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OMNI MARKETING STRATEG- FIONA MEL

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Online - access to online content exclusive to existing clients.   Offline: conduct impact evaluation; offer returning discounts for Yr 2, 3, etc 

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Online - access to online content exclusive to existing clients.   Offline: conduct impact evaluation; offer returning discounts for Yr 2, 3, etc 

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Online - topic test kits, global learners impact measures.  Offline - compelling proposals/ pitch/ price/ on-site class observations. 

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Online - topic test kits, global learners impact measures.  Offline - compelling proposals/ pitch/ price/ on-site class observations. 

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Social Proof: user-generated content where customers showcase their own creations using Oopsy! Daisy products.

Referral Programs: Encourage satisfied customers to refer friends by offering incentives like discounts or free products for successful referrals.

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Online - Blogs, research white papers, webinars, podcasts

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Online - Blogs, research white papers, webinars, podcasts

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Offline - Cold calls

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Limited-Time Offers: Use urgency tactics like limited-time discounts or exclusive offers to encourage immediate purchases.

Upselling and Cross-Selling: Suggest complementary products or bundles to increase average order value.

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Testimonials and Reviews: Showcase customer testimonials and reviews to build trust and demonstrate product satisfaction.

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Interactive Social Media Content: Use polls, quizzes, or challenges that engage followers and drive them to learn more about OOPSY! Daisy

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Online - website, LinkedIn Sales Navigator. Offline: Referrals, words of mouth.

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Online - website, LinkedIn Sales Navigator. Offline: Referrals, words of mouth.

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FurNine is a Pet Food Brand that are made with 100% Organic Natural Ingredients and Certified Human Grade

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"Pretty bouquet, cheaper than fresh flowers"

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Social Media Ads/Post

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Global, leading leadership development solution provider for experiential open enrolment and customised programmes.

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Specializes in floral arrangements and various of occasions such as weddings, anniversaries and birthday events.

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ExcelBooster, an online education platform, mastering Excel at your own pace or group learning for working professionals to boost their productivity at work.

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Fuzzy Pipeline flower bouquet and keychains

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Sweet treats or snacks made with dates, which are often used in desserts due to their natural sweetness and chewy texture. These can include date bars, date balls, or date-filled pastries.

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My company is called Zarina Health & Wellness Marketplace (ZHWM).

ZHWM offers a range of health and wellness products and services, each rigorously vetted by medical professionals for quality and effectiveness both online and in-store.

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Hello

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What is your strategy to get customer to be interested in what you are offering?

Wa, so serious ah? I better buy some insurance for this. Ok I check with XXX. He is working in an insurance company.

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What is your strategy to get customer to be interested in what you are offering?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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What can you do to ensure the customer does business with you again and refer more customers to you?

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Referral Programs: Offering rewards or discounts to customers

User-Generated Content: Encouraging customers to post pictures of their new sneakers or outfits on social media, using branded hashtags or participating in challenges that refer new shoppers to Foot Locker.

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Promoters give samples for customers to try.

CRM send newsletters with vouchers and promotion info to members.

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What can you do to ensure the customer does business with you again and refer more customers to you?

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Online:

Loyalty Program: Implement a rewards or points-based loyalty program where my user earn points for every purchase, which can be redeemed for discounts or exclusive products. Promote this through EDMs and push notifications.

Personalized Follow-Up: Send personalized follow-up EDM after purchases, including product recommendations based on previous orders or birthday discounts. And even early access to new products!

Offline:

Loyalty Card Program: Offer a physical loyalty card that my customers can use in-store to earn points for each purchase. This provides a tangible way to remind customers of my brand.

Community Building: Create or sponsor local health events, like wellness retreats, yoga sessions, or nutrition seminars, to build a community around my marketplace. I can offer members-only perks or discounts for attending these events which can further boost loyalty.

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

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Personalized Marketing: Targeted emails with recommendations based on previous purchases, early access to sales, and birthday discounts.

Loyalty Programs: Offering rewards points for purchases that can be redeemed for discounts or exclusive items.

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Persuasive shop promoters.

Attractive promotions to attract buyers.

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How will you ensure the customer does not abandon you at this stage?

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How will you ensure the customer does not abandon you at this stage?

Wa, insurance not cheap hor. Do I really need it?

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How are you going to convince the customer to go with you versus the competitors?

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How are you going to convince the customer to go with you versus the competitors?

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How are you going to convince the customer to go with you versus the competitors?

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How are you going to convince the customer to go with you versus the competitors?

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How are you going to convince the customer to go with you versus the competitors?

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How are you going to convince the customer to go with you versus the competitors?

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How are you going to convince the customer to go with you versus the competitors?

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How are you going to convince the customer to go with you versus the competitors?

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How are you going to convince the customer to go with you versus the competitors?

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How are you going to convince the customer to go with you versus the competitors?

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Enabling comparisons across platforms. Seamless customer experience. Ensuring that the customers' preferences and promotions are updated across online and offline platforms. Training staff across online, offline platforms, customer service/ sales representatives and call centers on all their product offerings- updated weekly. This is so that customers get the same experience on all platforms.

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How are you going to convince the customer to go with you versus the competitors?

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Online Product Reviews & Comparisons: Providing detailed product descriptions, customer reviews, and comparisons with other brands on the Foot Locker website and app.

Online Influencer Endorsements: Influencers or athletes reviewing and showcasing products from Foot Locker, adding credibility and appeal.

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How are you going to convince the customer to go with you versus the competitors?

I want the best plan, lowest price, most benefits, most returns. How am I going to find it among all these brochures? Maybe I need to find someone who’s experienced to help me.

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Promotions

Welcome vouchers to attract customers to join as members and use welcome voucher to purchase products.

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What is your strategy to get customer to be interested in what you are offering?

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What is your strategy to get customer to be interested in what you are offering?

# data[].attributes.body
What is your strategy to get customer to be interested in what you are offering?

# data[].attributes.body
What is your strategy to get customer to be interested in what you are offering?

# data[].attributes.body
What is your strategy to get customer to be interested in what you are offering?

# data[].attributes.body
What is your strategy to get customer to be interested in what you are offering?

# data[].attributes.body
What is your strategy to get customer to be interested in what you are offering?

# data[].attributes.body
What is your strategy to get customer to be interested in what you are offering?

# data[].attributes.body
What is your strategy to get customer to be interested in what you are offering?

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What is your strategy to get customer to be interested in what you are offering?

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What is your strategy to get customer to be interested in what you are offering?

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Omnichannel marketing: Social media marketing, Email marketing.

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Online Advertising: Digital ads on social media platforms (Instagram, TikTok).

Offline Sponsorships & Events: Sponsoring sports events, concerts, or urban culture festivals to reach their target audience.

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What is your strategy to get customer to be interested in what you are offering?

Wa, so many things to consider. Maybe I go online to get some info or download some brochures.

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Online presence in social media.

Attractive displays in shops.

Google ads

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