in order to urge others to follow their lead. As influential members of society, these musicians are able to bring awareness and a voice to the animals that can't stand up for themselves.
1. Miranda Lambert
Lambert is using her passion for music to help out dogs across the nation. During her 2018 Livin' Like Hippies Tour, Lambert figured out a way to help mutts in need. Throughout the 24 cities she is stopping in, her organization, MuttNation Foundation, will collect items such as treats, supplies, and donations for local shelters in need. The tour will continue through March, so if you happen to find yourself at a Miranda Lambert concert, maybe bring a bone or a dog toy in order to help a sheltered dog in need!
2. Sia
During the holiday season, Sia was able to make a large statement about dog adoption with some help from dancer Maddie Ziegler. The PSA they created with help from the ASPCA is set to Sia's "Puppies are Forever" and encourages people to adopt or rescue a dog locally, rather than purchasing one from a pet store. This isn't the first time Sia has stood against animal cruelty, as she has previously made statements against wearing fur, most notably when she tweeted at Kanye West and Kim Kardashian, reminding them of the importance of going fur-free.
3. P!nk
Back in 2008, P!nk took a stand against animal cruelty. For over a decade, P!nk has worked with Peta in an attempt to protest the hunting and killing of animals. She is also well known for publicly calling out KFC for their inhumane way of treating animals. Through social media, she urged her fans to boycott KFC as well as asking them to change their awful methods.
4. Kesha
Kesha was named the first global ambassador of the Humane Society International back in 2011. With a passion for animals, Kesha has been working with the Humane Society to spread the word on issues such as protection to animals currently being hunted, shark-finning, and cruelty-free cosmetics. Kesha takes the role of an activist extremely seriously and does anything in her favor to help animals.
5. Waka Flocka Flame
This one may come as a shock, but Waka Flocka Flame is a huge advocate to our furry friends! Working alongside Peta, Waka is most well known for speaking out against animal abuse. One of the goals of his mission is to spread the word about chaining up dogs, as it is one of the cruelest things someone can do. Waka says "Pick on somebody your own size" and hopes to only see people be kind to dogs in the future.
6. Moby
Electric/pop artist Moby describes himself as an animal activist first and a musician second. As a vegan for over 30 years, Moby uses his music to spread the word about animal cruelty in hopes for a future where we treat animals with much more care. He recently donated $250k towards a wide range of animal rights organizations with the help of his restaurant, Little Pine. Also, he recently played a vegan festival, Circle V, where 100% of the proceeds went towards the Mercy for Animals charity.
7. Travis Barker
Blink-182 drummer Travis Barker and his daughter, Alabama, are working with Peta to share ways to help animals. As a vegan and a vegetarian, the father daughter duo share ways to respect animals in their "Make Noise for Animals" campaign. Since animals cannot take care of themselves, the two urge the public to take full responsibilities of animals and not to mistreat them.

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7 Artists Who Fight Against Animal Cruelty

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With animal cruelty unfortunately being a prevalent part of today's society, here's a look at 7 artists who fight against animal cruelty and are using their voices in order to urge others to follow their lead. As influential members of society, these musicians are able to bring awareness and a voice to the animals that can't stand up for themselves.

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Sia did this with PETA i like the design of this poster even though the text is slanted it shows action the tee shirt looks like blood and the message says no fur coats allowed.

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Pink a music performer, worked with Peta against protesting about hunting and killing animals.
i feel she was very brave standing up to this because there is a lot of fur in fashion and this could have upset the fashion industry
When you look at the poster the image of Pink comes first before the message this i feel is because they are trying to get the attention of the VIEWER then they put the message in the poster for you to read.

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Kesha, really cares about animals he shows this by holding the animal and looking right into the camera. If you look at the text the message is clear and if you look closly you can see theat the word COWARDS stands out in red. The colours in the image are red black grey and white this shows power in the image, it also shows the message very clear.

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Moby is electro pop. You can see in the poster there is a text that looks like a text on a music poster it is loud and bold and red the t shirt says never be silent it is the foreground of the image this is showing you how important the message is and how Moby thinks of it

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Top 7 organisation working for the animal rights moment 

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Top 7 organisation working for the animal rights moment 

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Animal Aid
This is a British organisation founded in 1977. They work towards stopping cruelty against animals.

They have campaigned for promoting a life style where animals wont be mistreated. They expose the cruelty o animals and seek justice for them.

People for the ethical treatment of  animals                                 (PETA)
CAFE started its journey in 1990. They try to find out farms, retailers, slaughter houses where animals are treated badly and their furs are traded and expose their activities.

They try to draw the authorities in this matter and work hard to stop fur trade.

PETA is very popular for animal rights groups. It has more than 2 million members across the world and operates in ten countries.

Every year the organisation  gets more than $30 million to protect the rights of animals. Many celebrities are part of their various campaign.

Uncage campaigns
This is an organisation that works to prevent experimentation and testing on animals. This organisation was founded in 1993 and is based in England.

They mainly campaigned against xenotrasprantation that is transplant involving animals and humans.  They protest against animal testing by various companies like procter  and gamble.

Animal Justice project
This animal rights group is based in the UK. They also have activities in US and Europe. The organisation was founded in 2015.

They use the social media to spread their message across the globe. They also press releases so that their voice can be heard.

They talk about human justice and raise awareness through education, advocacty and media, protest.

Cruelty free international
They protest against the use of dogs, cats, and other animals in research. This organisation was found more than 100 years ago.

The Humane Society of the united states
Profit margin of illegal wildlife trade is very high. Many countries still do not have a strong judicial systems to protect the rights of animals.

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Who is my target audience?

After discussion with friends i have found they know little about animal testing on products. They know it is wrong to hurt an animal but they do not know as much about testing on animals for makeup and medical practice and body washes.

I have after questioning decided my
Age Range is 15 - 25
Both Genders
College Students

My goal is to promote animal cruelty awareness to young people at college

Different types of Posters

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Brand identity and Logo Design

Packaging design

Web and mobile design

Layout and print Design

The technology used for graphic design

Photo shop

Photoshop, After effects

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Similarities

Bold Title

Suitable background

Easy to read layout

Appropriate information

Suitable images

Eye catching - colours

Sensible and appropriate

They both have business related photos

Message is very clear

Font is clear

Differences

The green square under the writing isn't suitable because of people with dislexia who struggle to read.

There is a contact number on one of the other one and the other poster dose not have a contact number.

The background has a softer gradient style and the other one is bright and bold.

One has an address and the other poster dose not have an address.

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does it work, however does it work well
can it be real to a viewer
can it connect to a viewer
Does it do the job.
poster 1 is yellow and blue it is cooperate the visual business conference stands out you can see the 2020 it is showing the date as standing out. their is repetition there is a yellow band at the the top of the image and one below this is showing balance it make the poster look grounded

Poster 2 says we are hiring. the background which is grey is showing it go be dull it does not really stand out but it showing a desk with items on. the Icons have same colour as the bar below this is again showing balance of the image,. the font size is big to make it stand out. i am not sure i would use the style of it as it looks impersonal.

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Poster Design Guide: How to Make an Eye-Catching Poster in 2020

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Posters are one of the oldest, most tried-and-true types of marketing collateral. Posters are an effective way to draw attention to your sales, events, fundraisers and more.

While there is no one right way to make a poster, there are still poster design best practices that you should follow.

So we decided to take it upon ourselves to write the ultimate, most in-depth poster design guide out there. If you want to learn how to design a poster from scratch (or with our professionally designed poster templates), you're in the right place.

These poster design tips can be applied to virtually any poster you design. So let's get into it!
Click to jump ahead:

1. Identify the goal of your poster

2. Consider your target audience

3. Decide where to share your poster

4. Select a professional poster template

5. Pick a relevant or branded color scheme

6. Include a clear call to action

7. Use fonts to create a hierarchy of information

8. Use icons to visualize concepts and grab attention

9. Add high-quality images & stock photos

10. Download & export in the right format

11. How to design posters for different occasions

How to design a poster from scratch

1. Identify the goal of your poster

The most important step in the poster creation process is to understand why you are creating this type of promotional material in the first place.

Is it because of advertising purposes for a new product? To grab the audience's attention about a concert in the area? To highlight important details about a campaign? Or even just because there's a sale coming up? All of these are goals that some engaging poster templates can help you achieve.

If you think about your main goals from the beginning, you can use those goals to guide your choices like a professional designer would.

For example, if the goal of your poster is to invite your community to a fundraising event , then your poster should be designed strategically to help you achieve this goal. A common rule for written communication is that simplicity wins.
Just so you know, some of our to use and some require a small monthly fee. is always free, as is access to Venngage's online drag-and-drop editor.
Now, if you're looking for information posters for your fundraising event, here's another example you can keep in mind:

Start with a goal and plan your custom poster around it.

2. Consider your target audience

Next, you should consider who you are trying to reach with your poster. Answering this question will probably remind you of all the important details you should highlight while you make your poster.

For example, say you're advertising an event for women's rights like below:

Now compare it to this other design below:

The goal and audience on each of these templates are different and both designs will appeal to distinct groups of people. Make sure you have decided exactly who you want to appeal to, before jumping into your online poster creator tool and starting your creation process.

A perk of these eye-catching posters is that we can see inclusive visuals, maximalist elements and bold shapes - which happen to be some of this year's biggest .

Also, remember that you can make multiple posters that cater to different . You don't have to use one for every type of customer!

The final thing you should determine to save time - before designing your poster - is where it will be shared.

Would you like to hang it up on a wall? Or just share it with your followers on social media so they can leave comments and send it to other friends?

It's important to decide where you want your poster to be seen before you start working on your online poster maker. This is because, as you will see below, optimizing a poster properly for print is slightly different than for Twitter or Facebook.

Optimize your poster for print

You probably have an idea of where you're going to share your poster. Where you decide to pin it up can help you make a few design decisions.

If you're planning on printing out your poster, there are some basic guidelines you should keep in mind.

Visualize where you will pin up your poster

If it's going on a wall with a bunch of other movie posters though, print your poster in a larger size so it will stand out:

But if it's going on a relatively bare wall, print it in a smaller size and pin up a bunch of them to then create posters with a larger footprint like the minimalist poster templates below:

If you're looking for more ideas to present your findings effectively, search through our selection of scientific poster templates.

Select a standard paper size

Unless you want to create a big poster background, you probably don't want to spend money on getting it printed. You can print it yourself by simply designing your custom poster to fit the standard ISO A1-A5 printer paper.

With Venngage you can magically resize any of our poster templates into Letter, A3, A4, A5 and any custom dimensions with a few clicks. First, click on the Settings tab and then select what size you would like:

The page resize option will also reformat your poster content to fit the new size you select - if you want it to. This simple feature will save you a TON of time in the long run, so be sure to try it out.

You're more than welcome to manually resize your poster the old-fashioned way, by updating the page size:

You can also set the size of your poster background in Pixels, Inches, or Centimeters as well.

That said, for most of the posters that you're going to print out, it's best to use the preset sizes. This will ensure that your printer can actually print out a beautiful poster.

Set bleed marks for printing

In printing, "bleed" is when you have an image or object touching the edge of the page. When you design a poster with an image that is flush with the edges of the poster, your printer will automatically leave a thin white space around the edge of the paper.

When your document has bleed, it needs to be printed on a larger sheet of paper than the design and then trimmed down to your intended dimensions.

Like with resizing in the previous section, you can automatically add bleed marks to your poster with a single click. Just click this checkbox in the Settings tab and the bleed marks are automatically added:

As you can see in the poster example above, there's now a white border added to your design. This is - you guessed it - the bleed marks!

Optimize your poster for social media

There are fewer restraints when designing a poster for web than for print. This is a great opportunity to do something really fun with your design. Still, there are some guidelines you should follow.

Remember, a square or portrait orientation looks best for mobile viewing. People are used to scrolling up and down on mobile, rather than side to side.

These are the ideal dimensions for each of the big social media platforms:

Facebook: 1200 x 628, or 1200 x 1200 for square

Instagram: 1080 x 1080, or 1080 x 1350 for portrait

Pinterest: You have more wiggle room here for length, but try to use a ratio of 2:3 to 1:3.5.

Or if you're looking for awareness campaign poster ideas to share on a Pinterest board:

4. Start with a professional poster template

A poster template will give you a foundation to create your own poster stand, your own design.

Look for a poster template with a layout that fits your vision and goals (ex. header placement, image placeholders, icons and more).

Pick a poster sample with the right dimensions for where you will be sharing your poster (ex. on a wall, on Facebook, in an email marketing campaign, etc).

Remember that you can always customize your templates if there are aspects of the design that you don't like.

For example, if you want to create a poster for your job fair, you would want to focus on the location, date, and jobs available:

However, if you're creating information posters to raise knowledge and awareness about an important holiday or event:

If you're creating an advertisement poster to promote a sale, the discount and date are probably should be the most eye-catching parts of your poster:

As you can see, these are all great poster templates, but each example is designed to help you achieve a unique goal. So just make sure you are picking a template that fits your goal and you will save a ton of time.

Now if you want to learn how to create an event poster, business poster, sales poster and more, jump to the last section. There you will find a more in-depth guide on creating a killer poster.

5. Pick a relevant or branded color scheme

One of the first things that someone will probably notice about your poster is the color scheme.

In most cases, the appropriate color scheme will be obvious. So try not to overthink it!

For example, if you're creating a poster for a winter event, then a color scheme of warm green, red, and white will evoke the feeling of the holidays.

If your company has strict brand guidelines you need to follow, then you can incorporate your brand colors into your custom posters.

Now if you want to use your brand colors on any of our poster templates, just click the tab on the left side of the screen:

Then click one of your branded colors to add them to any poster template:

Click the palette again to change where the branded colors are used:

With a few clicks, you can create a ton of variations of your poster, like so:

However, if you're still struggling to come up with a relevant color scheme, take a look at the meanings and emotions of each color.

Green is associated with energy, the environment, and tranquility. It would make sense to use a green color combination on a nonprofit or fundraising poster, like below:

Red is associated with strength, courage, and joy. It also is super eye-catching, which you can see in the minimalist but stunning poster below:

As you can see, color theory should help you pick the right color palette in no time. Now if you're not sure where to start when it comes to pairing colors, a color scheme generator tool like can be helpful.

6. Include a clear call-to-action

Once you have someone's attention, you need to make it very clear what their next steps are to help. This is commonly known as a Call-To-Action (CTA).

Every poster, no matter the topic or type, should have a CTA. Otherwise, what is the point of creating a poster in the first place?

In this marketing poster template, the CTA is the " Register Online " at the bottom:

The designer made sure this CTA would stand out from the rest of the poster by highlighting it in blue and using a unique font.

Additionally, they made the CTA very simple to follow. You don't want to make your CTA a chore, especially if your poster wants them to visit a website.

The same can be said about this fitness poster template:

But in this example, the creator of this poster made the CTA stand out even more!

As you can see these CTAs are both near the bottom of the poster. This is on purpose and allows the reader to get more information before taking action:

Can you imagine if the first thing you read on a poster was CTA? It would be very confusing and probably make you ignore the rest of the poster.

Not all CTAs require the reader to visit a website, call a business or make a purchase immediately.

That action may be as simple as telling their friends about what they learned on the poster. Or about when a garage sale happens to be:

The call to action on this poster is actually the entire black section of the poster. The top section informs the reader and the bottom helps them take an action.

In this case, the action is visiting the garage sale, but it still is a CTA. Without it, no one would know what this poster was trying to get them to do.

7. Use fonts to create a hierarchy of information

What information you choose to include on your poster will depend on the goal of your poster.

But if you're creating a fairly standard poster, it's best practice to follow a hierarchy of information.

For example, if you are creating an event poster the information on your eye-catching posters should be read in this order:

1. The name of your event.

2. The date and time of your event.

3. A short description of the event or a catchy tagline.

4. The location of your event (if you choose to include it).

5. A simple call to action like a website, social media page or contact number.

6. The name of your company, department, organization, etc.

As you can see in this event poster design, the designer used a handful of different fonts to organize the information:

The title of the event obviously uses the largest font, because it will hopefully catch someone's attention. It also will give the reader context for the other information on the poster.

But if they aren't interested in learning more, they can quickly move on with their day after reading the title.

If they are interested in the event, they can move on to the next piece of information, the date.

The designer used a bright yellow to catch your eye directly after reading the title of the event. If they would have used a simple white, the information would have been easily overlooked.

The tagline of the event is italicized below the title, giving the reader a little more context about the event. Again, if this sounds interesting to the reader, they can move on to the next piece of information, and so on.

This process will help eliminate people who don't really need to see the CTA at the end of your poster.

And finally, after moving through all the information, the CTA at the bottom uses another bold font and color so that people will not miss it.

Can you imagine how hard it would be to navigate this poster if they would have used the same font throughout? It would look like a term paper that no one wants to read.

Now if you're struggling to decide what the hierarchy of your poster should look like, think about the most important info you want the reader to walk away with.

In this example, the title of the event, the location and the CTA seem to be the most important.

Additionally, the font color used in this design contrasts exceptionally well with the color. If you choose a font that doesn't contrast, it will be very difficult to read your poster.

As you can see below, a good rule of thumb is to use a light font color on a dark background:

Or a dark font on a light background:

Even if you use a single font on your poster, you can quickly create a hierarchy of information just by changing the font's color, size or weight. So again, don't overthink it!

8. Use icons to visualize concepts and grab attention
Keep these best practices in mind when using icons in your poster design:
Icons are used in design to represent concepts. Icons are the perfect way to enhance your custom posters. You can to embellish points and, in certain cases, replace text.

They're also great for illustrating ideas quickly. Or you could make icons the main focal point of your design, like the template below:

Pick icons with a consistent style (line thickness, flat or illustrated, line art or filled).

Use icons sparingly and allow for plenty of whitespaces to let your design breathe.

Add a simple border or background shape to your icons.

If you do replace the text with icons, make sure that the meaning is very obvious.

Let's take a look at some of those best practices in action, starting with keeping your icons consistent.

As you probably know, there are a few different kinds of icons that you can use. Some are flat, and can be changed to match the color of your poster very easily:

While others are illustrated, and the colors can't be changed:

Whatever icons you choose to use while designing a poster, just make sure the styles are consistent, like in the examples above.

So if you use a flat icon in one section, use flat icons throughout your poster and vice versa.

Next, let's talk about using whitespace correctly when it comes to icons. If you're not aware, whitespace is the open space around a design element like a block of text, a title or an icon:

Without it, your poster design will feel exactly cramped and unprofessional. It will also make your poster very hard to read or navigate. Check out how odd the poster below looks without adequate whitespace:

It looks like a mess, so be sure to take the time to use whitespace throughout your poster!

One very easy way that you can create this whitespace around your icons is by using a background or border shape. Each icon in the template below uses a background shape:

Using background shapes in this way will not only give your icons some room to breathe, but it will also make them a lot more eye-catching. Without the border shapes in the example above, the icons would have just faded into the background.

Plus, if you're using illustrated icons it will make the design feel much more consistent across the poster:

And the finally best practice, be sure that if you replace text with an icon, the reader will actually understand it. The poster example below illustrates this tactic well in the contact section:

Readers are going to be able to decipher those icons because they are used a lot in the real world already. Others might not be so easy to understand, so you might have to add a label or title to them. Like below:

With Venngage, you can quickly swap any icon on your poster or one of our customizable poster templates, with just a few clicks as well. First, select on any icon on your poster and then click the button:

Then just search for the icon that you want, and click on it to replace:

It's really that simple and can help you turn any template into your own unique graphic in no time.

9. Use high-quality images & stock photos

If you have been paying attention to the templates and examples in this article you may have noticed that they use a lot of premium images.

Venngage's free poster maker tool offers free and premium images, icons and graphs to help you edit poster designs with ease - no prior design skills needed. Here are some examples of stock images in the background:

While others make it one of the main focal points of the poster:

But all of them use very high-quality images, no matter the type of poster.

If you plan to print out the poster or enlarge it, using high-quality photos is important. The slight blurriness or pixelation will quickly become a nightmare.

It doesn't matter if you are using a stock photo or one that you took, all of them should be very crisp and clear. Sometimes it's better to use a professional stock photo in place of a blurry personal photo as well.

Plus, Venngage's free poster maker tool is integrated with Pixabay and Pexels to elevate your design. Access stunning, professional photography with just one click.

Just head over to the left sidebar and click the Photos tab to bring up the search bar:

Once you find the perfect stock photo just click the photo to add it to your poster.

Additionally, like with icons, you can swap any photo on your poster using the button:

After you select , you can search for any stock photo in our library and insert it into the poster with one click:

Now if you don't want to use any of our stock photos, you can upload your own images by dragging it on the screen or by selecting Image Upload in the left sidebar:

As you can see, adding your own photos to your poster is very easy, just make sure you pick the right ones.

10. Download & export your poster in the optimal format

After you have finished your poster, it's time to share it with the world. On Venngage you can quickly download your poster by clicking the Download button on the right side of your screen:

Then select what type of file you would like your poster downloaded as:
Phew, that was a lot of info! Need a quick recap or want to share this information with your team? We have you covered with
Downloading your poster as a PNG should be fine for emails or social media.

But if you want to print out your poster, download it as a PNG HD. This will make sure your poster is crisp and perfect once it gets back from the printer!

How to design posters for different occasions

All of the advice we outlined above can be used on almost any poster. But in this final section, we are going to get a little more specific.

But instead of waxing poetically on each type of poster, we are going to outline a simple checklist for each type of poster!

So let's get into it!

How to make an infographic poster

1. Choose a powerful topic you'd like to inform about.

2. Do your research and gather relevant facts.

3. Select an outstanding template that'll help you grab attention.

4. Add icons and graphs. Data visualization is key in an infographic poster.

5. Create a content hierarchy and highlight the most interesting insights.

6. Add your logo and company's branding.

7. Download in multiple formats and share.

Related: What Is an Infographic Poster and How To Make One?

How to make an event poster

Related: 10 Event Poster Design Ideas [+ Free Templates]

How to make a marketing poster

1. Arrange the 4 P's of your strategy: your product, price, promotion and place.

2. Choose a design that will mark your audience and look good in your selected place.

3. Make your campaign details the focus of the poster.

4. Add high-quality images of your product or service.

5. Include a relevant call to action.

6. Incorporate your branding.

If you want to dig deeper into the steps to create a marketing poster and find campaign poster ideas, read this article: How to Design a Marketing Poster (10+ Templates Included).

How to make a sales poster

How to make an HR poster

Summarize important information, helpful resources, processes or events information.

1. Define the department you're referring to.

2. Include only the key information.

3. Choose the best layout to showcase your announcement.

4. Customize a brand-aligned design.

5. Optimize your poster for distribution.

Related: 17 Essential Human Resources Poster Templates (Updated).

How to make a conference poster

How to make a medical poster

1. Select your health awareness topic or medical information theme.

2. Write a catching title with bold fonts.

3. Highlight important data, stats and recommendations.

4. Add images and icons to ease retention.

5. Invite your audience to a website or to access more resources.

Related: 15 Medical Poster Templates for Patient Education.

How to make a real-estate poster

If you want to learn more about designing these types of custom posters, start with these articles:

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How to Make a Poster in 10 Steps (2023 Poster Design Guide)

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Master online poster design with this powerful guide. Find poster templates for marketing, real estate, nonprofits, events and more.

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Similarities

They are both fundraising posters

Bold Title

Easy to read  layout

Message is very clear

Font is clear

Appropriate information

Suitable background

Differences

One has a colourful background and the other one has a subtle background

One has more descriptive information than the other one

The layout is different

One has a more PowerPoint look to the eye

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Experimenting with photo and writing for poster 

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Experimenting with photo and writing for poster 

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I have thought about the above poster but it still does not quite look like Saul bass so i am working on this

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Trying  a different colour card to see the effect it would give.

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Trying  a different colour card to see the effect it would give.

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cut up animals?

The reason why I cut the animals into pieces is to represent Saul Bass work which I find interesting. Also Saul Bass work is cut into different sharped edges which I interpreted into my own art with his style mixed in my own art.

I think it also looks like pieces of a jigsaw which makes people drawn into the piece of art I have created.

What I found difficult?

I found difficult was trying to cut the pieces out with perfect cut edges. I also found challenging was to remember how the animals were before I cut it out.

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Experimenting letters with words of emotions

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Experimenting letters with words of emotions

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What I think about the animals on an abstract background?

I think that the colours look like it is floating which makes the animals look mysterious.

It also makes the person think about why I did my art the way I express it through my eyes and my ideas. It also makes a person wonder why, who, how I did my art which makes my art look abstract, interesting.

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Colour ways ready for product placement 

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Colour ways ready for product placement 

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Firstly,I carefully cut out the different coloured card into squares so then it would look 3D, bold and eye catching.

I also matched the colours to see what sort of effect it would look to the eye and how it would draw people in the piece of art I have created.

How I did my art?

I cut and drew around the animals and put the designs on coloured card. I had to Calculate the correct length or the length of the squares would be untidy.

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The animals before I put it on the card 

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The animals before I put it on the card 

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What I think about my art work?

I think that the colours add an abstract effect to the eye. It also looks like it has a very warm and vibrant because of the colours I have chosen to make my art pop with colours.

I also think it was very interesting to see my art take shape from an idea to an art piece.

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I like the way the colours compliment each other in a bold and abstract way and how the background makes the pitch darkness show through the poster as a whole which makes me feel drawn into the poster. I also think that the poster has an interesting  way to make you think about the story behind the poster.

what is it about?

The poster is about the cruelty about how animals are treated so poorly and how they are tested on with shampoos and the way they are kept as test subjects in such a inhumane way.

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I like the way the colours are standing out as a whole which makes it look 3D and realistic to the eye. It also makes people think about why, how, it is

what is it about?

It also think that it represents how rabbits are the main picture of animal testing in labs which is really horrific for an innocent animals that get  used for our health and care, products that we use every day.