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In this padlet, I will be going through the grooming standards and uniform regulations for cabin crew members.

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Uniform gives a sense of status and power. It also makes staff visible and triggers recognition. It shows customers that you are as person with authority. When you are in uniform you are representing the company with your every move.

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Cabin crew uniform will differ from airline to airline and it is designed to accommodate to the nature of the job. For example, skirts will have kick pleats, trousers will be high-waisted so there is no unappealing sights. Uniform will be fire-retardant and is made to be able to adapt to temperature change. Uniform must be clean, crease-free and all issued items should be worn. No items can be removed and swapped for something else unless it is for a religious/medical reason. Some airlines have specific requirements; however, these will be made clear to the new member of staff.

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Do not drink alcohol whilst in uniform as people may think that you are drinking before going on a flight and that can result in you being reported and giving yourself a bad reputation or getting disciplined even when you wasn't doing anything wrong.

Also, whilst in uniform people are still judging you and the airline so crew should act appropriately so they don't shame the company and people respect the staff and the company.

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Cleanliness and Personal Hygiene

Shower and ensure staff are moisturizing their skin as when up in the air skin can become quite dry.

Ensure staff use an effective deodorant so they smell fresh and it is long-lasting in case of a long-haul flight. They should also not wear highly-perfumed sprays as this can dry the skin out and may make the crew member uncomfortable and itchy. Hair must be clean and staff should ensure conditioner is used as it will stop the hair from becoming static during the flight. All hair should be tied-back and out the way of the face. As cabin crew you are required to look professional from head to toe, this meaning slick back hair in a style that won't need much attention after it has been done.

For a male, they just need to make sure there hair is gelled and is tidy and there is no outrageous styes or spikes.

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All crew members must have clean nails. For woman, the nails may be manicured and some may choose to wear nail polish, which the company will provide guidance on. It is also important to keep sanitizing hands through the flight and also moisturizing them so hands don't get all cracked and dry. People will see the crews hands when they pass through the cabin distributing items so it is essential that they are clean as otherwise customer may complain.

Different airlines will have different regulations on how crew members can have their make up. They will also stipulate on the color of lipstick the crew can wear.

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Importance of wearing a uniform for the...

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Importance of wearing a uniform for the...

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Airline

Reputation

Image

Industry Standards

Competition

Recognition

Marketing

Passenger

Confidence

Visible

Satisfaction

Staff

Pride

Involvement

Confidence

Recognition

Image

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The use of colour and style can help in the marketing process of an airline and make it more identifiable to customers. A strong and repetitive use of colour will immediately link the mind to a specific airline. Some examples of this are: Virgin = Red, British Airways= Red White and Blue etc.

A uniform creates good image for the airline as it shows them as punctual, smart and efficient and will encourage people to use their services.

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Airlines specifically have policies for tattoos. All visible tattoos may be covered up as they can be seen as untidy and unprofessional and some people may take offence. They should be covered by the uniforms and staff must inform the airline if they do have any tattoos and where they are placed.

Facial piercings are likely to be frowned upon by airlines. Nose piercings may be allowed but will be asked to be removed during work hours. All regulations allow staff to have one single studded piercing in the ear.

Virgin Atlantic decided they would let the staff express themselves so they are allowed to have visible tattoos as long as they are not offensive images or tattooed words. They are the first airline to allow this, which will benefit them as they are becoming more open to real society.

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It is essential that cabin crew's presentation and reputation stays professional through-out stopovers; whenever the uniform is worn that staff member is representing the airline. Cabin crew need to ensure they are dressed professionally and smartly and that they adhere to the uniform guidelines when off-duty but still wearing the uniform.

If a crew member is seen by a customer, whilst they are in uniform, behaving inappropriately, conducting illegal behaviours, getting paralytically drunk etc. customers will gain a negative perception of the airline and may change how they think about the airline. Furthermore, that crew member may get reported and this will result in disciplinarys. This could damage both the airlines reputation and the individual crew members reputation.

Even when not in uniform staff just behave appropriately and act in a professional manner as anyone could be watching. Staff should also not post pictures in the uniform holding any form of alcohol as people may see this and think they are drinking before the flights even when they are not so they must be very careful about how they act and what they share online.