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The advertisement would get a lot of attention because people would be focused on it.
You could share your advert to the correct target market eg, if the customer goes to view a childrens film the cinema would advertise other childrens film so your advertisement would be more successful.

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Not everyone would be watching the screen, they might arrive to the cinema late and miss the advertisement so the persons whos bought the advertising spot wouldnt be successful and wouldnt get anymore sales- no guarantee the advertisement would be seen.

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Its watched by millions of people daily.
There is a wide range of programmes so people of all target markets will find an advertisement that appeals to them.

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They are very eyecatching- many motorists and passengers read them.

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It can be viewed on multiple platforms.
Newspapers are really cheap to buy.

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Not everyone reads the newspaper, most people rely on social media for news.
The news provider may not be trusted therefore stops people from buying it.

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Billboards are made out of paper so if the area has bad weather the sign will be ruined.
The signs can be very expensive.

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Cheap compared to television advertisment.
Could reach thousands of people daily.

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Not a large number of people actually watch the adverts, they can just turn over or fastforward them instead of paying attention to them.

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It will be seen by millions of people if shared on social media.
Its an easy and effective way to share advertisement.

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Apps like snapchat and instagram are expensive to buy advertiments on- may not be worth it as you may not get the money you spent back in sales.

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Most people connect to their car through bluetooth and listen to music throuth that rather than relying on the radio station.

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The advertisement will reach thousands/ millions of people.
Most magazines are typically cost effective, this makes it more3 appealing to certain demographics.

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Its easy for people to just skip over the adverts in the magazine.
Magazines are made out of paper so its easy for them to get destroyed.

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Its an easy way to reach millions of people quickly.
The advertisement can be shared quickly and easily.

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People may not believe the advertisement because fake news is on the rise.

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Cost effective.
Easy to distribute.
Could add a discount voucher at the bottom to target certain people.

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Not many people read leaflets anymore bacause people are not interested.

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If you include a free gift with a magazine itll persuade people to buy it and therefore will increase the chance people will see the advertes inside.
If you do a scheme where if you buy 5 products and get in with a cahnce of winnng a prize (like McDonalds monopoly) it will make people buy your products.

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You are giving your products away for free instead of getting income for them.
The customer might not like that specific product and will then refrain from buying any of your other products

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Its a bargain
Draw the customers in to try more of the products you have to offer.

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Maybe someone wouldn't want an extra product.
People could think the business will have made the free product at a worse quality to not lose as much money.