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In this interview, she also expressed her belief in patience: "Do things step by step and don’t take shortcuts."

Ten years later, her persistence in patience made her star "ordinariness" and star image as a conscientious actress very coherent and stable.

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By Charlene Co

Celebrating 20 years of a stellar career, Zhang Ziyi returns to Cannes as Chopard's "Godmother" to present two important awards. She talks to Charlene Co about earning respect, and the importance of recognising and supporting young talent

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We've been given 30 minutes, not a second more, to interview the celebrated Chinese actress Zhang Ziyi and shoot at least three good portraits. And she's running late. "Never mind. At [the] Cannes [Film Festival] nothing is ever on time. It must be the all-night partying. No one can get up early," says a fellow journalist, herself seemingly a little hung over as she reclines on a couch at the Chopard Rooftop, an exclusive lounge for the luxury jeweller's VIP guests on the 7th floor of Hôtel Martinez.

Then Ziyi arrives, preceded by the booming voice of her long-time manager, Ling Lucas. Wearing a flattering floral Louis Vuitton dress with a wide belt, her hair parted in the middle in two simple braids, she sits down before several trays of jewellery. Like a child opening a box of candy, her eyes widen and she lets out a giggle.

She appears to be oblivious to the tense atmosphere created in the room by her manager, who is painfully aware of the short time available to do three interviews and shoots before Ziyi is due on the red carpet for Quentin Tarantino's Once Upon a Time in Hollywood with stars Leonardo DiCaprio and Brad Pitt.
See also: Discover The Joyful Spirit Behind Piaget's Latest Sunlight Collection

Chinese actress Zhang Ziyi reflects on her acting career during an interview with Hong Kong Tatler's Charlene Co during Cannes Film Festival. (Photo: Courtesy of Chopard)

"We want her to read the questions from this card and then look to the camera to answer them," I overhear a member of a French television crew tell Ziyi's manager. "Are you sure? That's just weird, but I'll ask her," the manager says.

Ziyi soon stands up, having chosen jewellery to wear, and says, "Let's do it." She takes the card and goes to the corner to rehearse, repeating specific English words she's not sure how to pronounce. "Am I saying it right? Please let me know," she says. "I want to make sure I get this right." Then, as they film, she giggles nervously at mispronunciations and asks several times to redo her lines, then confidently gets them right.

After the French interview she changes into a stunning black ensemble. The braids are gone and her hair is down, brushed back just enough to expose a gorgeous pair of emerald earrings by Chopard. I'm stunned by the transformation. "Let's do this," she says. She looks to the camera and knows exactly what to do. Suddenly I'm no longer worried we won't have enough time to get the shots we need.

As we finally sit for our interview, I can't decide whether I'm more taken with her delicate features and porcelain-like skin or her piercing gaze. I think to myself, "Nothing escapes this one, that's for sure, and how on earth can she be 40?"
See also: This Hong Kong Jeweller Is Shining A Spotlight On Jade

British actress Florence Pugh, Zhang Ziyi, Caroline Scheufele and French actor François Civil at the Chopard Rooftop during the Cannes Film Festival. (Photo: Courtesy of Chopard)

It's hard to believe it's 19 years since Ziyi starred with Michelle Yeoh and Chow Yun-fat in Ang Lee's martial arts film Crouching Tiger, Hidden Dragon-the movie that catapulted her to international stardom and brought her to Cannes for the first time. Though for me personally, it was her earlier role in 1999's The Road Home, her first movie, that is her most memorable. And it is a favourite of Ziyi's, too: "That movie kept me in that age-a young 18-year-old on the big screen. You can never repeat that, so that's very special to me."

I surmise that the nostalgia we're both feeling is helped along by the fact she is marking 20 years in the film industry-a career that may seem magical to many but came at the cost of a lot of effort. "I embrace hard work. I'm not afraid of it," says Ziyi. "Back when I was starting, yes, I felt that I was cool, young and fun, but I took my work very seriously. Being a star is easy, but being a respected actor is not. It's something you have to constantly work on. I believe in patience-do things step by step and don't take shortcuts."

With those words, I understand why Chopard co-president and artistic director Caroline Scheufele chose the Beijing-born actress to be the brand's "Godmother" this year, the luminary to present the 19th annual Chopard Trophy to an emerging young actor and actress in recognition of their talent. (The previous evening, Ziyi had presented the trophies to British actress Florence Pugh and French actor François Civil, who joined a distinguished roster of previous recipients that includes Diane Kruger, Marion Cotillard and James McAvoy.)

"I was that young, new talent 20 years ago," says Ziyi, "and I know how important it is to have support at this very early stage in your career. Sometimes, even if we work hard on our own, we need a bit of help."

Before I know it, her manager says it's time to wrap up our chat. I do so-and ask if I can take a picture. No, I'm told, she needs to be somewhere else. But Ziyi grabs my phone and says, "Let's do it," a line I'm starting to believe is her personal mantra. We do a quick selfie, say our goodbyes and she's whisked off by her entourage. After all, Leonardo and Brad can't be kept waiting.
See also: Live From Cannes: Zhang Ziyi Is A Force To Be Reckoned With

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Zhang Ziyi On What She's Learned After 20 Years In The Film Industry

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By Charlene Co Celebrating 20 years of a stellar career, Zhang Ziyi returns to Cannes as Chopard's "Godmother" to present two important awards. She talks to Charlene Co about earning respect, and the importance of recognising and supporting young talent Sign up for our weekly newsletter to get all our top stories delivered We're on Facebook and Instagram.

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《演员的诞生》提及小苹果

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ELLE interview with Zhang (Tencent Video, 2016)

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ELLE interview with Zhang (Tencent Video, 2016)

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The questions that were asked in this interview were all about Zhang's daughter. Even the title of this video was "An exclusive interview with Zhang about interesting things happened to her daughter Xing Xing". Zhang claimed that "I have never separated from her (since she was born)" (1:24-1:29).

Her tender smile while answering these questions about her daughter never disappeared during the whole interview. Her image as a happy, gentle and caring mother was established and heightened in this interview.

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《elle》专访章子怡 聊女儿醒醒的趣事

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《ELLE》专访章子怡 聊女儿醒醒的趣事_腾讯视频

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《ELLE》专访章子怡 聊女儿醒醒的趣事

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News about an interview with the main performers of "The Grandmaster" (The Beijing News, 2013) 

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News about an interview with the main performers of "The Grandmaster" (The Beijing News, 2013) 

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In this news, when asked about his feelings after watching the final cut, Tony Leung Chiu-wai (Zhang's co-star in this film) highly praised Zhang's talents: "Her acting skill is not one of the best, but the only one best among all the actresses I have ever met."

Comments from colleagues added the authenticity of her image as an excellent, hardworking actress.

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1月5日晚十一点半，章子怡、梁朝伟、张震在中影集团的放映厅里看到了《一代宗师》的成片，看完后，章子怡失眠了。她觉得兴奋，因为看到了从未在大银幕上见到过的自己；她觉得伤感，因为拍摄的三年中自己经历了太多起伏波折。百感交集之后，她作出了一个决定：《一代宗师》将是自己演武打片的收山之作。她说，这个决定，是自己对《一代宗师》最高的评价。

这三年里，有关章子怡的负面新闻、绯闻就像事先约好似的"集中爆发"，一条百十来字的传闻可以轻松将她所有的付出瞬间击破。她一度不想跟任何人说话，也曾偷偷掉了眼泪。但她毕竟是个从出道就与争议一路走来的明星，十多年来，也练就了坚韧、不服输的性格，再加上与生俱来的要强个性，她得以在逆境中迎风而上。她的方式便是：将所有感受在角色中融化。而她也由此得到了释放。

章子怡说："这三年不仅打磨出了'宫二'的一生，也记录了我的成长。人生本就喜怒无常，没有高潮和低谷怎能验证你拥有一颗'大心脏'？而这无常的人生对我来说又是一种磨炼，它给了我一往无前的勇气，它让我拥有了现在的我，它也让我比很多人都幸福。"

"再也不拍武打片了" 正是因为珍惜她，才会做出这样的决定

在《一代宗师》北京首映发布会上，章子怡宣布再也不拍武打片了。这句话成了第二天各大媒体的头条。当年她正是凭《卧虎藏龙》敲开了世界影坛的大门，而如今能打又会演的女星屈指可数，不少人为她感到惋惜。但章子怡说，这个决定是自己对《一代宗师》的最高评价。

新京报：《一代宗师》首映式上你说不再拍武打片了，这是什么时候的决定？

章子怡：前一天，第一次看完全片的那个晚上，我失眠了。一个人静下来的时候就会有很多思绪，有快乐也有忧伤。作为演员我很幸福，这三年来经历了太多的曲折艰辛，是所有人陪伴着我一起精心打磨出宫二这个角色。无论从哪个方面来说都很难去超越。所以，这个决定也不是轻易可以下的。

新京报：如今会演又会打的女星已经越来越少了，就这样放弃不觉得惋惜吗？

章子怡：我希望把最美丽的，或者说最值得让人回味的记忆永远保存在那里。王家卫导演说做这个决定是我对《一代宗师》的最高评价，我正是因为珍惜她，才会做出这样的决定。

新京报：王家卫说，如果自己再拍动作戏，还是会找章子怡来演。如果是他的邀请呢？

章子怡：（笑）至少现在我还是蛮坚定的，因为我觉得超越太难了。你看《卧虎藏龙》13年之后才出现一部有可能成为这一类型电影的一个经典，更何况还会有谁愿意花这么长的时间和精力去做一部电影呢？所有的都太不易了！

新京报：如果是好莱坞的邀请呢？

章子怡：我更不在乎好莱坞拍的功夫片，因为他们也根本拍不出中国武学的精髓。

两个"打女" 玉娇龙至叛至傲，宫二至尊至强

第一次看完电影后，梁朝伟评价说："我惊叹于子怡的演技，在女演员里面，没有之一，只有唯一。"在之后的业内场和普通观众场，章子怡此次的表现也好评如潮。如果说章子怡成就了宫二，反过来，宫二也成就了章子怡。

新京报：在《宗师之路》的纪录片里看到你练习八卦掌十分辛苦，这与当初为《卧虎藏龙》练功时，在心态上有什么不同？

章子怡：拍摄《卧虎藏龙》我是憋足了一口气，就是想做到最好。因为我是李安导演最后一个定下来的演员，他对我扮演玉娇龙这个角色是有过犹豫的。我是很敏感的人，能够察觉到他的这种不确定，这让我很不甘。

所以，六个月的练功只有一个信念支撑着我，就是：我要让他知道，他的选择是正确的，而且是唯一的。最后我做到了。再次与王家卫导演合作，我显然比十年前成熟很多，多了一份承担与自信。

新京报：玉娇龙如果活下去，会成为宫二吗？

章子怡：我很喜欢这个问题。这两个角色仿佛有着相似的血性和任性。玉娇龙对江湖有向往，率性而为，她有着那个青涩年纪的倔强、冲动与好奇，个性鲜明。而宫二则多了些内敛的沉着与苍凉的风华，为父报仇是为了尊严，她有分寸知进退。我想看到玉娇龙与宫二相逢的场景，相隔一代，一个至叛至傲，一个至尊至强。也许那时无声胜有声。

（下转C11版）

C10-C11版采写/新京报记者 孙琳琳

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章子怡 我想看到玉娇龙与宫二相逢的场景(1)

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1月5日晚十一点半，章子怡、梁朝伟、张震在中影集团的放映厅里看到了《一代宗师》的成片，看完后，章子怡失眠了。她觉得兴奋，因为看到了从未在大银幕上见到过的自己；她觉得伤感，因为拍摄的三年中自己经历了太多起伏波折。百感交集之后，她作出了一个决定：《一代宗师》将是自己演武打片的收山之作。她说，这个决定，是自己对《一代宗师》最高的评价。 ...

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A video made by netizens questioning Zhang about her fund-raising scandal (Youtube, 2010)

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A video made by netizens questioning Zhang about her fund-raising scandal (Youtube, 2010)

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It could be found out from the video that many people doubted that charity was merely perceived as a promotion tool by Zhang. After this scandal, many people lost their faith and trust on her.

Her positive image was challenged over and over again when the spread of this kind of videos on the Internet reached a larger scale of people.

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Chinese Actress Ziyi Zhang Suspected Embezzling Earthquake Relief Funds.wmv

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A blog about Zhang's Sichuan Earthquake Fund-raising Scandal (2010)

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A blog about Zhang's Sichuan Earthquake Fund-raising Scandal (2010)

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Zhang was found out for failing to make the promised donations to Sichuan (a province in China) after she held a one-person fundraiser at Cannes Film Festival for Sichuan Earthquake Relief Funds.

Due to this scandal, her image as a virtuous public figure was challenged.

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Update 2/14/2010:

Many actresses questioned in this article were able to show their receipts.

Full account for the amount raised by Zhang at Cannes Film Festival is still missing.

Zhang Ziyi Fundraising for the 2008 Sichuan Earthquake at Cannes

In the wake of Zhang Ziyi's earthquake donation scandal, where the mega-star defaulted on a promised amount of 1 million USD (money she obtained through an earthquake fundraising event at Cannes), Chinese Netizens are beginning to take a closer look at the records of other Chinese celebrities.

Suspicious Netizens Ask Questions

After Zhang Ziyi was found out for failing to make the promised donations, Netizens examined other stars' records more closely: "On the China Red Cross website, we found actor/singer Chen Kun (陈坤) had 200,000 yuan under his name, singer Na Ying (那英) only 20,000 yuan, actress Zhou Xun (周迅) 300 yuan, and actress/singer Zhao Wei (赵薇) 20,000 yuan. Did these celebrities contribute through other accounts [that we don't know of]? Otherwise, why do their reported donations differ so much from reality?"

Long before this, there were already media reports questioning celeb donations. "First-rate star L told the newspaper she donated 500,000 yuan, but in actuality only gave 82,503.02 yuan"; "Dongbei megastar did not give a dime, but some reports credited him with 2.22 million yuan."

Trustworthy Celebs

Zhou Xun (周迅) gave 200,000 extra

Since both Chinese Red Cross Foundation (http://www.crcf.org.cn/) and Red Cross Society of China (http://www.redcross.org.cn/) accepted donations for the 2008 Sichuan earthquake, the reporter did some research of his own at the two websites.

For example, the 300 yuan that some Netizens found under Zhou Xun's name was only to the Chinese Red Cross Foundation. At the website for Red Cross Society of China, Zhou made two independent contributions on May 13 and May 21, 2008, respectively. In other words, the total amount donated was 300,000 yuan, exceeding the figure she told the reporters by 200,000.

Taiwanese singers/actors He Rundong (何润东) and Su Youpeng (苏有朋) each claimed 100,000 yuan, which have been confirmed by lists on Red Cross Society of China website. Mainland actor Huang Xiaoming (黄晓明) also donated a respectable amount. On the second day after the earthquake, 150,000 yuan came from Huang's account. Moreover, starting from the 19th, donations under Huang's name continue to arrive; these were obviously fans who followed their idol's call.

Even among the well-meaning fan organizations, exaggerations abound. For instance, "Su Youpeng's Fan Club" laid claim to 6,300 yuan, yet only two entries--100 yuan and 1,303 yuan--have been verified. He Rundong's fans supposedly donated 200,000 yuan, but this amount did not appear on any donation lists. The reporter also searched for Jing Boran (井柏然) and Shang Yujie (尚雯婕), both competitors in popular singing competition shows. Jing Boran only donated 500 yuan, while his fans were nowhere to be found. Shang Wenjie donated 50,000 yuan, but her fans' contribution of 100 yuan lagged far behind the reported 5233.

Problem Celebs

Actress Li Bingbing ("李冰冰") = 500 yuan?

Many celebrities "padded" their charitable contributions. Li Binging, who allegedly donated 300,000 yuan, was shown to have given 250 yuan to Chinese Red Cross Foundation and another 250 to Red Cross Society of China. Singer Hu Yanbing's (胡彦斌) actual donation of 50 fell far short of the publicized 50,000 yuan. Movie star and singer Zhao Wei only gave 20,000 instead of 100,000 yuan. Heavy weight TV drama celebrity Liu Xiaoqing (刘晓庆) donated 4300 rather than 100,000 yuan.

Why are there so many inconsistencies?

Managers Kept Receipts. Do not Fear Investigation

Even though misunderstandings against Zhou Xun were quickly clarified, her agent Ms. Sun still felt indignation. It was unfair for Netizens to doubt Zhou Xun, she said, for the star always did charitable works with the sincerest desires, and Zhou never willingly publicized her donation record.

Na Yang, Zhao Wei, and Hu Yanbin's publicist all responded quickly. Na Ying's manager told the newspapers that they are currently contacting Red Cross to produce affidavits, while others welcomed public scrutiny, saying they kept the receipts and do not fear questioning.

Puzzled by the "shrunken donation" phenomenon, the reporter interviewed someone who has been in the entertainment industry for a long time: "We did not falsify our donations, because we ask for confirmation and receipts." Said the publicist, who expressed resentment at Netizens who question celebrities' record, "At first we didn't feel the need to announce how much we donated, but since everybody else publicized theirs, we followed suit. Netizens do not understand the important issues here. Any donation made is strictly a matter between the benefactors and the beneficiaries, we are not obligated to tell a third party."

Hu Yanbin's marketing team was especially angry, "I asked my colleague who was in charge of this. In addition to the 50,000 yuan donation required by the company, Hu separately donated 100,000 yuan. And we have receipts to prove it." In response to the Netizen probing, she also felt resentful, "We have the receipts, and we are not afraid of investigation. But forcing celebrities to prove themselves this way is turning our hearts cold."

Fans' Donations Hard to Tally

Regarding the exaggerated donations numbers by fans, the reporters contacted He Rundong's publicist. She explained, "Our fans donated 200,000 yuan. One person from Hong Kong alone donated 100,000 alone. We collaborated with Bei Qing web to encourage fans to donate, but the specific cause under which we asked for donations, the amount that was donated, we really cannot remember. Just because you can't find our record doesn't mean we did not contribute." She gave a further example, "Right after Sichuan earthquake, He Rundong and my co-workers when to the earthquake-afflicted areas to ask for donations. We were on the street carrying a donation box from the Red Cross Society of China and all money received were sent to the Red Cross account."

Celebrity Donations Came in Various Forms

While many made monetary donations after the 2008 Sichuan Earthquake, others celebrities chose to give charitable gifts of goods. For example, beside donating 200,000 yuan, actress Fan Bingbing designed a T-shirt. The proceeds from selling the T-shirts were all sent to Sichuan.

Some celebrities did not go with any formal charity organization. Writer Han Han (韩寒), sportscaster Huang Jianxiang (黄健翔), and sports reporter Li Chengpeng (李承鹏) each gave 200,000 yuan to be used for school reconstruction. They were personally involved in site selection and in school design. Construction of the new primary school has now completed, but obviously the 600,000 yuan will not be found on any Red Cross type websites.

1. May 12, 2008, Sichuan province suffered devastating earthquake.

2. Zhang Ziyi pledged 1 million yuan to the disaster relief effort.

3. Zhang also held a one-person fundraiser at Cannes Film Festival (there were other fundraisers for the same cause but she chose to hold hers alone). According to numerous reports and interviews at respectable formal websites (Xinhua, Sina and Sohu for examaple), she was able to raise 1 million USD in the name of Sichuan earthquake victims.

Furthermore, Zhang Ziyi established the "Ziyi Zhang Foundation" in USA, nominally to hold the money raised.

4. In December 2009 and January 2010, Zhang Ziyi became embroiled in the Black Paint Incident. Tianya, one of the largest Chinese forums, was populated by heated arguments between fans, anti-fans, and Netizens who were critical of Zhang due to the many sleeping-with-married-man accusations.

To prove Zhang's virtue, her donation records were plastered on Tianya forum by supporters.

5. Some Netizens began to check Zhang's donation record, and this is what they discovered--

Out of the 100,000 yuan RMB pledged, Zhang personally donated 840,000 yuan.

The 1 million USD from Cannes film festival was nowhere to be seen.

The Ziyi Zhang Foundation is actually defunct. In its income statement, there was one sum totaling only $45,471 USD.

6. Zhang quickly issued a public statement. In it, Zhang claims she is currently working with Care for Children (CFC) on a new project. The project has not begun yet, nor did she specified a starting date. An Ifeng article reported that Zhang's statement about the project could not be verified, and even CFC employees have not heard about it.

In addition, Zhang implicitly said that 1 million USD was hugely exaggerated, because many people at the Cannes Film Festival wrote rain checks. She did not reveal how much money was actually received.

Zhang tacitly admitted that money raised at Cannes is still in her own pocket.

7. Zhang's agent Lucas Ling promised to make their accounting records public on February 3, 2010 to dispel rumors.

8. Zhang's team failed to make the accounting records public on February 3rd.

9. Yesterday (February 6), Lucas Ling told the news reporters that Zhang was only able to raise 400,000 USD. At the fundraiser, Zhang's team invited a website (unnamed) to take care of counting and adding up the money that was donated at Cannes, and for some unknown reason, this website overestimated by 600,000 USD.

Lucas Ling also said that of the 400,000 USD, 350,000 were oral pledges and have yet to be realized.

Care for Children Foundation also issued a public statement. Zhang will be providing the money to one of its new projects that seeks to find foster families for handicapped children. Though a worthy cause, this project is not directly related to Sichuan earthquake.

10. On February 9, Sohu, who had exclusive right to follow Zhang Ziyi's Cannes fundraiser, issued a statement in which it strongly denied any involvement in the money counting.

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2008 Sichuan Earthquake Donations by Chinese Celebrities Closely Inspected

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Update 2/14/2010: Many actresses questioned in this article were able to show their receipts. Full account for the amount raised by Zhang at Cannes Film Festival is still missing.

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News including an interview with Zhang about her growth experience in entertainment industry (China Daily, 2009) 

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News including an interview with Zhang about her growth experience in entertainment industry (China Daily, 2009) 

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Zhang talked about her awareness of her responsibility to help the whole world learn more about China by playing the role of several oriental feminine characters in the films.

By emphasizing her responsibility to convey Chinese culture to foreign countries, Zhang indirectly positioned herself in a place between China and the other countries. In this way, her star image as a cultural disseminator between Chinese culture and cultures from an international sphere was established.

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章子怡:我觉得我嫂子也挺成功的 致敬词
章子怡以中国速度赢得了最年轻华人国际偶像的地位,不仅成全了自己的中国梦,还成为输出中国形象的最重要的文化符号之一。她理所当然地成为中国梦的标志性人物。

□本报记者张英

章子怡的个人成长史,本身就像一部励志大片---生长在北京的章子怡,在娱乐圈没有任何背景,她父亲是电信局干部,母亲曾是一所幼儿园的老师。8岁那年,因为章子怡个子瘦小,母亲把她送到宣武区体校学体操,没想到学校没有体操班,章子怡改进了宣武区少年宫学习舞蹈。

11岁那年,章子怡考入了北京舞蹈学院附中,开始了她6年的民间舞专业的学习,1994年她在全国桃李杯舞蹈比赛中获得了表演奖。不甘心一辈子做舞蹈演员伴舞的章子怡,1996年考入了中央戏剧学院表演系。

1998年,大二学生章子怡因接拍了张艺谋导演的《我的父亲母亲》,顺利步入影视圈,第二年,被李安选中,主演了影片《卧虎藏龙》。

拍《十面埋伏》的时候,章子怡有一个镜头,需要躺在雪地里一动不动。她一次又一次尝试,身体僵硬、嘴唇发抖,以至于副导演也看不过去了,终于对她说了一句话:"子怡,你没有台词!"章子怡期待表扬,每次拍完戏她都会多等10分钟,但她没有一次得到回音。张艺谋如此,李安如此,好莱坞依旧如此。看上去她是一个一帆风顺、得到成功很快的人,实际上她是一个得到表扬很慢、很艰难的人。陈凯歌感慨说,章子怡的成功不是表面那么幸运。6月27日,在"中国梦践行者"致敬盛典中,颁奖嘉宾倪萍说章子怡这次的表扬不需要等待太久,她因为"成为输出中国形象的最重要的文化符号之一"而受到致敬。

提出"软实力"概念的美国人约瑟夫·奈,在北京奥运会前列举一系列中国软实力的象征,其中就包括章子怡主演的《卧虎藏龙》。在屈指可数的有全球号召力的华人影星里,章子怡是最年轻的一个。

在30岁来临时,章子怡带着一部《非常完美》,她多了一个人生角色:电影制片人。

南方周末:你一直希望得到表扬和认可。你第一次得到认可是什么时候?

章子怡:大家都知道我拍《卧虎藏龙》的那段经历,那会儿我是个新人,只拍过《我的父亲母亲》,在表演上没有太多经验,第一次拍古装戏,而且又有很多动作戏,在180多天的工作里,我真的很紧张,面临巨大的压力,一个人熬着,没有他人可以倾诉。整个拍戏的过程里,我一直渴望得到李安的认可。

李安的风格不是手把手地教你,看你演两三遍,他就让换个方式,十几遍几十遍下来,他说,我要第三次的头,第十二次的中间,第八次的尾。他从不说我演得好不好,我只能通过观察他看监视器的表情,猜测他的满意程度。

现在回想起来,我觉得那可能是他的一个很特殊的训练方法,很适应当时我的状态,他用那样的方法对一个新人进行激励,直到拍戏结束。关机那天,李安终于抱了我一下,他对我说,"我很感动,看得出你特别努力,你的表现很好,我非常满意,这部电影会让你很开心的。"我当时的反应是嚎啕大哭,因为他给了一个认可。回想起来,那段时光和经历对我的人生是一个很大的鼓舞。

南方周末:这个认可对你来说意义有多大?是不是让你获得了一种自信?

章子怡:拍完《卧虎藏龙》这部电影,我有了从未有过的一种踏实感,李安的肯定让我明白一个道理,你的努力会有回报的,只要你用心去做。

自信是后来有的。《卧虎藏龙》得到肯定以后,它获得了奥斯卡四项大奖,在国际上广受好评,中国观众又开始重新认识《卧虎藏龙》,那个时候我才觉得,我拍这个电影的辛苦是值得的,我受委屈再辛苦再痛苦都是值得的。

就像一个女人会经历生育的痛苦,可能没有经历过的女人不会觉得那有多疼痛而理所当然地认为那是简单的,但是经历过的女人也不会对此就充满恐惧,相反她仍会再生第二个,原因很简单,因为她从做母亲中得到的幸福感远远超过了那一时的疼痛。就像我拍戏,其实每部戏都很辛苦,都会遇到困难,都有挫折感,但当拍完以后,我会忘记所有一切痛苦。

南方周末:这一面是别人看不到的。

章子怡:现在有更多的人理解,电影不只是那一瞬间的,你看到的只是冰山一角。比如说《梅兰芳》里我演孟小冬,我的戏就二十五分钟半个小时的样子,但我花很多很多的时间,走台步学老生,这里的苦旁人可能就看不到,也想象不到。

我拍《骑士》的时候,天天做噩梦,老梦见自己掉井里,然后被蛇缠着,就是因为台词里有很多让你做噩梦的词汇。而拍《非常完美》,我就每天好兴奋,虽然我也比较累,工作量比较大,但是我的心情很愉悦。

每一次接戏我不是拿它当作一个简单的工作,它是我的事业,我尊重每一个人物。

南方周末:为什么不用替身,要自己吃苦呢?

章子怡:一个角色成功,或者一部电影成功,真的没有偶然性。必须是你一点一点把它学到身上,你才可以很自如地展现在舞台上,这个是不能投机取巧的。我觉得生活是需要有一点苦难的,这样你会更加地珍惜,更加地尊重你现在所得到的一切。
好戏不是演出来的
南方周末:回过头看自己演的电影,最喜欢哪一部电影?

章子怡:现在不敢回头看自己的电影,等再过十年或者更长时间,我再回头看每一部电影,也许会觉得那是一段段非常美好的回忆。

南方周末:怎么看你合作的这些导演,张艺谋、李安、冯小刚、王家卫?

章子怡:我觉得这四个导演,都是很优秀的导演。他们各自有各自的风格,也很难去对他们进行比较。

我是很幸运,从小出道的时候,可以跟着好的导演一步一步走,所以没有走过太多的弯路。他们对表演都是有一定的掌控力的,他们知道要什么,知道什么样的表演是不过的,知道这个分寸、火候,跟他们拍戏,能学到很多东西。

南方周末:谈谈《2046》吧,和王家卫合作愉快吗?

章子怡:头一回没看剧本先接戏。因为王家卫导演的拍摄方式,大家都不陌生,他是没有剧本的,而且多变。作为演员,你没法做功课,提前背一下台词,或者看剧本。

这个电影反而让我的表演有进步。因为没有剧本,要拍的很多场面,你不知道是怎么发生的。后来发现你不是在演一个人物,你是在感受自己,只不过自己转换了一个角色而已。戏不是演出来的,不是说你提前背好台词,有多么地熟练,你就可以把它塑造得多么地完整,不是这样。

电影里有段戏,我看到梁朝伟离开这个房间,拿了钱给我,我演的白玲内心那种痛苦,那种被刺伤的心情,是没有办法去准备它。她的百感交集,在她心里面,这个是演不出来的。那一瞬间的空气可能也不一样,温度也不一样,呼吸的这种频率也不一样,这是最精彩、无法重复的。好的戏不是演出来的,而是你的感受,你的体会,你的心。

南方周末:怎么看自己的成功?

章子怡:我觉得我嫂子也挺成功的,她没有事业,但是她有两个可爱的孩子,她有一个幸福的家庭。然后她有我们所有人的爱,我觉得她很成功。成功没有办法拿一个标准去衡量,我可能偶然会被大家作为一个典范,或者是榜样,可能大家能看到,就是说你努力之后,你可以离你的梦想越来越接近了,我觉得这个就足够了。
谁知道明天发生什么事
南方周末:《非常完美》是怎么来的?

章子怡:《非常完美》是依萌自己写的剧本,她很想把这部电影拍成,但一直也没有拉到投资,然后演员也特别不确定。后来她通过一个朋友,把剧本送给我,我看了她这个故事,非常喜欢。它存在很多想象的空间,还有点天马行空。我也很喜欢苏菲这个角色,可爱、善良、真诚,遭遇恋情上的失败,然后想办法去夺回自己的爱情。

南方周末:一边演戏,一边当制片人,两种角色会不会有冲突?

章子怡:两个身份不能把它混淆了,我在拍戏的时候,我还是全力以赴地投入到我的人物当中,因为你电影表现得不好,出来的质量不好的话,其他的都是瞎忙活了,所以我觉得质量是最重要的。

把角色演好的同时,当然我会关注,比如说预算、超支的问题,包括协调演员的档期,照顾他们休息什么的,这些东西可能以前我不会去管,这一次我全管。我做事情也是很认真的,每一部戏,包括选择剧本、角色,我都是花很多时间的。制片也是这样,我是一个新人,在这个领域里面,很多东西还不懂,我还在学习。做制片人我觉得挺好的,让人视野更开阔,看到、学到、理解的东西也更多。

南方周末:现在做制片人,将来会不会做导演?

章子怡:我确实有过当导演的想法。制片人只是一个尝试,是通往导演之路的起点。但是这个制片人做下来,我又觉得女孩子做导演会很辛苦,要和许多人打交道,要控制电影的拍摄和制作,从筹备到台前幕后,会很不容易。

我觉得每一个人的潜力,可能你自己都不知道到底有多少,你不去挖掘它,或者是不被挖掘,你可能永远都不知道。我总觉得失败也不怕,我们还年轻,哪怕这部戏不成功,我们还有下一部戏的机会,但是你不能说,因为害怕失败,而不敢往前迈这一步,那你永远学不到东西的。

南方周末:对自己的未来有规划吗?

章子怡:所有这些年所经历的事情、拍摄的电影,我觉得很多事情都是顺理成章的,没有一个是你计划好的,谁知道明天发生什么事。我也没有想过十年后自己去制作一部电影,然后演一部喜剧片,我觉得很多事情都是命中注定,只要乖乖地去踏踏实实把眼前的事做好,你可能接下来就会有更美好的明天。
你是从地球的另外一边来的
南方周末:你对自己成为西方人眼里的"中国符号"怎么看?

章子怡:在好莱坞,你看到一个英国演员得奥斯卡奖,你不会觉得,她是个外国人。因为他们讲同样的语言,可能这一点被忽略了。而一个亚洲国家的演员,比如韩国、日本、中国的演员,我们是黑眼睛黑头发,会让大家觉得,你是另外一个世界来的,是从地球的另外一边来的。

那么,在这样的一个环境里,你上西方国家的主流媒体,参与他们的重要活动,这些都是让人挺长志气的事情。

南方周末:你的中国梦是什么?

章子怡:我的中国梦当然跟我的专业离不开,作为一个演员,能够通过电影这个平台,为中国多做点事情,我很高兴。我有这个心。把中国电影推向世界舞台,这不是我一个人的事情,包括那些前辈们的拼搏和努力,我们拍的那么多电影,都在为中国电影打下一个很坚实的基础。我觉得,热爱中国电影的人都在为这个目标而努力。

南方周末:实现这个梦的最大困难是什么?

章子怡:我觉得没有多大的困难。对于中国电影来说,我们要走出去,在国际舞台上获得更大成功,可能在电影环境上还要下功夫。比如,我们拍摄的电影题材和涉及的面更宽一些,审查的尺度能够相对放宽,电影分级制度能够出台,可能我们的电影能够走得更远。
我不能完全代言中国女性形象
南方周末:你正渐渐被树立成中国在国外的女性形象,你觉得这个形象是什么?

章子怡:我不敢,我不可能完全代言在海外的中国女性形象,我听见很多贴在我身上的什么中国标志、标签,我从来没有把它等同于我自己。

通过电影,我成为一个公众人物,我演的那些形象被西方观众认识,这是职业带来的一个结果。其实,在电影界,在文化艺术界,有很多和我一样的演员、艺术家,他们也取得了巨大的成绩,一样被西方观众认可、接受,承担着代言中国的角色。

我发现,大家都有一个共性,坚强、努力,很有上进心。作为一个演员,我已经出道十年了,但我还得向其他领域的人学习。我觉得,只要我抱有一颗谦虚的心,懂得取长补短,那进步一定会很快。

南方周末:你为了这个形象,做了些什么?

章子怡:电影是一种很好的媒介,它让不同地区、国家的文化背景,通过这样一个艺术形式传播,被全世界的观众认识。现在,这样的沟通媒介越来越多了,电视啊、网络啊,随时随地都可以被人看到。

像我这样的一个中国演员,我能够在电影里诠释一些有东方女性气质的角色,让全世界的观众了解中国,认识中国的文化,在这一点上我也是有责任的。在挑选角色时,要做到"三思而后行"。

去他的家门口打拼,是赢不了他们的

南方周末:你怎么看待美国的上流社会?

章子怡:上流社会的定义其实都很虚拟。不一样的文化背景,造就不一样的环境。美国是个市场国家,社会也是个金钱社会,靠金钱分出等级,划分一个上流社会和中等社会、底层社会,有它特殊的原因。

美国的上流社会对我其实没有什么意义。我去美国是去拍电影的,不是要融入它的上流社会。我有一部分工作、生活在美国,有时候会和这个圈子的人打交道而已。其实中国也有这样的等级划分,就是不同的圈子。但这个概念在我这里是行不通的。

南方周末:进入好莱坞对一个中国人困难吗?

章子怡:很困难,不管是我,还是其他国家的演员,在美国发展,进军好莱坞,我们的问题是创作量不够,拍电影的合适题材太少。美国电影市场绝大多数是本土电影,你要进入他们的电影圈,只能是多拍美国片。可问题是,亚洲演员在美国片里发挥的空间实在有限,何况还有很多找你演的角色形象都不大好,是负面的,你接了可能不是加分,而是减分。

好莱坞是美国人的文化,是美国人玩的游戏,奥斯卡是美国人开Party的地方,是他们的一场秀。因为他们电影工业强大,他们的市场强大,所以才成为世界电影中心。去他的家门口打拼,是赢不了他们的。

我们中国演员,永远不可能和他们平起平坐,因为那个市场是他们的,我们在不一样的起跑线上。如果中国的电影工业起来了,我们资金强大了,我们成为世界电影中心,可能那时候全世界都开始看中国电影,哪怕打字幕；外国演员都想进军中国,来中国拍电影,中国电影就可以和好莱坞平起平坐了。因为国家强大了,人也变得强大了。

现在,随着中国电影市场的扩大,出现了新的可能,如果我们有好的电影题材,我们可以在好莱坞找到投资,用美国的资金拍中国的电影。

南方周末:你给美国电影公司拍过电影,也开始在美国发展,根据你的感受,中国电影跟美国电影之间有哪些差距?

章子怡:提到好莱坞的电影,世界上确实很难有其他国家能够跟它们相提并论,能够和它抗衡,未来中国也许有挑战它的实力。比如我们现在电影院的增加,电影银幕的增加,电影观众的培养,电影播放条件的改善,电影票房的迅猛增长,综合这些因素来看,做第二个好莱坞是有可能的。

说到底,我们的硬件够了,比美国人还牛,但在软件上,我们不如美国和欧洲,落差还很大。要弥补这个差距,我们需要时间。在全球范围内请最好的专家学者,培养出真正有创造力、想象力的高素质人才。中国学生聪明、刻苦、勤奋,这是我们最骄傲的,无论是在美国还是在欧洲,在大学里拿奖学金或者学习比赛,拿前五名的学生中间一定有中国学生。问题的关键是如何培养他们。

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中国在线－中国日报看中国：时政、财经、评论、新闻、访谈、图片、论坛、地方特色、节会专题

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章子怡:我觉得我嫂子也挺成功的 致敬词 章子怡以中国速度赢得了最年轻华人国际偶像的地位,不仅成全了自己的中国梦,还成为输出中国形象的最重要的文化符号之一。她理所当然地成为中国梦的标志性人物。 □本报记者张英 ...

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These comments represented the audience's perceptions about Zhang's behaviours (comment) in the show.

Considering that she dared to comment on the performers honestly even though her words might not be so pleasing (as other coaches' ), the audience took her behaviours as the evidence of her alignment with them. "Staying at the same line with her" made people believe the authenticity of her words more and more, and this further made her "professional and conscientious" image more impressive and authentic to the public.

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演员的诞生 严格 评论赞扬

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Comments under a clip from "House of Flying Daggers" (YouTube)

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Comments under a clip from "House of Flying Daggers" (YouTube)

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This clip is about a solo dancing scene of Zhang in the film "House of Flying Daggers". In the comments, people were discussing about the beauty of Chinese / Eastern culture. The discussion relating her to Chinese culture
heightened the "Chineseness" in her star image.

This interpretation of her image might reversely enhance her image as the spokesperson of Chinese / Eastern image on the international platform.

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国际化-被视为中国:东方文化的象征

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"Alluring as hell", "phenomenal", "gorgeous"... Comments from the audience below the clip of House of Flying Daggers praised Zhang a lot for her enchanting beauty and talented performance.

Although the video is about the character in the film, the audience's perception about Zhang were obviously influenced by it. Their interpretation of Zhang as "the east's secret" and "magnificent, flawless", "graceful" and "stunning" woman because of the character further became parts of her star image as an alluring woman.

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Clip from "House of Flying Daggers" (2004's film) (YouTube, 2011)

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Clip from "House of Flying Daggers" (2004's film) (YouTube, 2011)

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In this film, Zhang played the role of a maiko who was skilled in both dancing and martial arts. This character's excellent dancing skills and kung fu as well as her enchanting beauty could correspond to Zhang's star image at that time perfectly: a gorgeous actress with classy acting skills.

This type of character enhanced her star image as an enchanting and professional actress and aroused people's admiration for her.

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From an actress to a film producer (IMDb)

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From an actress to a film producer (IMDb)

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This screenshot from IMDb's archive shows the three films produced by Zhang. Not satisfied by her career only as an excellent performer, she also attempted to become a great producer. Her endeavour to explore and enhance more of her skills demonstrated her ambition and enthusiasm towards her career.

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News introducing Zhang's experience in film industry (Independent, 2008)

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News introducing Zhang's experience in film industry (Independent, 2008)

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In this UK news, Zhang was described as "an ambassador for Chinese culture", an important actress representing Chinese films and culture in an international sphere.

The high value that foreign media set on her reflected her high popularity in the world, and further confirmed her image of "internationalization" and "Chineseness".

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As English tutors go, Eminem is not the obvious choice. But that's how the Chinese actress Zhang Ziyi, star of Hero and House of Flying Daggers, learnt the language. Of course, she picked up more than her fair share of profanities listening to the Detroit rapper's CDs. "It's normal," she giggles. "The first thing you want to learn is bad words!"

If you've ever seen the 29-year-old on screen, it might be hard to imagine this fragile, demure and childlike creature saying boo to the proverbial goose, let alone singing along to Slim Shady.

Then again, if you're going to conquer Hollywood, you need to learn the ropes any way you can. Zhang was just 21 when she made her first American film, in 2001's Rush Hour 2. She spoke so little English that her co-star Jackie Chan had to translate for her, and when she did learn to read it, she was less than impressed with the scripts that Hollywood sent her. "They always give Asian girls roles such as 'a poor girl from China who sails to America'. I can't learn anything from that."

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Nevertheless, she'd made her mark. Her 1999 debut in Zhang Yimou's rural saga The Road Home led to her breakthrough role in Ang Lee's Crouching Tiger, Hidden Dragon; Rush Hour 2 was only her third feature film.

Compare this to Gong Li, muse to the "Fifth Generation" of Chinese film-makers. It took 10 years and 20 films before Gong made her first English-language one - Wayne Wang's Chinese Box (1997). Since then, she's gambled on unsuccessful films like Miami Vice and Hannibal Rising. Zhang has been dubbed "the new Gong Li" - but she's having none of it. "Nobody can replace Gong Li, because she is the leading actress in China," she says. "I don't feel I could take her place."

Then again, you couldn't help but feel that in 2006's Memoirs of a Geisha, in which Zhang and Gong played rivals, the baton was being passed over.

The film provoked a scandal in Japan because of director Rob Marshall's decision to cast Chinese women in Japanese roles, but Zhang, who was nominated for a Golden Globe for the role, saw it as an ideal shop window for her talents. "Geisha gave us a huge opportunity to show the whole world that we're from Asia and we not only know how to do action - that we can actually act."

Zhang has become an ambassador for Chinese culture, and she is already the face of many products in Asia, including the cosmetics giant Maybelline.

But she is not so foolish as to close the door on the Asian market. Her new film, The Banquet, sees her team up with China's most commercial director, Feng Xiaogang. Set 1,000 years ago, this martial-arts epic, loosely based on Hamlet, marks a radical departure for a film-maker known for comedy. Zhang plays the widowed Empress Wan, who lusts after her stepbrother (Daniel Wu) while trying to deter her brother-in-law (Ge You), who murdered his brother - and her husband - and crowned himself emperor.

With yet another period film, it might seem as if Zhang is treading water, but The Banquet shows her moving towards those regal roles that Gong made her own. Zhang claims that playing the character - the Gertrude of the piece - meant she had to traverse a "big distance". "She was so different to me. That was something that really attracted me to play this role. The age difference and experience... her life is so complicated. There was room for me to act and to play with the character. As an actor, you feel fortunate to get a role like this one."

Released in the year of both the Beijing Olympics and a celebration of Chinese culture in Britain entitled China Now, Zhang believes the film will further help introduce Western audiences to her nation's film-making. "I think people are curious about Chinese film and the culture. You have to thank Ang Lee, Zhang Yimou... because of their movies, people want to see more and have the desire for Chinese movies. Now, our problem is you have to have the good films to show people. Keep making good movies, that's the only way to keep the door open."

Born and raised in Beijing, Zhang's childhood was geared towards a life in the arts. Persuaded by her mother and father, she joined the Beijing Dance Academy when she was 11, though she found the competitiveness difficult. Dubbed "Happy Girl" by her parents, she was anything but, and used to regularly cry herself to sleep, even running away from the school once. At 15 she entered the Central Academy of Drama, China's top acting college, and she realised she had found her métier. Four years later, she was picked for The Road Home, a love story about a peasant girl in love with a teacher, which took the Silver Bear at the Berlin Film Festival.

Instantly, directors showered her with attention. She found dealing with the Hong Kong paparazzi particularly difficult. "They go everywhere," she squeals. "I hate them. They follow you and take pictures, then say things like, 'Oh, she didn't carry her bag.' It might just be that for two seconds, I just tie my shoe and my assistant holds my bag." Her family - she has an elder brother - has also experienced what it's like to have a star in their midst. "My father is very happy when he goes to his office, because many people want my photo from him," she smiles. "They are friendly with him."

After wowing audiences as a headstrong politician's daughter in Crouching Tiger, Hidden Dragon, she reunited with Zhang Yimou for Hero and then House of Flying Daggers, in which she played a dancer suspected of having ties to the eponymous revolutionary faction. If the latter is arguably her finest role to date - blending dance and martial arts with an uncommon grace - Zhang is evidently keen to step away from the type of film that made her famous. "I do think I can act," she sniffs. "I have the skill to do original roles. I don't just want to kick ass on the screen. I'm looking for something interesting and difficult."

Admittedly, it probably didn't help her cause that she filmed a Visa commercial, in which she took down a room full of waiters and a head chef, who becomes furious after she complains that there's too much salt in her soup. But, to be fair, Zhang has tried to stretch herself. She played an alluring showgirl for Wong Kar-Wai in 2046, a member of a resistance group in 1930s Shanghai in Purple Butterfly, and the tap-dancing lead in the surreal fairy-tale musical Princess Raccoon. She's next set to play a supporting role in Mei Lanfang, a biopic about the eponymous Peking opera legend directed by yet another giant of Chinese cinema, Farewell My Concubine's director Chen Kaige.

With Zhang cast as Meng Xiaodong, a female friend and rumoured lover of Mei Lanfang, further controversy no doubt awaits. What's more, she's aware that, after working with every major Asian director, she has become a target of jealousy back home. "Every actress in China must be envious," she shrugs. Indeed, it would be no surprise if she left Beijing and made a move to the US permanent - particularly if she plays her Hollywood hand right.

She currently has The Horsemen in the can, a psychological thriller from Jonas Åckerlund, who previously directed the drug-fuelled odyssey Spun. It boasts a Se7en-like plot, which sees Dennis Quaid playing a detective investigating a series of killings inspired by the biblical prophecy of the Four Horsemen of the Apocalypse. Zhang stars as a "very complicated teenage girl" who forms a gang with a quartet of boys to avenge those victimised by injustice. "This killer that I play likes to torture her victims psychologically before the kill," she says, with a hint of glee in her voice.

Having taken voice and dialect lessons at the prestigious Juilliard School in New York for the role - a far cry from listening to Eminem - Zhang was also inspired by Anthony Hopkins' "brilliant" work as the serial killer Hannibal Lecter.

"You can see how he uses words very carefully. None is wasted. I watched him in that performance countless times." Destined to bring her further into the Hollywood fold, it could well be the film that sees her eclipse Gong for good.

'The Banquet' opens on 11 April

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Zhang Ziyi: 'I don't just want to kick ass'

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As English tutors go, Eminem is not the obvious choice. But that's how the Chinese actress Zhang Ziyi, star of Hero and House of Flying Daggers, learnt the language. Of course, she picked up more than her fair share of profanities listening to the Detroit rapper's CDs. "It's normal," she giggles.

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News about Zhang's appearance as the Brand Ambassador of Flying Crane Milk for the first time (China Trade News, 2018) 

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News about Zhang's appearance as the Brand Ambassador of Flying Crane Milk for the first time (China Trade News, 2018) 

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In this news, the CEO of Flying Crane Milk explained that they choose Zhang as their brand ambassador because her professional, dedicated image and her constant pursuit of excellence corresponded to their brand image.

Since the brands often choose the spokesperson based on the public's view on the stars and celebrities, it could be seen that Zhang's star image as an actress with professional ethics had been deeply rooted in people's mind.

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"我真的是由衷的感谢，作为一个中国母亲，作为一个宝宝的妈妈，我觉得我们中国人有自己的品牌，有高质量的值得信赖的品牌，作为中国母亲是非常幸福的一件事情"。2018年2月5日，"200%更适合中国宝宝体质"--飞鹤乳业战略成果暨品牌焕新发布会上，飞鹤奶粉品牌形象大使章子怡这样说道。备受青睐的飞鹤，2017年高端销售增长超200%，整体增长超过60％，飞鹤乳业总裁蔡方良在发布会上公布了2017年的耀眼成绩单，同时发布了2018年战略目标，"突破100亿，让中国宝宝的奶瓶掌握在中国人手中"。迅猛的增长速度使飞鹤持续保持行业领先势头，引领了整个国产奶粉的崛起，未来飞鹤的百亿目标更将为民族乳业带来新的发展动力。
参会嘉宾共同开启飞鹤2018新篇章 牵手章子怡焕新国际化形象 发力"主流更适合"
发布会上，著名国际影星章子怡首次以飞鹤品牌形象大使的身份亮相。作为中国最著名的女演员之一，章子怡以精湛的演技征服了世界各地的观众，成为中国形象的代名词之一；在近期的综艺节目《演员的诞生》中，她又以对演员的信念感、专业严苛的职业形象，赢得无数好评。而在工作之外，已为人母的章子怡，好妈妈的形象更是深入人心。

"醒醒妈妈，我特别享受这个身份，因为我觉得有了小孩以后，我每一天都过得特别的充实，而且每一天都比第一天更懂得孩子。"现场章子怡也提到了参观飞鹤全产业链的经历，表示自己被民族企业的实力所深深震撼，"真的很震撼，我觉得大家都应该对中国的民族企业要非常的刮目相看了，比我想象的不知道要先进多少，太了不起了。"
飞鹤品牌形象大使章子怡现场冲调奶粉
之所以选择章子怡成为飞鹤的品牌形象大使，是因为章子怡专业、敬业、追求卓越的形象与飞鹤奶粉的形象异曲同工。作为56年专为中国人研制奶粉的民族品牌，飞鹤奶粉2017年达到了国产奶粉品牌从未达到的高度。站在新起点上，飞鹤乳业总裁蔡方良强调，2018年将围绕"主流更适合"发力，通过产品高端化、形象国际化，影响更广泛的人群，让更适合中国宝宝体质的理念成为首选认知。飞鹤品牌继续聚焦婴幼儿奶粉领域，深耕"更适合"理念，并提出2018年婴幼儿奶粉业务要突破百亿的营收目标。

在配方注册制等新监管政策、消费升级及全面二孩政策利好下，我国婴幼儿奶粉市场整体回暖。"经过十年的努力，中国奶业已经完成了脱胎换骨的改造。已经实现了凤凰涅盘、浴火重生。飞鹤飞鹤，不飞则矣，一飞冲天。"中国奶业协会会长高鸿宾对飞鹤的快速发展高度赞许。事实上，从以飞鹤为代表各大乳企已公布的2017年业绩中不难看出，国产奶粉的强势回归得到了进一步印证。
中国奶业协会会长高鸿宾致辞
飞鹤乳业总裁蔡方良在主题演讲中表示，2017年飞鹤的战略成果可以归纳为四个"200%"引领，一是业绩引领，整体销售增长超过60%，高端奶粉同期增长超过200%，引领奶业向高质量发展阶段转变；二是地位引领，成就国产奶粉第一品牌、亚洲婴幼儿奶粉第一品牌，提升了乳业品牌影响力；三是荣誉引领，蝉联"世界食品品质评鉴大会金奖"，斩获"世界乳制品创新大奖最佳乳制品成分提名奖"，成为首家获得该奖项的中国婴幼儿奶粉品牌等荣誉，让世界对中国乳业刮目相看。四是消费引领，累计服务近2000万消费者，培育高端消费信仰，创领"更适合"的差异化体验。这"四大引领"助推飞鹤在消费升级、结构调整和高质量发展中实现跨越式增长。
五十年磨一剑有华人的地方就有飞鹤奶粉
据国家食品药品监督管理总局最新数据，国产婴幼儿配方奶粉合格率达99.5%，三聚氰胺等违禁添加物抽检合格率则连续9年保持在100%。质量安全指标和营养指标与国际水平相当。

对于56年聚焦于婴幼儿奶粉领域的飞鹤来说，早在十余年前便着力在北纬47度黄金奶源带上打造中国婴幼儿奶粉行业最早的全产业链，从源头上保证产品品质。飞鹤专属牧场的鲜奶品质在蛋白质、菌落指数等指标上已远超欧盟标准，达到世界一流。

同样前瞻的布局也体现在研发创新上，随着消费升级和消费者认知的改变，更具差异化的产品具有更强的市场活力。对于奶粉来讲，安全是消费者最基础的需求，飞鹤的产品满足了消费者对更高品质的需求。飞鹤是中国最早从事母乳研究的婴幼儿奶粉企业之一，建立了至今为止范围最大的母乳数据库。飞鹤产品的应用研发一直领先于行业，使产品持续升级更接近中国母乳。在过去20年，飞鹤在配方研发领域不断创造纪录，又打破纪录，在CPP、OPO、水解乳清蛋白等多个关键技术上完成突破。从飞鹤的创新实践可以看出，产品的品质化、差异化和高端化，已然是培育中国品牌竞争优势的突围方向。
飞鹤乳业总裁蔡方良演讲
数据显示，发达国家奶粉行业前三的整体市场占有率达80%，中国奶粉行业的行业集中度与之相比还有一定差距，仍有较大发展空间。飞鹤作为国产第一品牌，百亿目标的提出是品牌自信的体现，也是品牌责任的担当。飞鹤董事长冷友斌表示，"对于婴幼儿奶粉而言，百亿营收是一个关键门槛，这对于打破国产奶粉原有市场格局具有重要意义，飞鹤更有信心引领国产婴幼儿奶粉进入营收百亿的大发展时代。" 在行业大趋势下，头部企业的持续发力是行业集中度提高的主要力量。

2018年，是中国改革开放40周年，是贯彻十九大精神的开局之年，也是配方注册制正式实施的第一年，中国乳业无疑将进入大整合、大转型、大发展时代。谋定而后动，知止而有得。以打造更适合中国宝宝体质的奶粉，成为让中国宝宝的奶瓶掌握在国人手中的第一品牌，飞鹤始终在洞察消费升级趋势、引领行业发展的基础上，稳扎稳打、不断突围。如今，站在即将突破100亿元的崭新起点上，飞鹤不仅将引领国产奶粉迎接新挑战、新目标，更将有华人的地方就有奶粉的梦想照进现实。

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飞鹤奶粉高端增长超200% 牵手章子怡开启新篇章__中国贸易新闻网

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"我真的是由衷的感谢，作为一个中国母亲，作为一个宝宝的妈妈，我觉得我们中国人有自己的品牌，有高质量的值得信赖的品牌，作为中国母亲是非常幸福的一件事情"。2018年2月5日，"200%更适合中国宝宝体质"--飞鹤乳业战略成果暨品牌焕新发布会上，飞鹤奶粉品牌形象大使章子怡这样说道。备受青睐的飞鹤，2017年高端销售增长超200%，整体增长超过60％，飞鹤乳业总裁蔡方良在发布会上公布了2017年的...

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A photo taken at the Venice Film Festival (2006)

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A photo taken at the Venice Film Festival (2006)

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In this photograph, Marco Muller (the director of the 63rd Venice Film Festival) went down on his knees to welcome Zhang, who came for the premiere of the film "The Banquet".

His behaviour representing that he was struck by Zhang's beauty partly verified her glamour to the people who saw this picture. Therefore, Zhang's star image as an attractive young lady could be interpreted from this photo.

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Global Ambassador of Clé de Peau Beauté (2018)

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Global Ambassador of Clé de Peau Beauté (2018)

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In this video, Zhang laid emphasis on the spirit behind the brand: wisdom, delicacy and no compromise, which she believed should be the spirit that women should preserve in this era.

Her beauty, elegance and passion shown in this video strengthens her star image as a beautiful, mature and confident woman.

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News about Zhang at the centre of high-class prostitution scandal (Daily Mail, 2012)

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News about Zhang at the centre of high-class prostitution scandal (Daily Mail, 2012)

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Zhang was mentioned by several Chinese news media, claiming that she prostituted herself to many powerful Chinese men. Some photos of her ex-fiancé and her on holiday at the beach were also exposed with this scandal.

Although there was no concrete evidence of this scandal, many netizens still firmly believed that this was true. Her image as a holy and pure goddess was greatly destroyed due to this scandal.

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Frolicking on the beach with her billionaire ex-fiancé, Chinese actress at the centre of high-class prostitution scandal Zhang Ziyi

Actress Zhang Ziyi has vehemently denied extraordinary Chinese reports she earned £64million by prostituting herself to a string of powerful Chinese men.

During the period in question she was alleged to have slept with disgraced politician Bo Xilai, she was happily in a long-term relationship with Aviv 'Vivi' Nevo.

In these photos taken four years ago, the Crouching Tiger, Hidden Dragon star, 33, is seen holidaying with her former fiancé in St Barts.

Several reports in China this week, alleged Zhang had earned millions by sleeping with wealthy businessmen, including Mr Xilai, who was ousted from China's powerful politburo amid allegations he and his wife were involved in the murder of Old Harrovian businessman Neil Heywood last November.

The actress is seen frolicking with her then-fiancé on a towel, with him fiddling with her bikini bottoms.

At one point, she removes her bikini top to avoid getting unsightly tan-lines.

While Vivi remains on his towel, Zhang goes into the water for a swim and is spotted doing some stretches on the sand.

The couple originally dated from 2007 until late 2010, but remained very private about their relationship.

They confirmed their engagement in 2008, but never made it down the aisle.

Nevo, now 47, is an Israeli-American venture capitalist, who is a major shareholder in Time Warner.

According to reports in China, she slept with Bo at least ten times between 2007 and 2011 in exchange for 'huge' monetary gifts. The secret trysts are alleged to have taken place in Beijing and to have netted the actress around £1million each time.

Zhang confirmed on Wednesday she had met with lawyers from Hong Kong law firm Haldanes and sent an official notice to Apple Daily following the allegations.

Mr Xu, 41, has reportedly claimed to authorities that he paid Zhang £600,000 to have sex with him for the first time in 2007 and that he later negotiated a deal for a similar liaison with Bo.

Following the reports, her publicist sent a lengthy statement to English-language newspaper TodayOnline reading: ' We read this outrageous report in the Apple Daily. It sent stone-cold chills down our spines and has left us with a feeling of deep sadness. Friends have advised us to release a short statement and not take this seriously.

'The more you argue, the more you will stir up. It would be better to step aside until people lose interest and the lies disappear. The innocent will always be innocent.

' We just want to help her get rid of this disturbance and seek justice. Then she will be able to shoot her films in peace and quiet and present you, her fans, with more and better films in return.'

Zhang is currently filming a new movie in southern China so missed her latest film première Dangerous Liaisons at the Cannes Film Festival.

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Frolicking on the beach with her billionaire ex-fiancé, Chinese actress at the centre of high-class scandal Zhang Ziyi

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Actress Zhang Ziyi has vehemently denied extraordinary Chinese reports she earned £64million by prostituting herself to a string of powerful Chinese men. During the period in question she was alleged to have slept with disgraced politician Bo Xilai, she was happily in a long-term relationship with Aviv 'Vivi' Nevo.

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An interview with Zhang about her film 'The Grandmaster' (YouTube, 2013)

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An interview with Zhang about her film 'The Grandmaster' (YouTube, 2013)

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In this interview, she kept talking about her admiration for the character she played in this film for her perseverance in pursuing her dream although living in a patriarchal society.

Claiming that she identified with the character, her confidence, tenacity and fierce determination towards difficulties could be revealed.

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Zhang Ziyi Previews 'The Grandmaster' | Zhang Ziyi Interview

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A post on Zhang's social media mourning the death of a photographer who shot the 2017 Pirelli Calendar with her (Weibo, 2019)

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A post on Zhang's social media mourning the death of a photographer who shot the 2017 Pirelli Calendar with her (Weibo, 2019)

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In this post, she appreciated the photographer for reassuring her belief that "beauty" meant "authenticity" and "confidence" for women.

She took this series of photos a few months after giving birth to her daughter without any makeup. The cyasma on her face strengthened her image as a confident and genuine celebrity.

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A documentary about the preparation for the martial arts drama film "The Grandmaster" (2013) (4:45-7:07) (YouTube, 2017)

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A documentary about the preparation for the martial arts drama film "The Grandmaster" (2013) (4:45-7:07) (YouTube, 2017)

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The documentary recorded the intensive training Zhang Ziyi went through in order to play the role of a highly-skilled Kung Fu master in this film. It took her a few years to practice martial arts and 3 years to shoot this film.

The efforts she made and the pain she suffered for the character could all be seen in this video clip, which help created her image as an actress with strong perseverance and professionalism.

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THE GRANDMASTER | Focus on Fighting Styles

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A post on her social media to explain her reasons to participate in a variety show (left) & comments below (right) (Weibo, 2019)

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A post on her social media to explain her reasons to participate in a variety show (left) & comments below (right) (Weibo, 2019)

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Once the public knew she was going to participate in the new variety show "Viva La Romance" (in which several star couples had the chance to reflect upon their relationship while travelling) , she was questioned by many of her fans who were not willing to see her gradually quit from the film industry. She posted this to told them her thoughts about this show. Laying emphasis on the two new identities (a wife and a mother) of her, she promised that the audience could see a real her in this show.

Her curiosity about her two new identities and her love towards her family could make her image as an ordinary, tender and happy family woman more stable. The genuine text from her might also be a reference of the authenticity of her image.

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参加妻子的浪漫旅行 理由 微博

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What remained stable during this transition of her star image: 

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What remained stable during this transition of her star image: 

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a self-empowered beauty who has the courage to always be herself.

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A post on Zhang's social media summarizing her appearances on the cover of ELLE magazine between 2000 and 2018 (left) & comments under this post (right) (Weibo, 2018)

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A post on Zhang's social media summarizing her appearances on the cover of ELLE magazine between 2000 and 2018 (left) & comments under this post (right) (Weibo, 2018)

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In the nine cover pictures which were chronologically arranged, people could notice that her beauty had changed over time, from an energetic teenage girl to a gorgeous, captivating young lady, and finally to a mature, confident mother. She expressed her attitude to simply be herself in her text. Her self-empowerment in this post again strengthened her star image as a confident and beautiful woman.

The comments (on the right) are all praises for her "immortal" beauty. According to Redmond (2013, p. 22), celebrity figures could be circulated and negotiated in a more fluid way in social media, so comments under Zhang's post could influence her image directly. Therefore, her star image as a beautiful female could be deepened in people's mind.

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News including an interview with Zhang about her growth experience in entertainment industry (China Daily, 2009)

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News including an interview with Zhang about her growth experience in entertainment industry (China Daily, 2009)

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In this interview, when she was asked why she refused to find a substitute to shoot some dangerous scenes instead of her, she replied that people could not learn anything well until they tried it themselves; there is no shortcut at all. She also talked a lot about the difficulties she overcame.

Her humble beginning told by herself in this confessional text made her words about her belief in "no pain, no gain" more credible to the audience and enhanced her ordinariness (Jermyn, 2008, pp. 168-169).

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章子怡:我觉得我嫂子也挺成功的 致敬词
章子怡以中国速度赢得了最年轻华人国际偶像的地位,不仅成全了自己的中国梦,还成为输出中国形象的最重要的文化符号之一。她理所当然地成为中国梦的标志性人物。

□本报记者张英

章子怡的个人成长史,本身就像一部励志大片---生长在北京的章子怡,在娱乐圈没有任何背景,她父亲是电信局干部,母亲曾是一所幼儿园的老师。8岁那年,因为章子怡个子瘦小,母亲把她送到宣武区体校学体操,没想到学校没有体操班,章子怡改进了宣武区少年宫学习舞蹈。

11岁那年,章子怡考入了北京舞蹈学院附中,开始了她6年的民间舞专业的学习,1994年她在全国桃李杯舞蹈比赛中获得了表演奖。不甘心一辈子做舞蹈演员伴舞的章子怡,1996年考入了中央戏剧学院表演系。

1998年,大二学生章子怡因接拍了张艺谋导演的《我的父亲母亲》,顺利步入影视圈,第二年,被李安选中,主演了影片《卧虎藏龙》。

拍《十面埋伏》的时候,章子怡有一个镜头,需要躺在雪地里一动不动。她一次又一次尝试,身体僵硬、嘴唇发抖,以至于副导演也看不过去了,终于对她说了一句话:"子怡,你没有台词!"章子怡期待表扬,每次拍完戏她都会多等10分钟,但她没有一次得到回音。张艺谋如此,李安如此,好莱坞依旧如此。看上去她是一个一帆风顺、得到成功很快的人,实际上她是一个得到表扬很慢、很艰难的人。陈凯歌感慨说,章子怡的成功不是表面那么幸运。6月27日,在"中国梦践行者"致敬盛典中,颁奖嘉宾倪萍说章子怡这次的表扬不需要等待太久,她因为"成为输出中国形象的最重要的文化符号之一"而受到致敬。

提出"软实力"概念的美国人约瑟夫·奈,在北京奥运会前列举一系列中国软实力的象征,其中就包括章子怡主演的《卧虎藏龙》。在屈指可数的有全球号召力的华人影星里,章子怡是最年轻的一个。

在30岁来临时,章子怡带着一部《非常完美》,她多了一个人生角色:电影制片人。

南方周末:你一直希望得到表扬和认可。你第一次得到认可是什么时候?

章子怡:大家都知道我拍《卧虎藏龙》的那段经历,那会儿我是个新人,只拍过《我的父亲母亲》,在表演上没有太多经验,第一次拍古装戏,而且又有很多动作戏,在180多天的工作里,我真的很紧张,面临巨大的压力,一个人熬着,没有他人可以倾诉。整个拍戏的过程里,我一直渴望得到李安的认可。

李安的风格不是手把手地教你,看你演两三遍,他就让换个方式,十几遍几十遍下来,他说,我要第三次的头,第十二次的中间,第八次的尾。他从不说我演得好不好,我只能通过观察他看监视器的表情,猜测他的满意程度。

现在回想起来,我觉得那可能是他的一个很特殊的训练方法,很适应当时我的状态,他用那样的方法对一个新人进行激励,直到拍戏结束。关机那天,李安终于抱了我一下,他对我说,"我很感动,看得出你特别努力,你的表现很好,我非常满意,这部电影会让你很开心的。"我当时的反应是嚎啕大哭,因为他给了一个认可。回想起来,那段时光和经历对我的人生是一个很大的鼓舞。

南方周末:这个认可对你来说意义有多大?是不是让你获得了一种自信?

章子怡:拍完《卧虎藏龙》这部电影,我有了从未有过的一种踏实感,李安的肯定让我明白一个道理,你的努力会有回报的,只要你用心去做。

自信是后来有的。《卧虎藏龙》得到肯定以后,它获得了奥斯卡四项大奖,在国际上广受好评,中国观众又开始重新认识《卧虎藏龙》,那个时候我才觉得,我拍这个电影的辛苦是值得的,我受委屈再辛苦再痛苦都是值得的。

就像一个女人会经历生育的痛苦,可能没有经历过的女人不会觉得那有多疼痛而理所当然地认为那是简单的,但是经历过的女人也不会对此就充满恐惧,相反她仍会再生第二个,原因很简单,因为她从做母亲中得到的幸福感远远超过了那一时的疼痛。就像我拍戏,其实每部戏都很辛苦,都会遇到困难,都有挫折感,但当拍完以后,我会忘记所有一切痛苦。

南方周末:这一面是别人看不到的。

章子怡:现在有更多的人理解,电影不只是那一瞬间的,你看到的只是冰山一角。比如说《梅兰芳》里我演孟小冬,我的戏就二十五分钟半个小时的样子,但我花很多很多的时间,走台步学老生,这里的苦旁人可能就看不到,也想象不到。

我拍《骑士》的时候,天天做噩梦,老梦见自己掉井里,然后被蛇缠着,就是因为台词里有很多让你做噩梦的词汇。而拍《非常完美》,我就每天好兴奋,虽然我也比较累,工作量比较大,但是我的心情很愉悦。

每一次接戏我不是拿它当作一个简单的工作,它是我的事业,我尊重每一个人物。

南方周末:为什么不用替身,要自己吃苦呢?

章子怡:一个角色成功,或者一部电影成功,真的没有偶然性。必须是你一点一点把它学到身上,你才可以很自如地展现在舞台上,这个是不能投机取巧的。我觉得生活是需要有一点苦难的,这样你会更加地珍惜,更加地尊重你现在所得到的一切。
好戏不是演出来的
南方周末:回过头看自己演的电影,最喜欢哪一部电影?

章子怡:现在不敢回头看自己的电影,等再过十年或者更长时间,我再回头看每一部电影,也许会觉得那是一段段非常美好的回忆。

南方周末:怎么看你合作的这些导演,张艺谋、李安、冯小刚、王家卫?

章子怡:我觉得这四个导演,都是很优秀的导演。他们各自有各自的风格,也很难去对他们进行比较。

我是很幸运,从小出道的时候,可以跟着好的导演一步一步走,所以没有走过太多的弯路。他们对表演都是有一定的掌控力的,他们知道要什么,知道什么样的表演是不过的,知道这个分寸、火候,跟他们拍戏,能学到很多东西。

南方周末:谈谈《2046》吧,和王家卫合作愉快吗?

章子怡:头一回没看剧本先接戏。因为王家卫导演的拍摄方式,大家都不陌生,他是没有剧本的,而且多变。作为演员,你没法做功课,提前背一下台词,或者看剧本。

这个电影反而让我的表演有进步。因为没有剧本,要拍的很多场面,你不知道是怎么发生的。后来发现你不是在演一个人物,你是在感受自己,只不过自己转换了一个角色而已。戏不是演出来的,不是说你提前背好台词,有多么地熟练,你就可以把它塑造得多么地完整,不是这样。

电影里有段戏,我看到梁朝伟离开这个房间,拿了钱给我,我演的白玲内心那种痛苦,那种被刺伤的心情,是没有办法去准备它。她的百感交集,在她心里面,这个是演不出来的。那一瞬间的空气可能也不一样,温度也不一样,呼吸的这种频率也不一样,这是最精彩、无法重复的。好的戏不是演出来的,而是你的感受,你的体会,你的心。

南方周末:怎么看自己的成功?

章子怡:我觉得我嫂子也挺成功的,她没有事业,但是她有两个可爱的孩子,她有一个幸福的家庭。然后她有我们所有人的爱,我觉得她很成功。成功没有办法拿一个标准去衡量,我可能偶然会被大家作为一个典范,或者是榜样,可能大家能看到,就是说你努力之后,你可以离你的梦想越来越接近了,我觉得这个就足够了。
谁知道明天发生什么事
南方周末:《非常完美》是怎么来的?

章子怡:《非常完美》是依萌自己写的剧本,她很想把这部电影拍成,但一直也没有拉到投资,然后演员也特别不确定。后来她通过一个朋友,把剧本送给我,我看了她这个故事,非常喜欢。它存在很多想象的空间,还有点天马行空。我也很喜欢苏菲这个角色,可爱、善良、真诚,遭遇恋情上的失败,然后想办法去夺回自己的爱情。

南方周末:一边演戏,一边当制片人,两种角色会不会有冲突?

章子怡:两个身份不能把它混淆了,我在拍戏的时候,我还是全力以赴地投入到我的人物当中,因为你电影表现得不好,出来的质量不好的话,其他的都是瞎忙活了,所以我觉得质量是最重要的。

把角色演好的同时,当然我会关注,比如说预算、超支的问题,包括协调演员的档期,照顾他们休息什么的,这些东西可能以前我不会去管,这一次我全管。我做事情也是很认真的,每一部戏,包括选择剧本、角色,我都是花很多时间的。制片也是这样,我是一个新人,在这个领域里面,很多东西还不懂,我还在学习。做制片人我觉得挺好的,让人视野更开阔,看到、学到、理解的东西也更多。

南方周末:现在做制片人,将来会不会做导演?

章子怡:我确实有过当导演的想法。制片人只是一个尝试,是通往导演之路的起点。但是这个制片人做下来,我又觉得女孩子做导演会很辛苦,要和许多人打交道,要控制电影的拍摄和制作,从筹备到台前幕后,会很不容易。

我觉得每一个人的潜力,可能你自己都不知道到底有多少,你不去挖掘它,或者是不被挖掘,你可能永远都不知道。我总觉得失败也不怕,我们还年轻,哪怕这部戏不成功,我们还有下一部戏的机会,但是你不能说,因为害怕失败,而不敢往前迈这一步,那你永远学不到东西的。

南方周末:对自己的未来有规划吗?

章子怡:所有这些年所经历的事情、拍摄的电影,我觉得很多事情都是顺理成章的,没有一个是你计划好的,谁知道明天发生什么事。我也没有想过十年后自己去制作一部电影,然后演一部喜剧片,我觉得很多事情都是命中注定,只要乖乖地去踏踏实实把眼前的事做好,你可能接下来就会有更美好的明天。
你是从地球的另外一边来的
南方周末:你对自己成为西方人眼里的"中国符号"怎么看?

章子怡:在好莱坞,你看到一个英国演员得奥斯卡奖,你不会觉得,她是个外国人。因为他们讲同样的语言,可能这一点被忽略了。而一个亚洲国家的演员,比如韩国、日本、中国的演员,我们是黑眼睛黑头发,会让大家觉得,你是另外一个世界来的,是从地球的另外一边来的。

那么,在这样的一个环境里,你上西方国家的主流媒体,参与他们的重要活动,这些都是让人挺长志气的事情。

南方周末:你的中国梦是什么?

章子怡:我的中国梦当然跟我的专业离不开,作为一个演员,能够通过电影这个平台,为中国多做点事情,我很高兴。我有这个心。把中国电影推向世界舞台,这不是我一个人的事情,包括那些前辈们的拼搏和努力,我们拍的那么多电影,都在为中国电影打下一个很坚实的基础。我觉得,热爱中国电影的人都在为这个目标而努力。

南方周末:实现这个梦的最大困难是什么?

章子怡:我觉得没有多大的困难。对于中国电影来说,我们要走出去,在国际舞台上获得更大成功,可能在电影环境上还要下功夫。比如,我们拍摄的电影题材和涉及的面更宽一些,审查的尺度能够相对放宽,电影分级制度能够出台,可能我们的电影能够走得更远。
我不能完全代言中国女性形象
南方周末:你正渐渐被树立成中国在国外的女性形象,你觉得这个形象是什么?

章子怡:我不敢,我不可能完全代言在海外的中国女性形象,我听见很多贴在我身上的什么中国标志、标签,我从来没有把它等同于我自己。

通过电影,我成为一个公众人物,我演的那些形象被西方观众认识,这是职业带来的一个结果。其实,在电影界,在文化艺术界,有很多和我一样的演员、艺术家,他们也取得了巨大的成绩,一样被西方观众认可、接受,承担着代言中国的角色。

我发现,大家都有一个共性,坚强、努力,很有上进心。作为一个演员,我已经出道十年了,但我还得向其他领域的人学习。我觉得,只要我抱有一颗谦虚的心,懂得取长补短,那进步一定会很快。

南方周末:你为了这个形象,做了些什么?

章子怡:电影是一种很好的媒介,它让不同地区、国家的文化背景,通过这样一个艺术形式传播,被全世界的观众认识。现在,这样的沟通媒介越来越多了,电视啊、网络啊,随时随地都可以被人看到。

像我这样的一个中国演员,我能够在电影里诠释一些有东方女性气质的角色,让全世界的观众了解中国,认识中国的文化,在这一点上我也是有责任的。在挑选角色时,要做到"三思而后行"。

去他的家门口打拼,是赢不了他们的

南方周末:你怎么看待美国的上流社会?

章子怡:上流社会的定义其实都很虚拟。不一样的文化背景,造就不一样的环境。美国是个市场国家,社会也是个金钱社会,靠金钱分出等级,划分一个上流社会和中等社会、底层社会,有它特殊的原因。

美国的上流社会对我其实没有什么意义。我去美国是去拍电影的,不是要融入它的上流社会。我有一部分工作、生活在美国,有时候会和这个圈子的人打交道而已。其实中国也有这样的等级划分,就是不同的圈子。但这个概念在我这里是行不通的。

南方周末:进入好莱坞对一个中国人困难吗?

章子怡:很困难,不管是我,还是其他国家的演员,在美国发展,进军好莱坞,我们的问题是创作量不够,拍电影的合适题材太少。美国电影市场绝大多数是本土电影,你要进入他们的电影圈,只能是多拍美国片。可问题是,亚洲演员在美国片里发挥的空间实在有限,何况还有很多找你演的角色形象都不大好,是负面的,你接了可能不是加分,而是减分。

好莱坞是美国人的文化,是美国人玩的游戏,奥斯卡是美国人开Party的地方,是他们的一场秀。因为他们电影工业强大,他们的市场强大,所以才成为世界电影中心。去他的家门口打拼,是赢不了他们的。

我们中国演员,永远不可能和他们平起平坐,因为那个市场是他们的,我们在不一样的起跑线上。如果中国的电影工业起来了,我们资金强大了,我们成为世界电影中心,可能那时候全世界都开始看中国电影,哪怕打字幕；外国演员都想进军中国,来中国拍电影,中国电影就可以和好莱坞平起平坐了。因为国家强大了,人也变得强大了。

现在,随着中国电影市场的扩大,出现了新的可能,如果我们有好的电影题材,我们可以在好莱坞找到投资,用美国的资金拍中国的电影。

南方周末:你给美国电影公司拍过电影,也开始在美国发展,根据你的感受,中国电影跟美国电影之间有哪些差距?

章子怡:提到好莱坞的电影,世界上确实很难有其他国家能够跟它们相提并论,能够和它抗衡,未来中国也许有挑战它的实力。比如我们现在电影院的增加,电影银幕的增加,电影观众的培养,电影播放条件的改善,电影票房的迅猛增长,综合这些因素来看,做第二个好莱坞是有可能的。

说到底,我们的硬件够了,比美国人还牛,但在软件上,我们不如美国和欧洲,落差还很大。要弥补这个差距,我们需要时间。在全球范围内请最好的专家学者,培养出真正有创造力、想象力的高素质人才。中国学生聪明、刻苦、勤奋,这是我们最骄傲的,无论是在美国还是在欧洲,在大学里拿奖学金或者学习比赛,拿前五名的学生中间一定有中国学生。问题的关键是如何培养他们。

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中国在线－中国日报看中国：时政、财经、评论、新闻、访谈、图片、论坛、地方特色、节会专题

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章子怡:我觉得我嫂子也挺成功的 致敬词 章子怡以中国速度赢得了最年轻华人国际偶像的地位,不仅成全了自己的中国梦,还成为输出中国形象的最重要的文化符号之一。她理所当然地成为中国梦的标志性人物。 □本报记者张英 ...

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ELLE photo shoot with her daughter (2016)

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ELLE photo shoot with her daughter (2016)

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Zhang together with her daughter posed for the fashion magazine. Compared with her previous appearance in other magazine covers, she looked much more tender in this series of photos. Her white, delicate skin and plain, simple black dress increased her sense of motherhood. Moreover, the Chinese characters which could be better translated as "metamorphosis" rather than "disintegration" further highlighted the transition of her image to a new mother.

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With an attractive posture, a sexy backless silk dress and sharp eyes, Zhang created her image as a cool and charming young lady. Moreover, some feminine features such as soft and warm were added to her image due to the silk texture of the dress. Additionally, she was also represented as a noble goddess with the use of the silver earrings, bracelet and high-heeled shoes.

This kind of portrait photo helped heighten her star image as an enchanting single woman who should be looked up to due to her remarkable beauty and nobleness.

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The transition of her star image after she got married

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The transition of her star image after she got married

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Compared to her performance before she got married (always showed up in films directed by the most famous directors & rarely took part in variety shows), her frequent mention about her family in variety shows and her social media could close the gap between her and her fans (Shingler, 2012, p. 144) and further contribute to her image as a devoted and ordinary family woman.

However, this transition seemed to conform to the female dichotomy between single women and married women existed in patriarchal discourses, in which motherhood is not allowed to coexist with sexual allure (Jermyn, 2008, pp. 163-164).

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2. An enchanting single (unmarried) young lady

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2. An enchanting single (unmarried) young lady

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According to Jeffreys (2011, p. 1), Zhang was voted as one of the 'most beautiful people in the world' by many magazines.

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Three posts on her social media & her profile picture (Weibo, 2016-2018)

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Three posts on her social media & her profile picture (Weibo, 2016-2018)

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After getting married, she seemed eager to share every little things about her family life to the public: celebrating her husband's birthday together with him and their children; publicly demonstrating their affection for each other with her husband; and her sweet daily routines with her daughters... Even her profile photo is a picture in which her finger was held by her daughter's hand.

These posts showed her family as a supportive, strong and united one. The way she frequently showed these trivial sweet things in her family life could always remind ordinary Chinese people of the young parents (mothers) around them, who were also very willing to show these kinds of things in their social media.
This behaviour helped bring her closer to the ordinary people. Furthermore, it could boost her ordinariness in the public view.

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Zhang became the cover girl of Newsweek in May, 2005. With the headline "China's Century", the Chinese national flag icon, the Great Wall in Beijing and the Oriental Pearl Tower in Shanghai, Zhang appeared as one of the symbols of China in mainstream media in the West.

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2005 美国新闻周刊封面女郎 中国的时代

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News including an interview with Zhang (Southern Weekly, 2009) 

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News including an interview with Zhang (Southern Weekly, 2009) 

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Zhang was considered by Chinese people as the "spokesperson for Chinese image" at the international stage. She was also perceived as "one of the most significant cultural signs exporting Chinese image".

Her image as a Chinese figure in the international perspective was thus established by this kind of Chinese news.

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作者：南方周末记者 张英发自上海

致敬词： 章子怡以中国速度赢得了最年轻华人国际偶像的地位，不仅成全了自己的中国梦，还成为输出中国形象的最重要的文化符号之一。她理所当然地成为中国梦的标志性人物。

章子怡的个人成长史，本身就像一部励志大片――

生长在北京的章子怡，在娱乐圈没有任何背景，她父亲是电信局干部，母亲曾是一所幼儿园的老师。8岁那年，因为章子怡个子瘦小，母亲把她送到宣武区体校学体操，没想到学校没有体操班，章子怡改进了宣武区少年宫学习舞蹈。

11岁那年，章子怡考入了北京舞蹈学院附中，开始了她6年的民间舞专业的学习，1994年她在全国桃李杯舞蹈比赛中获得了表演奖。不甘心一辈子做舞蹈演员伴舞的章子怡，1996年考入了中央戏剧学院表演系。

1998年，大二学生章子怡因接拍了张艺谋导演的《我的父亲母亲》，顺利步入影视圈，第二年，被李安选中，主演了影片《卧虎藏龙》。

拍《十面埋伏》的时候，章子怡有一个镜头，需要躺在雪地里一动不动。她一次又一次尝试，身体僵硬、嘴唇发抖，以至于副导演也看不过去了，终于对她说了一句话："子怡，你没有台词！"

章子怡期待表扬，每次拍完戏她都会多等10分钟，但她没有一次得到回音。张艺谋如此，李安如此，好莱坞依旧如此。看上去她是一个一帆风顺、得到成功很快的人，实际上她是一个得到表扬很慢、很艰难的人。陈凯歌感慨说，章子怡的成功不是表面那么幸运。

6月27日，在"中国梦践行者"致敬盛典中，颁奖嘉宾倪萍说章子怡这次的表扬不需要等待太久，她因为"成为输出中国形象的最重要的文化符号之一"而受到致敬。

提出"软实力"概念的美国人约瑟夫・奈，在北京奥运会前列举一系列中国软实力的象征，其中就包括章子怡主演的《卧虎藏龙》。在屈指可数的有全球号召力的华人影星里，章子怡是最年轻的一个。

在30岁来临时，章子怡带着一部《非常完美》，她多了一个人生角色：电影制片人。

生活是需要一点苦难的

南方周末：你一直希望得到表扬和认可。你第一次得到认可是什么时候？

章子怡：大家都知道我拍《卧虎藏龙》的那段经历，那会儿我是个新人，只拍过《我的父亲母亲》，在表演上没有太多经验，第一次拍古装戏，而且又有很多动作戏，在180多天的工作里，我真的很紧张，面临巨大的压力，一个人熬着，没有他人可以倾诉。整个拍戏的过程里，我一直渴望得到李安的认可。

李安的风格不是手把手地教你，看你演两三遍，他就让换个方式，十几遍几十遍下来，他说，我要第三次的头，第十二次的中间，第八次的尾。他从不说我演得好不好，我只能通过观察他看监视器的表情，猜测他的满意程度。

现在回想起来，我觉得那可能是他的一个很特殊的训练方法，很适应当时我的状态，他用那样的方法对一个新人进行激励，直到拍戏结束。关机那天，李安终于抱了我一下，他对我说，"我很感动，看得出你特别努力，你的表现很好，我非常满意，这部电影会让你很开心的。"我当时的反应是嚎啕大哭，因为他给了一个认可。回想起来，那段时光和经历对我的人生是一个很大的鼓舞。

南方周末：这个认可对你来说意义有多大？是不是让你获得了一种自信？

章子怡：拍完《卧虎藏龙》这部电影，我有了从未有过的一种踏实感，李安的肯定让我明白一个道理，你的努力会有回报的，只要你用心去做。

自信是后来有的。《卧虎藏龙》得到肯定以后，它获得了奥斯卡四项大奖，在国际上广受好评，中国观众又开始重新认识《卧虎藏龙》，那个时候我才觉得，我拍这个电影的辛苦是值得的，我受委屈再辛苦再痛苦都是值得的。

就像一个女人会经历生育的痛苦，可能没有经历过的女人不会觉得那有多疼痛而理所当然地认为那是简单的，但是经历过的女人也不会对此就充满恐惧，相反她仍会再生第二个，原因很简单，因为她从做母亲中得到的幸福感远远超过了那一时的疼痛。就像我拍戏，其实每部戏都很辛苦，都会遇到困难，都有挫折感，但当拍完以后，我会忘记所有一切痛苦。

南方周末：这一面是别人看不到的。

章子怡：现在有更多的人理解，电影不只是那一瞬间的，你看到的只是冰山一角。比如说《梅兰芳》里我演孟小冬，我的戏就二十五分钟半个小时的样子，但我花很多很多的时间，走台步学老生，这里的苦旁人可能就看不到，也想象不到。

我拍《骑士》的时候，天天做噩梦，老梦见自己掉井里，然后被蛇缠着，就是因为台词里有很多让你做噩梦的词汇。而拍《非常完美》，我就每天好兴奋，虽然我也比较累，工作量比较大，但是我的心情很愉悦。

每一次接戏我不是拿它当作一个简单的工作，它是我的事业，我尊重每一个人物。

南方周末：为什么不用替身，要自己吃苦呢？

章子怡：一个角色成功，或者一部电影成功，真的没有偶然性。必须是你一点一点把它学到身上，你才可以很自如地展现在舞台上，这个是不能投机取巧的。我觉得生活是需要有一点苦难的，这样你会更加地珍惜，更加地尊重你现在所得到的一切。

好戏不是演出来的

南方周末：回过头看自己演的电影，最喜欢哪一部电影？

章子怡：现在不敢回头看自己的电影，等再过十年或者更长时间，我再回头看每一部电影，也许会觉得那是一段段非常美好的回忆。

南方周末：怎么看你合作的这些导演，张艺谋、李安、冯小刚、王家卫？

章子怡：我觉得这四个导演，都是很优秀的导演。他们各自有各自的风格，也很难去对他们进行比较。

我是很幸运，从小出道的时候，可以跟着好的导演一步一步走，所以没有走过太多的弯路。他们对表演都是有一定的掌控力的，他们知道要什么，知道什么样的表演是不过的，知道这个分寸、火候，跟他们拍戏，能学到很多东西。

南方周末：谈谈《2046》吧，和王家卫合作愉快吗？

章子怡：头一回没看剧本先接戏。因为王家卫导演的拍摄方式，大家都不陌生，他是没有剧本的，而且多变。作为演员，你没法做功课，提前背一下台词，或者看剧本。

这个电影反而让我的表演有进步。因为没有剧本，要拍的很多场面，你不知道是怎么发生的。后来发现你不是在演一个人物，你是在感受自己，只不过自己转换了一个角色而已。戏不是演出来的，不是说你提前背好台词，有多么地熟练，你就可以把它塑造得多么地完整，不是这样。

电影里有段戏，我看到梁朝伟离开这个房间，拿了钱给我，我演的白玲内心那种痛苦，那种被刺伤的心情，是没有办法去准备它。她的百感交集，在她心里面，这个是演不出来的。那一瞬间的空气可能也不一样，温度也不一样，呼吸的这种频率也不一样，这是最精彩、无法重复的。好的戏不是演出来的，而是你的感受，你的体会，你的心。

南方周末：怎么看自己的成功？

章子怡：我觉得我嫂子也挺成功的，她没有事业，但是她有两个可爱的孩子，她有一个幸福的家庭。然后她有我们所有人的爱，我觉得她很成功。成功没有办法拿一个标准去衡量，我可能偶然会被大家作为一个典范，或者是榜样，可能大家能看到，就是说你努力之后，你可以离你的梦想越来越接近了，我觉得这个就足够了。

谁知道明天发生什么事

南方周末：《非常完美》是怎么来的？

章子怡：《非常完美》是依萌自己写的剧本，她很想把这部电影拍成，但一直也没有拉到投资，然后演员也特别不确定。后来她通过一个朋友，把剧本送给我，我看了她这个故事，非常喜欢。它存在很多想象的空间，还有点天马行空。我也很喜欢苏菲这个角色，可爱、善良、真诚，遭遇恋情上的失败，然后想办法去夺回自己的爱情。

南方周末：一边演戏，一边当制片人，两种角色会不会有冲突？

章子怡：两个身份不能把它混淆了，我在拍戏的时候，我还是全力以赴地投入到我的人物当中，因为你电影表现得不好，出来的质量不好的话，其他的都是瞎忙活了，所以我觉得质量是最重要的。

把角色演好的同时，当然我会关注，比如说预算、超支的问题，包括协调演员的档期，照顾他们休息什么的，这些东西可能以前我不会去管，这一次我全管。我做事情也是很认真的，每一部戏，包括选择剧本、角色，我都是花很多时间的。制片也是这样，我是一个新人，在这个领域里面，很多东西还不懂，我还在学习。做制片人我觉得挺好的，让人视野更开阔，看到、学到、理解的东西也更多。

南方周末：现在做制片人，将来会不会做导演？

章子怡：我确实有过当导演的想法。制片人只是一个尝试，是通往导演之路的起点。但是这个制片人做下来，我又觉得女孩子做导演会很辛苦，要和许多人打交道，要控制电影的拍摄和制作，从筹备到台前幕后，会很不容易。

我觉得每一个人的潜力，可能你自己都不知道到底有多少，你不去挖掘它，或者是不被挖掘，你可能永远都不知道。我总觉得失败也不怕，我们还年轻，哪怕这部戏不成功，我们还有下一部戏的机会，但是你不能说，因为害怕失败，而不敢往前迈这一步，那你永远学不到东西的。

南方周末：对自己的未来有规划吗？

章子怡：所有这些年所经历的事情、拍摄的电影，我觉得很多事情都是顺理成章的，没有一个是你计划好的，谁知道明天发生什么事。我也没有想过十年后自己去制作一部电影，然后演一部喜剧片，我觉得很多事情都是命中注定，只要乖乖地去踏踏实实把眼前的事做好，你可能接下来就会有更美好的明天。

你是从地球的另外一边来的

南方周末：你对自己成为西方人眼里的"中国符号"怎么看？

章子怡：在好莱坞，你看到一个英国演员得奥斯卡奖，你不会觉得，她是个外国人。因为他们讲同样的语言，可能这一点被忽略了。而一个亚洲国家的演员，比如韩国、日本、中国的演员，我们是黑眼睛黑头发，会让大家觉得，你是另外一个世界来的，是从地球的另外一边来的。

那么，在这样的一个环境里，你上西方国家的主流媒体，参与他们的重要活动，这些都是让人挺长志气的事情。

南方周末：你的中国梦是什么？

章子怡：我的中国梦当然跟我的专业离不开，作为一个演员，能够通过电影这个平台，为中国多做点事情，我很高兴。我有这个心。把中国电影推向世界舞台，这不是我一个人的事情，包括那些前辈们的拼搏和努力，我们拍的那么多电影，都在为中国电影打下一个很坚实的基础。我觉得，热爱中国电影的人都在为这个目标而努力。

南方周末：实现这个梦的最大困难是什么？

章子怡：我觉得没有多大的困难。对于中国电影来说，我们要走出去，在国际舞台上获得更大成功，可能在电影环境上还要下功夫。比如，我们拍摄的电影题材和涉及的面更宽一些，审查的尺度能够相对放宽，电影分级制度能够出台，可能我们的电影能够走得更远。我不能完全代言中国女性形象

南方周末：你正渐渐被树立成中国在国外的女性形象，你觉得这个形象是什么？

章子怡：我不敢，我不可能完全代言在海外的中国女性形象，我听见很多贴在我身上的什么中国标志、标签，我从来没有把它等同于我自己。

通过电影，我成为一个公众人物，我演的那些形象被西方观众认识，这是职业带来的一个结果。其实，在电影界，在文化艺术界，有很多和我一样的演员、艺术家，他们也取得了巨大的成绩，一样被西方观众认可、接受，承担着代言中国的角色。

我发现，大家都有一个共性，坚强、努力，很有上进心。作为一个演员，我已经出道十年了，但我还得向其他领域的人学习。我觉得，只要我抱有一颗谦虚的心，懂得取长补短，那进步一定会很快。

南方周末：你为了这个形象，做了些什么？

章子怡：电影是一种很好的媒介，它让不同地区、国家的文化背景，通过这样一个艺术形式传播，被全世界的观众认识。现在，这样的沟通媒介越来越多了，电视啊、网络啊，随时随地都可以被人看到。

像我这样的一个中国演员，我能够在电影里诠释一些有东方女性气质的角色，让全世界的观众了解中国，认识中国的文化，在这一点上我也是有责任的。在挑选角色时，要做到"三思而后行"。

去他的家门口打拼，是赢不了他们的

南方周末：你怎么看待美国的上流社会？

章子怡：上流社会的定义其实都很虚拟。不一样的文化背景，造就不一样的环境。美国是个市场国家，社会也是个金钱社会，靠金钱分出等级，划分一个上流社会和中等社会、底层社会，有它特殊的原因。

美国的上流社会对我其实没有什么意义。我去美国是去拍电影的，不是要融入它的上流社会。我有一部分工作、生活在美国，有时候会和这个圈子的人打交道而已。其实中国也有这样的等级划分，就是不同的圈子。但这个概念在我这里是行不通的。

南方周末：进入好莱坞对一个中国人困难吗？

章子怡：很困难，不管是我，还是其他国家的演员，在美国发展，进军好莱坞，我们的问题是创作量不够，拍电影的合适题材太少。美国电影市场绝大多数是本土电影，你要进入他们的电影圈，只能是多拍美国片。可问题是，亚洲演员在美国片里发挥的空间实在有限，何况还有很多找你演的角色形象都不大好，是负面的，你接了可能不是加分，而是减分。

好莱坞是美国人的文化，是美国人玩的游戏，奥斯卡是美国人开Party的地方，是他们的一场秀。因为他们电影工业强大，他们的市场强大，所以才成为世界电影中心。去他的家门口打拼，是赢不了他们的。

我们中国演员，永远不可能和他们平起平坐，因为那个市场是他们的，我们在不一样的起跑线上。如果中国的电影工业起来了，我们资金强大了，我们成为世界电影中心，可能那时候全世界都开始看中国电影，哪怕打字幕；外国演员都想进军中国，来中国拍电影，中国电影就可以和好莱坞平起平坐了。因为国家强大了，人也变得强大了。

现在，随着中国电影市场的扩大，出现了新的可能，如果我们有好的电影题材，我们可以在好莱坞找到投资，用美国的资金拍中国的电影。

南方周末：你给美国电影公司拍过电影，也开始在美国发展，根据你的感受，中国电影跟美国电影之间有哪些差距？

章子怡：提到好莱坞的电影，世界上确实很难有其他国家能够跟它们相提并论，能够和它抗衡，未来中国也许有挑战它的实力。比如我们现在电影院的增加，电影银幕的增加，电影观众的培养，电影播放条件的改善，电影票房的迅猛增长，综合这些因素来看，做第二个好莱坞是有可能的。

说到底，我们的硬件够了，比美国人还牛，但在软件上，我们不如美国和欧洲，落差还很大。要弥补这个差距，我们需要时间。在全球范围内请最好的专家学者，培养出真正有创造力、想象力的高素质人才。中国学生聪明、刻苦、勤奋，这是我们最骄傲的，无论是在美国还是在欧洲，在大学里拿奖学金或者学习比赛，拿前五名的学生中间一定有中国学生。问题的关键是如何培养他们。

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章子怡：中国形象的代言人

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章子怡：中国形象的代言人_新闻中心_新浪网

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作者：南方周末记者 张英发自上海 　　 致敬词： 章子怡以中国速度赢得了最年轻华人国际偶像的地位，不仅成全了自己的中国梦，还成为输出中国形象的最重要的文化符号之一。她理所当然地成为中国梦的标志性人物。 　　 章子怡的个人成长史，本身就像一部励志大片―― ...

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News about Zhang talking about her similar mundane troubles with ordinary wives in a variety show (The Straits Times, 2019)

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News about Zhang talking about her similar mundane troubles with ordinary wives in a variety show (The Straits Times, 2019)

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In the new variety show "Viva La Romance" (in which several star couples had the chance to reflect upon their relationship while travelling to different places in every episode) , Zhang told other female guests about her parents' strong disapproval of her husband when she decided to marry him.

The ordinariness of her representation of herself in this show could help establish an intimacy between the audience and her. They felt closer to and more familiar with her true self after witnessing her emotional outpourings in the variety show.

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Even a multi-award winning actress could not escape the fate of being torn between her parents and the man she loves.

Zhang Ziyi, 40, who shot to international fame with movie Crouching Tiger, Hidden Dragon, told her fellow cast members on a reality travel programme that her parents had disapproved of her marriage to Chinese rock singer Wang Feng, 47, as he is a divorcee with children.

Zhang and Wang got married in 2015. They have a three-year-old daughter who is known by her nickname Xingxing.

Wang is divorced twice. He has a daughter with his second wife and another with an ex-girlfriend. This is Zhang's first marriage.

"I couldn't mention his name," said Zhang in an episode of Viva La Romance Season 2 shown on Thursday (March 7), recalling her strained relationship with her parents.

After Zhang and Wang got married, they moved into an apartment below her parents' "as it's convenient for me to go back to get my things", said Zhang.

The proximity also led to one awkward lift encounter on Mid-Autumn Festival, a day of family reunion in Chinese tradition.

The celebrity couple were riding a lift in their apartment building when the lift door opened and they came face to face with her parents.

"I was so embarrassed, and I said 'we were on our way to visit you'," said Zhang.

On the same show, Wang described how he won over his in-laws by showering them with attention and treating them like friends.

"At the beginning, her mother insisted that there be no mention of my name; but now she will fight whoever talks bad about me," said Wang.

Zhang was still a student at the prestigious Central Academy of Drama when she took on her breakout role in the movie The Road Home (1999) directed by Zhang Yimou.

Over the years, she has won several awards for her acting, including the Hong Kong Film Award and Toronto Film Critics Association Award. In 2013, she received the French Cultural Order at the Ordre des Arts et des Lettres.

Wang was a celebrity coach on television singing contest The Voice Of China, which was later rebranded Sing! China due to contractual issues.

Zhang's candid revelation caused a stir on social media with 20,000 users on blogging website Sina Weibo sharing the hashtag #ZhangZiyisParentsOpposedHerMarriageToWangFeng on Saturday (March 9).

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Actress Zhang Ziyi reveals parents disapproved of her husband as he's divorced with kids

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Even a multi-award winning actress could not escape the fate of being torn between her parents and the man she loves. Zhang Ziyi, 40, who shot to international fame with movie Crouching Tiger, Hidden Dragon, told her fellow cast members on a reality travel programme that her parents had disapproved of her marriage to Chinese rock singer Wang Feng, 47, as he is a divorcee with children.

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News about Zhang as the Brand Ambassador of Flying Crane Milk (2018)

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News about Zhang as the Brand Ambassador of Flying Crane Milk (2018)

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She claimed in this news that "Comparing with my other identities such as 'an international super star', I prefer the identity 'Xing Xing's mother'. My greatest happiness at this stage is to witness and care for my baby's growth. " Her explicit preference for her daughter rather than her work made her image as a devoted mother more coherent.

Also, her commercial endorsement of a brand producing baby milk could prove that her image as a good mother was deeply incorporated into her star image.

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"我真的是由衷的感谢，作为一个中国母亲，作为一个宝宝的妈妈，我觉得我们中国人有自己的品牌，有高质量的值得信赖的品牌，作为中国母亲是非常幸福的一件事情"。2018年2月5日，"200%更适合中国宝宝体质"--飞鹤乳业战略成果暨品牌焕新发布会上，飞鹤奶粉品牌形象大使章子怡这样说道。备受青睐的飞鹤，2017年高端销售增长超200%，整体增长超过60％，飞鹤乳业总裁蔡方良在发布会上公布了2017年的耀眼成绩单，同时发布了2018年战略目标，"突破100亿，让中国宝宝的奶瓶掌握在中国人手中"。迅猛的增长速度使飞鹤持续保持行业领先势头，引领了整个国产奶粉的崛起，未来飞鹤的百亿目标更将为民族乳业带来新的发展动力。

参会嘉宾共同开启飞鹤2018新篇章

牵手章子怡焕新国际化形象发力"主流更适合"

发布会上，著名国际影星章子怡首次以飞鹤品牌形象大使的身份亮相。作为中国最著名的女演员之一，章子怡以精湛的演技征服了世界各地的观众，成为中国形象的代名词之一；在近期的综艺节目《演员的诞生》中，她又以对演员的信念感、专业严苛的职业形象，赢得无数好评。而在工作之外，已为人母的章子怡，好妈妈的形象更是深入人心。

"醒醒妈妈，我特别享受这个身份，因为我觉得有了小孩以后，我每一天都过得特别的充实，而且每一天都比第一天更懂得孩子。"现场章子怡也提到了参观飞鹤全产业链的经历，表示自己被民族企业的实力所深深震撼，"真的很震撼，我觉得大家都应该对中国的民族企业要非常的刮目相看了，比我想象的不知道要先进多少，太了不起了。"

飞鹤品牌形象大使章子怡现场冲调奶粉

之所以选择章子怡成为飞鹤的品牌形象大使，是因为章子怡专业、敬业、追求卓越的形象与飞鹤奶粉的形象异曲同工。作为56年专为中国人研制奶粉的品牌，飞鹤奶粉2017年达到了国产奶粉品牌的新高点。站在新起点上，飞鹤乳业总裁蔡方良强调，2018年将围绕"主流更适合"发力，通过产品高端化、形象国际化，影响更广泛的人群，让更适合中国宝宝体质的理念成为首选认知。飞鹤品牌继续聚焦婴幼儿奶粉领域，深耕"更适合"理念，并提出2018年婴幼儿奶粉业务要突破百亿的营收目标。

200%引领国产崛起

在配方注册制等新监管政策、消费升级及全面二孩政策利好下，我国婴幼儿奶粉市场整体回暖。"经过十年的努力，中国奶业已经完成了脱胎换骨的改造。已经实现了凤凰涅盘、浴火重生。飞鹤飞鹤，不飞则矣，一飞冲天。"中国奶业协会会长高鸿宾对飞鹤的快速发展高度赞许。事实上，从以飞鹤为代表各大乳企已公布的2017年业绩中不难看出，国产奶粉的强势回归得到了进一步印证。

中国奶业协会会长高鸿宾致辞

飞鹤乳业总裁蔡方良在主题演讲中表示，2017年飞鹤的战略成果可以归纳为四个"200%"引领，一是业绩引领，整体销售增长超过60%，高端奶粉同期增长超过200%，引领奶业向高质量发展阶段转变；二是地位引领，成就国产奶粉领先品牌、亚洲婴幼儿奶粉领先品牌，提升了乳业品牌影响力；三是荣誉引领，蝉联"世界食品品质评鉴大会金奖"，斩获"世界乳制品创新大奖最佳乳制品成分提名奖"，成为首家获得该奖项的中国婴幼儿奶粉品牌等荣誉，让世界对中国乳业刮目相看。四是消费引领，累计服务近2000万消费者，培育高端消费信仰，创领"更适合"的差异化体验。这"四大引领"助推飞鹤在消费升级、结构调整和高质量发展中实现跨越式增长。

五十年磨一剑有华人的地方就有飞鹤奶粉

据国家食品药品监督管理总局最新数据，国产婴幼儿配方奶粉合格率达99.5%，三聚氰胺等违禁添加物抽检合格率则连续9年保持在100%。质量安全指标和营养指标与国际水平相当。

对于56年聚焦于婴幼儿奶粉领域的飞鹤来说，早在十余年前便着力在北纬47度黄金奶源带上打造中国婴幼儿奶粉行业的全产业链，从源头上保证产品品质。飞鹤专属牧场的鲜奶品质在蛋白质、菌落指数等指标上已远超欧盟标准，达到世界一流。

同样前瞻的布局也体现在研发创新上，随着消费升级和消费者认知的改变，更具差异化的产品具有更强的市场活力。对于奶粉来讲，安全是消费者最基础的需求，飞鹤的产品满足了消费者对更高品质的需求。飞鹤是中国最早从事母乳研究的婴幼儿奶粉企业之一，建立了至今为止范围最大的母乳数据库。飞鹤产品的应用研发一直领先于行业，使产品持续升级更接近中国母乳。在过去20年，飞鹤在配方研发领域不断创造纪录，又打破纪录，在CPP、OPO、水解乳清蛋白等多个关键技术上完成突破。从飞鹤的创新实践可以看出，产品的品质化、差异化和高端化，已然是培育中国品牌竞争优势的突围方向。

飞鹤乳业总裁蔡方良演讲

数据显示，发达国家奶粉行业前三的整体市场占有率达80%，中国奶粉行业的行业集中度与之相比还有一定差距，仍有较大发展空间。飞鹤作为国产领先品牌，百亿目标的提出是品牌自信的体现，也是品牌责任的担当。飞鹤董事长冷友斌表示，"对于婴幼儿奶粉而言，百亿营收是一个关键门槛，这对于打破国产奶粉原有市场格局具有重要意义，飞鹤更有信心引领国产婴幼儿奶粉进入营收百亿的大发展时代。"在行业大趋势下，头部企业的持续发力是行业集中度提高的主要力量。

2018年，中国乳业无疑将进入大整合、大转型、大发展时代。谋定而后动，知止而有得。以打造更适合中国宝宝体质的奶粉，成为让中国宝宝的奶瓶掌握在国人手中的品牌，飞鹤始终在洞察消费升级趋势、引领行业发展的基础上，稳扎稳打、不断突围。如今，站在即将突破100亿元的崭新起点上，飞鹤不仅将引领国产奶粉迎接新挑战、新目标，更将有华人的地方就有奶粉的梦想照进现实。

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飞鹤奶粉高端增长超200% 牵手章子怡开启新篇章

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"我真的是由衷的感谢，作为一个中国母亲，作为一个宝宝的妈妈，我觉得我们中国人有自己的品牌，有高质量的值得信赖的品牌，作为中国母亲是非常幸福的一件事情"。2018年2月5日，"200%更适合中国宝宝体质"--飞鹤乳业战略成果暨品牌焕新发布会上，飞鹤奶粉品牌形象大使章子怡这样说道。备受青睐的飞鹤，2017年高端销售增长超200%，整体增长超过60％，飞鹤乳业总裁蔡方良在发布会上公布了2017年的...

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A blog introducing "Black Paint Incident" of Zhang (2010)

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A blog introducing "Black Paint Incident" of Zhang (2010)

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From 2009 to 2010, Zhang experienced a series of scandals: "Black Paint Incident", "Charity Fraud Incident" and "Seduction Incident". This blog introduced the "Black Paint Incident" with many sources and details. Zhang was claimed to lure married men and cheat people of their money.

This scandal conflicted with her image as a pure and beautiful goddess.

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When a poster featuring movie star Zhang Ziyi (章子怡) outside a luxury Beijing hotel was splashed with black paint, nobody could have foreseen what was about to ensue: a cat fight between China's most famous celebrity and an outdated singer who was later alleged to be the proud concubine of a national founder's son.

One Netizen chirped, "Who would have thought to see the red version of Gossip Girl? This is hilarious." Others gaped, "What a dog-bite-dog farce!" People like the late General Ye Jianying and Israeli multi-millionaire Vivi Nevo all enjoyed the "fortune" of having their names bandied about in the fray. Once again, Tianya forum buzzed with scandalous details about the lives of the powerful and/or the rich.

Events Recap

Black Paint Incident (泼墨门)
On December 23, 2009, several reporters received a tip on the secret engagement between movie star Maggie Cheung (张曼玉) with her German boyfriend, about to take place in Park Hyatt Beijing Hotel. Although the tip was later proven to be a false lead, it drew more than enough paparazzi to the site to witness the black paint incident.

Past midnight on December 24, just when disappointed reporters were packing up, a group of men with Dongbei accents walked into Park Hyatt hotel where Zhang Ziyi supposedly bought an luxury apartment. Failing to obtain Zhang's exact room number from hotel security, they began to swear, calling Zhang "a stupid cunt, cheating people of their money and seducing married men."

The pararazzi were shocked inmobile, for never in their wildest dream did they expect such a scene. By the time some recovered to take pictures, the men had already left.

30 minutes later, another group of men came by the hotel to spray paint on Zhang's posters outside the hotel. As one reporter recalled, the men were calm and organized.

The black paint incident intrigued many. It appeared to be superbly orchestrated, its target clearly being Zhang Ziyi. In addition to the Maggie Cheung false engagement news used to bait the media, there were microblogs reporting the whole incident live. "The most famous female star now in a huge mess. One woman claimed that the star conned 1,000,000,000 yuan from her and seduced her boyfriend," a microblog wrote, "A group of burly men cussed the star loudly in the lobby of XX hotel lobby. But she never showed up."

The smeared poster

Hong Huang (Hung Huang, 洪晃) Chimed in as Zhang's Ally
The black paint incident caused many to speculate that Zhang shortchanged some business partner. Just when rumors of Wendi Murdoch being the mastermind behind the attack start to take root, media morgul and blogger Hong Huang announced otherwise on her microblog: "As far as I know, the woman who hired these thugs does not have a husband, because she is someone's mistress. Of course, for someone to keep mistresses so openly and for the mistress to act so boldly, it cannot be just any ordinary family. I suggest entertainment reporters look for this socialite." In addition, she scoffed at the idea that Mrs. Murdoch was in any way responsible.

During an interview later, Hong praised Zhang Ziyi's professionalism, such as being prompt to respond to any filming requests and never arriving late at photo shoots. Hong also said that Zhang cherishes her reputation very much.

Identity of the Mastermind Revealed
With the lead from Hong Huang and help from the human flesh search engine (including perhaps gunmen), Netizens quickly had a name: Zhao Xinyu (赵欣瑜). Officially, Zhao is the Beijing Socialite and Party Queen, who never misses a single fashion party and who always sits in the front row of any top Beijing fashion show. Unofficially, Zhao is a kept mistress, whose paramour descended from one of new China's most prestigious political families. If the sources did not err, then Zhao's lover is Ye Xuanlian (叶选廉), the third son of General Ye Jianying. Ye Xuanlian has an official wife and daughter but no son.

Netizens also found an old published article in which Zhao Xinyu talked with great pride about her illicit love and her paramour who encouraged her to have a son because he only has a daughter.

Since polygamy is outlawed in the People's Republic of China and because the new Chinese slogans condemn extramarital affairs, mistresses are not quite lauded as the pillars of morality. As a result, Zhao received epithets such as "Professional Xiao San" and "Outdated Singer" once her background and status came to light. In response to these nicknames, Zhao calmly told a newspaper:

"I love my Mister. Even though we never married, it didn't prevent me from giving him a son!" Zhao revealed that she and the "mister" fell in love in the 1980s and had a male child together. "My son attended Beijing Jingshan School. It has Beijing's best elementary school. Most scions from powerful political families go there. My son is 16 years old now, and we still live together." Zhao never intended to hide her relationship from public, "I love him. I want to give him a child. Did this harm anybody?"

Zhao's sister Songli Zhao (赵松丽) was more emotional: "All this happened 20 years ago. You need more than this stale old story to damage her reputation. Everybody already know about her status."

Zhao Xinyu's shoe closet

Zhao in her party costume

A video of her singing: http://v.sohu.com/20091223/n269165881.shtml

Zhao commenting on Zhang
In one interview, Zhao Xinyu explained a few events that occurred prior to the black paint incident. At a 2008 BAZAAR charity event, Zhao introduced her then friend Zhang Ziyi to a married Shanghainese business man. The two soon took up a more serious relationship, even though Zhang still had not split from fiance Vivi Nevo. While they were dating, the infatuated businessman gave Zhang expensive gifts, many of which were jewelry. "A separate anonymous email" sent to the reporter earlier confirmed what Zhao told him: "Zhang Ziyi was dating Nevo and the Shanghai man simultaneously. The man gave Zhang a limited edition Tiffany necklace, diamond earrings and necklace, a Hermes diamond lascote handbag, an Audi luxury car, and two paintings worth several hundred thousand US dollars." The gifts totaled about 2,000,000,000 yuan.

In 2009, the Shanghai man's wife found out about the illicit relationship between her husband and Zhang Ziyi. The wife blamed Zhao for introducing the two, while Zhang Ziyi believed Zhao was the snitch. Right before the paint incident, Zhang Ziyi's brother Zhang Zinan sent a threatening text message to Zhao.

Zhao further delineated differences between herself and Zhang, which ultimately caused them to go separate ways. For example, when Zhao attends charity auctions, she buys expensive objects without regard to the price, whereas Zhang will even sell jewelry to friends for money.

During the interview, Zhao also confirmed the break up between Zhang and her fiance Nevo, citing disagreements on financial arrangements as the reason.

Despite of this chat, reporter expressed some doubts, for none of the reasons given by Zhao Xinyu can explain the deep antagonism between the two women. Zhao was not completely forthcoming about the truth, he finally decided.

Vivi Nevo coming to Zhang's rescue?
Early January, Zhang Ziyi produced a statement from her fiance Vivi Nevo, who had not been heard from for many months. The document expressed unconditional support for Zhang. A photo of it is shown below.

Many Chinese question the letter's authenticity, because it ostensibly lacked Nevo's signature.

Zhang Ziyi goes to court
Following the news report about Zhang Ziyi's supposed affair with the Shanghai businessman, Zhang filed a defamation lawsuit against the media company.

In a separate news article, Zhao Xinyu finally admited that one of her friends instigated the black paint incident, because the friend had found out about Zhang Zinan's threatening text message. Zhao claims she does not fear lawsuit over what she said. In the end, Zhang will lose face more than she does (Zhang is not suing Zhao for some reason).

Netizen Reactions
At the current stage, what caused or didn't cause the black paint incident is no longer the focus of gossips. Other than the "excitement" that accompanies watching any fight, Chinese Netizens generally expressed disillusionment.

In a country claiming complete break from ancient feudal China, how can offsprings of its founding fathers so publicly keep mistresses? In addition, where does Zhao get all the money she splurges since she does not work (hypothesis: taxpayer money and graft)? Many disappointed young women claimed nausea at Zhao's so-called love for her Mister.

As for Zhang Ziyi, who has always been quite controversial in China, her reputation is further tarnished by the news reports that paint her as a wanton gold digger toying with married men. Tianya Netizens are now busy examining Zhang's donation record, for there are supposedly inconsistencies between various news articles and her official donation records. Netizens suspect Zhang of either lying or stealing some of the earthquake donation funds.

Still, others who work for entertainment media believe this all is just a ploy on both women's part to gain publicity.

Sources:
http://yoka.chinadaily.com.cn/renren/women/2009/0112136689.shtml (News article 名媛赵欣瑜：生活中的PARTY QUEEN)
http://web.wenxuecity.com/BBSView.php?SubID=style&MsgID=1329399 (我所知道的赵欣瑜)
http://www.tianya.cn/publicforum/content/funinfo/1/1754308.shtml (向章子怡泼墨的老三是谁？根据洪晃的线索，难道是她？)
http://www.qlwb.com.cn/display.asp?id=479229 (News article 赵欣瑜不求和奉陪到底 章子怡告媒体决不手软)
http://www.china.org.cn/arts/2010-01/16/content_19249710.htm (News article Zhang Ziyi sues newspaper, Vivi Nevo issues statement)
http://www.tianya.cn/publicforum/content/funinfo/1/1772735.shtml (Forum thread 组图：章子怡"泼墨门女主角"现身 揭秘真相(转载))
http://ent.sina.com.cn/s/m/2010-01-22/06302853156.shtml (News article 章子怡"泼墨门"是一场事先张扬的网络事件？)
http://www.beelink.com/20100115/2706436.shtml (News article 泼墨者"赵欣瑜曾患产后抑郁想自杀 是未婚妈妈)

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From "Black Paint Incident" to Royal Concubines

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When a poster featuring movie star Zhang Ziyi (章子怡) outside a luxury Beijing hotel was splashed with black paint, nobody could have foreseen what was about to ensue: a cat fight between China's most famous celebrity and an outdated singer who was later alleged to be the proud concubine of a national founder's son.

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Just like what McDonald (2000, p. 7) claimed, although none of these scandals were verified, many people believed them to be true and finally made it an enduring component of Zhang’s image.

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A clip from a variety show "Birth of Performers" (1:16:34-1:17:18) (YouTube, 2017)

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A clip from a variety show "Birth of Performers" (1:16:34-1:17:18) (YouTube, 2017)

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Zhang mentioned her stepdaughter in this show, promising with tears in her eyes that she would give all her love to her stepdaughter. (Screenshots taken when she said these specific words were shown in another chunk on the right)

Her emotional outpourings in this show not only made the audience feel closer to her because of the normal emotions that everyone could identify with, but also stabilised her image as a caring, tender and devoted mother.

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中国浙江卫视官方频道 Zhejiang STV Official Channel - 欢迎订阅 -

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【FULL】章子怡变身霸气“娘娘”上演宫廷大戏 宋丹丹当场泪下与《我爱我家》主创温情重聚 《演员的诞生》第2期 20171104 [浙江卫视官方HD]

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A post on Zhang's social media criticising local police for their light penalty on criminals who snatched babies (upper-right corner) & comments below this post (left & bottom-right corner) (Weibo, 2018)

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A post on Zhang's social media criticising local police for their light penalty on criminals who snatched babies (upper-right corner) & comments below this post (left & bottom-right corner) (Weibo, 2018)

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According to Redmond (2013, p. 22), celebrities could make use of their social media to produce collective force in trying to make changes to some political or social issues by bringing them into the spotlight. This screenshot is one of the posts Zhang published to stand up for the protection of children's legitimate rights and interests. Many times when something negative happened, especially to children, but the tags discussing about them were deliberately eliminated by the authorities in Weibo, she always dared to address inquiries to them. This is an obvious change to her social account content after she became a mother. Through these posts, her motherhood in her image was extended because she not only cared for her own kids, but also all the kids in the society.

The comments under this post with the most likes might be used to represent the most common ideas people had about her. Her kindness and strong sense of responsibility as both a public figure and a mother was praised in almost all the comments.

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孩子被抢 公安机关处罚嫌疑人过轻 转发微博 网友赞

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4. A national emblem at the international stage

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4. A national emblem at the international stage

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Clip from "Birth of Performers" (YouTube, 2017)

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Clip from "Birth of Performers" (YouTube, 2017)

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In this acting competition show, performers were scored by the coaches and audience after their short plays lasting about 15 minutes. As one of the coaches, different from other coaches who kept praising the performers, Zhang always dared to tell the truth directly. Her comments were considered critical and constructive by the audience because she not only pointed out the weakness of the performances, but also affirmed their strengths.

Her high standards heightened the audience's recognition of her star image as a conscientious and responsible actress who had strong belief in all the characters when she acted them.

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中国浙江卫视官方频道 Zhejiang STV Official Channel - 欢迎订阅 -

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小怡子真的很严格！看章子怡的花式犀利点评合集 《演员的诞生》花絮 [浙江卫视官方HD]

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1. A conscientious, career-driven woman with professional ethics

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1. A conscientious, career-driven woman with professional ethics

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3. A devoted and ordinary family woman (wife & mother)

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3. A devoted and ordinary family woman (wife & mother)