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SHAHIRA: (ticking checklist)

NISA: What are you doing?
SHAHIRA: Oh, I'm double-checking our to-do list to make sure we haven't forgotten anything.

NISA: Wow, you are so good at this.

SHAHIRA: Oh no Nisa! We forgot to buy kuih Raya. Raya is just around the corner! What should we do? We can’t just go back to our hometown with an empty hand.

NISA: Don’t panic, okay? We can try the kuih Raya from MyCookies!

SHAHIRA: (startled sound) Wait a minute, MyCookies? What kind of kuih Raya do they sell? Is it tasty?

NISA: (Raya song) They are many cookies that are available. For example, there are cornflakes cookies, tart nenas, semperit, kuih suji, kuih bangkit, and many more! All of them are the fastest sold-out items which show that they are super tasty. Once you bite it, you want more and more!

SHAHIRA: Wow! There are so many. I think that’s more than enough for us to buy. Are they handmade?

NISA: Yes, they're all freshly made with love. You can even have it delivered right to your door. But don't worry, they take last-minute orders as well.

SHAHIRA: I’m so glad that we find solutions. We don’t need to be worried anymore. Finally, we can go back to our hometown with peace of mind.

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Tasya: Oh no! Wani Hari Raya is getting closer but until now I’m still have no confidence to feast at my cousin house! What should I do now!

Wani: Hah? No confidence? Because of what?

Tasya: Because I felt like my body is smelly and sweating all the time. It might be a bad day for me.

Wani: Don’t worry Tasya, I will help you to introduce the best perfume for you to stay fresh and sweet. Oh yeah, I already found the perfect perfume for you.

Tasya: Ohhh really, what it is? I’m really excited to change my bad day to a great day.

Wani: You know what, it is Reves Champagne……. this perfume has floral and fruity smell. So, it is the best for you to stay fresh and help you to make your confidence level boost everyday even though not during Hari Raya.

Tasya: Waaauuu that sound interesting!!!! Where can I get that perfume?

Wani: It’s a good question Tasya, you can get this perfume from this website www.reveschampange.com.my .Better you buy now!!! because they have 20% promotion who purchase in Ramadhan. It is very famous perfume so when it releases, it always sold out in short time, and you know what…...

Together: It’s time to shine with Reves Champagne!!!

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The concept to this advertisement is confidence is the most importance thing that should cultivate in ourselves and perfume is one of the things that can help someone to increase their confidence with wonderful smell especially during celebration day like Hari Raya for example like me, that i doesn't have any confidence around people. It will make you felt like elegance person even you only wear a simple outfit. Perfect way to finish off any outfit and should be a part of everyone’s daily routine.

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Fatin: Oh no!! Hari Raya Aidilfitri is just around the corner, and I haven’t made any preparations yet!

Farah: Calm down Fatin, calm down. You still have time to prepare. Don’t rush, relax.

Fatin: How do I calm down Farah, the situation will definitely be crowded by people especially at the end of this Ramadan and I will miss the chance to buy my ‘baju raya’!

Farah: Don’t worry Fatin! These days, we can buy through online and it saves time. I bought mine from HasNuri. HasNuri offers you a good quality fabric and the price is affordable too! You can also buy online. You can visit their website and choose a variety of designs.

Fatin: Wow, that’s right. Now I know what I want to choose! There are too many choices and luckily the color I want is there. HasNuri collection is the best!

Want to buy the latest ‘baju raya’? HasNuri, the right choice for all women. Has various collection of ‘kurung’, ‘tudung’ or even a set of matching clothes! All the clothes are ready stock!
Go grab yours now at our official website, hasnuri.com or you can walk in to the nearest store !

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The concept of this advertisement is actually to encourage people to use online shopping methods.  Believe it or not, nowadays many people still do not know how to use this method.  Even young people too. This is an easy and quick way to buy items. Besides, HasNuri offers many discounts. In addition, as a Malaysian and a Muslim, we should support local products.

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concept & the thinking behind ads (MyCookies)

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concept & the thinking behind ads (MyCookies)

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Basically, we want to create an awareness among people that Kuih Raya is a compulsory food during Hari Raya. Without Kuih Raya, our day didn't feel complete at all. Since that, Kuih Raya is symbolic of Hari Raya. We also think that everyone can relate to our story. This is because people nowadays tend to forget how important the Kuih Raya is. People keep busy, especially the nearest of the day of Hari Raya. Our last hope is we must maintain the tradition of our culture so it will not be forgotten.

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Ismail: hurmmmmm ☹

Ali: why you look so upset mail ?

Ismail: I’m so upset right now because I don’t have any samping for this upcoming raya

Ali:  Ouhhh I see, why didn’t you use the samping that you already have?

Ismail: I don’t want to use those samping because those samping didn’t look pretty anymore and the fabric had already torned

Ali: So what do you want to do right now?

Ismail: I think I want to buy a new samping for this upcoming raya

Ali: Wow, that is a really good idea

Ismail: So, you know where I can buy a really good samping which has good quality of fabrics and a really nice design for matching my baju melayu?

Ali: I know one place around here.

Ismail: Where is it?

Ali: Jakel

Ismail: Why did you recommend that place?

Ali: I choose that place because that place sell a lot of baju raya including samping that have a really good design, good quality fabric and affordable price.

Ismail: Wow, that is wonderful. How about we go there together this weekend

Ali: It’s sound good, see you soon

Ismail: okay take caree.

Everyone: Why you guys buy samping somewhere else, when you can get it at Jakel with multiple nice design and reasonable price. Get yours now!!!

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First of all, the concept that we used behind the advertisement is sad. We used this concept because not the everyone have place and time to buy sampin for upcoming Raya, there is no choice to get soon as possible before Raya Aidilfitri . So, the place that have good design sampin is Jakel. Jakel is offered to everyone good design sampin with great affordable price. Jakel make sure we have nice sampin to wear in Raya morning. So everyone doesnt have to bother to find their dream sampin especially to all guy who are busy in doing their work.

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AISYAHTUL: LOOK! IS THAT AYDA JEBAT? WHAT SHE'S DRINKING? IT LOOKS DELICIOUS!

ALISS : OH, IT'S KISU! IT IS A RICH MIX OF NEW ZEALAND MILK, CHOCOLATE, ALMOND AND HONEY!!

AISYAHTUL: WAH! IT'S A GREAT COMBINATION THOUGH! HAVE YOU EVER TRY IT?

ALISS : YEA! I'VE TRIED IT! 200ML FULL OF FLAVOURISH TASTE & GOODNESS THAT YOU CAN'T JUST GET ENOUGH!

AISYAHTUL: SOUNDS GOOD! I THINK I WANNA GO TO THE NEAREST CONVENIENCE STORE TO GRAB THE WHOLE CARTON OF KISU RIGHT NOW!

HAZIQAH : INTRODUCING A WHOLE NEW KIND OF MILK, WITH ALMOND THAT CONTAIN LOTS OF HEALTHY FATS, FIBER, MAGNESIUM AND VITAMIN D AND ALSO HONEY, IS RICH IN ANTIOXIDANTS SUCH AS FLAVONOIDS AND PHENOLIC ACIDS WE CAN BE ENERGETIC THE WHOLE DAY IF WE HAVE IT DURING SAHUR. ALSO, SERVE TO KIDS DURING RAYA AND THEY WILL BE ON CLOUD 9!!

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The reason why we make this kind of advertisement is Because we want to attract people to buy this drink during ramadan so they can drink it for sahur or iftar. Furthermore because most people loves chocolate drinks by saying that, chocolate can improve their mood and make peoples feelings positive. To add up, this drink is very suitable for students like us especially for sahur because this drink is like a complete meal it have honey and almond to make our tummy full throughout fasting.

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IRHAM : Hmm

AKMAL : Why Irham? Are you worrying about something?

IRHAM : The Eid celebration is coming near, but I haven't bought any Baju Melayu yet…

AKMAL : Oh, I see. Why don’t you buy it now? I think it is not too late to purchase Baju Melayu now since there is still time left before Eid celebration. Plus, there are still many shops offering sales right now.

IRHAM : That’s not the main problem, the problem is I am too picky in buying something. The Baju Melayu must suit my criteria, it needs to have a good quality of fabric and suit my big body size.

AKMAL : If that’s the case, have you tried searching for Baju Melayu at Bulan Bintang

IRHAM : No, I haven’t. Why do you recommend Baju Melayu from that brand Akmal?

AKMAL : Don’t you know Bulan Buntang have a great quality of Baju Melayu? The fabric has premium quality at a very affordable price. Furthermore, there are many colours available too. And not to forget, Baju Melayu from Bulan Bintang also come in many sizes. From extra small to 5 extra-large. So, you won’t have to worry about facing difficulties in searching for the correct size for your body type.

IRHAM : Oh, that’s so interesting! I saw an advertisement on social media that Bulan Bintang is offering crazy sale discounts at 70% less, is that true? You will also get free five pieces of premium Baju Melayu button worth RM100 for every purchase of Baju Melayu. If it is true, I think I will proceed to buy from Bulan Bintang right now.

AKMAL : Yes! That is true!

EVERYONE: Let's buy Baju Melayu at Bulan Bintang right now!!! Premium Quality with Street Price!!!

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First of all, our advertisement concept is an unhappy concept. This is because the person in the advertisement is upset about facing problem of choosing an extra size. Our thinking when the idea comes to advertise baju Melayu from Bulan Bintang is, we want to help people who have difficulties searching Baju Melayu for big body size which is 3xl and above. This is because not all shops sell Baju Melayu for extra size. So, by shopping with Bulan Bintang , You can choose baju Melayu from size extra sall to five extra large . it will make people easier to choose their comfortable size.

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Qur : Hey guys , what are you doing ?

Qis : Nothing , we just thinking what we gonna eat for sahur tomorrow .

Piqah : Do you have any idea ? Something that easy to serve?

Qur : Of course I have an idea . Why don’t you guys try new nestum flavour that I just bought which is Kurma & Prun

Qis : Wow it is a cool flavour !

Piqah : Yeah , Let’s we try it for sahur tomorrow !

Qur : Nestum provide a nutritious start for the day as it is wholegrain and fortified with 13 vitamins & minerals for our general well being.

Qis : Nestum is a simple delightful drink that is also amazingly good for us .

Piqah : Get yourself a pack of Nestle Nestum Grains & More 3 in1 for a tasty nutritious treat.

All : Good Food , Good Life !

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The concept of this advertisment is actually to encourage people not to skip sahur . This is because, nowadays many people like to skip sahur because they are lazy to prepare food or they do not have much time for sahur because they wake up late . People like something quick to prepare . So, we think nestum is very suitable for sahur . In addition , it contains a healthy and satisfiying content. It also can help people stay energized throughout the day .