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Analysis: Contemporary Philippine Pop Culture

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Analysis: Contemporary Philippine Pop Culture

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The Uses and Grafitications Theory is basically suggesting that people use any type of media such as music to satisfy or fulfill such specific needs to achieve grafitication. P-pop or local musics still made an impact to every listener. One reason as well that listeners actively support is for entertainment and enjoyment especially if the music have relatable lyrics such as about love, friendship, and life lessons. Second, cultural belongingness, Filipinos have been so supportive to any artists that is also Filipino as this way this could as well promote our country and the talents of the Filipinos as well--collectivism in other words. Lastly, emotional connection and for expression. Some people tend to listen to music because they have the sense of connection to the story of the music or even to the artists. Listening to music as well let us express our emotions.

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In the Philippines, especially to teenagers, listening to music is like one of the things that they always do in their daily lives. As music is diverse as we are, we do listen to different kind of genres and one of it are like those Kpop genres and other music genres from western countries. Although, some may as well support or listen to P-pop songs but in my own observation, people tend to listen local music or songs from artists that are only well-known in the country or those who we call celebrities. However, there are so many artists that makes good music which only lacks support from us. Although, we still had to as well think that we, each of us, have different likes and or taste when in comes to music.

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Hi! My name is Patricia Mae S. Alfonso. My friends call me "Trisha" or "Patty". I am a 20-year-old student from Mapua Malayan Colleges Mindanao, a second year BS Psychology student.

In Philippine Pop Culture, I am interested in a lot of things in different aspects--music, dramas, fashion, and many more. In music, I like listening to local artists from Davao such as 3AM, Eccit, and PlayerTwo. I am huge fan of 3AM specifically as their song is somehow inspired of the music of The 1975. I like their song Kubli the most as the storyline goes like a person regretting his decisions of letting go the person he loves. In movies or dramas, I don't have specific favorites as I don't want movies or dramas, but I like watching Kadenang Ginto before and I love watching the movie adaptation of the Book "She's Dating the Gangster" as well.