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ESTRELLA HENNIE SIYU BINTI HENRY (98876)

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ESTRELLA HENNIE SIYU BINTI HENRY (98876)

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NAME: ESTRELLA HENNIE SIYU BINTI HENRY

COURSE: PSYCHOLOGY

MATRIC NUMBER: 98876

STATE: MUKAH, SARAWAK

ACADEMIC QUALIFICATION: FOUNDATION IN SCIENCE

ROLE IN GROUP: TEAM LEADER, FINANCE MANAGER

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Facebook at https://www.facebook.com/profile.php?id=61554673989249&mibextid=LQQJ4d

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ATTENTION

Here are some reasons why we chose darker, richer colors like dark blue or brown can be effective attention-grabbing colors for marketing cinnamon rolls,first associates with the natural colors of cinnamon . Dark browns and deep reds reflect the rich, warm tones of real cinnamon. This connection feels authentic.Second,evokes appetizing visuals . Deep, darker shades make viewers think of syrups, frosting, caramel, and other tantalizing ingredients that go well with cinnamon rolls.Third,feel indulgent and luxurious . Darker colors have an opulent, appetizing aura that aligns with how delicious and decadent cinnamon rolls feel to eat. Fourth,catches the eye against lighter backgrounds.Darker colors have natural visual contrast that makes them stand out against light backgrounds, grabbing attention.Futhermore, the distinct from bright competition.By using richer, darker tones you stand apart from competitors using bright, vivid colors in more expected ways and balance with the lightness of rolls.The darkness provides bold contrast with the lighter browns of the rolls, creating eye-catching tension.Lastly, inspires curiosity. Darker, more complex colors make people more curious about the item than plain, predictable options might.Darker colors help create appetite appeal, inspire intrigue, and make our design feel indulgent, natural, and distinct. Its perfect for tempting cinnamon roll lovers!

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INTEREST

What make it more interesting about our cinnamon rolls are De-Stressing Delights .College can be wildly stressful sometimes with all the classes, activities, and studying you have to juggle. When it all starts to feel completely overwhelming, take a well-deserved break with one of our cinnamon rolls. As the warm sweetness melts in your mouth, you'll instantly feel those stress levels come down. Our cinnamon indulgences help you reset and recharge so you can conquer the rest of the week's challenges. Because you deserve to treat yourself!Not only that, late night study sessions can really take it out of you. When that course load gets heavy, you need the right fuel to power through it.Our cinnamon rolls are the perfect tasty pick-me-up for those late nights in the library. Warm, gooey, and packed with flavor, these cinnamon snacks will give you the energy boost you need to keep memorizing, researching, and acing those exams. They're the ideal study buddy!

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DESIRE

As a successful trader, we need to understand the will or voice of our customers. With that we can increase awareness of our custumers. Advertising exposes our brand and products to new potential customers. The more people that know about your business, the larger your potential customer base.Its also  remind customers. Existing customers may forget about your brand over time. Ads serve as reminders, keeping you top of mind.Thats how we attract customers hearts. What we mean is our cinnamon rolls are sweet stress relief with classes and more it’s easy to burn out. But one bite of gooey cinnamon heaven soothes your soul, helping you feel cared for. A Friend When You’re Lonely. As student, we missing our family and old friends right?The sweet familiarity brings you comfort and joy as if you’re surrounded by loved one.

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CONVICTION

Based on positive customer feedback for cinnamon rolls.When people love your product this much, it removes all doubt. The conviction in our customers' voices drowns out any hesitation. We don't just think we've created cinnamon roll nirvana , we know because our customers tell us so! Their glowing feedback is proof positive that our rolls are simply divine. Here the evidences of the feedback we got from our customer.

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ACTION

For the last step, we keep it easy and simple for our customer to ordering from us through link that we already provided on our Instagram page. Just click the link below and you are ready to order cinnamon roll following the date that we provided before we closing to take any order from customer. This link aims to motivate the reader to take action by presenting the ordering process as simple and immediate.

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Instagram Link: https://www.instagram.com/fluffy.cinnamonnnn?igsh=MmVlMjlkMTBhMg%3D%3D&utm_source=qr

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ATTENTION

For our cinnamon roll business, we use cute name such as “fluffy.cinnamonnnn” on Instagram which will certainly influence people to buy our product because of it cute name. We also design our Instagram business page using variety of pastel colours which is on trend among university students these days. We also use minimalist chain writing with pastel background colour to grab attention from our target audience to buy product from us. This is the example of what we use before launching our product to grab attention from our audience.

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INTEREST

As of right now, sweets things was popular among teenagers. Fortunately our target audience was university students and it make a lot easier for promoting our product. Our supplier freshly baked cinnamon roll, with its golden layer dough exquisitely embracing a perfect blend of cinnamon and sweetness and it make us excited to share the joy with our customers. So we took a chance and decided to sell cinnamon roll with variety of flavours which is salted caramel, sugar glazed, cream cheese with caramel, salted caramel with Biscoff and cream cheese with Biscoff which definitely will attract students interest to buy from us.

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DESIRE

we also use a real picture of products to put on our advertisement to gain trust from our customer on our product. As we use phrases such as “A Cinnamon Roll A Day Keeps The Bad Vibes Away” means we can invites our potential customer to imagine the sensory pleasure of consuming the cinnamon roll, emphasizing the bad emotional away. Here the list of prices and flavours that we offered for UNIMAS students.

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CONVICTION

we confidently saying our product never received bad feedback from our customer and certain customer keeps repeating buying our product and it proved our product not only focusing on it presentation but also the taste and the quality when delivering it to our beloved customers. Here the evidences of the feedback we got from our customer

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ACTION

For the last step, we keep it easy and simple for our customer to ordering from us through link that we already provided on our Instagram page. Just click the link below and you are ready to order cinnamon roll following the date that we provided before we closing to take any order from customer. This link aims to motivate the reader to take action by presenting the ordering process as simple and immediate.

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For our teaser post idea we use consistence branding. Consistence branding refers to the practice of maintain a uniform and cohesive identity for a brand across all its communication channels, marketing  materials, product and touchpoint. This consistency ensures that the brand is easily recognizable and reinforces a clear and unified image in the minds of its audience. For example, a week before we reveal our product on Instagram we posted hints on our Instagram feeds before truly revealing our product. We also constantly posting on our Instagram feeds and stories to make sure our customer updated with our product.

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https://www.tiktok.com/@fluffy.cinnamonnn?_t=8ivz8EXXMzY&_r=1

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This is the income statement of Fluffy Cinnamon. This Excel consists of 4 sheets which are Total Sales, Cost, Weekly Sales and Weekly Cash Flow

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This file consists of the orders from the customers from 5 batches of orders. Moreover, this file also contains the payments to the supplier and profits of our group for every batch of orders.

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First Batch of Cinnamon Roll

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Second Batch of Cinnamon Roll

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Third Batch of Cinnamon Roll

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Fourth Batch of Cinnamon Roll

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Fifth Batch of Cinnamon Roll

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ESTRELLA HENNIE SIYU BINTI HENRY (98876) 

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ESTRELLA HENNIE SIYU BINTI HENRY (98876) 

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This course has taught me a lot of new things related to business. It is not easy to start a business because we need to see what products are high demand nowadays.  As someone who is in charge of the financial part, I realized that I become more meticulous in making sure the amount of money is tallied. Moreover, I also got to know our supplier more which is Mrs Habbibon. This opportunity made me realize that it is not easy for a small entrepreneur to do all of things such as production, financial management, and delivery service.

Throughout this whole journey of our business, we managed to improve and improve from every batch of our orders. Furthermore, without my teammates Alya, Husna, Afiqah, Nadia and Nasha we would not be able to achieve the profits that we have right now because everyone plays an important role in making sure our business went smoothly. Last but not least, a big thanks to Puan Farida for teaching us every single steps in opening a business in the early semester and also Dr Ida for continuing in guiding and supporting us in our business especially during the Unimaspreneur event.

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As a university student, working as a cinnamon roll agent has been an extremely fulfilling experience. The venture allowed me to engage with my peers in a new way by providing a tasty treat that connected with the campus community. Juggling studies and entrepreneurship have taught me significant lessons in time management and adaptation, which I will surely use in future activities.

Engaging with fellow students on social media has been a game changer for my business, broadening its reach and establishing a feeling of community around the cinnamon rolls. While there have been hurdles along the way, conquering them has given a layer of resilience to my skill set. Overall, this business experience has been a lovely blend of learning, growth, and the pleasure of sharing something delightful with others.

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Business Entrepreneurship taught me a lot about business management, even before taking this class, i am one of the person who is having foods business out there but this course help me to improve my business skill. I am beyond grateful with my teammates Estrella, Nasha, Afiqah, Husna, and Alya because with their help i am managed to understood business better. Looking back to our first day of starting selling cinnamon roll business make me feel overwhelmed, we having problem with what product to sell and finally managed to decide selling cinnamon roll even though we scared it's not popular among student. But actually, it's beyond our expectations and hit jackpot because our product was on demand.

Lastly, a big applause to Puan Farida because with her help and knowledge teaching us about business make our business went smoothly. Also a big thanks to Dr Ida to continuing supporting and guiding us even in short time she managed to help us a lot in this business.

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Looking back on the experience of starting a cinnamon roll business with my friends as an agent has been a profound journey. Working with friends in business ventures brings a sense of camaraderie and a shared passion for our products. It was fun working with new friends.

However, as we delved deeper into the business, I realized that navigating the dynamics of a business partnership with relatively new friends required a delicate balance. We encountered differences in opinions, decision-making, and time commitments, which prompted the need for clear communication and understanding. Building a strong business foundation while maintaining and nurturing our budding friendships demanded a high level of professionalism and respect for each other's perspectives.

Reflecting on this experience, I've gained valuable insights into the importance of open communication, mutual respect, and the ability to adapt and compromise in a business setting. Despite the challenges, the journey has allowed us to build a deeper connection and understanding of each other, both personally and professionally. This experience has not only strengthened our business, but also our friendships, and has taught me important lessons about collaboration and teamwork in a business environment.

Once more, we would like to express our gratitude to Puan Farida and our professor, Dr. Ida Juliana, for their wonderful mentoring and for motivating us to pursue our entrepreneurial dreams. Your assistance has been priceless, and I can't wait to put the knowledge I've gained from working with you to use when I go after my own business ventures in the future.

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NUR HUSNA SYAHNAZ BINTI RESAHUDDIN (100389)

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NUR HUSNA SYAHNAZ BINTI RESAHUDDIN (100389)

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Studying business entrepreneurship has been an incredibly rewarding experience, made even more impactful by collaborating with a team of talented individuals – Afiqah, Nadia, Estrella, Nasha, and Alya. Together, we embarked on a journey to achieve a common goal: reaching a target of RM100. Our collective efforts, diverse skills, and shared enthusiasm made this endeavor both fulfilling and enlightening.

Additionally, this collaborative effort emphasized the value of celebrating milestones and acknowledging individual contributions. Recognizing and appreciating each team member's efforts boosted morale and fostered a sense of accomplishment, reinforcing the idea that success is truly a collective effort. Most importantly, our journey together taught us the significance of learning from both successes and failures. Reflecting on our strategies, analyzing what worked well, and identifying areas for improvement has been instrumental in our growth as aspiring entrepreneurs.

Working with Afiqah, Nadia, Estrella, Nasha, and Alya to achieve our RM100 target was an invaluable experience. It not only showcased the power of teamwork, effective communication, and adaptability but also reinforced the idea that shared goals, collaborative efforts, and a supportive team dynamic are key elements in entrepreneurial success. I am grateful for the lessons learned and look forward to applying these insights in future entrepreneurial endeavors.

Once again, thank you, Puan Farida and Dr. Ida Juliana our lecturer, for being an exceptional mentor and for inspiring us to dream big in the world of entrepreneurship. Your support has been invaluable, and I am eager to apply the lessons learned under your guidance as I continue to pursue entrepreneurial endeavors in the future.

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ESTRELLA HENNIE SIYU BINTI HENRY (98876) 

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ESTRELLA HENNIE SIYU BINTI HENRY (98876) 

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She participates in marketing for our business, which involves promoting our products on social media platforms such as WhatsApp, Instagram, Facebook, and TikTok.

She actively contributes to our Cash on Delivery (COD) service operations, specifically at Kolej Cempaka. Her dedication ensures smooth and efficient transactions, catering to the convenience and satisfaction of our customers in that area.

At e-portfolio part she works on financial records. She assumes a leadership role within our business, spearheading task assignments and guiding each team member to optimize their contributions effectively. Her ability to delegate tasks in alignment with individual strengths significantly enhances our collective productivity and efficiency.

Moreover, she also diligently manages our business's financial records, ensuring accuracy and meticulous organization. Her proficiency in maintaining these records plays a crucial role in our operational transparency and financial health

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She participates in marketing for our business, which involves promoting our products on social media platforms such as WhatsApp, Instagram, Facebook, and TikTok.

She actively contributes to our Cash on Delivery (COD) service operations, specifically at Kolej Cempaka. Her dedication ensures smooth and efficient transactions, catering to the convenience and satisfaction of our customers in that area.

At e-portfolio part she works on business model canvas and counting for our business financial.

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She participates in marketing for our business, which involves promoting our products on social media platforms such as WhatsApp, Instagram, Facebook, and TikTok.

She actively contributes to our Cash on Delivery (COD) service operations, specifically at Kolej Alamanda. Her dedication ensures smooth and efficient transactions, catering to the convenience and satisfaction of our customers in that area.

At e-portfolio part she works on online marketing activities, and she is also one of our content creators for our products. She also editor for our videos.

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She participates in marketing for our business, which involves creating posters and promoting our products on social media platforms such as WhatsApp, Instagram, Facebook, and TikTok.

She is also the creator for our poster.

She is also one of our models in our videos to sell and promote our products.

Moreover, she actively contributes to our Cash on Delivery (COD) service operations specifically at Kolej Bunga Raya.

Additionally, she works on e-portfolios and provides background information about our company and the products/services we offer.

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She participates in marketing for our business, which is promoting our products on social media platforms such as WhatsApp, Instagram, Facebook, and TikTok.

She actively contributes to our Cash on Delivery (COD) service operations, specifically at Kolej Kenanga. Her dedication ensures smooth and efficient transactions, catering to the convenience and satisfaction of our customers in that area.

At e-portfolio part she works on online marketing activities.

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NUR HUSNA SYAHNAZ BINTI AHMAD RESAHUDDIN  (100389) 

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NUR HUSNA SYAHNAZ BINTI AHMAD RESAHUDDIN  (100389) 

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She participates in marketing for our business, which involves creating posters and promoting our products on social media platforms such as WhatsApp, Instagram, Facebook, and TikTok.

Moreover, she actively contributes to our Cash on Delivery (COD) service operations specifically at Kolej Bunga Raya. Her dedication ensures smooth and efficient transactions, catering to the convenience and satisfaction of our customers in that area.

She is also one of our models in our videos to sell and promote our products.

At e-portfolio part, she works on main page and group information's.

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NAME: ALYA HUSNA BINTI NOR HIDAN

PROGRAM: PSYCHOLOGY

MATRIC NUMBER: 98082

STATE AND DISTRICT: BAGAN DATUK, PERAK

ACADEMIC QUALIFICATION: MATRICULATION

ROLE IN GROUP: FINANCE MANAGER

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NAME: NADIA NATASHA BINTI SAMPIAN

PROGRAM: HUMAN RESOURCES DEVELOPMENT

MATRIC NUMBER:100029

STATE AND DISTRICT: MUKAH,SARAWAK

ACADEMIC QUALIFICATION: STPM

ROLE IN GROUP: MARKETING MANAGER

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NAME: NURUL AFIQAH MAULAD JOLKIPLI

PROGRAM: COGNITIVE SCIENCES

MATRIC NUMBER: 100618

STATE AND DISTRICT: DALAT, SARAWAK

ACADEMIC QUALIFICATION: STPM

ROLE IN GROUP: CUSTOMER SERVICE MANAGER

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NUR HUSNA SYAHNAZ BINTI RESAHUDDIN (100389)

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NUR HUSNA SYAHNAZ BINTI RESAHUDDIN (100389)

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NAME: NUR HUSNA SYAHNAZ BINTI AHMAD RESAHUDDIN

PROGRAM: HUMAN RESOURCES DEVELOPMENT

MATRIC NUMBER: 100389

STATE AND DISTRICT: SARIKEI,SARAWAK

ACADEMIC QUALIFICATION: STPM

ROLE IN GROUP: ADMINISTRATION MANAGER

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NAME: NUR NASHA AMIRA BINTI HASSAN

PROGRAM: COGNITIVE SCIENCES

MATRIC NUMBER: 100444

STATE AND DISTRICT: LAWAS, SARAWAK

ACADEMIC QUALIFICATION: STPM

ROLE IN GROUP: OPERATION MANAGER

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Introducing Fluffy Puffy Cinnamon Rolls - Your Gateway to Exquisite Flavors!  

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Introducing Fluffy Puffy Cinnamon Rolls - Your Gateway to Exquisite Flavors!  

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At MPU3222, our business project proudly presents an exquisite range of Cinnamon Rolls redefined with unique flavors to tantalize your taste buds.

Indulge in our heavenly rolls crafted with precision using premium ingredients, delivering a delightful blend of flavors:

Salted Caramel Euphoria: Experience the perfect harmony of sweet and savory with our luscious, salted caramel-infused swirls. Sugar Glazed Cream Cheese Delight: Delve into pure creamy indulgence with our sumptuous cream cheese glaze, kissed by a delicate sugar coating. Mixed Toppings featuring Biscoff Bliss: Elevate your experience with our delightful mixed topping, featuring the delectable crunch and flavor of Biscoff and more.

Committed to offering top-notch quality and an array of enticing flavors, our mission is to provide a delightful experience with every bite. Follow us on IG @fluffy.cinnamonnnn and FB: Fluffy Cinnamonn for the latest updates and exclusive offers. Embark on a journey of unparalleled taste sensations and savor our extraordinary Fluffy Puffy Cinnamon Rolls. Order now to relish these unique flavors and treat yourself to a symphony of delightful sensations!

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ESTRELLA HENNIE SIYU BINTI HENRY

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These are the feedbacks from our customers!

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At the root of marketing is a simple exchange between a business and customer. Marketing became a mainstream business practice with the development of technology and infrastructure which brought on an increase in competition amongst

businesses. Today consumers are well informed and no longer obligated to simply purchase a product in order to fulfil a need.

I learned a lot from my teammates about this bisness.This made me want to continue our business because i was able to interact with customers myself when participating in the entrepeneur carnival.Not only that, i also learned decision making, time management,communication and others.I am very grateful to my group because they are my role models in this business.

Most of all, thank you for believing in me and challenging me to reach my potential. I appreciate your words of encouragement, especially when coursework felt overwhelming.You have made a profound impact on my education and future aspirations. I will take the lessons you taught me far beyond graduation. Thank you for being a wonderful lecturer, mentor, and role model. I could not have asked for a better experience in my business program.

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Our regular customer <33

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NURUL AFIQAH MAULAD JOLKIPLI

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NUR HUSNA SYAHNAZ BINTI AHMAD RESAHUDDIN

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NADIA NATASHA BINTI SAMPIAN

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ALYA HUSNA BINTI NOR HIDAN

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We have become agents for Cinnamon Rolls Kuching (cinnaroll.kch), a business owned by Mrs Habibon, and operate under her company. We sell her cinnamon rolls at a reasonable price and conduct our business at Universiti Malaysia Sarawak (UNIMAS). We have opened pre-orders for cinnamon rolls from Monday to Friday, 24 hours a day, and pre-orders will close one or two days before Sunday.

You can find us on

Facebook at https://www.facebook.com/profile.php?id=61554673989249&mibextid=LQQJ4d and on Instagram at https://www.instagram.com/fluffy.cinnamonnnn/

During these two months of business, our business has been running smoothly, and no issues have occurred. If any problems arise in the future, we will promptly resolve them to ensure that it does not affect our business and to maintain our customer satisfaction.

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NUR NASHA AMIRA BINTI HASSAN