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Communication and support from the PMO were highlighted as positive points.

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Having more than one cycle per year was seen as beneficial, allowing for fewer ideas to be analyzed at a time and each one to be discussed in more depth.

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Interactions between different functions helped clarify the scope of the projects.

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Governance and communication were almost fully adjusted, except for global categories.

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Pipeline strategy workshops in each cluster before the ideation phase to gather insights on product gaps and needs.

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Collaborative work across areas, flexibility and adaptability to changes, creativity and collaboration in seeking resources for new ideas.

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Tools like Planner were helpful.

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Agility during decision-making instances and governance were strong points.

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Very collaborative team.

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More quantitative rationales for rankings and technical evaluations.

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Ideation for fungicides with workshops led by MKT and first prioritization of ideas at this moment.

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The phases of the process are clear and should be maintained.

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Pilots for project management in a more agile way, seeking to anticipate launches and alternatives more flexibly

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Reduction in the number of files to be completed.